开业运营9年的国家4A级旅游景区——顺德史努比缤纷世界，将于2025年12月29日起正式结束营业。 这座承载了许多顺德人童年记忆的地标性乐园即将谢幕，其未来的规划走向，也备受关注。 01. 史努比缤纷世界结业并迎升级 拟改造新主题公园 今年9月，史努比缤纷世界发布结业公告：由于乐园场地到期原因，史努比缤纷世界将于2025年12月29日起正式结束营业。 该乐园的建设曾经历长达10年的烂尾，并最终于2016年正式开业，是国家4A级旅游景区，由美国花生漫画公司授权，有机动游戏、奇趣演艺、游戏地 带、欢乐水世界、西式教堂等7个主题区。 图源：项目官方 近日，在"优享暖冬·乐游顺德"文旅促消费季发布暨岭南文化精致小城主理人空间招商推介会上，大良相关部门透露了史努比缤纷世界结业后的最新规 划。 据悉，史努比缤纷世界虽因场地到期而结业，并将不再使用史努比IP，但该景区项目拟在现有建筑与设施基础上进行更新改造与提升利用，打造为一个全 新的城央主题公园。 该景区地处顺德新城核心区域，毗邻嘉信城市广场、大良悦然广场等成熟商业体，拥有稳定客流。 目前，项目正面向市场公开招募投资方和合作方，旨在携手打造一个全新的亲子休闲新地标。 图 ...

Core Viewpoint - The strategic cooperation between Huayangnian Group and Shenzhen Meishu Cultural Tourism Group aims to revitalize and manage the Longqi Bay project, leveraging a multi-party collaboration model to enhance the cultural tourism real estate sector in the Greater Bay Area [2][3]. Group 1: Project Overview - The Longqi Bay project is located in Dapeng New District, Shenzhen, covering a total land area of approximately 40,000 square meters and a total construction area of about 38,000 square meters, with a plot ratio of 0.71 [2]. - The project was completed in September 2014 and has been under review for revitalization since August 2024, with multiple proposals presented to the local government [2]. Group 2: Strategic Cooperation - The cooperation involves a collaborative model that includes enterprises, creditors, industry associations, village groups, and professional operators to provide new pathways for asset revitalization and debt management in cultural tourism projects [2]. - Shenzhen Meishu Cultural Tourism Group will serve as the exclusive operator for the Longqi Bay project, responsible for daily maintenance, brand introduction, and operational management [2]. Group 3: Development and Operations - The project will integrate resources from local industry associations to introduce high-quality accommodations, dining options, and recreational facilities, creating a comprehensive coastal cultural tourism destination [3]. - The operational strategy includes phased debt resolution, starting with core areas and gradually developing supporting facilities to achieve positive cash flow and address existing asset issues [3].

Core Insights - The article highlights the growing trend of "tech tourism" as a new hotspot in the cultural and tourism consumption market, especially during holidays [1] Group 1 - Tech tourism provides visitors with a novel experience, enhancing their travel enjoyment [1] - The rise of tech tourism offers new ideas and directions for the upgrade of the cultural and tourism industry [1]

Group 1 - The core viewpoint highlights the significant growth of China's tourism industry in the first half of 2025, with domestic travel reaching 3.285 billion trips and total consumption amounting to 3.15 trillion yuan, both showing an increase of over 15% year-on-year, indicating a shift from "traffic competition" to "value cultivation" in the cultural tourism sector [2] - The integration of technology and traditional culture is exemplified by innovative projects such as AI calligraphy in Wuzhen, VR recreations of historical events in Yan'an, and immersive exhibitions in Nanjing, showcasing how digital mediums can enhance cultural experiences [2] - The collaboration between policies and market initiatives is reshaping the tourism ecosystem, with local governments implementing measures like open food experiences and free parking, addressing key pain points in the industry [3] Group 2 - The tourism experience is evolving from mere sightseeing to deep engagement, with international visitors increasingly seeking authentic cultural interactions, as seen in cities like Shanghai and Shenzhen, where diverse consumer scenarios are fostering cultural recognition [3] - The success of digital experiences in cultural tourism, such as the Shanxi digital experience center, emphasizes the importance of narrative-driven cultural logic over mere technological display, highlighting the need for a balance between flow and quality in visitor experiences [4] - The future of China's tourism industry is expected to belong to those who can deeply explore cultural roots while embracing technological advancements, indicating a dual approach of traditional and modern practices in cultural dissemination [4]

Core Insights - The article highlights the growing demand for homestays in Beidaihe, driven by its unique tourism resources and the upcoming summer travel season [1][3] - The local government is actively promoting the transformation of idle houses into homestays, creating income opportunities for villagers and providing a platform for returning entrepreneurs [1][2] - Industrial Bank is leveraging this opportunity by offering a specialized "Homestay Loan" product to support local tourism and cultural development [1][2] Group 1: Homestay Industry Development - The homestay industry in Beidaihe is experiencing an upgrade, with many villagers starting their own homestays to meet the increasing demand for quality accommodation [3] - Entrepreneurs like Mr. Lü are successfully establishing homestays, with his business benefiting from a loan of over 500,000 yuan from Industrial Bank, which allowed for expansion and improved services [2][3] - The local community is enhancing the quality of homestays through renovations and improved service, leading to significant economic benefits and increased income for residents [3] Group 2: Financial Support and Economic Impact - Industrial Bank's "Homestay Loan" has provided essential financial support for the renovation and upgrade of homestays, facilitating the growth of the local economy [2][3] - The successful implementation of these loans has resulted in improved facilities and services, attracting more visitors and boosting the overall business performance of local homestays [3] - The establishment of a unified branding strategy for homestays in Dingzhuang Village aims to enhance their market presence and attract more tourists during peak seasons [3]

Core Viewpoint - The transformation of Wenbi Village from a small fishing village to a popular tourist destination is driven by the development of high-end homestays and travel photography spots, supported by financial services from Dali Rural Commercial Bank to enhance the local tourism industry [1][2][3]. Group 1: Tourism Development - Wenbi Village has evolved into a "hidden paradise" with over 60 dining establishments, 30 homestays, and more than 10 commercial photography spots, attracting tourists from all over [2]. - The local tourism industry is shifting from "selling products" and "selling scenery" to "selling culture" and "selling experiences," promoting the integration of primary, secondary, and tertiary industries [2]. Group 2: Financial Support and Credit System - Dali Rural Commercial Bank has issued loans totaling 40.86 million yuan to 164 households in Wenbi Village, with a credit coverage rate of 48% as of April this year [3]. - The bank has developed a specialized product called "Cang'er Agricultural Credit Tourism Loan" to support the local tourism industry, providing comprehensive financing services tailored to individual village needs [4]. Group 3: Economic Impact - The wedding industry in Dali has seen over 5,000 destination weddings and served more than 200,000 customers, generating an annual industry output value of nearly 1.8 billion yuan [4]. - Local entrepreneurs, like Li Xuewen and Zhao, have successfully launched businesses in hospitality and travel photography, contributing to local economic growth and job creation [3][4][6]. Group 4: Community Engagement - Dali Rural Commercial Bank actively includes "new citizens" in its credit system, providing tailored financial solutions to help them overcome funding challenges [6]. - The bank's approach to community service involves direct engagement with residents to understand their needs and offer appropriate financial products [4][6].

Core Insights - The article highlights the booming theme park industry in Shanghai, driven by major global IPs like LEGO, Peppa Pig, and Harry Potter, creating a competitive landscape for family-oriented entertainment [3][19][36] Group 1: Theme Park Developments - Shanghai will see the opening of the world's largest LEGO park in July 2025, featuring unique attractions like themed overnight stays [4] - In 2027, the first outdoor Peppa Pig park in Asia will open, offering family-friendly activities at an affordable price [5] - The Harry Potter Studio Tour is set to open in 2027, with an expected annual visitor capacity of 2 million [6] - Shanghai Disneyland is also expanding with a Marvel-themed area, featuring Spider-Man attractions [7] Group 2: Market Dynamics - The Shanghai theme park market is characterized by a high density of middle-class families and a strong demand for family-oriented entertainment, making it an attractive investment location [21][22] - Theme parks are seen as a long-term investment, requiring careful consideration of location, market feedback, and government support [24][26] - Shanghai's government actively promotes the development of world-class tourist attractions, making it a favorable environment for foreign investments in theme parks [29][36] Group 3: Challenges and Competition - Despite the influx of major IPs, there is concern about market saturation and potential visitor fatigue, as families may not be willing to spend on multiple parks [41][42] - The competition among theme parks will focus on visitor experience, cleanliness, and overall satisfaction, rather than just the novelty of attractions [46][47] - The closure of older parks like Jinjiang Park signifies a shift in consumer preferences and the need for continuous innovation in the theme park sector [50][51]

Core Viewpoint - The activity of birdwatching is rapidly gaining popularity among young people, becoming a new trend akin to "celebrity chasing" in social media, with a significant increase in participation and engagement in this nature-related hobby [1][3][10]. Group 1: Popularity and Engagement - The topic of "birdwatching" has garnered over 700 million views on Douyin and over 440 million views on Xiaohongshu, with discussions exceeding 3.96 million [3]. - The search volume for "birdwatching" on Xiaohongshu increased by 1900% year-on-year, and the number of related posts in the past year is 1.2 times that of the previous decade [3]. - The demographic of birdwatching content creators has shifted, with users around 25 years old now being the primary contributors, compared to the previous majority of users around 35 years old [3][10]. Group 2: Social and Personal Benefits - Birdwatching provides a low-barrier, high-interest activity that allows young people to connect with nature and find inner peace [8][10]. - The social aspect of birdwatching is significant, as it serves as a medium for young people to expand their social circles and share experiences through social media [10][11]. - Young birdwatchers are increasingly sharing their experiences online, fostering a community of like-minded individuals and enhancing social interactions [11][15]. Group 3: Economic and Cultural Impact - The growing interest in birdwatching is expected to stimulate new economic growth in related sectors, including tourism, hospitality, and local businesses catering to birdwatchers [16][17]. - Birdwatching activities are contributing to the development of diverse cultural content, such as online birdwatching records and themed artistic creations, enriching the cultural landscape [15][17]. - Events like the Poyang Lake International Birdwatching Season have successfully attracted millions of visitors, generating significant tourism revenue and enhancing local ecological tourism brands [17][19].