Core Viewpoint - The imposition of tariffs by the United States is disrupting global trade, prompting Chinese foreign trade companies to seek new opportunities in domestic markets [1]. Group 1: Company Response to Tariffs - Jiangsu Huaten Personal Care Products Co., Ltd. has a foreign trade ratio of 80%, with 20% of its market share coming from the U.S. [5]. - The company faced challenges as U.S. consumers could no longer afford to buy toothbrushes due to increased tariffs, leading to a lack of new orders from American clients [5][9]. - The company experienced a potential loss of 40 to 50 million RMB due to 20% of its machinery being idle [9]. Group 2: Shift to Domestic Market - The company successfully pivoted to the domestic market, securing over 5 million RMB in orders from Brazil and initiating sales in Chinese supermarkets [9][19]. - The transition involved redesigning packaging and adapting products to meet local consumer preferences, which differ significantly from those in the U.S. [11][15]. - The collaboration with Yonghui Supermarket was expedited, completing the transition in just seven days, a process that typically takes a month [17]. Group 3: Product Development and Innovation - The company is focusing on developing new products that incorporate advanced technology, such as special formulas in dental floss and unique bristle designs [21]. - The initial product offerings in the domestic market are limited, but the company aims to enhance consumer awareness and expand its product range [19]. Group 4: Future Outlook - The company believes that challenging times can lead to new opportunities and is committed to leveraging its strong supply chain to overcome current difficulties [23]. - There is a strong emphasis on maintaining a positive national identity and resilience in the face of adversity, with a focus on showcasing the strength of domestic products [23].

Financial Performance - In 2024, the company achieved a revenue of 1.798 billion yuan, a year-on-year increase of 34.41% [5] - The net profit attributable to shareholders reached 215 million yuan, up 108.34% year-on-year; the net profit after deducting non-recurring gains and losses was 191 million yuan, an increase of 75.09% [5] - Cumulative cash dividends and share repurchases will total 517 million yuan, accounting for 88.61% of the cumulative net profit attributable to shareholders [8] Market Strategy - The company plans to enhance its domestic market presence by increasing investment in brand promotion and optimizing sales teams [2][10] - The company aims to expand into emerging markets, particularly in Southeast Asia and South America, while maintaining a focus on the European market [10] Industry Outlook - The pet hygiene care products market is expected to grow significantly, driven by increasing consumer demand and the industry's overall expansion [3][4] - The U.S. pet industry is projected to reach $151.9 billion in 2024, with a year-on-year growth of 3.33% [3] - The Japanese pet market is expected to reach 1.9026 trillion yen in 2024, growing by 2.13% from the previous year [3] Financial Structure and Risk Management - The company maintains a low debt leverage and sufficient cash flow, providing a strong financial foundation for market expansion and risk management [2] - The company employs foreign exchange hedging to mitigate currency fluctuation risks [2] Sales and Marketing Expenses - In 2024, sales expenses amounted to 31.6028 million yuan, reflecting a year-on-year increase of 16.72% [2] - The increase in sales expenses is attributed to participation in major pet exhibitions and enhanced domestic brand promotion efforts [2] Production and Export Strategy - The company has established its first overseas production base in Cambodia, expected to produce nearly 300 million pet pads annually, enhancing global operational efficiency [6] - The company exports primarily under the FOB model, with recent tariff changes impacting costs [6][7] Shareholder Engagement - The company emphasizes long-term value creation and has a three-year shareholder return plan to ensure consistent profit distribution [8]