最近，云南省旅游民宿行业协会发布的公告称，OTA正在利用其市场地位，对云南民宿行业实施"二选 一"条款、单方面涨佣金、屏蔽流量等行为。这些行为严重侵害了民宿主合法权益，破坏市场秩序，阻 碍行业发展。一边是OTA扩张竞争下的民宿集体维权，另一边，以小红书为代表的新媒体平台近年 来"趁乱"悄悄瓜分着住宿这块"蛋糕"…… 小红书拿支付牌照意在"分食"酒旅？ 旅游民宿行业协会公开向在线旅游平台"开炮"无可厚非；事实上，OTA为实现竞争和规模化扩张，让民 宿保持入驻平台的"独一性"，是市场的演化过程、也是吸引用户的必要手段之一。 近年来，在传统OTA"割据"市场的情况下，民宿和酒店的持份者不得不在其他类型的软件和平台上"开 源"；同时，诸多新媒体软件本身也想在酒旅赛道"分一杯羹"，在头部OTA吵得不可开交之时，小红书 自然也不愿放过大好时机，悄悄布局本地生活板块的变现。 不久前，小红书趁势推出了号称"吃喝玩乐一卡通"的"小红卡"，年费设定为168元，持卡用户可以在上 海、杭州、广州三座试点城市的数千家精选门店享受通用折扣、专属活动参与权等权益，这一举动被视 为小红书变现本地生活板块的一大举措。 11月，小红书又拿下了支 ...

绿水青山间，一条"最美旅游公路"蜿蜒贯穿南昆山与罗浮山，将广州、惠州两市的美丽乡村串珠成链。 人流随路而来，产业沿路生长，文旅商贸在山水之间加速融合。 近年来，缩小城乡区域发展差距，是广东高质量发展的必答题。当前，环南昆山—罗浮山县镇村高质量 发展引领区（下称"引领区"）建设，是广东深入实施"百县千镇万村高质量发展工程"（下称"百千万工 程"），打造县镇村高质量发展样板的重要抓手。 如今，依托山水相连、人文相近、资源互补的优势，广州、惠州两市以文塑旅、以旅彰文、农旅结合、 以旅兴产，统筹县（区）镇村资源优势、系统推进建设运营，加速农文旅融合发展试点建设见成效，加 快构建"山水相融、城乡共荣、区域协同"的发展新格局。 文旅融合打开新"流量入口" 作为粤港澳大湾区的生态屏障，引领区内的山水资源，正持续转化为文旅发展新动能。 沿"最美旅游公路"前行，惠州的秀丽风景渐入眼帘。以这一"8字形"公路为纽带，沿途的9镇（管委会） 54村约200处旅游资源得以链接，持续推动城乡区域协调发展。 公路沿线，16座主题驿站与5座艺术装置点缀在山水之间，功能配套不断完善。云涧、过云山居、千里 走单骑等国内头部品牌乡村民宿相继落地，停 ...

Core Insights - The Shandong Provincial Department of Culture and Tourism has announced typical cases for the development of tourism homestay clusters for 2025, with the Huancui Beihai Tourism Homestay Cluster being promoted across the province [1] Group 1: Development Strategy - The Huancui Beihai Tourism Homestay Cluster utilizes the homestay economy as a breakthrough, innovatively constructing a new pattern of all-region tourism with a carefully planned three-tier development path: "star-rated homestays - boutique homestays - themed homestays" [1] - The cluster has successfully cultivated a large-scale homestay industry cluster, currently gathering 425 diverse homestays with a total of 1,432 guest rooms [3] Group 2: Infrastructure and Services - To solidify its development foundation, the cluster has implemented infrastructure upgrades, focusing on enhancing four key projects, including Lover's Bay, to improve regional cultural and tourism service levels [3] - The area has received recognition for 8 homestays rated three stars or above, with Haiwan Four Seasons Castle being the first homestay enterprise in Weihai to be included in the statistical system, effectively driving a 1.5% increase in regional accommodation revenue [3] Group 3: Integration and Experience - The cluster deepens the "homestay +" integration development model by introducing dynamic sports industries such as paragliding and water motor sports, creating popular landmarks like Chaishang Coffee, and offering 13 types of unique leisure services including camping [3] - The cluster cleverly connects historical sites and natural landscapes along the coastal road, creating popular cultural tourism IPs like "Half Moon Bay Sunrise," which significantly boosts the daily revenue of surrounding businesses by 60% during peak tourist seasons [5] - The successful practices of the Huancui Beihai Tourism Homestay Cluster provide valuable, replicable experiences for the development of tourism homestay clusters across the province, making the experience of "living between mountains and seas, enjoying a slow-paced life" an increasingly popular choice for tourists [5]

Group 1 - The article highlights the growing tourism opportunities in the Eighty-Three Regiment, driven by the upcoming Jingyi Expressway and the increasing popularity of nearby attractions like Sailimu Lake [1][2] - Local entrepreneur Tan Ming has invested nearly 1 million yuan to convert his idle house into a boutique guesthouse, capitalizing on the expected influx of tourists [1] - The Xinjiang Licheng Hotel, a modern establishment with 108 rooms, has been built in the area with an investment of over 80 million yuan, reflecting confidence in the region's tourism potential [1] Group 2 - The Xinjiang 577 Jinsha Mountain Resort project has been launched in the Eighty-Three Regiment, aiming to create a comprehensive tourism destination that includes desert adventure sports and cultural experiences [2] - The integration of cultural and tourism industries in the Eighty-Three Regiment is being actively promoted, with efforts to enhance the business environment and attract investments [2] - The local government aims to develop the tourism sector as a key driver for high-quality economic and social development, focusing on improving service quality and expanding tourism product offerings [2]

【#这样的网约公寓你敢住吗#？#网约公寓柜橱里惊现前住客情趣用品#】近年来，"网约公寓"因风格多 样、价格亲民备受青睐，但其安全、卫生等问题令人担忧。神秘访客走访调查发现，在成都、大理等 地，"网约公寓"未严格要求登记个人信息，仅通过简单询问或微信联系就允许入住。在云南大理，神秘 访客仅通过微信与工作人员联系就拿到了客房的电子锁密码，淮安、无锡的"网约民宿"外人可随意进 出。此外，"网约公寓"还普遍存在卫生状况堪忧，在无锡、淮安、三亚、大理、西安、成都，神秘访客 共探访了8家"网约民宿"，无一例外，每一家都存在着"卫生死角"。在淮安租住的云间观景设计师影院 公寓里，还在水池上的橱柜里发现了前面顾客遗留下来的已经使用过的两性用品。不仅如此，神秘访客 探访的多家"网约公寓"大都存在消防隐患，甚至在黑龙江中国雪乡的"童话树屋"民宿还存在违法售卖野 味、国家保护动物的违法行为。 转自：荔枝新闻 （来源：荔枝新闻） ...

千万流量+0佣金 赋能！真乡亮相 广东民宿大会， 引爆农文旅融合 新热潮_南方+_ 南方plus 12 月 17 日， 2025 第四届广 东省乡村酒店 （民宿）产业合 作大会暨第三届 深圳民宿高质量 发展大会在深圳 盛大启幕。本次 大会由广东省旅 游协会民宿分会 指导，广东民宿 发展研究院、上 海博华国际展览 有限公司联合主 办，广东省白天 鹅职业培训学 校、广东旅粤家 民宿学院、深圳 市民宿协会等多 家单位协办，以 "融合创新，提 质增效" 为主 线，为全省民宿 产业搭建起高效 的交流合作与资 源对接高端平 台。 会上，中国旅游 协会民宿客栈与 精品酒店分会会 长、广东省旅游 协会副会长罗健 强发表致辞。他 指出，随着旅游 消费持续升级， 民宿产业已成为 驱动乡村经济增 长、带动就业增 收的关键引擎， 正从 "避暑度假" 单一模式向全域 全季旅游深度转 型。罗健强强 调，行业发展必 须兼顾文化传承 与生态保护，方 能实现可持续发 展，期待与会各 方以本次大会为 纽带，深化务实 合作，携手共创 广东民宿业发展 新辉煌。 在地方文旅资源 推介环节，亮点 满。河源市东源 县文化广电旅游 体育局党组书 记、局长欧 ...

Group 1 - The younger consumer demographic is increasingly willing to spend on "ceremonial" experiences for New Year's celebrations, such as fireworks, drone shows, concerts, and group stays in vacation rentals [1][2] - Various regions are preparing unique and diverse New Year's activities to enhance consumer engagement, with notable events planned in major cities like Beijing [1] - Data from travel platforms indicates a significant increase in interest for New Year's activities, with searches for major theme parks like Shanghai Disneyland and Beijing Universal Studios rising by 260% in the past week [2] Group 2 - The rental market is seeing a surge in demand for vacation homes, with bookings for standalone villas increasing by 140% year-on-year, particularly among the post-2000 generation, which accounts for 52% of bookings [2] - Concerts are a major draw for New Year's celebrations, with cities like Guangzhou, Chongqing, Beijing, and Chengdu hosting events that boost hotel and rental bookings in surrounding areas [2] - Winter tourism themes such as "ice and snow travel" and "winter escape travel" remain popular, with destinations like Hainan and Yunnan attracting attention for warmer getaways, while places like Changbai Mountain and Chongli are favored for skiing [3]

Core Insights - The trend of celebrating New Year's Eve in private accommodations, particularly villas, is gaining popularity among young people, especially those born after 2000, who are becoming the main consumers of vacation rentals [1][2][3] - Tujia platform data indicates that the booking volume for standalone villas during the 2026 New Year's holiday has increased by 140% year-on-year, making it the fastest-growing accommodation type [1][2] - The demand for unique experiences, such as group gatherings and personalized celebrations, is driving the preference for vacation rentals over traditional hotels [2][3] Group 1: Market Trends - The booking volume for standalone villas on Tujia during the New Year's holiday has seen a year-on-year increase of 140%, indicating a significant shift in consumer preferences [1][2] - The proportion of vacation rental bookings by the "post-00s" demographic reached 52% during the New Year's period, reflecting a 170% increase compared to the previous year [1][2] Group 2: Regional Highlights - Weihai has emerged as a popular destination for New Year's celebrations, ranking in the top ten for vacation rental bookings nationwide during the holiday [2] - The scenic appeal of Weihai, characterized by its coastal and snowy landscapes, enhances the attractiveness of local vacation rentals, which often serve as part of the overall experience [2] Group 3: Consumer Behavior - Young consumers are increasingly willing to spend on experiences that offer a sense of "New Year's Eve ritual," favoring accommodations that allow for social interactions and shared activities [2][3] - Many visitors prefer staying in vacation rentals near concert venues, as these accommodations provide better value, proximity, and social spaces compared to hotels, allowing for continued celebrations post-event [3]

Core Viewpoint - The Three Gorges Project is a critical infrastructure initiative for the governance, development, and protection of the Yangtze River, serving as a key support for national strategies such as the development of the Yangtze Economic Belt and the rise of central and western regions [3][4]. Group 1: Economic Development - The follow-up work of the Three Gorges Project provides strong support for high-quality development in the reservoir area and the stable prosperity of relocated residents [5]. - Formerly displaced residents are now becoming vital contributors to the high-quality development of the reservoir area, utilizing their skills and efforts to ignite industrial revitalization [6][7]. - The project has facilitated the development of local industries, such as the orange industry in Qichang County, which has improved the income of around 2,000 households by tens of thousands of yuan annually [14][16][17]. Group 2: Ecological and Cultural Initiatives - The follow-up work has fostered green productivity, transforming ecological advantages into economic benefits [22]. - Various initiatives, such as the establishment of a cultural and creative product line that integrates local heritage, have led to the development of over 100 products and provided free training for local artisans [34][35][36]. - The renovation of local historical sites has revitalized tourism and local businesses, enhancing community engagement and cultural heritage [58][60]. Group 3: Entrepreneurship and Community Support - The establishment of entrepreneurship parks for returning migrant workers has provided comprehensive support, reducing costs and risks associated with starting a business [42][44][46]. - The project has also improved community living conditions through professional property services, creating job opportunities for returning workers [50][51][53]. - Individual entrepreneurial efforts have led to broader economic growth, showcasing how personal endeavors contribute to the overall prosperity of the region [64][65].

Core Viewpoint - The construction of rural roads in Hangzhou during the "14th Five-Year Plan" period has significantly improved local transportation, leading to enhanced economic development and tourism in rural areas [1][2] Group 1: Infrastructure Development - Hangzhou has completed the reconstruction of 1,349.9 kilometers of rural roads, achieving a 100% connectivity rate for towns to third-level roads, entering the "Four Good Rural Roads" 2.0 era [1] - The Party-Nong Line has been transformed from a narrow, bumpy road to a smooth and wide highway, facilitating faster transportation of agricultural products [1] Group 2: Economic Impact - The transformation of transportation has revitalized local industries, as seen in Wenping Village, which has evolved from a small fishing village to a popular tourist destination with over 700 beds and 48 homestays, generating over 9 million yuan in annual tourism revenue [1] - The agricultural cooperative in Hongbo Village has expanded its operations, with 90% of its revenue coming from grain production, benefiting from improved road access that allows for quicker transportation to markets [1][2] Group 3: Tourism and Agricultural Integration - The improved rural roads have attracted tourists for activities such as strawberry picking and agricultural education, leading to increased sales of fresh produce directly from farms [2] - The integration of transportation and tourism is creating a symbiotic relationship that supports rural revitalization and contributes to common prosperity [2]