Core Insights - Qinghai is leveraging its geographical advantages and resource endowments to enhance its green organic agricultural and pastoral industries, creating a unique path for rural revitalization in the plateau region [1] Group 1: Agricultural Development - The Qinghai Agricultural and Animal Husbandry Product Trading Center has become the largest one-stop platform for agricultural products in the province, gathering over 2,600 quality enterprises and achieving a total transaction volume exceeding 1.3 billion [1] - The center has integrated online live streaming with offline displays, addressing local challenges in product sales and logistics costs [1][2] - The center provides free services such as consulting, e-commerce training, and product launches to local enterprises, helping to promote Qinghai's agricultural products [2] Group 2: Product Innovation and Market Expansion - Qinghai Keke Xili Food Co., Ltd. is focusing on deep processing of local specialties like yak meat and barley, collaborating with research institutions to develop new products [3] - The province has established 1,220 green food, organic agricultural products, and geographical indication agricultural products, enhancing its market presence [3] Group 3: Economic Impact - In the previous year, Qinghai exported over 700,000 tons of cool-season vegetables, significantly contributing to local farmers' income and the overall economy [4] - The average per capita income in the region has increased from 4,420 yuan in 2010 to 16,000 yuan last year, driven by the vegetable industry [4] - The transformation of traditional crafts into a "finger economy" has provided training for over 370 local women, enabling them to earn additional income while managing household responsibilities [4]

Core Insights - The article highlights the digital transformation of traditional industries in Yijinhuoluo Banner, Ordos City, Inner Mongolia, through the implementation of the national e-commerce project, focusing on local brand incubation and geographical indication product registration [1][3] Group 1: E-commerce Development - The Yijinhuoluo Banner has established a digital e-commerce industrial park as a core platform to promote the development of the e-commerce industry, facilitating the digital transformation of traditional enterprises and the upgrading of agricultural product supply chains [1] - The industrial park has successfully incubated over 30 local brands and more than 100 online stores, driving the transformation of traditional enterprises into e-commerce businesses [2] Group 2: Brand and Product Innovation - The industrial park designed five popular products for Mengjianghong Food Co., enhancing production line automation, which increased daily output from 2,000 bags to 60,000 bags [2] - The park has initiated the geographical indication trademark application for "Yijinhuoluo Banner Dried Lamb," promoting local product standardization through a dual approach of "geographical indication + brand story" [1][2] Group 3: Talent Development and Training - The initiative has trained 50 senior internet marketing specialists, forming a professional e-commerce talent team that supports local e-commerce development [2] - The innovative "e-commerce + village secretary" model has trained 145 "secretary anchors," who leverage e-commerce platforms to promote local agricultural products [2] Group 4: Economic Impact - The e-commerce initiatives have led to significant sales growth for local cooperatives, with one cooperative achieving sales growth from millions to tens of millions, creating job opportunities for over 10 villagers and helping sell more than 2,000 sheep [1][2]