NEWS 栋察早报 内容提要 商业▶ 沈阳昔日最大书店如今仅剩一层 活动▶ 辽宁消费放大招！ 产业▶ 东北亚宠物交易中心项目启动 聚焦▶ 沈阳故宫期刊阅览室免费开放 热点▶ 沈阳将迎来6场新年音乐会！ 关注▶ 2026年元旦放假安排来了 沈阳昔日最大书店如今仅剩一层 近日，小编探访了太原街玖伍文化城。这里曾承载着一代沈阳人的记忆，被誉为本地最受欢迎的书店，也有人称其风格神似台北的"诚品书店"。然而如今 却仅剩四楼仍在售书，二、三楼已改为"免费阅览图书室"。 步入二楼，只见书架空空，桌椅零星，原收银台旁贴着一纸告示："图书卖场升级调改中，若有服务需求请前往4楼咨询。"寥寥数语，映照出实体书店今 日的萧瑟。 近年来，随着互联网与移动设备的普及，人们的阅读习惯发生巨变。静心捧读一本纸质书消磨午后时光的人越来越少，取而代之的是短视频、电子书和社 交媒体带来的碎片化阅读。据媒体报道，2025年上半年，全国实体书店关闭数量达1200家，现存门店较2019年减少61%。 读者流失，销量锐减，实体书店的生存空间日益减少。就连去年重装开业的沈阳马路湾新华书店，如今也融入了历史展示、红色文旅、主题活动等多元业 态，图书销售似乎已 ...

Group 1: Consumer Behavior Changes - The trend of downgraded consumption is becoming mainstream, with high-end brands facing a collective downturn as consumer traffic in premium malls in major cities like Beijing, Shanghai, Guangzhou, and Shenzhen has decreased by 18% year-on-year, while affordable brands like Miniso and NetEase Yanxuan have seen sales surge by 32.6% [1] - This shift is not merely a reaction to economic downturns but reflects a rational awakening among the middle class, as consumers prioritize practical value over symbolic value, leading to anxiety in the luxury goods sector [1] Group 2: Urban Migration Trends - There is a significant net outflow of population from first-tier cities, with 632,000 people leaving Beijing, Shanghai, Guangzhou, and Shenzhen in 2024, while new first-tier cities like Chengdu, Xi'an, and Changsha are experiencing population growth exceeding 500,000 [3] - The high cost of living in first-tier cities, exemplified by a housing price-to-income ratio exceeding 20:1, is driving this migration, as individuals seek more affordable living conditions in emerging cities [3] Group 3: Revival of Physical Bookstores - The number of physical bookstores in China has increased by 6,700 in 2024, with hybrid bookstores achieving a customer spending rate 1.85 times higher than traditional bookstores [3] - The social aspect of these bookstores, such as coffee areas and community events, is a key factor in their success, indicating a desire for real social interactions in a digital age [3] Group 4: Resurgence of Traditional Crafts - The revival of traditional crafts is being led by younger generations, with 67% of artisans on Douyin being post-95s, highlighting a shift towards valuing craftsmanship over fast consumption [5] - This trend suggests a changing societal definition of success, as young people are willing to pursue less lucrative but personally fulfilling careers in traditional crafts [5] Group 5: Digital Detox Movement - A digital detox movement is emerging among young people, with daily internet usage among the 18-25 age group decreasing from 6.2 hours to 5.6 hours in 2023, and sales of feature phones increasing by 85% [6] - This trend reflects a backlash against excessive digitalization, as individuals seek to improve their quality of life and work efficiency by reducing screen time [6] Group 6: Rise of Flexible Employment - The number of freelancers in China has reached 240 million, with 35% identifying as "slash youth," indicating a shift away from traditional career paths [8] - This flexible income model allows individuals to diversify their income sources, but it also raises concerns about social security coverage and job stability for this vulnerable group [8] Group 7: Interconnected Social Phenomena - The various trends observed, such as downgraded consumption, urban migration, bookstore revival, traditional craft resurgence, digital detox, and flexible employment, are interconnected and reflect a broader societal redefinition of what constitutes a good life [10] - These phenomena indicate a societal progression rather than mere anomalies, prompting a reevaluation of existing systems and policies to align with these changes [11][15]