当马年的喜气撞上北动的萌趣，北京动物园2026马年春节文创新品重磅登场！拒绝千篇一律的年味单 品，每一件都藏着北动专属的温柔与巧思，既有顶流IP的治愈感，又有马年专属的吉祥寓意，承包你一 整个春节的仪式感与幸福感～ 逛北动、赏萌宠、购文创，这个春节，让我们带着这些有温度、有创意的好物，把动物园的欢喜与马年 的福气一并带回家！ 摆在桌面、书架，也是不吵不闹的灵感小伙伴，让每一个普通日子，都闪闪发亮。 辞旧迎新启新程 马跃福来贺新春 马年限定 文创新品均在鹈鹕商店有售！欢迎您来选购！~ 抱得到的柔软，藏不住的福气！软萌身形超好rua，蝙蝠刺绣自带福运 buff，是怀里超暖心的小吉祥 物。化身贴心语音搭子，认真倾听、全然接纳，让每一次倾诉，都变成治愈心灵的小美好。 "马上暖语"语音对话抱枕马 马上闪亮——帅气挂件马 软乎乎的治愈感，藏着细腻的用心。简约造型，立体灵动，顶级超柔短绒，亲肤又治愈，一上手，就舍 不得放下。 自带挂绳，随身相伴：挂背包、挂行李箱、挂车内、挂钥匙，通勤、旅行、独处时光，走到哪，温柔就 跟到哪。 萌兰摇摇马冰箱贴｜披甲战熊·马到成功 要被这只身披小战甲的萌兰萌化啦！！今年必入的仪式感冰箱贴+1 ...

围绕特色旅游商品研发，青州深入挖掘状元文化、清廉文化、名人文化、"峱"文化、红色文化、非遗及 工业旅游等多元资源，围绕"青州有礼"品牌构建集开发、展示、转化、利用、营销、宣传于一体的产业 体系。目前已开发涵盖非遗文创、地域特产等在内的20余个系列、近1000种特色旅游商品，兼具文化内 涵与实用价值。凭借丰富的产品矩阵与过硬的产品品质，青州特色旅游商品年销售额已突破1.5亿元。 据介绍，该馆抓住春节游览热潮，加快文创开发步伐，鼓励商家推出更多有创意有颜值的文创产品。在 青州微笑文创空间，商家推出的"马到成功"系列成为近期的热销产品。 "该系列以馆内彩绘陶马为原型，结合现代审美和潮流趋势，将文物中的部分元素提取出来融入进文创 产品的设计中，包含丝巾、日历、笔记本等产品，从元旦以来就卖得非常好。"店长李晓静介绍道。 不止馆藏文物，为拉长文化旅游产业链条，丰富全域旅游内涵，青州市深入挖掘地域文化内涵，鼓励特 色旅游商品研发，推进旅游产品生产和旅游产业发展良性互动，激活文化消费能力。 在位于古街上的漱玉香店内，青州非物质文化遗产古法合香香牌制作技艺传承人李娜正在制作香牌。据 介绍，牡丹、龙凤呈祥、福寿康宁等有吉祥元素的 ...

打造海南首个AI情感陪伴型文旅IP，为玩偶注入"生命形态" 来陵水，"喔嘟嘟"陪你尽兴玩 海南日报全媒体记者 王迎春 陈苡琪 "你能介绍一下自己吗？" IP是城市独特的文化符号和情感载体，有生命的IP形象通过人格化设计与互动，让游客与城市建立情感 纽带。 这个有故事、有温度的形象，足迹正不断延伸。从初次亮相到文创首发，从跨年舞台互动到各类活动亮 相，"喔嘟嘟"以更鲜活、更亲切的方式，把陵水魅力带向更广阔的舞台。它的产品家族不仅包括与海南海洋 欢乐世界合作推出"喔嘟嘟和TA的朋友们"系列，更通过逾60款文创产品，融入游客的日常生活。目前，其文 创销售额已突破百万元，产品家族还在持续丰富。 "我是从蔚蓝海湾游来的气鼓鱼小精灵'喔嘟嘟'！会听你说心事，还能把烦恼变成沙滩上的小贝壳……" 软萌的嗓音、贴心的回应，仿佛一位随时在线的朋友。这，便是按下"焕新键"的"喔嘟嘟"——从一个静 态的毛绒玩偶，蜕变为能听、能说、能思考的AI情感陪伴玩偶。 1月27日，"AI赋能·焕新共生——陵水'喔嘟嘟'旅游推荐IP活动发布会"在陵水黎族自治县举行，海南首个 以文创IP为核心打造的AI情感陪伴玩偶——"喔嘟嘟"正式亮相，开启了"智 ...

同时，深受年轻人追捧的"故宫妆造"热度持续攀升。美团数据显示，12月第二周以来，"故宫妆造"搜索 量环比上周激增超67%，北京、沈阳、广州、天津、南京等地用户搜索最为活跃。此外，"故宫文创伴 手礼""故宫附近美食""故宫下午茶""故宫附近酒店民宿"搜索量均上涨超100%。 北京商报讯(记者郭缤璐)12月12日，北京今年入冬以来的初雪如约而至，古装打卡和铜锅涮肉成初雪标 配，搜索热度飙升。美团数据显示，"涮肉"相关搜索量显著攀升，其中"南门涮肉"搜索量同比激增 107%，"铜锅涮肉"同比增长96%。八爷涮肉(王府井（600859）故宫店)、牛街清真满恒記(平安里西大 街店)、北平三兄弟涮肉(簋街店)、南门涮肉(天坛店)等门店，纷纷跻身搜索热度前列。 ...

Core Viewpoint - The "Autumn Colors, Tianjin's Vibrancy" cultural tourism promotion event in Beijing aims to integrate intangible cultural heritage (ICH) with modern consumer demands, highlighting the importance of cultural preservation and innovation in the context of urban cultural development [1][3]. Group 1: Event Overview - The event features four main components: an ICH exhibition, a "Non-Heritage+" dialogue forum, an immersive pop-up market, and a government-enterprise matchmaking meeting [1]. - The "Non-Heritage+" forum focuses on the modern expression and commercial transformation of urban cultural IP against the backdrop of cultural and tourism integration [3]. Group 2: Forum Insights - The forum is hosted by renowned auctioneer and art finance PhD Zhou Peipei, with notable guests including Song Weizu, Zong Chengling, Yang Yueming, Jin Peng, and Yu Bo, who discuss various aspects of cultural and commercial symbiosis [3][4]. - Song Weizu emphasizes the need to align cultural concepts and artistic expressions with contemporary consumer preferences, particularly among younger audiences, by integrating traditional art with consumer demands [3][4]. Group 3: Future Directions - Zong Chengling identifies three key areas for future focus in ICH: integration with tourism, collaboration with cultural and creative industries, and the use of new media and technology [4]. - Yang Yueming points out the gap between urban cultural resources and cultural IP, stressing the importance of connecting cultural resources with contemporary lifestyles for effective transformation [4]. - Jin Peng notes that the combination of ICH and tourism creative products has entered a new phase, with a growing market and numerous representative products emerging [4]. Group 4: Cultural Preservation Strategies - Yu Bo advocates for "living inheritance" as the best form of protection for ICH, emphasizing the need for integration into daily life, leveraging technology, and connecting with industries to ensure market value [5].

Employment Situation - The average urban survey unemployment rate in China for the first half of the year is 5.2%, a decrease of 0.1 percentage points from the first quarter, indicating overall stability in the employment situation [1] - Various local policies have been implemented to strengthen characteristic industries, actively expand job opportunities, and increase subsidy amounts to support employment and entrepreneurship [1] Entrepreneurship and Job Creation - In Qinhuangdao, Hebei, a food culture street established five years ago has over 300 merchants, creating thousands of related job positions, particularly attracting young entrepreneurs [3][5] - Young entrepreneurs account for approximately 15% to 20% of new merchants in the area, with many offering creative products that were not available in previous years [5] - The street sees daily foot traffic of around 50,000 people, contributing to a 30% year-on-year increase in overall sales [7] Support for Young Entrepreneurs - Policies such as rent reductions and tax incentives are in place to support young entrepreneurs, with one entrepreneur stating that they can earn back their annual rent of 60,000 yuan within a month due to high customer traffic [7] - The cultural and tourism market is thriving, providing new job opportunities for young people, with a notable increase in demand for professionals in the cultural creative industry [9] Government Initiatives - The central government has allocated 66.7 billion yuan in employment subsidy funds to support local job retention and expansion [18] - Local governments have reduced unemployment insurance rates, saving businesses 45.6 billion yuan in costs in the first quarter alone [18] - Special recruitment activities have been launched, with over 10 million job postings made available, and universities have successfully expanded job opportunities by over 4.7 million [18] Support for University Graduates - Various incentives are provided for university student entrepreneurship, including exemptions from business registration fees and subsidies for renovations [13] - A total of 567 million yuan in various entrepreneurial subsidies has been distributed this year to assist young entrepreneurs [16]

Core Viewpoint - The article highlights the successful entrepreneurial journey of Wang Hai, who capitalized on the geographical advantages of Hunchun to establish a thriving business in the king crab trade, attracting both tourists and local entrepreneurs [1][2]. Group 1: Business Overview - Wang Hai returned to his hometown of Hunchun seven years ago to explore entrepreneurial opportunities, leveraging the area's unique geographical position [1][3]. - Hunchun is the largest distribution center for king crabs in China, with over 1.5 million king crabs imported annually through its port, accounting for 80% of the national market share [4]. - The king crab exhibition hall operated by Wang Hai has attracted over 500,000 visitors in less than two years, generating retail sales exceeding 10 million yuan [4][10]. Group 2: Logistics and Operations - Wang Hai utilizes various logistics methods to transport fresh king crabs from Russia to different parts of China, benefiting from the proximity of Hunchun to Russian ports [5]. - The port has been designated for the import of fresh seafood, which has streamlined customs processes and reduced transportation times for seafood businesses [5]. - The handling of king crabs requires careful attention to temperature and oxygen levels during transportation to maintain freshness [5]. Group 3: Market Dynamics - The king crab market experiences significant price fluctuations, influenced by the fishing schedules of Russian vessels, necessitating timely communication with clients [6]. - Local entrepreneurs, primarily from the post-80s and post-90s generations, are innovating in the seafood market by utilizing live streaming and creative dishes to attract customers [9]. Group 4: Tourism and Cultural Promotion - The seafood street in Hunchun, featuring over 20 shops, has become a popular destination for tourists seeking to enjoy king crab dishes [7][8]. - The local tourism boom has led to increased foot traffic in seafood restaurants, with some establishments reporting significant daily revenues during peak holiday periods [9]. - Wang Hai aims to promote king crab culture nationwide through creative products and collaborations with other businesses [12].