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“数字活化术”解锁传统文化新玩法
Xin Hua Wang· 2025-04-29 05:11
Group 1 - The core idea of the articles revolves around the integration of traditional culture with digital technology to create immersive experiences that make history engaging and accessible [1][10][16] - Various locations in Fujian are utilizing digital activation techniques to bring cultural heritage to life, such as AR and VR experiences that allow visitors to interact with historical narratives [3][5][7] - The use of popular game IPs and immersive performances is transforming how cultural heritage is experienced, allowing for a blend of entertainment and education [9][12][14] Group 2 - The development of the "Digital Twin" concept in places like Gulangyu Island is creating a virtual environment that enhances tourism through interactive storytelling and augmented reality [7] - Large-scale immersive performances, such as "Moon Reflecting Wuyi," are employing advanced technologies like AI holography to present cultural narratives in a visually stunning manner [12] - The trend of combining cultural heritage with modern technology is seen as a way to preserve and promote traditional culture while attracting a younger audience [10][16]
2025年福建文旅经济发展大会南平收官 揽千亿投资开新局
Zhong Guo Xin Wen Wang· 2025-04-19 11:56
Core Insights - The 2025 Fujian Province Cultural and Tourism Economic Development Conference was held from April 17 to 19, focusing on "deepening industry chain cooperation and stimulating new momentum in cultural tourism" [1] Group 1: Event Highlights - The conference featured the premiere of a large cultural tourism epic titled "Moon Reflecting Wuyi," which integrated intangible cultural heritage elements and naked-eye 3D technology, achieving a live streaming viewership of 7.893 million and over 250,000 interactions [3] - A total of 133 key projects were signed during the conference, with a total investment of 103.825 billion yuan, covering areas such as ecological tourism and digital cultural tourism, including 39 notable "billion-level" projects [4] Group 2: Financing and Economic Impact - Eleven silver-enterprise projects reached a financing intention of 5.075 billion yuan, addressing funding bottlenecks for small and medium-sized enterprises [4] - The Fujian Provincial Cultural and Tourism Department launched the "4·18 Consumption Season," offering ticket discounts of up to 60% and hotel reductions of up to 1,090 yuan, which led to a 180% increase in weekend domestic travel bookings [4] Group 3: Future Plans - The next steps for Fujian include focusing on project implementation, promoting the commencement of ecological tourism in Wuyi Mountain and the international tourism island in Pingtan, and developing new business formats based on "Fujian culture" and "World Heritage culture," aiming for a cultural tourism economic scale exceeding 1.2 trillion yuan by 2025 [4]