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访谈丨广汽总经理閤先庆:生态合作是应对竞争的必选项
Bei Ke Cai Jing· 2025-11-25 11:47
"'新广汽'的发展核心是要实现以'市场+技术'双轮驱动向科技型企业转型。对于这一目标,我认为要实现的第一个转变,就是要把整个研发系统由过往的工 程师思维转化为用户思维。"2025广州车展期间,广汽集团总经理閤先庆接受新京报贝壳财经等媒体采访时表示。 这是閤先庆自今年11月16日上任总经理后首次接受媒体采访。他坦言,最近两年广汽表现不够理想,此前仍停留在以工程师思维做产品,与客户需求存在一 定差距。 "番禺行动"实施一周年后,基于市场及用户需求变化,广汽在2025广州车展宣布,将以新技术、新产品、新服务、新生态为"四大引擎"再造"新广汽"。 当前,汽车行业市场竞争极为惨烈,技术更迭、AI(人工智能)加速,给汽车行业带来巨大的变革。技术和产品的迭代速度必须跟上,创新至关重要。我 们既要把现有团队积极性充分发挥起来,还要进行大量创新。顺应这一趋势,本轮变革的核心目标,就是要提升广汽产品在市场上的竞争力,而市场和技术 双轮驱动,正是这一轮改革最重要的部分。 新京报贝壳财经:"四大引擎"如何协同发力? 閤先庆:广汽发布了为用户创造价值的"四大引擎",依托"新技术、新产品、新服务、新生态",再造一个"新广汽"。 这四者之 ...
广汽集团:已推出第二代载人轮足机器人,并于2025年上半年在康养、安防场景展开应用
Cai Jing Wang· 2025-11-24 05:22
近日,广汽集团在互动平台向投资者表示,本公司始终坚持立足全球汽车市场发展趋势,通过持续完善 差异化品牌及产品矩阵,精准覆盖不同消费群体,提升公司整体竞争力与抗风险能力。目前公司自主品 牌包括传祺、埃安、昊铂,以及与华为合作推出的启境,围绕电动化、智能化和高端化,已形成完整产 品矩阵,并覆盖燃油、纯电、增程、插混等所有主流新能源动力形式。 在具身智能机器人方面,本公 司已推出第二代载人轮足机器人GoMove、服务机器人GoSide、第三代人形机器人GoMate及第四代人 形机器人GoMate Mini,并于2025年上半年在康养、安防场景展开示范应用,计划年内在广州设立全球 首个具身智能人形机器人示范区,2026年完成商业模式验证,2027年启动大规模量产,力争到2030年实 现机器人产业链产值突破10亿元。2025年1至9月,广汽集团实现营收662.72亿元,同比下降10.49%;净 亏损43.12亿元,亏损同比扩大3691.33%。 ...
京东联手“造车”,下的是一步怎样的棋? | 说商道市
Chang Sha Wan Bao· 2025-10-16 03:25
Core Insights - JD.com is entering the automotive sector by collaborating with GAC and CATL to launch a new vehicle, with test drives starting at the end of October and an official release on November 9 [1][2] - The collaboration aims to leverage JD.com's consumer insights and sales platform, while GAC will handle manufacturing and CATL will supply batteries, indicating a division of responsibilities among the partners [1][2] Group 1: Reasons for Entering the Automotive Sector - JD.com's core retail business has reached a plateau in growth, necessitating the development of a new growth driver, with the automotive industry being a promising option due to its potential for significant capital influx [2] - The timing of JD.com's entry into the automotive market coincides with the upcoming "Double 11" shopping festival, suggesting a strategic move to capitalize on consumer spending [2] Group 2: Roles and Responsibilities - Each partner in the collaboration has distinct strengths: JD.com provides a vast platform and consumer data, CATL is the largest global battery supplier, and GAC is an established state-owned automaker responsible for vehicle production [2][3] - GAC faces the most pressure in this partnership, as it must successfully navigate the competitive landscape of the automotive market, particularly in the context of its previous struggles compared to traditional fuel vehicle sales [2] Group 3: Future Considerations - The success of this collaboration hinges on the effective execution of each partner's responsibilities, emphasizing the importance of resource integration and collaboration [3] - The automotive market in China is still in its early stages, allowing room for new entrants, which positions JD.com favorably despite entering a competitive environment [3]
假期车展仍水泄不通,试驾量明显提升
第一财经· 2025-05-05 09:20
Core Viewpoint - The article highlights the resurgence of automobile consumption in Shanghai and other cities during the May Day holiday, driven by promotional activities and government subsidies, indicating a potential recovery in the automotive market [1][2][4]. Group 1: Shanghai Auto Show and Consumer Trends - The Shanghai Auto Show attracted over a million visitors, becoming a significant driver of automotive consumption during the holiday [1][3]. - Various car manufacturers implemented substantial discounts and promotional offers, with some models seeing price reductions exceeding 10,000 yuan [4]. - The combination of the auto show and the "Five-Five Shopping Festival" led to new subsidy policies in several districts, further stimulating consumer interest [4]. Group 2: Sales Data and Market Performance - In March, Shanghai's automotive market showed a notable recovery, with new car sales increasing by 9.8% month-on-month and 64.8% year-on-year, outperforming national averages [5]. - The penetration rate of new energy vehicles in Shanghai reached approximately 58.7%, with sales growth of 59.5% month-on-month [5]. - The expansion of the trade-in subsidy policy to include out-of-province vehicles is expected to enhance market confidence and stimulate further sales [5]. Group 3: Regional Insights - In Xuancheng, the popularity of domestic brands among young consumers is evident, with a focus on aesthetics and technology in vehicle selection [6][7]. - Xuancheng's automotive parts industry has become a crucial pillar of its economy, with over 700 automotive parts companies generating an annual output value exceeding 85 billion yuan [10]. - In Guangzhou, the automotive manufacturing sector saw a 17.7% increase in investment, indicating a positive trend in the automotive market despite a decline in value added [13]. Group 4: Promotional Activities and Consumer Engagement - Various cities, including Guangzhou and Baoding, hosted local auto shows during the holiday, with significant participation from major automotive brands offering combined subsidies [12][15]. - In Baoding, the number of test drives increased by 30% to 40% during the holiday, reflecting heightened consumer interest and engagement [15]. - Traditional sales models adapted by setting up temporary showrooms in shopping centers, showcasing popular models and offering discounts [17].
从product到solution——产业链、生态链、价值链出海,广汽构筑中国汽车出海护城河
Guang Zhou Ri Bao· 2025-04-30 07:32
Core Viewpoint - The article discusses GAC Group's ambitious international expansion plan, aiming to significantly increase its export volume and establish a strong presence in global markets, particularly in Southeast Asia and Europe, amidst a complex geopolitical landscape [2][3]. Group 1: GAC's Export Strategy - GAC Group has set a target to export 500,000 vehicles by 2027, tripling its current export volume within three years [2][4]. - The company aims to achieve an export volume of 172,000 vehicles by 2025, with a year-on-year growth rate exceeding 70% [4]. - Southeast Asia has been identified as a primary market, with GAC's international brand achieving over 100,000 units exported last year, outperforming the market average [4][5]. Group 2: Market Positioning and Product Strategy - GAC has launched the "one GAC 2.0" plan in Thailand, focusing on right-hand drive vehicles to cater to local market preferences [5]. - The company has introduced six right-hand drive models in Southeast Asia over the past two years, enhancing its competitive edge [5]. - GAC's brands, Aion, Trumpchi, and Haobai, have been restructured for international markets, with Aion focusing on pure electric vehicles and Trumpchi transitioning from traditional fuel vehicles to new energy models [9][10]. Group 3: Competitive Advantages - GAC's strength lies in its advanced new energy technology and strong emphasis on smart and connected vehicles, which resonate well with Southeast Asian consumers [6]. - The company has improved its product design and quality, addressing previous concerns about reliability and after-sales service [6]. - GAC's strategy includes not just exporting vehicles but also establishing a complete ecosystem, including production bases and charging infrastructure in target markets like Thailand [12]. Group 4: European Market Expansion - GAC views Europe as a significant growth opportunity, despite challenges such as tariffs, and plans to gradually enter markets like Poland and Portugal starting in 2025 [7]. - The company aims to create a localized value chain in Europe, enhancing its operational efficiency and market presence [7][12]. Group 5: Long-term Vision and Ecosystem Approach - GAC's approach to international expansion emphasizes long-term sustainability, focusing on the entire automotive ecosystem rather than just vehicle sales [11]. - The company is developing a comprehensive value chain that includes production, energy solutions, and local partnerships to enhance its competitive position [11][12]. - GAC's strategy aims to avoid over-competition among Chinese brands in international markets by promoting collaboration and shared growth [13][14].
广汽集团2024年自主品牌出口量同比增长92.3% 累计分红已超260亿元
Zheng Quan Ri Bao Wang· 2025-03-29 04:16
Group 1 - The core viewpoint of the news is that GAC Group has shown significant growth in revenue and vehicle sales, particularly in the overseas market, while also enhancing its dividend distribution to shareholders [1][2] - GAC Group's total revenue for the reporting period is approximately 401.65 billion yuan, with a consolidated revenue of about 107.78 billion yuan, and an overseas market gross margin of 14.72% [1] - The company achieved a total vehicle production and sales volume of 1.9166 million and 2.0031 million units respectively, with exports reaching 127,000 units, marking a year-on-year growth of 67.6% [1] Group 2 - The sales proportion of GAC Group's self-owned brands has increased to approximately 39.41%, with new energy vehicle sales reaching 430,800 units, accounting for about 55% of self-owned brand sales [2] - GAC Group plans to launch over 20 new, upgraded, or modified models in 2025, aiming for a production and sales scale of one million units [2] - The company is actively expanding its industrial ecosystem and plans to accelerate cooperation with Huawei to create a new high-end intelligent electric vehicle brand, with an investment of 1.5 billion yuan in the establishment of Huawang Automobile [2]