Core Viewpoint - The article discusses the controversy surrounding the extravagant lifestyle of internet celebrity "Big Blue" and his wife "Big Leaf," highlighting their lavish spending and the backlash from the public regarding their high energy consumption and perceived flaunting of wealth [1][6]. Group 1: Lifestyle and Spending - Big Leaf revealed that their villa in downtown Hangzhou has an annual electricity bill exceeding 400,000 yuan, which is more than that of a small factory [2]. - The couple spent over 80 million yuan on the villa's decoration, which includes luxury items such as an 8 million yuan Lamborghini on the wall and a 1.4 million yuan platinum dining table [3][4]. - The high electricity costs are attributed to numerous high-energy appliances, including a climate system costing over 3 million yuan, which alone incurs an annual electricity bill of over 200,000 yuan [4]. Group 2: Public Reaction and Controversy - The public criticized their high-energy lifestyle as blatant flaunting of wealth, arguing that it contradicts environmental protection principles [6]. - Big Leaf defended their actions by stating that they did not intend to show off and were merely trying to attract attention due to low live-streaming traffic [6]. Group 3: Social Media and Business Implications - Big Blue, a finance influencer with millions of followers, faced account suspension for repeatedly posting stock predictions, which led to significant backlash from followers who experienced losses [9][16]. - The influencer previously generated substantial revenue through a business selling online courses, reportedly exceeding 8.56 billion yuan [17]. - Despite the suspension of his social media account, the business associated with Big Blue continues to operate, with ongoing offline courses and private meetings [18].

Core Viewpoint - The Chinese automotive market is in a phase of adjustment, with expectations for slight growth in production and sales compared to the previous year, driven by a strong performance in the luxury vehicle segment [1][2]. Industry Overview - The overall automotive production and sales from January to November 2021 reached 23.17 million and 23.49 million units, respectively, marking a year-on-year increase of 3.5% and 4.5% [1]. - The luxury vehicle segment has shown resilience, with luxury car sales growing by 19.5% year-on-year, significantly outpacing the overall passenger vehicle growth rate [1][2]. Company Performance - Harmony Auto has demonstrated exceptional growth, with a 62% increase in revenue, gross profit, and net profit in the first half of 2021, and new car sales reaching a record high of 22,400 units, a growth rate of 53.6% [3][4]. - The company has a strong brand portfolio, with over 80% of new car sales coming from BMW and Lexus, both of which have shown robust sales performance [4][6]. Strategic Initiatives - Harmony Auto is expanding its presence in the ultra-luxury segment, with 29% of its dealership network dedicated to ultra-luxury brands, which are expected to yield higher profit margins [6][9]. - The company has implemented digital management reforms that have led to significant cost reductions and efficiency improvements, including a decrease in sales and management expenses [7][9]. Market Trends - The demand for luxury and ultra-luxury vehicles is expected to continue growing, with forecasts indicating a compound annual growth rate of 10.2% for luxury vehicle demand from 2020 to 2025 [10][11]. - The after-sales market is projected to reach a scale of 1 trillion yuan by 2023, driven by an increase in vehicle ownership and aging vehicles [12][13]. Future Outlook - Harmony Auto is well-positioned to benefit from the ongoing trends in luxury vehicle demand, after-sales services, and the growing acceptance of electric vehicles [14][15]. - The company has a strategic focus on expanding its network and enhancing operational efficiency, which is expected to drive long-term performance improvements [11][15].