广汽昊铂HL产品总经理邱俊杰： 产品形态方面，最明显的差异可能就是是否有华为的产品和技术，(这部分用户)更倾向于"尝试"或者 是"尝鲜"华为产品。昊铂更多的想去争取到一些广汽内部的品牌资产，比如说我们整个广汽旗下车型的 原保有用户。我们需要提供给他的产品和满足的背后的心理需求，最核心的是"安心感"。我们希望带给 我们的受众群体一种相对"熟悉"的一种豪华感，舒服背后的心理原因、心理逻辑就是因为"熟悉"。 (视频编辑：章启良，实习生：谢诗宇) 21世纪经济报道见习记者何煦阳报道 21汽车.一见Auto记者何煦阳： 华望可能会抢占掉一部分昊铂这个高端品牌的声量或是市场吗？ ...

广汽昊铂HL产品总经理邱俊杰： 产品形态方面，最明显的差异可能就是是否有华为的产品和技术，（这部分用户）更倾向于"尝试"或者 是"尝鲜"华为产品。昊铂更多的想去争取到一些广汽内部的品牌资产，比如说我们整个广汽旗下车型的 原保有用户。我们需要提供给他的产品和满足的背后的心理需求，最核心的是"安心感"。我们希望带给 我们的受众群体一种相对"熟悉"的一种豪华感，舒服背后的心理原因、心理逻辑就是因为"熟悉"。 0:00 21世纪经济报道 见习记者何煦阳报道 21汽车·一见Auto记者 何煦阳： 华望可能会抢占掉一部分昊铂这个高端品牌的声量或是市场吗？ （视频编辑：章启良，实习生：谢诗宇） ...

Core Viewpoint - The 28th Chengdu International Auto Show highlights the significant progress of domestic automotive groups in the new energy sector, showcasing their collaboration with technology companies like Huawei and their internal reforms to enhance competitiveness in the rapidly evolving market [2][8]. Group 1: Growth in New Energy Sector - From January to July 2023, the top 15 automotive groups in China sold a total of 7.82 million new energy vehicles (NEVs), marking a 41.1% year-on-year increase and accounting for 95.1% of total NEV sales [3]. - China FAW's NEV sales reached 28,500 units in July, a staggering increase of 129.03% year-on-year, contributing significantly to overall growth [4]. - SAIC Motor's NEV sales for the first seven months of 2023 reached 763,600 units, up 43.49% year-on-year, positioning it third in sales after BYD and Geely [5]. Group 2: Strategic Collaborations - Major automotive groups are increasingly collaborating with technology firms, particularly Huawei, to enhance their product offerings and market competitiveness [8][9]. - SAIC and Huawei signed a deep cooperation agreement to develop new energy smart vehicles, leading to the launch of the "Shangjie" brand [9]. - FAW has also partnered with the new energy vehicle startup Leap Motor, indicating a trend of strategic alliances within the industry [9]. Group 3: Internal Restructuring - Automotive groups are undergoing internal restructuring to optimize resources and enhance efficiency in their new energy vehicle segments [11][12]. - Dongfeng Motor has consolidated its brands into Dongfeng Yipai Technology, focusing on new energy products and streamlining operations [12]. - Changan Automobile has improved resource integration efficiency significantly after its restructuring, enhancing decision-making and capital allocation [13]. Group 4: International Expansion - From January to July 2023, China's NEV exports reached 1.308 million units, reflecting an 84.6% year-on-year increase, as companies look to expand into overseas markets [15]. - Changan has launched its "Haina Baichuan" global strategy, aiming to export various models to over 90 countries by 2025 [15]. - Dongfeng Yipai Technology plans to introduce over 30 overseas models by 2027, indicating a strong focus on international market penetration [16].