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硬刚宗馥莉?宗庆后弟弟推出“娃小智”品牌:买10万即可成区域独家经销商
Mei Ri Jing Ji Xin Wen· 2025-10-11 11:37
据蓝鲸新闻报道,10月10日,宗馥莉辞去娃哈哈董事长等职务,将全力打造新品牌"娃小宗",引发广泛关注。 与此同时,宗馥莉的叔叔宗泽后的品牌"娃小智"也于近日开启招商活动,招商人员表示"要和宗馥莉一起竞争市场"。 10月11日,宗泽后在朋友圈表示:"尽管网友或者水军把我骂翻天,但事实上都是这些人害了她,使她越走越远,已经无法回头了。不得不说在我们宗家 下一代里她算是出类拔萃的,但是对博大精深的中国文化了解太少,过去说要德艺双修才能成正果,还是欠缺了一些。德也没修成,艺也没学成如何能承 担大任?最后我要说一句:娃哈哈不是宗家的,宗家只是和许许多多娃哈哈的员工,许许多多的消费者共同创建了这个品牌,娃哈哈是陪随80、90后成长 的一代饮品品牌。我相信80、90后以及他们的子女都会怀念娃哈哈曾经带给他们快乐。" 宗泽后推出"娃小智" "已签约超150家客户" 蓝鲸新闻获取的"娃小智"招商海报显示,10月10日"娃小智"在杭州举行了全国招商会,购买"娃小智"产品10万元以上即可获得该区域独家经销商资格,蓝 鲸新闻记者联系到相关招商人员确认了该信息的真实性。 该招商人员表示,宗师傅品牌从去年11月开始运作,"我们从国庆节前 ...
宗馥莉叔叔推出「娃小智」对打「娃小宗」!招商人员:配方和娃哈哈一模一样
Bei Jing Shang Bao· 2025-10-11 09:25
娃哈哈事件 并没有因宗馥莉辞职告一段落,继宗馥莉推出"娃小宗"后,宗馥莉叔叔宗泽后的品牌"娃小智"也于近日开启招商活动。 蓝鲸新闻获取的"娃小智"招商海报显示,10月10日"娃小智"在杭州举行了全国招商会,购买"娃小智"产品10万元以上即可获得该区域 独家经销商资格,蓝鲸新闻记者联系到相关招商人员确认了该信息的真实性。 !!! 此外该招商人员告诉蓝鲸新闻,目前整个产品线包含AD钙奶、矿泉水、椰子水、八宝粥等多元化产品矩阵,"我们的配方和娃哈哈一模一 样,但价格比娃哈哈低,"该招商人员称截至目前,"娃小智"已经签约153家客户,"主要集中于浙江,也有湖南、贵州等地,我们现在 基本做的还是连锁超市和大流通的客户。" 据蓝鲸新闻,天眼查APP显示,娃小智食品(杭州)有限公司,成立于2025年,位于浙江省杭州市,是一家以从事批发业为主的企业。股 权穿透后,宗泽后为该公司实际控制人。 ( 企业关系 实际控制人 企业受益股东 实际控制人②(大数据分析): 宗泽后 表决权:80% 实际控制人 表决权:80% 总持股比例:33.211% 官后 100% 杭州五和贸易有限公司 执行事务合伙人 1.6129% 杭州宗诚投资管理合 ...
宗馥莉决绝出走 娃哈哈该如何重新出发
Mei Ri Jing Ji Xin Wen· 2025-10-11 03:04
多家媒体报道,宗馥莉已于9月12日向娃哈哈集团有限公司辞去公司法定代表人、董事及董事长等相关 职务并已通过集团股东会和董事会的相关程序。这也意味着宗馥莉正式脱离娃哈哈集团的管理岗位,也 不再是企业负责人,只保留娃哈哈集团第二大股东的身份。由于持股比例仅有29.4%,宗馥莉在娃哈哈 集团层面将更多只是一个财务投资者的角色,不再是娃哈哈的决策者。 从9月12日至今的近1个月时间里,围绕娃哈哈未来发展路径的角力十分激烈。9月13日,一份宏胜系将 从2026销售年度起更换使用新品牌"娃小宗"的通知广为流传,这份文件已获证实,也是宗馥莉彻底脱离 娃哈哈"单干"的首个明确信号;9月下旬,"娃小宗"系列商标被显示已经进入异议程序,异议方身份并 未公开;9月24日,上海娃哈哈饮用水有限公司因商标授权到期被迫停用"娃哈哈"品牌,推出"沪小 娃"桶装水,而停止品牌授权的决策者正是宗馥莉;10月2日媒体报道,宗馥莉亲信、宏胜集团生产中心 总监严学峰因涉嫌违纪被杭州市上城区纪委立案审查,10月5日又被解除立案审查,已回到宏胜集团正 常上班。 分析上述事件的时间线以及近一年多来宗馥莉大刀阔斧的动作,她的辞职显然是一系列冲突的结果。但 ...
宗馥莉决绝出走,娃哈哈该如何重新出发
Mei Ri Jing Ji Xin Wen· 2025-10-11 02:12
从9月12日至今的近1个月时间里,围绕娃哈哈未来发展路径的角力十分激烈。9月13日,一份宏胜系将从2026销售年度起更换使用新品牌"娃小宗"的通知 广为流传,这份文件已获证实,也是宗馥莉彻底脱离娃哈哈"单干"的首个明确信号;9月下旬,"娃小宗"系列商标被显示已经进入异议程序,异议方身份 并未公开;9月24日,上海娃哈哈饮用水有限公司因商标授权到期被迫停用"娃哈哈"品牌,推出"沪小娃"桶装水,而停止品牌授权的决策者正是宗馥莉; 10月2日媒体报道,宗馥莉亲信、宏胜集团生产中心总监严学峰因涉嫌违纪被杭州市上城区纪委立案审查,10月5日又被解除立案审查,已回到宏胜集团正 常上班。 分析上述事件的时间线以及近一年多来宗馥莉大刀阔斧的动作,她的辞职显然是一系列冲突的结果。但这是冲突的结束,还是更大烈度对抗的开始,尚待 观察。 很多人可能还记得,去年7月,宗馥莉也曾向娃哈哈集团董事会发函辞去副董事长、总经理职务,但没有辞去董事职务。"以退为进"的策略大获成功,她 很快宣布复职并在次月正式接任娃哈哈集团法定代表人、董事长职务,从而上演"女王回宫"的精彩戏码。 每经编辑|何小桃 多家媒体报道,宗馥莉已于9月12日向娃哈哈集团 ...
国资委最新发声:要带头坚决抵制“内卷式”竞争
Jing Ji Guan Cha Bao· 2025-09-28 07:48
Group 1 - The State-owned Assets Supervision and Administration Commission (SASAC) is focusing on stabilizing electricity and coal prices, and preventing "involution" style competition among enterprises [1] - SASAC will enhance the regular communication mechanism regarding the economic operations of state-owned enterprises, addressing the concerns and suggestions raised by these enterprises [1] - Emphasis is placed on maintaining strategic determination and improving the "five values" to support stable employment, enterprises, markets, and expectations [1] Group 2 - The focus is on optimizing investment structure, particularly in key areas such as industrial chain strengthening, infrastructure construction, and energy resource security [1] - There is a call for resisting "involution" competition and promoting differentiated development and brand competition, while enhancing industry self-discipline [2] - Strengthening risk prevention measures and establishing a regular risk monitoring and early warning mechanism is highlighted to ensure the bottom line of risk control [2]
华望会和昊铂形成内部竞争吗?
广汽昊铂HL产品总经理邱俊杰: 产品形态方面,最明显的差异可能就是是否有华为的产品和技术,(这部分用户)更倾向于"尝试"或者 是"尝鲜"华为产品。昊铂更多的想去争取到一些广汽内部的品牌资产,比如说我们整个广汽旗下车型的 原保有用户。我们需要提供给他的产品和满足的背后的心理需求,最核心的是"安心感"。我们希望带给 我们的受众群体一种相对"熟悉"的一种豪华感,舒服背后的心理原因、心理逻辑就是因为"熟悉"。 (视频编辑:章启良,实习生:谢诗宇) 21世纪经济报道见习记者何煦阳报道 21汽车.一见Auto记者何煦阳: 华望可能会抢占掉一部分昊铂这个高端品牌的声量或是市场吗? ...
21对话|华望会和昊铂形成内部竞争吗?
广汽昊铂HL产品总经理邱俊杰: 产品形态方面,最明显的差异可能就是是否有华为的产品和技术,(这部分用户)更倾向于"尝试"或者 是"尝鲜"华为产品。昊铂更多的想去争取到一些广汽内部的品牌资产,比如说我们整个广汽旗下车型的 原保有用户。我们需要提供给他的产品和满足的背后的心理需求,最核心的是"安心感"。我们希望带给 我们的受众群体一种相对"熟悉"的一种豪华感,舒服背后的心理原因、心理逻辑就是因为"熟悉"。 0:00 21世纪经济报道 见习记者何煦阳报道 21汽车·一见Auto记者 何煦阳: 华望可能会抢占掉一部分昊铂这个高端品牌的声量或是市场吗? (视频编辑:章启良,实习生:谢诗宇) ...
国务院国资委:要带头坚决抵制“内卷式”竞争,坚定走差异化发展和品牌竞争路线
Core Insights - The State-owned Assets Supervision and Administration Commission (SASAC) is focusing on stabilizing electricity and coal prices, preventing "involution" competition, and enhancing the foundation for high-quality development of state-owned enterprises [1][2] Group 1: Economic Operations and Challenges - A meeting was held to discuss the economic operations of state-owned enterprises, addressing challenges and gathering suggestions for improvement [1] - Representatives from six central enterprises, including China Huadian and China Mobile, provided insights into their economic performance and industry trends [1] Group 2: Strategic Focus and Goals - SASAC emphasizes the importance of stable operations, aiming for the "one increase, one stability, and four enhancements" target, while optimizing operational strategies and focusing on cost reduction and efficiency improvement [2] - Investment structure optimization is prioritized, with a focus on strengthening industrial chains, infrastructure, and energy resource security [2] - The commission encourages differentiation in development and brand competition, promoting industry self-discipline and sustainable development [2] Group 3: Risk Management - There is a strong emphasis on risk prevention, with plans to enhance risk monitoring and early warning systems, and to manage key business risks effectively [2]
“洞洞鞋”突然卖不动了?知名品牌股价暴跌近30%
Huan Qiu Wang Zi Xun· 2025-08-08 14:40
Core Insights - Crocs, the manufacturer of "Croc shoes," has projected a revenue decline of 9% to 11% year-over-year for Q3, leading to a nearly 30% drop in stock price, reaching a three-year low of $74.39, with a total market value of $4.171 billion [1][2] Revenue Growth Trends - Crocs was founded in 2002 and initially targeted sailing and outdoor enthusiasts, launching its first Croc shoe that same year, which quickly expanded to over 40 countries [2] - In 2023, Crocs achieved a record sales figure of 120 million pairs, generating $3.962 billion in revenue, an 11.46% increase year-over-year, with a net profit of $793 million, reflecting a 46.73% growth [2] - However, revenue growth has been slowing, with year-over-year growth rates for the main brand declining from 14.6% to 2.4% from Q1 2024 to Q1 2025 [2] Market Dynamics - CEO Andrew Rees noted that U.S. consumers are cautious with discretionary spending, leading to decreased foot traffic, particularly affecting wholesale and outlet sales, compounded by concerns over potential price increases [3] - The market for "Croc shoes" is becoming increasingly competitive, with various brands like Skechers, Kappa, and others entering the space, offering a range of styles and price points, making Crocs no longer the sole option for consumers [4]
昂跑和lululemon打响中国激战
虎嗅APP· 2025-06-15 10:35
Core Viewpoint - The competition between On and Lululemon in the Chinese market is intensifying, with On showing significant growth and Lululemon facing challenges, particularly in profitability and market guidance [4][11]. Group 1: Company Performance - On's revenue in the Asia-Pacific region grew by 130.1% year-on-year in Q1 2025, with expectations for the Chinese market to reach approximately 4.17 billion USD by 2026 [7][8]. - Lululemon's international revenue increased by 19% year-on-year, with the Chinese market showing a growth rate of 21%, although this is a slowdown compared to previous quarters [8][10]. - Lululemon's global net revenue for Q1 was 2.4 billion USD, while On's net sales reached approximately 894 million USD [11][12]. Group 2: Market Strategy - On is expanding its direct store strategy in China, aiming to increase its store count to 100 by 2026, with a focus on flagship stores and online channels [8][10]. - Lululemon plans to increase its store count in China to 220 by 2026, with a strategy to optimize store layouts and enhance digital marketing efforts [10][11]. - Both companies are targeting second and third-tier cities for expansion, with Lululemon already having a significant presence in these markets [10][19]. Group 3: Product Offering and Consumer Base - On is focusing on diversifying its product range, particularly in apparel, which saw a 93.1% year-on-year growth in Q1 2025, while footwear grew by 40.5% [17]. - Lululemon's men's apparel segment is growing but remains a smaller part of its overall business, with a focus on high-end consumers [19][20]. - Both brands are competing for the same consumer base of young, affluent individuals who are interested in fitness and lifestyle products [14][20]. Group 4: Competitive Landscape - The competition between On and Lululemon is characterized by overlapping consumer demographics, with both brands leveraging community engagement and digital platforms for marketing [14][20]. - The market is becoming increasingly fragmented, with other international brands also vying for market share in China, indicating a competitive environment for both On and Lululemon [21][22]. - The potential for future clashes in product categories, particularly in footwear and apparel, is anticipated as both brands continue to expand their offerings [20][22].