自今年3月发布以来，传祺向往仅用了不到一年时间，就实现了市场影响力从无到有、技术路线广受认 可、产品阵容初具规模的瞩目成绩，成为广汽传祺新能源转型发展的"破局"之举。在这一成绩基础上， 传祺向往开启2.0时代，从企业战略维度明确了新的车系定位和发展路线。定位精准，产品发力，向往 2.0将继续推动广汽传祺的新能源转型从"破局"走向"胜局"。 日前，广汽传祺旗下向往车系正式迭代升级为"向往2.0"。作为广汽传祺新能源转型的核心引擎，向往 2.0以"无里程焦虑的新能源车系"为全新定位，不但实现了一次车系定位的升级，也在广汽传祺新能源 战略版图中，完成了从"新车系"到"新能源转型核心"的升维。 广汽传祺这一年：破局新能源转型 自今年3月正式发布以来，广汽传祺以向往车系的发布为契机，在新能源汽车市场频频"亮剑"，打开了 新能源转型的新局面。 截止今年10月，广汽传祺新能源车型累计销量成功突破15万辆大关。特别是向往车系，自发布以来便快 速发力，相继推出向往S7、向往M8、向往S9三款重磅车型，精准覆盖新能源SUV与高端新能源MPV两 大主流细分市场。 其中的向往S9乾崑更是广汽传祺"自主研发+联合创新"体系的代表作。这 ...

Core Insights - The article highlights the transition of the new energy vehicle market from "incremental competition" to "stock game," with user demands shifting from "existence" to "quality," focusing on concerns such as range anxiety, quality worries, and resale value [1][21] Group 1: Product Strategy - GAC Trumpchi officially launched the "Wishing Series" at the 2025 Guangzhou Auto Show, positioning it as a "new energy vehicle series without range anxiety," marking a strategic focus in its new energy business [1][21] - The Wishing Series is not just a product line but a core strategic vehicle for GAC Trumpchi, leveraging years of technological accumulation and market insights to create a comprehensive product matrix covering mainstream market segments [3][19] - The series includes models like the Wishing S7, Wishing M8, and Wishing S9, establishing a full layout of core categories in SUVs and MPVs [3][19] Group 2: User-Centric Approach - The value proposition "Open the Wishing Series, Live the Wishing Life" emphasizes that the series views the vehicle as an extension of a beautiful life, focusing on a "worry-free beautiful life" for users [5][23] - Target users are defined as "family guardians," who value both daily warmth and the desire to explore broader life experiences, prompting GAC Trumpchi to create a lifestyle ecosystem that extends beyond mere vehicle ownership [7][23] - The ecosystem encompasses various aspects of life, linking multiple benefits to transform the car purchase into a long-term service, enhancing emotional connections between users and the brand [7][23] Group 3: Core Values - The three core values of "high quality, long range, and high resale value" underpin the positioning of the "no range anxiety new energy vehicle series," addressing user concerns about electric vehicles [8][12][14] - High quality is emphasized through rigorous testing and quality management systems, ensuring that each model meets high standards in design, manufacturing, and user experience [10][12] - Long range is a key focus, with specific models like the Wishing S7 and S9 offering impressive electric ranges, making them suitable for various travel scenarios [12][14] - GAC Trumpchi has maintained a leading resale value in the market, alleviating concerns about long-term ownership costs for users [14][16] Group 4: Strategic Upgrades - The launch of the Wishing 2.0 positioning represents a significant upgrade in GAC Trumpchi's new energy strategy, consolidating all PHEV models under the Wishing series for clearer brand recognition [17][19] - The product expansion plan includes the introduction of a mid-size MPV and a large MPV, addressing the diverse needs of family and business users [19][21] - This strategic focus aims to establish a unique brand identity in the competitive new energy market, enhancing GAC Trumpchi's market share and supporting the growth of GAC Group's independent business [21][23]

Core Viewpoint - The article provides a comprehensive overview of new car models set to launch in October 2025, detailing specifications, pricing, and market segments for various manufacturers [2][4][6]. Group 1: New Car Launches - FAW-Volkswagen is set to launch the Sagitar and Magotan on October 10, 2025, both classified as A NB with no major engineering changes, priced between 14.99 and 20.69 million yuan [2][17]. - Geely Auto will introduce the Xingyuan on October 10, 2025, an AO HB model with a price range of 6.88 to 9.88 million yuan, featuring electric powertrains [22][25]. - BYD will launch the Seal 05 DM-i on October 11, 2025, an A NB model priced at 7.98 million yuan, equipped with a 1.5L plug-in hybrid engine [30][33]. - The Hongqi Guoyao from FAW Car will debut on October 11, 2025, as a D SUV with a price range of 156.00 to 166.00 million yuan, featuring a 4.0T engine [38][41]. - The Zeekr 001 from Geely will launch on October 11, 2025, as a C HB model priced between 26.98 and 32.98 million yuan, featuring electric powertrains [46][49]. Group 2: Specifications and Features - The Sagitar features a 1.5T engine with a DCT7 transmission, dimensions of 4,791mm x 1,801mm x 1,465mm, and a wheelbase of 2,731mm [9]. - The Magotan offers two engine options: a 1.4T and a 2.0T, with dimensions of 4,866mm x 1,832mm x 1,479mm and a wheelbase of 2,871mm [17]. - The Xingyuan has a length of 4,135mm (or 4,155mm), width of 1,805mm, and height of 1,570mm, with a wheelbase of 2,650mm [25]. - The Seal 05 DM-i has dimensions of 4,780mm x 1,837mm x 1,515mm and a wheelbase of 2,718mm, featuring a 1.5L engine and E-CVT transmission [30][33]. - The Hongqi Guoyao measures 5,695mm x 2,095mm x 2,010mm with a wheelbase of 3,309mm, powered by a 4.0T engine [38][41]. Group 3: Market Segments - The new models span various market segments, including A NB, B NB, C HB, and D SUV, indicating a broad strategy to capture different consumer preferences [2][4][22]. - The pricing strategy reflects a competitive approach, with models like the Xingyuan targeting budget-conscious consumers while the Hongqi Guoyao aims at the luxury segment [25][38].

Core Insights - GAC Trumpchi officially launched the Xiangwang S7 on March 30, with a limited price range of 169,800 to 223,800 yuan, reflecting a price adjustment to enhance market competitiveness [2][3] - The Xiangwang S7 is positioned as a mid-to-large SUV, competing in the same segment as Li Auto's L7 and Aito's M7, but it faces challenges in brand recognition and market influence compared to these established models [2][3] - The launch of the Xiangwang series is a significant milestone in GAC's high-end brand strategy and aligns with the "Panyu Action" initiative aimed at expanding into the high-end market [2][7] Product Features - The Xiangwang S7 features advanced intelligent driving capabilities, powered by the NVIDIA OrinX chip and equipped with 27 vehicle-grade sensors, including cameras, LiDAR, and radar systems [5] - It offers two driving modes: "intelligent hybrid + super range extension," supporting three energy options: pure electric, plug-in hybrid, and range extension, with a maximum pure electric range of 205 km and a total range of 1,150 km [5] - The vehicle's pricing strategy aims to provide high-end product capabilities at a competitive price, evidenced by over 10,258 pre-orders within 12 hours of launch [5] Strategic Initiatives - The launch of the Xiangwang series is part of GAC's broader strategy to enhance its market position in the competitive automotive landscape, particularly in the smart driving and new energy sectors [3][6] - GAC aims to achieve a 60% share of its total sales from its self-owned brands by 2027, with a target of selling 2 million vehicles annually, as part of the "Panyu Action" reform initiative [7][8] - The company has restructured its operations by relocating its headquarters to Panyu and establishing new departments to streamline processes and improve decision-making efficiency [8][9]