Core Insights - The integration of online and offline live streaming models is emerging as a new trend in the local cultural and tourism sectors, where influencers perform in public venues to generate online tips while driving foot traffic to physical businesses [1][2] - The "live stage" model has shown significant potential in revitalizing county-level tourism, with a projected increase in visitor numbers and revenue in the coming years [2][9] Group 1: Live Streaming Model - The "live stage" model combines online performances with offline events, attracting large audiences both virtually and physically, exemplified by the "Tangshan Bubble Dragon" who performs in a scenic area [1][4] - The model has led to a substantial increase in visitor numbers at the venue, with weekday attendance rising from over 1,000 to 2,000-3,000 and weekend attendance increasing from around 3,000 to 4,000-5,000 [5][6] Group 2: Economic Impact - The county tourism sector is experiencing growth, with an expected average of 5.81 million visitors in 2024, marking a 14.26% year-on-year increase, and a 9.96% rise in total tourism revenue [2] - The collaboration between influencers and local businesses is seen as a new engine for economic development, enhancing both foot traffic and local engagement [2][9] Group 3: Operational Dynamics - The operational model involves significant collaboration between influencers and venue operators, with the latter providing essential support such as waived fees and logistical assistance [5][6] - The success of the model relies on the quality of content and the ability to attract and retain audiences, emphasizing the importance of creativity and local engagement [9][10] Group 4: Replicability and Future Prospects - The "live stage" model has shown potential for replication across different regions, with various adaptations observed, such as community-driven initiatives [8][9] - Local tourism departments are recognizing the value of this model as a sustainable approach to promote regional resources and attract visitors [9][10]

Core Viewpoint - The launch of the "2025泉城夜八点·盛夏狂欢季" aims to invigorate the night economy in Jinan, focusing on innovative experiences and young consumer engagement [6][8][24] Group 1: Event Overview - The event was organized by the Jinan Municipal Bureau of Culture and Tourism and featured various officials and industry leaders [3][5] - The theme revolves around "new night economy" and aims to activate night-time cultural and tourism consumption [6][8] Group 2: Economic Impact - Night-time economic activities account for 60% of consumption in Chinese cities, highlighting its significance [6] - Jinan's night tourism consumption increased by 13% year-on-year in the first half of the year, with overnight visitors growing by over 7% [8] Group 3: Promotional Initiatives - A collaborative "summer travel package" was launched with major platforms like China UnionPay, Meituan, Ctrip, and Didi, offering substantial discounts and subsidies [9][11] - The total investment for these promotional activities includes 5 million yuan from China UnionPay and 1.75 million yuan from Meituan [11] Group 4: Activities and Engagement - The "泉城夜八点·盛夏狂欢季" will feature diverse activities across tourism, culture, commerce, and sports, focusing on night tours, entertainment, dining, and accommodation [8][13] - Over 300 cultural tourism activities are planned, targeting various themes such as summer enjoyment and family-friendly events [13] Group 5: Youth Engagement - The night tourism market in Jinan is primarily driven by young consumers aged 19-34, who make up over 80% of the visitors [18] - The initiative includes a call for new night life landmarks, encouraging creative contributions from the community [17][20] Group 6: Policy Support - Jinan has implemented several policies to promote night economy development, including the establishment of national and provincial night tourism consumption clusters [23] - The city has been recognized as one of the "Top Ten Night Economy Cities in China," reflecting its commitment to enhancing night-time activities [23]

Core Insights - The article highlights the successful integration of live streaming with cultural tourism, exemplified by the "Live Stage" model in Tangshan, which has revitalized local tourism and consumer spending [1][3][9] Group 1: Live Streaming Impact on Tourism - The "Live Stage" model has transformed the Tianyuangu Scenic Area in Tangshan, attracting millions of online viewers and significantly increasing foot traffic and local business revenues [1][7] - The collaboration with the "Bubble Dragon" team led to a doubling of visitor numbers and an 8% increase in shop rental rates, with local businesses reporting substantial revenue growth [7][8] Group 2: National Replication of the Model - The success of the "Live Stage" model is being replicated across various regions in China, with notable examples in Hebei and Anhui, where local events have drawn large audiences and boosted local economies [8][9] - The model has led to the establishment of 18 operational "Live Stages" in Hebei, demonstrating its scalability and sustainability in both urban and rural settings [8] Group 3: Economic and Social Benefits - Experts have praised the "Live Stage" model for its ability to merge online and offline experiences, creating a sustainable night economy that enhances local consumption and cultural engagement [9] - The model is seen as a new form of digital infrastructure that not only stimulates economic growth but also preserves and promotes regional cultural heritage [9]

【环球网科技综合报道】7月4日，快手直播产业发展交流会在河北唐山迁安天元谷景区召开，文化和旅游部、河北省文旅厅等多部门代表及行业专家齐聚， 聚焦"直播大舞台"如何通过"线上+线下"联动模式激活文旅消费。快手直播品类运营中心负责人陈骁在会上透露，快手将推出专属百亿流量，在全国打造直 播大舞台百城计划，让更多城市拥有自己的城市名片。 不只是景区的泡泡龙大舞台，在河北晋州西曹村，尹氏父子打造的西曹大舞台首秀吸引了4-5万观众，周边自发形成100余个摊位，老馅饼摊日耗面粉100 斤，羊肉串摊两月增收10万元。这种"舞台搭台、经济唱戏"的生态链，正从城市向乡村延伸——河北省已落地18个常态化直播大舞台，涵盖城市地标与乡村 集市，线上单场直播观看量达数十万至数百万级。 标杆案例实证：流量变现与文旅增值的双向奔赴 "15分钟敲定合作，无偿提供核心演出场地"，天元谷度假区董事长阳家军的决策带来立竿见影的效果：景区商铺出租率增长8%，酒店周末频频满房，365便 利店日营收从700元跃升至7000元。网约车司机王师傅观察到，外地游客"一家老小专程来看演出，带动吃住玩消费"，形成全域经济拉动效应。 夜幕下的唐山天元谷景区，泡泡龙大 ...

原标题：2025湖北省健身气功站点联赛（洪湖站）收官 6月28日-29日，2025年湖北省健身气功站点联赛（洪湖站）暨段位积分赛在洪湖体育中心火热开 赛。来自全省19支代表队的137名健身气功爱好者齐聚水乡，在动静相宜间演绎中华传统养生文化的魅 力。赛场上既有高校学子青春勃发的演绎，也有社会习练者沉稳如山的气度，共绘"全民参与、全龄友 好"的活力画卷。 赛场内外心声交汇，气功惠泽千万家 赛场内外，不同年龄、不同背景的参与者们分享着与健身气功结缘的故事。"很多人觉得气功是'慢 节奏'、'老年人专属'，但亲身练习后才发现，它能让我们在紧张的学业中快速沉静下来，找到内在的平 衡。赛场不仅检验我们的水平，更让我们看到这项运动在年轻人中的蓬勃生机。"来自高校组湖北警官 学院队的年轻选手冯湘曼在完成个人赛后，脸上洋溢着兴奋，眼神中充满了对这项古老运动的热情。 在集体赛候场区，鄂州社体中心一队的选手熊雅云道出了许多中老年习练者的心声："坚持习练易 筋经十年，不仅帮我稳定了血压，远离了药罐子，更重要的是收获了健康和一群志同道合的朋友。这个 舞台让我们有机会展示多年坚持的成果，也感受到全民健身的浓厚氛围。"她的笑容温暖而坚定。 ...

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