盈利预测与估值 看好公司在奶酪新品开发与原材料国产替代方面的持续投入，增长动能有望不断释放；股权激励计划的 推出将进一步激发管理团队的积极性，我们上调盈利预测， 预计 25-27 年EPS 0.57/0.72/0.83 元（ 较前 次+11%/+10%/+10%），参考25 年可比公司PE 均值25x，公司24-26 年净利CAGR（79%）高于可比均 值（41%），给予公司25 年56xPE，上调目标价至31.90 元（前次31.20 元，对应60x PE），维持"增 持"评级。 公司发布25H1 业绩预告，25H1 预计实现归母净利1.20-1.45 亿元，同比+56.3%~+88.9%，实现扣非净利 0.90-1.15 亿元，同比+58.2%~+102.2%；对应25Q2 归母净利0.38-0.63 亿元，同比+13.8%~+89.4%；扣非 净利0.25-0.50 亿元，同比-3.6%~+92.6%。25Q2 公司确认相关股份支付费用1,868.7 万元，并在电商渠道 增加了部分费用投入，但受益于原材料国产进程提速与整体费用控制措施卓有成效，公司25Q2 净利率 持续录得亮眼表现。展望25 年，即食营 ...

Core Viewpoint - Miaokelando (SH600882) achieved a remarkable 115% year-on-year growth in net profit attributable to shareholders in the first quarter, significantly outpacing revenue growth, indicating a strong internal growth trend despite industry challenges [1] Financial Performance - In the first quarter, Miaokelando reported revenue of approximately 1.233 billion yuan, a year-on-year increase of over 6%, with cheese business revenue growing by more than 17% [1] - The company's net profit growth rate reached a three-year high for the first quarter, contrasting with previous years where net profit growth was sluggish despite rising revenues [1] Industry Context - The domestic dairy market is facing challenges, with a 2.3% decline in overall dairy sales and a 3.7% drop in liquid milk sales in 2024 [2] - Major dairy companies like Yili, Mengniu, and Guangming reported significant declines in liquid milk revenue, with decreases of 12%, 11%, and 9% respectively [2] - The price of fresh milk continues to decline, with a reported price of 3.08 yuan per kilogram in March 2025, down 1.0% month-on-month and 13.1% year-on-year [2] Strategic Initiatives - Miaokelando's growth strategy includes product innovation, expanding consumption scenarios, and cost control [3][4] - The company has accelerated the launch of new products, diversifying its offerings to include various cheese formats and targeting both children and adults [3] - The expansion of consumption scenarios includes partnerships with restaurants and food brands to incorporate cheese into various dishes, enhancing market penetration [3] - Cost control measures involve sourcing domestic milk to reduce expenses and focusing on developing core products to streamline operations and improve margins [5][6] Value Chain Development - The company emphasizes the importance of managing the entire cheese production value chain, including the utilization of by-products like whey to create high-value products [6] - The development of high-value whey protein products is seen as a key opportunity for growth in the sports nutrition market, which is currently dominated by imports [6] - The focus on deep processing of cheese is expected to enhance the value chain and unlock significant industry potential, transforming the dairy sector [6]

Core Viewpoint - The company Miaokelando (妙可蓝多) achieved a remarkable 115% year-on-year growth in net profit for the first quarter, marking a significant turnaround compared to previous years where profit growth was sluggish despite revenue increases [1][4]. Financial Performance - In the first quarter, Miaokelando reported revenue of approximately 1.233 billion yuan, a year-on-year increase of over 6%, with its core cheese business revenue growing by more than 17% [4]. - The net profit growth significantly outpaced revenue growth, indicating a clear trend of internal growth and improved profitability [4]. Industry Challenges - The dairy industry is facing challenges, particularly in liquid milk sales, which have seen a decline. Major companies like Yili, Mengniu, and Guangming reported year-on-year revenue drops of 12%, 11%, and 9% respectively in their liquid milk segments [5]. - The overall sales of dairy products in China decreased by 2.3% in 2024, with liquid milk sales down by 3.7% [5]. Strategic Initiatives - Miaokelando's growth strategy includes product innovation, expanding consumption scenarios, and cost control [8]. - The company has accelerated the launch of new products, including various cheese formats, to maintain its position in the children's snack market while also targeting adult snacks and family dining [8][9]. - The company is expanding its partnerships with restaurants and beverage brands to incorporate cheese into their offerings, thereby increasing market penetration [9]. Cost Management - Cost control is a key focus for Miaokelando, with efforts to find domestic milk source alternatives to reduce costs. This strategy has been in place for over a year and has shown positive results [10]. - The company aims to create "super products" to streamline operations and reduce costs through economies of scale, focusing on fewer but more impactful product lines [10][11]. Value Chain Development - Miaokelando is working on enhancing its entire value chain, including the utilization of by-products like whey to create high-value products, which can significantly lower production costs [11]. - The company is positioning itself to tap into the growing market for sports nutrition and other high-value dairy products, which are currently dominated by imports [11].

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点击注册小程序 查看完整报告 特别申明： 与蒙牛协同推进降本增效，上新加快逐步贡献业绩增量 事件： 妙可蓝多25Q1实现营业收入12.3亿元，同比+6.3%（调整后）；归母净利润0.8亿元，同比+114.9%（调整 后）；扣非归母净利润0.6亿元，同比+110.2%。 并表后奶酪业务收入同比增加明显 1）分产品看：25Q1奶酪/液态奶/贸易收入分别为10.30/0.95/1.01亿元，和蒙牛奶酪并表前的24Q1各业务收 入分别为7.85/0.81/0.82亿元。2）分渠道看：25Q1经销/直营/贸易收入分别为9.59/1.65/1.01亿元，并表前 的24Q1各渠道收入分别为7.35/1.31/0.82亿元。3）分地区看：25Q1北区/中区/南区收入分别为4.64/5.14/ 2.48亿元，并表前的24Q1各地区收入分别为3.74/3.87/1.87亿元。截至25Q1末，北区/中区/南区经销商数量 分别为3662/2424/1960个，总计8046个，较24年末分别增加111/106/32个，总计净增加249个，经销商数量 持续增加。 产品结构优化及积极控费下，25Q1归母净利率同比改善 1）毛利率：25Q1 ...