常温奶酪棒

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年初至今股价涨幅超60%!乳业调整期奶酪突围样本:妙可蓝多高层详解新战略
Hua Xia Shi Bao· 2025-06-21 10:01
原奶下行周期机遇 在奶酪细分赛道中,原制奶酪因其更高的技术门槛和附加值,正成为头部乳企的必争之地。本报记者实地探访妙 可蓝多吉林工厂时观察到,工人们正在生产线上忙碌。作为妙可蓝多最早期的核心工厂之一,吉林工厂目前主要 生产原制马苏、常温奶酪棒、手撕奶酪等产品。2022年开始,妙可蓝多加大了在原制奶酪领域的研发和生产,吉 林工厂成为承担原制奶酪研发和生产的核心基地。 在接受记者采访时,蒯玉龙表示,原制奶酪生产面临技术和成本两大挑战,由于原制奶酪需以鲜奶为原料,并最 终面向C端市场,企业不仅要突破生产工艺难题,还需应对安佳、恒天然等国际品牌的竞争。他透露,妙可蓝多 吉林原制奶酪新工厂预计明年投产,以进一步优化供应链,提升成本竞争力。 尽管前景广阔,但中国奶酪市场仍处于早期培育阶段。蒯玉龙指出,奶酪消费的两大核心指标是渗透率和购买频 次。目前,国内奶酪的C端渗透率不足1/3,远低于类似渠道的低温酸奶等品类。"支付能力并非用户不买的最大阻 力。" 他表示,企业要想在奶酪的业务上继续深耕,就必须着力强化奶酪的渗透率以及消费者的购买频次,新渠 道新媒介教育推广任重道远。 近年来,中国乳制品行业进入深度调整期。传统液态奶消 ...
光明乳业: 光明乳业2024年度股东大会会议资料
Zheng Quan Zhi Xing· 2025-06-13 10:30
Core Viewpoint - The company is preparing for its 2024 Annual General Meeting (AGM) scheduled for June 23, 2025, focusing on maintaining shareholder rights and ensuring orderly proceedings during the meeting [2][3][4]. Meeting Agenda - The AGM will cover various proposals including the 2024 Board of Directors' work report, financial reports, profit distribution plans, and the election of directors and supervisors [3][4][14]. - A proposal regarding loans from China Construction Bank and Bank of China, guaranteed by the company, will also be discussed [3][14]. Financial Performance - The company reported a net profit of 722 million yuan for 2024, a decrease of 25.36% year-on-year, indicating challenges in the dairy industry due to fluctuations in raw milk prices and changing market demands [9][10]. - The company aims to adapt to new market conditions and maintain high-quality product offerings despite short-term challenges [9][10]. Governance and Compliance - The company has revised its governance structures and compliance protocols in line with relevant laws and regulations to enhance operational efficiency and protect shareholder rights [9][10][12]. - The company has established a risk management framework to mitigate financial risks associated with its operations [12][13]. Strategic Initiatives - The company is focusing on digital transformation to improve operational efficiency and enhance sales through e-commerce channels [11][12]. - It is also exploring low-carbon practices and sustainable development initiatives to align with industry trends and consumer preferences [13][20]. Shareholder Engagement - The company is committed to maintaining transparent communication with shareholders, utilizing various platforms for investor relations and feedback [18][19]. - The company has implemented a reminder service for shareholders to ensure participation in the AGM and voting processes [5][6]. Independent Directors' Reports - Independent directors have actively participated in governance, ensuring compliance and protecting the interests of minority shareholders [21][24][31]. - They have focused on key issues such as financial audits, executive compensation, and related party transactions [23][27][32].