Core Viewpoint - The article emphasizes the concept of "meaning reconstruction" in the context of the AI scene revolution, highlighting the importance of specific scenarios in shaping business and consumer experiences [3][18]. Group 1: Scene Creation and Evolution - The past decade has been marked by "scene creation," where well-designed scenarios drive the evolution of new business entities, as seen in collaborations with companies like Luckin Coffee and Tencent [10][13]. - The evolution of brands like Sanwing Bird illustrates the shift from product-centric to solution-oriented approaches, focusing on personalized home scene customization [13][17]. - Red Star Macalline's transformation into an "AI home life destination" showcases the integration of home appliances, furniture, and decoration into a cohesive shopping experience [15][17]. Group 2: Instant Emergence and Meaning Reconstruction - The concept of "instant emergence" suggests that technological advancements must be carefully designed within specific scenarios to avoid losing sight of their significance [19][21]. - The article discusses the potential of AI to transition from "intelligence" to "super intelligence," with implications for economic growth and the redefinition of resources [23][25]. - The need for a philosophical lifestyle cycle is highlighted, where the reconstruction of meaning is essential in navigating the complexities of the AI era [25][28]. Group 3: NOW - Connection in the Present - The "NOW" concept emphasizes the importance of real-time connections facilitated by AI, transforming how individuals interact with information and each other [29][30]. - Platforms like Xiaohongshu exemplify the redefinition of connection through user-generated content, creating a space for real-time engagement and shared experiences [33][35]. - The article notes that the ultimate goal of business is to turn individual problems into collective solutions, as demonstrated by Xiaohongshu's focus on immediate user needs [35][36]. Group 4: FLOW - Smooth Human-Machine Interaction - The "FLOW" concept refers to the evolution of human-machine interaction, where AI becomes a seamless part of daily life, enhancing user experiences [51][52]. - The emergence of "intelligent agents" signifies a shift in how technology interacts with users, moving from mere tools to integral parts of personal and professional environments [54][56]. - Companies like Lenovo are leading the way in creating cohesive ecosystems of AI devices that enhance user interaction and experience [56][58]. Group 5: HERE - Narrative Beyond the Scene - The "HERE" concept emphasizes the importance of local narratives and experiences in creating meaningful connections between brands and consumers [79][80]. - Brands like Anta are innovating their retail spaces to become community hubs, blending art and local culture to enhance customer engagement [83][84]. - The article highlights the need for physical spaces to evolve alongside digital experiences, ensuring that they remain relevant and engaging for consumers [87][88].

Group 1 - The core theme of the event is "Momentary Emergence," focusing on the AI scene revolution and its impact on business and philosophy [3][16] - Wu Sheng, the founder of Scene Laboratory, emphasizes the importance of reconstructing meaning coordinates in specific scenarios [3][22] - The event outlines four innovative methods for "meaning reconstruction": NOW (connection in the moment), FLOW (smooth human-machine interaction), HERE (narrative beyond presence), and EGO (the core question of self) [3][22] Group 2 - The evolution of scene creation over the past decade is highlighted, showcasing how meticulously designed scenarios drive the growth of new species in business [9][15] - The case of Sanwing Bird illustrates the shift from product-focused to solution-oriented approaches in smart home scenarios, emphasizing personalized family scene customization [11][15] - Red Star Macalline's transformation into an "AI home life destination" reflects the deep understanding of lifestyle changes brought by AI, integrating home appliances, furniture, and decoration [13][15] Group 3 - The concept of "Momentary Emergence" suggests that the future of AI applications will evolve through carefully designed scenarios, avoiding superficial trends [16][20] - The advancements in AI technology, such as Amazon's robotics and Google's Gemini Robotics, indicate a shift towards cognitive capabilities in machines [18][20] - The potential economic impact of AI is significant, with projections suggesting a possible GDP growth of 20-30% due to AI advancements [20] Group 4 - The "philosophical lifestyle cycle" is introduced, emphasizing the need to find and reconstruct meaning coordinates in everyday life through specific scenarios [22][24] - The importance of user-generated content (UGC) in platforms like Xiaohongshu is highlighted, showcasing its role in connecting people and information in real-time [27][29] - The concept of "effective time" is emerging as a new standard in family living, replacing the traditional focus on effective space [11][15] Group 5 - The evolution of physical retail spaces, such as Anta's innovative store designs, reflects a shift towards creating immersive and community-oriented shopping experiences [63][64] - The integration of AI in physical spaces is transforming how consumers interact with products, enhancing the overall shopping experience [60][65] - The rise of emotional commerce, particularly in the context of trendy toys, illustrates the changing landscape of consumer engagement and brand connection [70][71]

Core Insights - The event "2025 National 'Good House, Good Kitchen and Bathroom' Indoor Healthy Environment Integrated Application Summit" was held in Shanghai, highlighting the importance of quality housing and sanitary environments in urban development [1] - Jomoo was recognized as the only brand awarded the title of "Benchmark Enterprise for Urban Old House Bathroom Scene Renovation" due to its innovative approach in the bathroom renovation sector [1][5] - The summit also marked the initiation of the compilation of the "Good House, Good Kitchen and Bathroom Innovation Application Scene Technical Guidelines," which aims to inject new momentum into the home building materials industry [1][5] Group 1: Jomoo's Initiatives - Jomoo launched the "Official Worry-Free Installation" initiative on May 26, focusing on a "1-hour one-stop professional replacement" service to address common consumer pain points in bathroom renovations [2] - The service promises "1-hour rapid replacement" and "all-inclusive pricing," supported by a vast certified service network for design, products, and installation [2][3] - The initiative has reportedly completed over 100 million service orders, showcasing its strong market presence and consumer acceptance [3] Group 2: Industry Standards and Recognition - Jomoo's recognition as a national benchmark reflects its commitment to the "Urban Renewal" strategy and its ability to address user needs effectively [2][3] - The company is a core drafting unit for the "Good House, Good Kitchen and Bathroom Innovation Application Scene Technical Guidelines," marking its transition from a product manufacturer to a standard setter in the industry [5] - Jomoo's products were also selected as "Quality Trusted Preferred Products (Five-Star)" at the summit, emphasizing its commitment to quality across various product categories [6] Group 3: Technological Advancements - Jomoo introduced two new smart bathroom scene brands, "Jomoo AI BATH" and "Little MOU YOUNG BATH," which incorporate advanced AI technologies for enhanced user experience [7][9] - The "Jomoo AI BATH" features AI voice digital humans and health management functions, representing a significant step towards proactive health services in the bathroom space [7][8] - The company's efforts are seen as redefining the future of bathroom spaces, transitioning from single product competition to a comprehensive ecological approach [8][10]

5月26日，以"AI唤醒 场景新生"为主题的2025九牧科技创新发布会在上海举行。九牧行业首发"九 牧 AI BATH"和"小牧 YOUNG BATH"两大卫浴场景品牌。 发布会上，上海交通大学中国发展研究院院长何帆在以《中国制造业的创新优势来自哪里》为主题 的演讲中表示，中国制造业强大的韧性源于中国经济已形成良好的创新生态和土壤，中国消费者更愿意 接受变化，新技术更容易找到应用场景，中国企业已展示出价格、质量、技术、服务一体化的综合竞争 优势，这些优势同样体现在卫浴产业。 "传统卫浴面临着功能孤立、设计同质、体验滞后的割裂困境，已经难以满足广大用户、特别是年 轻消费者的高品质卫浴需求。经过多年的技术沉淀，九牧厚积薄发，抢抓AI科技革命浪潮，通过AI加 持场景重构，行业首发AI BATH场景，旨在打造会思考的、主动服务的新卫浴场景新体验，引领卫浴行 业迈入场景新元年。"九牧集团运营总裁林晓伟表示。 九牧当天还启动全国旧改专项大行动，针对性地推出"九牧官方省心装——1小时一站式专业换 装"服务项目，从今年6月1日起在全国高定门店同步上线，为用户解决在卫浴空间换新升级中遇到的耗 时过长、价格不透明、流程复杂繁琐、 ...

在国家全面推进建设安全、舒适、绿色、智慧"中国好房子"的背景下,一场以AI科技重构人居生活场景 的行业变革正加速到来。5月26日,全球卫浴行业领导品牌——九牧在上海召开"AI唤醒 场景新生"2025科 技创新发布会,全球首发九牧AI BATH、小牧YOUNG BATH两大场景品牌。同时,九牧作为第一参编单 位,联合由国资委主管、中国建筑材料联合会代管的中国建材工业经济研究会,共同发布《既有住宅厨卫 换新改造技术规程》团体标准(以下简称《规程》),这标志着我国既有住宅厨卫场景换新服务迈入标准 化、智能化、绿色化的新阶段。 现场,中国家用电器研究院院长、中国陶瓷工业协会理事长刘挺,住房和城乡建设部标准定额所原处长展 磊,复星全球合伙人、复星国际副总裁温晓东,中国建材工业经济研究会副会长于维伟,《Interior Design China》出版人赵虎,九牧集团市场副总裁周量,九牧集团零售副总裁邓裕升等领导嘉宾共同上台启动。 《既有住宅厨卫换新改造技术规程》团体标准发布暨九牧全国旧改专项大行动启动仪式 "作为家庭高频使用空间,一间'好卫浴'承载美好家居生活体验的关键,这要求厨卫旧改必须率先突破改造 标准缺失、工艺粗放 ...