Core Viewpoint - The event "Mountain-Sea Connection: Warm Community" is aimed at promoting local specialty products from rural areas into urban markets, enhancing community engagement and consumer access to quality agricultural products [6][7][10]. Group 1: Event Overview - The "New Year Community Exhibition" for local specialty products in Haizhu District officially commenced on January 9, 2026, and will continue until January 18 [6][8]. - The event is organized by the Haizhu District Rural Revitalization Bureau and the Haizhu District Federation of Trade Unions, with support from Guangdong Gongmei Digital Culture Co., Ltd. and Sun Yat-sen University Industry Group [10][11]. Group 2: Community Engagement - The exhibition focuses on community as a link and livelihood as a focal point, showcasing local specialties such as Guangdong Sanbao [8][12]. - The event features a vibrant atmosphere with free tasting areas, allowing residents to sample dishes made from local ingredients before purchasing [15][16]. Group 3: Product Promotion - Guangdong Sanbao, which includes Xinhui Chenpi, Huaju Hong, and Chunsu Ren, is highlighted at the event, promoting traditional heritage products to the Bay Area community [18][22]. - The initiative aims to provide healthy and culturally rich gift options for the New Year, emphasizing the concept of "food as medicine" [19][24]. Group 4: Future Plans - The responsible parties for Guangdong Sanbao plan to collaborate with the "Zhongda Industry - Gongmei Zhihui" supply chain innovation center to enhance the production and sales model, focusing on authenticity and quality [26][27]. - The goal is to create immersive and experiential consumption scenarios, promoting Lingnan local agricultural products to a wider audience [30][31].

Core Viewpoint - The article discusses the significant advancements and achievements in Guangdong's agricultural sector as it approaches 2025, highlighting the importance of agricultural development and rural revitalization in the region [9][10][56]. Group 1: Agricultural Achievements - Guangdong's primary industry value has risen to the second highest in the country, with agricultural product import and export values maintaining the top position nationally [10]. - Agricultural technology contribution rate has reached 74.02%, and grain yield per unit has achieved a record high [10]. - The province has built 4.905 million acres of high-standard farmland during the "14th Five-Year Plan" period [52]. Group 2: Local Agricultural Products - The article emphasizes the success of local products such as the "Yunfu sweet potato," which has a weight of 26.23 pounds, and the "Meizhou golden pomelo," valued at 11.327 billion yuan [29][54]. - The "Ningming star oil vine" industry in Guangxi is highlighted for its annual production value exceeding 20,000 yuan per acre, providing over 60,000 job opportunities [45][56]. Group 3: Market Strategies and Initiatives - The Guangdong government has organized various initiatives to promote local agricultural products, including the "2025 Guangdong Lychee Procurement Map" and the "Southern Rural Report" focusing on agricultural media [79][80]. - The article mentions the successful "Guangdong Rural Singer Competition," which attracted over 50,000 participants and garnered over 1.5 billion views online, showcasing the cultural aspect of agricultural development [125][126]. Group 4: Collaborative Efforts - The collaboration between Guangdong and neighboring provinces like Guangxi and Guizhou is emphasized, with initiatives to introduce advanced agricultural techniques and improve local farming practices [95][98]. - The article notes the efforts to enhance the visibility of local products in major markets, such as the promotion of "Tianyang mango" in Shenzhen and Guangzhou [95][96]. Group 5: Future Outlook - The article concludes with a forward-looking perspective, indicating that the agricultural sector in Guangdong is poised for further growth and innovation as it moves towards 2026, with ongoing efforts in rural revitalization and agricultural modernization [148].

Core Insights - The event "Civilized Market" held in Guangzhou from December 19 to 28 promotes local agricultural and cultural tourism products, expanding the "culture + consumption" space [2][3] - "Guangdong Three Treasures" showcased traditional medicinal products such as Xinhui Chenpi, Huaju Hong, and Chunsan Ren, attracting many visitors [4][6] - The initiative emphasizes the authenticity and quality of products, with a focus on local sourcing and sustainable practices [18][20] Group 1 - The "Civilized Market" aims to revitalize local culture and promote consumption through unique regional products [2][3] - "Guangdong Three Treasures" represents a collaboration between media and agriculture, ensuring high standards in product sourcing and safety [13][18] - The event highlights the cultural significance of traditional Chinese medicine and aims to enhance the brand recognition of "Guangdong Three Treasures" [28][29] Group 2 - The products featured are rooted in centuries-old techniques and wisdom, appealing to modern health-conscious consumers [26][27] - The initiative seeks to bridge the gap between traditional culture and contemporary consumer needs, promoting local heritage [24][25] - "Guangdong Three Treasures" is positioned as a unique gift option, aligning with current trends in health and wellness [27][29]

Core Viewpoint - The "Guangdong Sanbao" showcased at the Greater Bay Area Agricultural Trade Fair highlights the unique charm of Lingnan flavors and aims to promote local agricultural products while supporting rural revitalization efforts [2][5][21]. Group 1: Event Overview - The first professional exhibition focusing on agricultural B2B, the 2025 Greater Bay Area Agricultural Products Trade Fair, opened in Guangzhou, featuring a three-day showcase of local specialties [2][3]. - "Guangdong Sanbao," which includes Xinhui Chenpi, Huazhou Orange, and Yangchun Sand Ginger, was prominently displayed, demonstrating a successful case of media-driven empowerment for high-quality industrial development [4][5]. Group 2: Product and Cultural Significance - "Guangdong Sanbao" represents over 60 years of innovation in the "three rural" sectors by Southern Rural News, aiming to create distinctive local gifts for Guangdong residents [8][10]. - The products are based on the principles of "true origin, true year, true quality," integrating the concept of food and medicine from the Lingnan region [10][11]. Group 3: Consumer Engagement and Market Potential - The exhibition attracted a continuous flow of visitors, with many praising the taste of the products, such as the Chenpi water and orange drink, leading to increased interest in purchasing [13][18]. - The packaging of "Guangdong Sanbao" combines traditional cultural elements with modern storage methods, making it visually appealing and marketable [15][20].

Core Insights - The 2025 China Southern Medicine and Food Nourishment Industry Conference was held in Zhaoqing, showcasing the "Guangdong Three Treasures" and various local medicinal materials, highlighting the growing demand for natural health products in China [3][9][12]. Group 1: Event Overview - The conference was organized by the Agricultural Rural Ministry's South Subtropical Crop Center, with support from the Guangdong Provincial Department of Agriculture and Zhaoqing Municipal Government [2][3]. - It is the first high-standard, large-scale professional event in the southern medicine and food nourishment sector, featuring a wide array of local medicinal herbs [4][5][6]. Group 2: Guangdong Three Treasures - The "Guangdong Three Treasures" include Xinhui Chenpi, Huaju Hong, and Chunsan Ren, which are recognized for their medicinal and culinary value [11][12]. - Xinhui Chenpi is renowned for its quality, with the saying "one tael of Chenpi is worth one tael of gold," while Huaju Hong is known as "the ginseng of the south" [17][18]. Group 3: Industry Trends - The demand for natural health products is increasing due to the implementation of the Healthy China strategy, presenting unprecedented opportunities for the southern medicine industry [9][10]. - The conference featured immersive experiences and discussions on integrating southern medicine with modern technology and health concepts, promoting innovation in functional foods and health services [21][22][23]. Group 4: Future Directions - The event aims to facilitate the transformation of southern medicine from traditional herbal materials to "medicinal and food dual-use" products, enhancing standardization, branding, and international competitiveness [23][24].

Core Viewpoint - The Guangdong Three Treasures, featuring traditional health products, showcased their offerings at the Guangdong International Tourism Industry Expo, emphasizing the integration of cultural tourism and local specialties [1][3][25]. Group 1: Event Overview - The Guangdong International Tourism Industry Expo took place from September 12-14, 2025, at the Canton Fair Exhibition Center [2][3]. - The Guangdong Three Treasures participated in the event, highlighting their products in the cultural tourism integration pavilion [6][13]. Group 2: Product Highlights - The Guangdong Three Treasures include three major geographical indication products: Xinhui Chenpi, Huaju Hong, and Chunsan Ren, all selected for their health benefits and authenticity [7][9][30]. - Xinhui Chenpi is renowned for its traditional production methods and is often referred to as "one tael of Chenpi is worth one tael of gold" [9][10]. - Huaju Hong, known as "Southern Ginseng," is produced in the unique soil of Maoming [10][11]. - Chunsan Ren is recognized for its digestive benefits and is sourced from the premium production area of Panlong [11]. Group 3: Marketing and Engagement - The Guangdong Three Treasures utilized various promotional methods, including live streaming, product tasting, and interactive engagement to enhance visitor experience [14][18][20]. - The live streaming sessions featured detailed explanations of the products' origins and health benefits, generating significant audience interaction [16][18]. - The event attracted many visitors who were eager to sample the products, particularly the Xinhui Chenpi water, which received positive feedback [21][23]. Group 4: Economic Impact - The collaboration with the "True Village" platform aims to create a "homestay + handcraft" model, enhancing the appeal of rural tourism and local products [24][25]. - The True Village platform has developed a service system that integrates online and offline resources, connecting over 300,000 registered users and more than 1,000 businesses [27][29]. - This initiative is expected to inject new vitality into rural economic development while promoting Guangdong's agricultural quality [26][30][31].

Group 1 - The core event was the launch of the "Zhenxiang" platform at the 2025 Guangdong International Tourism Industry Expo, showcasing 300 homestay packages [9][45] - The live broadcast event attracted over 10,000 viewers and featured a "0 yuan stay" lottery that generated significant excitement among participants [3][23] - The platform aims to provide a comprehensive service system integrating rural tourism resources across Guangdong, with over 300,000 registered users and more than 1,000 businesses [45][48] Group 2 - The live broadcast highlighted various homestays catering to different needs, such as family-friendly options and romantic getaways, ensuring a wide range of choices for potential customers [18][20] - The event also included a simultaneous live broadcast promoting "Guangdong Sanbao," featuring local health products and their benefits, further enhancing the appeal of regional specialties [34][39] - The initiative is seen as a way to invigorate rural economic development by connecting urban and rural areas through digital platforms [48]

Core Viewpoint - The 21st China (Shenzhen) International Cultural Industries Fair (Cultural Expo) has opened, showcasing the "Guangdong Three Treasures" which include Xinhui Chenpi, Huaju Hong, and Chunsan Ren, highlighting the popularity of Lingnan health culture [2][29]. Group 1 - The "Guangdong Three Treasures" are promoted as authentic local products representing Guangdong's medicinal culture [7][19]. - The products are selected from millions of agricultural products by professional reporters and non-heritage inheritors, ensuring high quality and value [9][10]. - Xinhui Chenpi is known for its traditional production methods and health benefits, earning the reputation of "one tael of Chenpi equals one tael of gold" [15][20]. Group 2 - The Cultural Expo serves as a significant platform for showcasing the unique charm of Lingnan culture and expanding business opportunities [29][31]. - The exhibition features a special area for the "Guangdong Three Treasures," offering free tastings and experiences for visitors [23][26]. - The goal is to promote the "Guangdong Three Treasures" globally and support rural revitalization efforts in the region [32][36].

Core Viewpoint - The article promotes a "slow travel" approach for the upcoming May Day holiday in Guangdong, encouraging visitors to explore lesser-known destinations and enjoy a more relaxed experience rather than crowded tourist spots [8][9]. Group 1: Travel Recommendations - The "True Countryside" platform has launched a "May Day Escape Plan" featuring six unique travel routes in Guangdong [8][9]. - Suggested activities include racing crabs in mangroves, enjoying tea in tea gardens, and experiencing local farm life along the river [5][6][14][20][21]. - The article emphasizes the enjoyment of local cuisine, highlighting dishes such as roasted goose, clams, and various regional specialties [23][30][46]. Group 2: Cultural and Culinary Experiences - The article introduces Guangdong's "Three Treasures": Xinhui dried tangerine peel, spring sand仁, and Huaju red, which are integral to local health and culinary traditions [15][16][19][24]. - Visitors are encouraged to explore the origins of these ingredients through culinary tours, including tasting local dishes and learning about their cultural significance [20][21][22]. Group 3: Unique Locations - The article highlights lesser-known destinations such as the mangrove forests in Lianjiang, the tea-producing region of Lingtou, and the orderly village of Puning, which offers a unique cultural experience [25][33][48][49]. - It also mentions the scenic Zengjiang Gallery in Guangzhou as a perfect spot for relaxation and outdoor activities [64][66].