Group 1 - The 2025 China Southern Medicine Food and Health Industry Conference was successfully held in Zhaoqing, focusing on the development of Southern medicine and food integration [4][30] - The conference gathered leaders from the Ministry of Agriculture and Rural Affairs, Guangdong Provincial Department of Agriculture and Rural Affairs, and experts in traditional Chinese medicine to discuss the development of cinnamon and Ba Jitian [6][5] - The event aimed to establish a standardized system and brand development path for the Southern medicine industry in Zhaoqing [7][6] Group 2 - The "China Agricultural Product Wholesale Market Industry Development 40 Years Conference" is scheduled to take place from December 12 to 14, 2025, in Guangzhou, highlighting the evolution of the agricultural product circulation system [14][13] - The conference will leverage the media advantages of the Greater Bay Area to showcase the significant changes in the agricultural product wholesale market over the past four decades [22][19] Group 3 - Guangdong's tea industry performed well in the 2025 "National Tea Figures" selection, with two individuals recognized as "Master Tea Makers" and one as a "Tea Craftsman" [26][24] - The event reflects the growing recognition and development of the tea industry in Guangdong [27]

养生潮人必追！ 广东三宝亮相 2025年中国南药 食养产业大会_ 南方+_南方plus 大食物观引领大 健康潮，食药同 源助推乡村振 兴。11月20日， 由农业农村部南 亚热带作物中心 主办，广东省农 肉桂、巴戟天、 何首乌、广佛 手、芡实、牛大 力、广藿香等多 地道地药材，搭 建起一个超越地 域的展示平台， 全景式呈现各地 的特色南药与精 深加工成果。 广东三宝亮相2025年中国南药食养产业大会南药展览展示区。 近年来，随着健 康中国战略的深 入推进，人们对 天然健康产品的 需求日益增长， 南药产业正迎来 前所未有的发展 机遇。南方农村 报秉持"真产 地、真年份、真 品质"核心理 念，上百名专业 记者深入一线产 区，联合多地非 遗传承人及农业 能手，从全省千 万农产品中精挑 细选，最终将药 用与食用价值兼 具的新会陈皮、 化橘红、春砂仁 集于一体，创造 性推出广东手信 新品牌——"广 东三宝" 。 业农村厅、肇庆 市人民政府联合 承办的2025年中 国南药食养产业 大会在肇庆盛大 举行。作为全国 南药食养产业领 域首个高规格、 大规模的专业盛 会，现场汇聚 了"广东三 宝"——新会陈 皮、化橘红、春 砂仁， ...

Core Viewpoint - The event in Zhaoqing on November 20 aims to promote traditional Chinese medicine (TCM) and its health benefits through a unique night market experience that combines education, consultation, and cultural activities [3][4][22]. Group 1: Event Overview - The Zhaoqing Traditional Chinese Medicine Health Culture Night Market will take place during the 2025 South Medicine Food and Health Industry Conference [3]. - This night market is designed to be an immersive experience, showcasing the essence of TCM and its applications in daily life [4][22]. Group 2: Activities and Offerings - Attendees can engage with renowned TCM practitioners who will provide free pulse diagnosis, constitution identification, and health consultations [9][10]. - The event will feature traditional therapies such as moxibustion, cupping, and massage, allowing participants to experience TCM firsthand [10]. - Various local medicinal products will be showcased, including well-known Guangdong herbs and Zhaoqing specialties like cinnamon and Chinese yam [12][13]. Group 3: Educational Aspects - The market will serve as a living classroom for TCM, where visitors can learn about the principles of TCM and the concept of food as medicine [5][6][7]. - There will be opportunities to create herbal sachets and herbal soaps, promoting hands-on learning about natural health remedies [19]. Group 4: Cultural Integration - The event will include a TCM science corridor and cultural performances, integrating TCM into modern lifestyles through innovative displays and experiences [21][22]. - The night market aims to foster a deeper appreciation for TCM culture and its relevance in contemporary health practices [29][30].

Core Viewpoint - The 2025 Greater Bay Area Agricultural Products Trade Fair will be held in Guangzhou, showcasing landmark agricultural products from the Guangdong West region, aiming for brand and internationalization through a "media+" service model [8][10]. Group 1: Agricultural Products and Their Economic Impact - Zhanjiang is recognized as both a "blue granary" and a "tropical fruit garden," with over 3,600 deep-sea fish farming nets producing more than 100,000 tons of fish annually, accounting for about 40% of national output, and an industry value exceeding 13 billion yuan [13][14][22]. - Xu Wen, known as the "hometown of pineapples," has a planting area of 350,000 mu, yielding over 700,000 tons annually, which is one-third of the national total. The local industry is extending its value chain by developing processed products like pineapple mooncakes [17][18][20]. - Maoming's lychee industry has a planting area exceeding 1.35 million mu, with an annual output of over 500,000 tons, contributing to a total industry value of over 12 billion yuan in 2024. The products are exported to over 20 countries and regions [31][32][34]. - The medicinal plant Huajuhong, known as "Southern ginseng," has a planting area of 116,000 mu, with a product value exceeding 3.5 billion yuan. The local government is investing in research and development to enhance its health product offerings [36][40][46]. Group 2: Industry Innovations and Trends - Yangjiang, known for its black bean paste, produces over 50,000 tons annually, capturing about 70% of the national market share, with an industry value surpassing 1.5 billion yuan. The local industry is innovating with high-value products like ready-to-eat sauces [52][53]. - The integration of traditional agriculture with modern technology is evident as the region transitions from scattered practices to standardized, digitalized, and large-scale operations. This includes the development of new business models such as "agriculture + tourism" and "agriculture + e-commerce" [65][66]. - The "media+" platform is expected to accelerate the internationalization of unique agricultural products from Guangdong West, transforming them from mere "taste memories" to recognized "industry brands" on a global stage [68][70].

Group 1 - The core message emphasizes the importance of developing rural specialty industries as a foundation for comprehensive rural revitalization, with a focus on technology application and the integration of agriculture, culture, and tourism [1][5] - The "Hundred Counties, Thousand Towns, and Ten Thousand Villages High-Quality Development Project" (referred to as "Hundred Thousand Project") is being implemented to promote rural revitalization and enhance regional coordination and urban-rural integration [1][2] - The development of local agricultural products, such as the Meizhou pomelo, is highlighted as a key driver for increasing farmers' income, with the pomelo planting area in Meizhou expected to reach 649,500 acres in 2024, accounting for 90% of Guangdong's total and one-fifth of the national total [2][3] Group 2 - The integration of agriculture, culture, and tourism is seen as a vital strategy for stimulating rural vitality and promoting the realization of rural value [5][6] - The "Five Gold" model, which includes rent, salary, goods, shares, and creation, is being implemented in villages to broaden income channels for villagers, with an expected average annual income increase of over 24,000 yuan per household [6][7] - The development of modern rural industrial systems is being prioritized, with a focus on enhancing the value chain and increasing the added value of agricultural products [2][4] Group 3 - The emphasis on regional coordinated development and urban-rural integration is identified as a critical area for improving Guangdong's high-quality development [8][10] - The industrial transfer from the Pearl River Delta to the eastern, western, and northern regions of Guangdong is being facilitated to promote economic collaboration and enhance the resilience of the industrial supply chain [8][9] - The introduction of significant investment projects, such as the 18 projects with over 1 billion yuan in total investment in the Heshan Industrial City, is aimed at fostering new industries and contributing to regional development [9][10]

Core Insights - The article highlights the transformation of Pingding Town into a leading hub for Huaju Hong, a traditional Chinese medicinal fruit, achieving an annual output value of 4.73 billion yuan and creating over 30,000 jobs [9][10]. Industry Foundation - The Huaju Hong industry in Guangdong has established a modern industrial park with a total investment of 300 million yuan, directly benefiting over 20,000 local residents through a "company + farmers + base" model [14][15]. - Collaborations with universities like Sun Yat-sen University have introduced scientific methods to enhance the standardization of Huaju Hong cultivation, ensuring quality control [16][18]. - The introduction of GAP planting standards and digital monitoring has set a benchmark for the industry, showcasing confidence in the market potential of Huaju Hong [22][23]. Product Expansion - The inclusion of Huaju Hong in the food-medicine homologous directory in 2024 opens new market opportunities, allowing for the development of diverse products beyond traditional medicinal uses [25][26]. - The company has successfully diversified its product line to include over 20 processed items such as beverages, coffee, and beer, with 90% of its products being deep-processed [32][33]. - The launch of Huaju Hong beer has gained significant traction in the Sichuan market, demonstrating the effectiveness of targeting younger consumers [39][41]. Brand Empowerment - The use of digital marketing strategies, including live streaming and e-commerce, has significantly boosted the visibility and sales of Huaju Hong products, with online sales reaching 23 million yuan in 2024 [50][51]. - The establishment of over 300 professional cooperatives in Pingding Town has created a successful model for rural income generation, benefiting thousands of farmers [53][56]. - The town's branding efforts have expanded its market reach, with products now available in various cities across China and international markets such as Macau and Malaysia [70][73].

Core Viewpoint - The transformation of service areas into cultural and tourism hubs is highlighted, showcasing the integration of local culture, heritage, and gastronomy to enhance visitor experiences [2][4][33]. Group 1: Event Overview - The "Green Water and Blue Mountains, Welcome to Conghua" cultural and tourism integration development series event was successfully held at the Daguang Expressway Lvtian Service Area [3][7]. - The event featured various activities including hiking, non-heritage exhibitions, and local food tastings, emphasizing the service area as more than just a rest stop [2][4][19]. Group 2: Local Products and Cultural Promotion - Guangdong Sanbao, a brand developed by Southern Rural News, was showcased, featuring traditional products like Xinhui Chenpi and Huaju Hong, promoting health and wellness [22][23]. - The brand emphasizes authenticity and quality, with a commitment to "true origin, true year, true quality" in its product offerings [24][25]. Group 3: Community Engagement and Activities - The event included interactive areas for families, with games focused on safety education, enhancing community engagement [30][32]. - Local scenic spots were introduced to visitors, promoting tourism in the Lvtian area and encouraging exploration of the region's natural beauty [15][16]. Group 4: Future Development Plans - The Conghua District and Guangzhou Jiaotong Group plan to continue leveraging their geographical advantages to deepen the integration of transportation, agriculture, and tourism, aiming to create more themed activities [33][34].

Core Points - The article emphasizes the importance of agriculture and food security in China, especially during the current autumn harvest season, highlighting the challenges faced by farmers due to adverse weather conditions [4][19][41]. Group 1: Current Agricultural Challenges - Farmers in regions like Henan, Shandong, and Anhui are busier than in previous years due to the autumn harvest, but they are facing difficulties caused by continuous rainfall and flooding [2][10][18]. - In September, Henan province experienced eight significant rainfall events, with an average precipitation of 332.4 mm, which is 2.7 times higher than the normal level for this period [28][29]. - The adverse weather has led to concerns about crop yields, with farmers urgently trying to ensure that their harvests are not lost [30][41]. Group 2: Government Support and Initiatives - The Chinese government has allocated 50 million yuan for autumn grain harvesting and drying machinery subsidies to support farmers [33]. - Various regions are implementing measures to enhance agricultural productivity, such as investing in irrigation systems and increasing machinery input for the autumn harvest [44][45]. - The National Supply and Marketing Cooperative has mobilized resources to provide drying services and facilitate grain collection points for farmers [38][40]. Group 3: Agricultural Production and Economic Impact - The article notes that the current autumn harvest is crucial, with over 60% of the autumn grain already harvested, including nearly 70% of the mid-season rice and 55% of corn [50]. - In Guangdong, the lychee harvest is particularly successful, with the planting area expected to reach 591,400 acres and a fresh fruit output of 254,900 tons, marking a 22.4% increase year-on-year [112]. - The focus on improving farmers' incomes and ensuring food security is seen as a key aspect of rural revitalization efforts [92][119].

Core Viewpoint - The article emphasizes the role of sports events, particularly the 15th National Games and the Special Olympics, in driving urban development and enhancing economic growth in Guangdong, specifically in Maoming, through the creation of new transportation arteries and community engagement [1][2]. Group 1: Sports Events and Urban Development - The "Mountain-Sea Track" created for the orienteering events serves as a unique attraction, linking various geographical features from mountains to beaches, and is seen as a new urban development pathway [2][3]. - Maoming's sports initiatives aim to integrate sports into daily life, with community-level events boosting local economies and promoting regional products [3][6]. - The hosting of orienteering events is expected to enhance Maoming's reputation as a hub for this sport, with plans to introduce it into schools and local organizations [4][5]. Group 2: Economic Impact and Infrastructure - The establishment of the Baokang Expressway service area themed around lychee has facilitated the transportation of local agricultural products, significantly contributing to the local economy [8]. - The service area has attracted millions of visitors, enhancing local tourism and consumption, with over 313.82 million visitors recorded by September 20 [8]. - Future infrastructure developments, including the Maoming New City and high-speed rail connections, are projected to reduce travel time to Guangzhou to 70 minutes, further integrating Maoming into the Greater Bay Area [8][9]. Group 3: Challenges and Opportunities - Maoming faces challenges such as low urbanization rates and fragmented urban development, which hinder its growth potential [7]. - The city aims to strengthen its transportation network to facilitate regional connectivity and industrial clustering, addressing current spatial and functional disconnections [7][9]. - The integration of sports events with transportation and urban planning is seen as a long-term strategy to stimulate economic growth and enhance the city's overall development [9].

Core Viewpoint - The celebration of the 2025 Chinese Farmers' Harvest Festival in Guangdong highlights the province's agricultural achievements and the positive changes in rural life, showcasing the successful implementation of the "Hundred Counties, Thousand Towns, and Ten Thousand Villages High-Quality Development Project" [1] Agricultural Achievements - Guangdong has made significant progress in rice production, achieving an early rice yield of 410.8 kg per mu, an increase of 6.3 kg from the previous year, marking a historical high [1] - The total rice production reached 5.332 million tons, up by 55,000 tons year-on-year [1] - The total output value of agriculture, forestry, animal husbandry, and fishery in the first half of the year was 424.157 billion yuan, with rural residents' per capita disposable income at 14,624 yuan, a year-on-year increase of 5.7%, surpassing urban residents by 1.7 percentage points [1] Rural Development Initiatives - The modern rural industrial system is rapidly developing, with a strong trend of integration between agriculture, culture, and tourism [1] - The construction of modern marine ranches is accelerating, with breakthroughs in marine fishery seed industry and successful production of advanced deep-sea aquaculture equipment [1] - The "Hundred Counties, Thousand Towns, and Ten Thousand Villages Project" is fostering typical villages, promoting livable and workable beautiful rural areas [1] Community Engagement and Innovation - The main event attracted farmers and tourists, showcasing innovative rural construction models like rooftop cafes, which create new income paths for village collectives [2] - New farmers are emerging, such as "Hua Ju Hong Brother" and "Gong Gan Sister," who are successfully marketing local products to larger markets [2] - The event featured a variety of cultural activities, emphasizing the importance of sustainable rural development through community engagement [2] Local Economic Development - Zhaoqing, the event's host city, is known for its specialty products like "High Gui Shrimp," and has developed a full industrial chain for modern agriculture [4] - The event included a "Harvest Market" showcasing agricultural products from 21 cities in Guangdong, promoting local specialties and expanding sales channels through live broadcasts [4] Media and Technology Integration - Guangdong is implementing a "Media+" initiative to enhance agricultural and rural development, integrating media into the agricultural product market system [5] - The program "Brushing Our Harvest Season" features live broadcasts promoting local specialties, demonstrating how new farmers are leveraging technology to boost sales [5] - A conference on rural operation and media collaboration was held to share experiences and explore new paths for rural revitalization [5]