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座舱芯片战事:谁能撬开高通「铁王座」的裂缝?
雷峰网· 2025-11-28 13:48
" MTK、芯擎、芯驰等一众国内厂商的机会在哪里? " 作者丨 王语 编辑丨 李雨晨 座舱芯片,一直是高通在新能源汽车领域的王牌。 今年6月,高通在苏州举办了汽车技术与合作峰会上,宣布其下一代座舱芯片8797可支持舱驾融合以及VLA模型。目前,高通已与全球主流车企形成稳定合作 关系: 豪华品牌中,奔驰、宝马的高端电动车型均采用其旗舰芯片;新势力阵营里,理想、蔚来、小鹏的主力车型从8155升级至8295的过程中,始终将高通作为核 心供应商;传统车企中,吉利、长城、长安等也在高端产品线中深度绑定高通方案。 这种广泛的合作基础,形成了"车企依赖高通性能- Tier1适配高通方案-开发者围绕高通优化应用"的正循环,新进入者难以在短期内打破。 然而,高通的座舱芯片地位并非无懈可击。本土芯片厂商寻求错位竞争,开辟更多战场。据盖世汽车统计,2025年1-5月,华为、芯擎科技、芯驰科技等国 内企业的市场份额相比去年同期均有提升。其中,芯擎科技的龍鹰1号累计出货量已达到150万片,覆盖领克、银河等多款车型。 另一方面,高通的产品线也在不同细分市场面临挑战,中高端芯片正受到联发科(MTK)等竞争对手的挑战。高端芯片如8397则因 ...
【高通(QCOM.O)】全球无线通信芯片领导者,引领端侧AI革命——投资价值分析报告(付天姿/王贇 )
光大证券研究· 2025-07-16 13:35
Core Viewpoint - Qualcomm is a leading wireless communication technology company, with mobile chips as its core business, generating significant revenue from smartphone sales and expanding into IoT and automotive sectors [3][5]. Group 1: Company Overview - Qualcomm was founded in 1985 and went public in 1991, focusing on mobile, IoT, and automotive as its core business areas [3]. - In FY2024, Qualcomm's smartphone business revenue is projected to be $24.863 billion, accounting for 63.81% of total revenue [3]. Group 2: Technology and Patent Strategy - The company builds a competitive moat through a combination of self-developed technology and acquisitions, holding approximately 5,600 families of 5G SEP patents, ranking second globally [4]. - Qualcomm's technology licensing business (QTL) is a significant revenue source, maintaining a tax-pre-profit margin above 60% over the past decade [4]. Group 3: Growth Opportunities - The smartphone market is showing signs of weak recovery, while IoT and automotive sectors are expected to create a second growth curve for the company [5]. - In IoT, Qualcomm is enhancing its Windows on ARM strategy and leading the smart glasses chip supply, capturing over 80% of the global market share in collaboration with major VR/AR manufacturers [5]. - In the automotive sector, Qualcomm is positioned as a leader in cockpit chips and is advancing into mid-to-high-end intelligent driving chips, which is expected to drive significant revenue growth [5]. Group 4: Challenges and Risks - Apple's development of its own baseband chips is anticipated to significantly reduce Qualcomm's revenue from Apple, with projections indicating a complete cessation of hardware shipments by 2027 [6]. - Uncertainties regarding tariffs may increase costs for Chinese customers, potentially leading to supply chain adjustments and loss of market share to competitors like MediaTek [6].
车路云专题解读
2025-04-28 15:33
Summary of the Conference Call on Vehicle Road Cloud Integration Industry Overview - The conference call focuses on the **Vehicle Road Cloud (车路云)** integration industry, which is experiencing accelerated development driven by government policies and support. [2][3][6] Key Points and Arguments 1. **Government Support and Investment**: - Starting from April 2025, there will be a significant rollout of projects related to Vehicle Road Cloud integration, with a budget of approximately **1 trillion yuan** allocated for investments and over **3 trillion yuan** in special bonds. [2][4][14] - The investment is primarily concentrated on road and cloud infrastructure, which is costly and requires comprehensive funding support from various sources, including social capital and market participation. [2][4] 2. **Technological Development**: - There is a strong focus on the development of **smart driving technologies** and **V2X communication** applications, aiming to enhance urban traffic management and provide residents with safer and more efficient travel experiences. [2][3][5] - The relationship between single-vehicle intelligence and road collaboration is complementary, with road collaboration expected to optimize resource allocation through cloud computing. [2][15][18] 3. **Pilot Projects and Regional Initiatives**: - Major cities like **Beijing, Shanghai, and Shenzhen** have initiated pilot projects for Vehicle Road Cloud integration, with significant progress in infrastructure construction and technology deployment. [3][9][10] - Specific projects include smart driving technology development, V2X communication systems, and innovative applications such as smart parking and logistics systems. [5][9][10] 4. **Funding Structure**: - The funding structure for projects varies by region, with local governments contributing a significant portion alongside central and provincial funding. For example, in **Wuxi**, the funding structure includes **30%** from central finance, **20%** from provincial finance, and **30%** from local enterprises. [14] 5. **Future Development and Challenges**: - The pace of Vehicle Road Cloud integration is expected to accelerate in the next one to two years, with a focus on quality and speed as mandated by government policies. [6][9] - Challenges include the need for substantial investment and the integration of various technologies to ensure effective collaboration between vehicles and road infrastructure. [4][18] Additional Important Content - The national government is beginning to downplay the hype surrounding smart driving to manage public expectations, indicating a shift in focus towards practical applications and integration. [2][20] - The **eCall** emergency call system is gradually being developed, with standards expected to be approved by **2026**, focusing on new vehicles rather than retrofitting existing ones. [29][30] - The integration of cloud technology in traffic management has already shown success in applications like real-time traffic signal updates and emergency alerts, enhancing overall road safety and efficiency. [27][28] This summary encapsulates the critical insights and developments discussed during the conference call regarding the Vehicle Road Cloud integration industry, highlighting the interplay between government support, technological advancements, and regional initiatives.