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江苏银行携手无锡博物院 以“文化金融”助力博物馆事业高质量发展
Zhong Jin Zai Xian· 2025-05-20 11:00
Group 1 - Jiangsu Bank signed a strategic cooperation agreement with Wuxi Museum, marking a significant step in deepening its "cultural finance" strategy and promoting the integration of finance and cultural heritage industries [1] - This collaboration follows previous partnerships with national cultural institutions such as Nanjing Museum and Suzhou Silk Museum, showcasing Jiangsu Bank's innovative practices in the "finance + culture" cross-industry integration [1] - The bank is exploring a high-quality development path through the deep integration of digital technology, scenario-based services, and traditional cultural resources, aiming to empower culture with finance and vice versa [1] Group 2 - Jiangsu Bank's app launched the "Museum Treasure Hunt" interactive activity, allowing citizens to engage with the cultural charm of Wuxi's eight major museums and promote the revitalization of cultural relics [2] - Users can participate in the treasure hunt until September 30, 2025, by logging into the app and searching for the event, with opportunities to win cultural consumption vouchers [2] - The bank's initiatives align with the theme of International Museum Day, emphasizing the role of museums in social education and fostering a consensus on the protection of cultural relics and the inheritance of civilization [2]