Group 1 - The core viewpoint of the report is that Ctrip Group-S (09961) is rated as "Buy" with projected revenues of 62 billion, 71.2 billion, and 80.9 billion yuan for 2025-2027, and Non-GAAP net profits of 19.4 billion, 22.4 billion, and 25.6 billion yuan respectively [1] - Ctrip is recognized as a leader in the domestic OTA industry, establishing strong competitive barriers in supply chain, user mindset, and global resource integration [1] - The recovery of the domestic tourism market provides stable support for Ctrip's domestic business growth, while inbound and international business is seen as the core driver for long-term performance growth [1] Group 2 - Ctrip has been early in adopting AI technology, starting large model research and development in 2013, and has released its first travel-specific large model product [2] - In 2024, Ctrip plans to launch two AI-driven content products that integrate user search data and real reviews, enhancing user engagement and experience [2] - In Q1 2025, Ctrip's AI applications have saved 20% in labor costs, and AI-assisted content production tools have reduced content creation time from 8.5 minutes to 15 seconds, achieving a content qualification rate of over 98.9% [2]

Core Viewpoint - The report from Caitong Securities initiates coverage on Trip.com Group (09961) with a "Buy" rating, projecting revenue growth from 62 billion to 80.9 billion yuan and Non-GAAP net profit growth from 19.4 billion to 25.6 billion yuan from 2025 to 2027, highlighting the company's strong competitive advantages in the domestic OTA industry and the recovery of the domestic travel market as key growth drivers [1][2]. Group 1: Financial Projections - Revenue projections for Trip.com Group are estimated at 62 billion yuan in 2025, 71.2 billion yuan in 2026, and 80.9 billion yuan in 2027 [1]. - Non-GAAP net profit is expected to reach 19.4 billion yuan in 2025, 22.4 billion yuan in 2026, and 25.6 billion yuan in 2027 [1]. Group 2: Market Position and Growth Drivers - Trip.com Group is recognized as a leader in the domestic OTA industry, establishing significant competitive barriers in supply chain management, user perception, and global resource integration [1]. - The recovery of the domestic travel market provides stable support for the company's domestic business growth, while inbound and international business is identified as a core driver for long-term performance growth [1]. Group 3: International Business Performance - The outbound travel market is rapidly recovering, with the gross transaction value (GTV) for outbound travel in Q1 2025 reaching 120% of the same period in 2019, significantly surpassing the industry average [1]. - In Q1 2025, the volume of flight orders recovered to 95%, hotel accommodation orders to 80%, and vacation business orders to over 70% [1]. Group 4: AI Technology Integration - The company began its AI technology layout in 2013, launching its first travel-specific large model product, and plans to release two AI-driven content products in 2024 [2]. - In Q1 2025, the company reported a 20% reduction in labor costs through applications like intelligent customer service and guide service monitoring, while AI-assisted content production tools reduced content creation time from 8.5 minutes to 15 seconds, achieving a content qualification rate of over 98.9% [2]. - The integration of AI technology is expected to enhance internal efficiency and external user experience, thereby improving user stickiness and profitability [2].

以下文章来源于36氪财经 ，作者王晗玉 郑怀舟 36氪财经 . 36氪旗下官方账号。洞见市场，比99%的投资者更聪明。 GMV相近， Booking佣金率14.3%，携程4.4%。 文 ｜ 王晗玉 编辑 ｜ 郑怀舟 来源｜ 36氪财经（ID：krfinance） 封面来源 ｜ 视觉中国 2月25日，携程集团披露2024年第四季度及全年未经审计的财务业绩。 去年全年，携程集团实现营收533亿元，同比增长19.5%，归母净利171亿元，同比增长72.1%，经调净利润180亿元，同比增长89.6%。其中第四季度，携 程集团实现营收127亿元，同比增长23.4%，归母净利22亿元，同比增长66.3%，经调净利润30亿元，同比增长13.6%。 具体来看，公司国际业务表现亮眼，国际OTA平台营收全年增速维持在70%左右，一至四季度分别同比增长80%、70%、60%、70%，且在公司总营收中 的占比从一季度的10%提升至四季度的14%。此外，携程集团2024年入境游订单量同比也增长了100%。 这表明，携程与国际市场上供应商和旅游人群的联系更加紧密。另一方面，产生于国际业务的营销投入也令其四季度毛利率同比、环比均出现小幅下 ...

跨境游亦增长显著。第四季度，携程出境酒店、机票预订较2019年同期增长超20%；携程国际OTA 平台酒店、机票预订同比增长超过70%。四季度及全年，携程入境游预订量均同比增长超100%， 其中，来自免签国家的全年预订量同比增长超150%。 "随着消费者对探索世界和文化体验的日益渴望，2024年旅游市场展现了显著的韧性。"携程集团联 合创始人、董事局主席梁建章表示，"我们致力于投资人工智能并促进入境游发展，以创新助力整体 旅游体验提升。" 以创新助力整体旅游体验提升。 本文为IPO早知道原创 作者｜Stone Jin 微信公众号｜ipozaozhidao 据IPO早知道消息，携程集团（纳斯达克：TCOM；香港联交所：9961）于2月25日公布了其2024 年第四季度及全年未经审计的财务业绩。 第四季度，携程集团净营业收入为127亿元，全年净营业收入为533亿。第四季度净利润为22亿，全 年净利润为172亿。 其中，住宿预订、交通票务、旅游度假、商旅管理等四大业务，四季度营收分别为52亿、48亿、 8.7亿、7.02亿，全年营收分别为216亿、203亿、43亿、25亿。 持续服务入境游和银发人群 为旅游市场带来增 ...