东方网记者程琦12月25日报道： 随着2025年步入尾声，上海的消费市场正以一种多元而充满活力的姿态迎接新年。从西岸艺术地标内一场引发情感共鸣 的潮玩大展，到本土电商平台"真金白银"的年终回馈，再到关注"银发族"脑健康的科学行动，这个冬天，上海的商业图景既有满足精神需求的"情绪价 值"，也有贴近日常生活的"品正价值"，共同构成了这座城市温暖而丰富的岁末烟火。 这个冬天，一种名为"哭泣勇气"的情绪表达正在西岸走红。由泡泡玛特携手艺术家Molly带来的Crybaby特展·上海站在西岸梦中心·梦工场正式开幕。这场 以"Letting Go...Holding On..."为主题，跨越四层、近2000平方米的展览，不仅是该IP在中国首次大型个展，也是迄今为止全球规模最大的一次亮相。开幕 当日，知名模特刘雯也现身观展。 潮玩IP变身"情绪出口"：Crybaby全球最大特展登陆西岸 记者在现场看到，展览不再是简单的玩具陈列，而是一个巨大的沉浸式情绪体验空间。最引人注目的，是由海洋球和充气软膜组成的、面积超800平方米 的"眼泪球池"，棕、黄、粉三色区域分别呼应着Cryteddy的守护、Crybaby的勇气与Crybunn ...

Core Insights - The 8th China International Import Expo (CIIE) was held from November 5 to 10, showcasing 4,108 companies from 155 countries and regions, emphasizing China's commitment to high-level opening-up with the theme "New Era, Shared Future" [1] - Dairy companies are shifting their competition focus from traditional supply chains to technological research and precise nutrition, particularly targeting infant and elderly markets with functional product upgrades [2][3] Group 1: Innovation and Product Development - Dairy companies are increasingly investing in R&D to meet the specific nutritional needs of different age groups, with products like Nutrition Care's new probiotics for children and adults, and Aoyou's high-calcium goat milk powder for the elderly [2][3] - The infant nutrition market is seeing significant innovation, with companies like a2 Milk and Nestlé's Wyeth launching advanced formula products that incorporate Human Milk Oligosaccharides (HMO), reflecting a technological leap in infant formula [2][3] Group 2: Market Dynamics and Consumer Trends - The demand for infant formula in China has surpassed 200 billion yuan, with high-end functional products experiencing a compound annual growth rate of over 15% [3] - The aging population in China, with over 280 million people aged 60 and above, is driving the demand for health management products focused on bone health, cognitive function, and gut regulation [3] Group 3: Globalization and Industry Collaboration - Chinese dairy companies are actively pursuing global supply chain integration, with companies like Yili and Aoyou emphasizing the importance of international collaboration and innovation to enhance their global presence [5][6][7] - Aoyou has established a supply chain in key dairy-producing countries and operates 11 factories globally, aiming to meet the rising global demand for nutritional health products [7]

Core Insights - Functional nutrition products are becoming a key focus for international dairy and food giants, particularly targeting the "elderly and children" demographics [1][4] Group 1: Market Trends - Major global dairy and food companies, including Nestlé, Danone, Arla Foods, and a2 Milk Company, showcased a variety of nutrition and health products at the China International Import Expo, emphasizing the "elderly and children" segments [2][4] - The Chinese market for nutrition and health foods is projected to reach a total scale of 522.3 billion yuan in 2024, with functional nutrition foods and health foods expected to be 289.1 billion yuan and 233.1 billion yuan, respectively [5] Group 2: Product Innovations - Danone launched several specialized nutrition solutions for infants and the elderly, including the "Danone Probiotic" series for individuals over 50, validated through research conducted in China [2][3] - a2 Milk Company expanded its strategic cooperation with China Agricultural Reclamation Holdings, introducing the a2 Purple HMO series infant formula, and showcased a comprehensive family nutrition solution [2][3] Group 3: Competitive Landscape - Despite a decline in newborn numbers in China, leading milk powder brands continue to grow, indicating significant development potential in the market [4][6] - The competition among dairy companies is intensifying, driven by technological advancements and the need for innovation, as evidenced by the increasing market concentration with 157 registered dairy companies competing with over 400 brands [4][6]

Core Insights - Functional nutrition products are becoming a key focus for international dairy and food giants, particularly targeting the "elderly and children" demographics [1][2] Group 1: Market Trends - Major dairy and food companies, including Nestlé, Danone, Arla Foods, and a2 Milk Company, showcased a variety of nutrition and health products at the China International Import Expo, emphasizing the "elderly and children" segments [2] - Danone launched several specialized nutrition solutions for infants and the elderly, including the "Danone Probiotic" series for individuals over 50, validated by research conducted in China [2][3] - The global market for infant formula remains robust despite a decline in newborn numbers in China, indicating growth potential for leading brands [4] Group 2: Product Innovations - HMO (Human Milk Oligosaccharides) has emerged as a significant research breakthrough in early life nutrition, with various companies, including Nestlé and Arla Foods, presenting HMO-containing infant formula products at the expo [3] - a2 Milk Company introduced the a2 Purple HMO series of infant formula through a strategic partnership with China Agricultural Reclamation Holdings [2][3] Group 3: Economic Potential - By 2030, 25% of China's population will be over 60 years old, representing a substantial market opportunity due to their disposable income [4] - The Chinese nutrition health food market is projected to reach 522.3 billion yuan in 2024, with functional nutrition and health food segments expected to grow at a compound annual growth rate (CAGR) of 8.5% over the next five years [5] Group 4: Competitive Landscape - The competitive landscape is intensifying, with 157 dairy companies registering 1,287 formula series, indicating a highly fragmented market with over 400 brands competing [4] - a2 Milk Company's revenue from Chinese infant formula reached 630 million NZD, reflecting a 3.3% increase, while their family nutrition products saw a 33.1% growth [5][6] - Danone's specialized nutrition business in the CNAO region reported a revenue of 2.05 billion euros in the first nine months, marking a 14.2% year-on-year growth [6]