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“含科量”越来越高 中国智能“小物件”吸引海外采购商
Sou Hu Cai Jing· 2025-11-10 15:35
义乌全球数贸中心经营户 王兴国:我们今年的销售将会达到1亿美元,是去年的5倍,明年我们预期也 会有2到3倍的增长。 近年来,许多中国传统小商品都完成了智能化升级,许多不起眼的 "小物件"内部都隐藏着丰富的智能 化设计,引起海外客商浓厚兴趣。这枚看似普通的戒指,实际兼具手表的全部功能,还能实时采集监测 健康数据,收获了大量海外订单。 据海关总署统计,今年前三季度,我国出口节日用品、玩偶、动物造型玩具超过500亿元,销往全球200 多个国家和地区,其中不少智能国货潮品成为海外爆款。就在上个月,义乌第六代市场:全球数贸中心 开业,琳琅满目的智能产品,覆盖家居生活、休闲娱乐、健康监测等多个细分领域,吸引着全球采购商 的目光。 (央视财经《经济信息联播》)中国的各类小商品多年来一直在海外热销,物美价优是中国小商品的传 统竞争优势。近年来,中国小商品的科技含量越来越高,成为新的竞争力名片。最近,在浙江义乌国际 商贸城,就上新了一批搭载前沿技术的智能 "小物件",吸引了很多外商的目光。 眼前这款有着萌萌的大眼睛,憨态可掬的玩偶,是一款陪伴型智能玩具,他不仅支持多语种交互,还能 精准识别用户语气,回应深度复杂的问题。来自土耳 ...
江苏南京:机电“压舱”,“智”造破浪前行
Nan Jing Ri Bao· 2025-09-17 01:43
Group 1: Industry Overview - In the first half of 2025, Nanjing's electromechanical product exports reached 95.44 billion yuan, a year-on-year increase of 7.8%, accounting for 52.2% of the city's total exports [1] - Electromechanical products are crucial high-tech components that stabilize foreign trade and illustrate Nanjing's innovative manufacturing capabilities [1] Group 2: Company Highlights - Hansan Technology, which recently went public, exported smart speakers worth several million yuan, achieving over 97% of its sales from exports [3][5] - Despite global tariff changes, Hansan Technology experienced growth due to its comprehensive core technology capabilities and strong partnerships with overseas clients [5][6] - Nanjing Lijin Panda Electric Co. saw an 8% increase in exports from January to August, with European and South American markets growing by 14% [6] - Skyworth Group's overseas market revenue reached 8.053 billion yuan in the first half of the year, a 7.1% increase, as it aims for a revenue target of 100 billion yuan within two years [8] - Sumida Energy's export revenue reached 2.93 billion USD in the first half of the year, a 14% increase, as it transitions from product export to integrated energy solutions [9] Group 3: Market Trends - The global consumer electronics market is witnessing innovative products like AI glasses and compact TV sticks, showcasing the technological strength of Chinese brands [6][8] - The demand for automotive transport ships is rising due to the expansion of the global automotive market and the rapid growth of new energy vehicles [12] - The Nanjing electromechanical industry benefits from a complete industrial system and strong cluster advantages, enhancing its competitiveness in international markets [12][13]
预见2025:《2025年中国AI玩具行业全景图谱》(附市场现状和发展趋势等)
Qian Zhan Wang· 2025-08-26 03:10
Industry Overview - AI toys are products that integrate AI technology with traditional toys, offering interactive and personalized experiences through voice recognition, image recognition, natural language processing, deep learning, and emotional analysis [1][4] - The advantages of AI toys include multimodal interaction, emotional understanding and feedback, and intelligent learning and adaptation [3] Industry Chain Analysis - The upstream of the AI toy industry chain includes raw materials (metals, textiles, plastics), hardware (chips, sensors, batteries), and software (AI technologies) [4][5] - The midstream involves the design and manufacturing of AI toy products, including smart dolls, robot toys, AI plush toys, and AI-themed merchandise [4][5] - The downstream consists of sales channels, including offline retail and online e-commerce platforms [4][5] Industry Development History - The period before 2020 was characterized as a technology exploration phase, with limited AI applications in children's educational hardware [6][10] - From 2020 to 2023, the market entered a budding phase, with the introduction of interactive products and policy support for AI education, although product functionality was often homogeneous [6][10] - Post-2024, the industry is expected to enter a rapid development phase, with multimodal interaction becoming standard and significant advancements in AI technology [6][10] Industry Policy Direction - The government is promoting the "Artificial Intelligence +" action plan, which aims to integrate AI with traditional and emerging industries, creating a conducive environment for AI toy development [11][12] Current Industry Status - The toy market in China is projected to exceed 150 billion yuan in 2024, with AI toys expected to reach a market size of approximately 246 billion yuan [14][22] - The number of registered AI toy companies has shown a fluctuating trend, with a peak in 2019 and a decline in new registrations from 2021 to 2025 due to increased technical barriers and market regulation [15] Competitive Landscape - The AI toy market features a diverse competitive landscape, including traditional toy companies, tech startups, internet tech firms, and companies with strong IP reserves [21][22] - AI toy prices vary significantly, ranging from around 300-400 yuan for basic models to over 10,000 yuan for high-end products with advanced features [17][21] Future Development Trends - The AI toy market is expected to continue expanding, with a focus on emotional connection and deep companionship, targeting not only children but also young adults and the elderly [22] - By 2030, the AI toy market in China is predicted to exceed 700 billion yuan, driven by the integration of AI technology into various toy categories [22]