本报（chinatimes.net.cn）记者王敬 北京报道 "在中国度过春节太不可思议了""彩灯真好看，非遗表演好有氛围""中国只有一种颜色，在这里代表好 运和喜庆的红色"……中国春节申遗成功后的第二个非遗春节，在各个社交平台掀起热潮，大量外国友 人来到中国过大年，沉浸式感受"中国年味"。 近期，展示中式生活的视频在全球社交平台走红，"China travel"逐渐向深度的"Becoming Chinese"（成 为中国人）转型。 2月24日，国家移民管理局发布的数据显示，今年春节假期全国边检机关共计查验1779.6万人次中外人 员出入境，日均197.7万人次，较去年春节假期日均增长10.1%。从中国游客的全球足迹来看，传统热门 目的地与新兴小众国家都受到关注，内地居民出入境951.4万人次，较去年假期日均增长10.2%；而在入 境游方面，随着免签"朋友圈"的持续扩容，共有131.3万人次外国人来华体验中国年，较去年假期日均 增长21.8%。其中，适用免签政策入境46万人次，较去年假期日均增长28.5%，形成了一股强劲的"双向 奔赴"潮。 基于春节出入境旅游"开门红"，中国城市发展研究院投资部副主任袁帅接受 ...

Core Insights - The Mohan border checkpoint has seen over 2 million travelers cross in and out this year, marking the first time this milestone has been reached since its opening in 1993 [1] - The checkpoint serves as a crucial hub for trade and travel between China and Laos, facilitating significant cross-border interactions [1] Group 1: Travel Statistics - As of December 20, 2023, the Mohan checkpoint recorded 2.002 million travelers, a year-on-year increase of 4.5% [1] - The checkpoint handled over 50,000 vehicles, with a peak daily average of over 11,000 travelers [1] - Among the foreign travelers, over 904,000 were recorded, with more than 433,000 entering visa-free, accounting for over 95% of the total foreign arrivals, reflecting a growth of over 31% [1] Group 2: Travel Trends - The increase in inbound tourism is attributed to the popularity of cultural experiences, ice and snow tourism, self-driving tours, and in-depth travel projects [2] - For outbound tourism, the main travel styles include student trips, family and child tours, and senior travel [2]

Group 1 - The core viewpoint highlights a significant increase in inbound tourism to traditional destinations like Beijing, Shanghai, and Chengdu, with visitor numbers rising over 90% since 2025, driven by the popularity of "cultural experience tours" and "in-depth travel" [1] - Online travel platforms report a 13.58% year-on-year increase in bookings for domestic flights by non-Chinese passport holders, covering 101 cities, with Harbin, Dalian, Changchun, and Yining in Xinjiang emerging as popular inbound destinations [4] - The "Haya Snow" tourism route connecting Harbin, Yabuli, and Snow Town has become a favored choice among foreign tourists, with over 3,700 foreign visitors enjoying local cuisine and cultural experiences since the opening on November 17 [7] Group 2 - In Zhejiang, Malaysian tourists are experiencing interactive cultural exhibits at the Liangzhu Museum using AR glasses, allowing them to engage with holographic representations of ancient artifacts [11] - The latest statistics indicate that approximately 590,000 foreign travelers entered through Fujian port in 2025, marking a 16.7% increase compared to the same period in 2024, supported by new premium travel routes and a 240-hour visa-free transit policy [16]

Group 1: Visa Waiver Agreement Impact - The mutual visa waiver agreement between China and Malaysia officially took effect on July 17, allowing citizens of both countries to enter each other's territory without a visa for up to 30 days, with no termination date set for the policy [3][5][15] - Following the agreement, there has been a significant increase in flight operations, with over 4,000 flights to Malaysia since 2025, marking a growth of over 40% [5][6] - The number of Malaysian travelers entering China through Shenzhen Airport has exceeded 148,000 since 2025, reflecting a nearly 60% year-on-year increase, making Malaysian nationals the largest group of foreign travelers at this airport [7][15] Group 2: Tourism Industry Response - Travel agencies in both countries are actively expanding their offerings, with a notable increase in demand for deep travel experiences and educational tours, particularly during the summer peak season [8][10] - Following the announcement of the visa waiver, travel agencies reported a 30% increase in transaction volume, with popular destinations experiencing supply shortages [12][10] - The demand for business travel has also surged, with multiple business delegations from Malaysia visiting China to explore investment opportunities [13][18] Group 3: Economic Cooperation Enhancement - The visa waiver is expected to stabilize business expectations and reduce costs for enterprises, facilitating more efficient cross-border cooperation [15][17] - Companies in Shenzhen have reported a significant reduction in order processing time, from an average of 2-3 months to 1-1.5 months, leading to a 30% increase in order conversion rates [18][21] - Chinese companies are more confident in expanding their operations in Malaysia, with one brand already establishing over 100 stores in the country since 2025 [23]

Group 1 - The mutual visa exemption agreement between China and Malaysia has officially come into effect, marking a new phase of convenience in bilateral exchanges [1] - Travel agencies are actively expanding resources and developing new products such as "summer study tours" and "in-depth tours," which are gaining popularity among consumers [1][3] - There has been a significant increase in tourism inquiries to Malaysia, with some island tour routes becoming extremely difficult to book due to high demand [3] Group 2 - Business inspection tours to Malaysia have seen a rise, with eight groups formed in the past three months, indicating growing demand for understanding local investment environments and trade policies [3] - The inbound tourism market from Malaysia to China is experiencing explosive growth, leading to a peak in reception capacity for Chinese travel agencies [3] - There is a trend towards last-minute bookings, with travelers now opting for deeper travel experiences, resulting in a 1 to 2 times increase in average spending per customer [5]

Group 1 - Hong Kong's tourism sector is experiencing a significant increase in visitor numbers, with 16 million visitors recorded in the first four months of the year, a 10% year-on-year increase [1] - Mainland visitors accounted for 12 million, up 8% year-on-year, while non-mainland visitors reached 4 million, marking a 17% increase [1] - The recovery of Hong Kong's air capacity is expected to sustain growth in various inbound markets, with notable increases from Australia (over 30%), Taiwan, Japan, South Korea, the Philippines, and Indonesia (over 20%), and from the US, Canada, and Europe (over 10%) [1] Group 2 - The Hong Kong government aims to enhance tourism by establishing new hotspots through a cross-departmental approach, leveraging local resources and community engagement [2] - The government plans to cater to new traveler preferences by incorporating diverse tourism experiences, including eco-tourism, cultural tourism, and culinary experiences [2] - The integration of technology, such as AR and VR, into tourism experiences is expected to enhance consumer engagement and generate greater economic benefits [2] Group 3 - The Hong Kong government is focusing on the development of the Northern Metropolis, which includes creating high-end professional services, logistics hubs, and innovation technology zones [3] - Three pilot projects are being initiated to accelerate the development of the Northern Metropolis, utilizing private sector investment for efficient area development [3] - The government aims to facilitate cross-border collaboration in technology and innovation, addressing legal and regulatory challenges to enhance the flow of people, goods, and data [3]