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四年五闯港交所,杭州“初代网红”IPO了
Sou Hu Cai Jing· 2025-05-17 21:41
Core Viewpoint - The article discusses the successful IPO of the Green Tea Restaurant Group, highlighting its journey and the challenges it faced in the competitive restaurant industry in China, particularly in the context of changing consumer preferences and market dynamics [5][6][8]. Company Overview - Green Tea Restaurant, founded in 2008 in Hangzhou, has become a prominent player in the Chinese casual dining sector, ranking third in terms of the number of restaurants and fourth in revenue among casual Chinese restaurant brands in mainland China as of 2024 [2][5]. - The restaurant is known for its innovative dishes such as "Bread Temptation," "Green Tea Roasted Chicken," and "Flame Shrimp," which have contributed to its popularity and reputation as an "initial internet celebrity" restaurant [5][13]. IPO Journey - The company faced multiple setbacks in its IPO attempts, with four previous attempts since March 2021 before finally being approved for listing on May 16, 2024 [5][6][7]. - The IPO has allowed the founders, Wang Qinsong and Lu Changmei, to significantly increase their wealth, with their net worth exceeding 3 billion HKD post-IPO [7]. Market Position and Strategy - Green Tea Restaurant has adopted a strategy focused on affordability and value, with average prices decreasing from 60.5 RMB in 2021 to 57.7 RMB in the first three quarters of 2024, reflecting a shift towards catering to lower-tier cities [16][19]. - The company plans to use the funds raised from the IPO to expand its presence, targeting the opening of 120 to 213 new restaurants annually from 2024 to 2027, primarily in second and third-tier cities [17][20]. Industry Context - The restaurant industry in China has faced challenges, with many listed companies experiencing significant stock price declines due to reduced consumer spending and changing dining preferences [22][23]. - Despite these challenges, Green Tea Restaurant's focus on high-value offerings and its ability to adapt to market demands may position it favorably in the evolving landscape of the restaurant industry [19][23].
四年五次递表,绿茶正式登陆港股上市,首日股价下跌12%
Nan Fang Du Shi Bao· 2025-05-16 10:53
Core Viewpoint - Green Tea Group officially listed on the Hong Kong Stock Exchange on May 16, 2024, after four years and five attempts, with an initial share price of HKD 7.19, closing at HKD 6.29 on the first day, a decline of 12.52% and a market capitalization of HKD 4.236 billion [1][4]. Company Overview - Green Tea Group originated from a youth hostel in Hangzhou, where the founders developed fusion dishes that became popular among travelers. The first Green Tea restaurant opened in 2008, focusing on high-value Chinese fusion cuisine [4]. - The company has faced challenges in its IPO journey, submitting its application in March 2021 and experiencing multiple re-submissions and hearing approvals before finally listing [4]. Financial Performance - For the fiscal year 2024, Green Tea reported revenue of RMB 3.838 billion, a year-on-year increase of 6.94%, and a net profit of RMB 350 million, up 18.24% [6]. - In comparison, another Chinese restaurant chain, Little Garden, achieved revenue of RMB 5.210 billion, a 14.52% increase, and a net profit of RMB 581 million, a 9.13% increase for the same period [6]. Market Presence - As of the end of 2024, Green Tea operated 465 restaurants, with a net increase of 105 locations. In contrast, Little Garden had 667 locations, with a net increase of 131 [6]. - The company has accelerated its restaurant openings over the past three years, with 120 new openings in 2024, despite a rise in closures [7]. Operational Challenges - Green Tea experienced declines in key operational metrics in 2024, including a drop in table turnover rate from 3.30 to 3.00 times per day and a decrease in same-store sales growth rate to -10.3% [7]. - The average customer spending has also decreased over the past three years, from RMB 62.9 in 2022 to RMB 56.2 in 2024, attributed to changing consumer behavior in the current economic environment [7]. Regional Revenue Breakdown - Revenue from different regions showed mixed results in 2024, with East China and other regions seeing increases, while revenue from Guangdong and North China declined [8]. - Specifically, East China revenue grew by 13.36% to RMB 1.108 billion, while Guangdong revenue fell by 6.38% to RMB 763 million, and North China revenue decreased by 11.44% to RMB 627 million [8][9].
刚刚,杭州“初代网红”IPO了
创业邦· 2025-05-16 10:09
猎云精选 . 聚焦科技创业创新,钻研产业趋势,用心服务创业者。 以下文章来源于猎云精选 ,作者孙媛 来源丨 猎云精选 (ID: lieyunjingxuan ) 作者丨 孙媛 刚刚,杭州又来了一个IPO。 5月16日,绿茶集团有限公司(简称:绿茶餐厅)在港交所挂牌上市,发行价7.19港元/股,早盘平 开,随后股价微升至7.20港元/股便开始下滑,截至午间休盘,股价为6.79港元/股,较开盘价下跌 5.6%,市值为45.73亿港元(近42亿元)。 | 今开 | 7.190 | | 最高 | 7.200 | | 成交量 | 7254万股 | | --- | --- | --- | --- | --- | --- | --- | --- | | 昨收 | 7.190 | | 最低 | 6.690 | | 成交额 | 5.01亿 | | 换手率 | 10.77% | | 市盈(TTM) | 12.09 | | 总市值 | 45.73亿 | | 分时 | 五日 | 日K | 周K | 月K | 季K | 年K | 更多v | 来源:百度股市通 根据灼识咨询报告,于2024年,绿茶餐厅在中国内地休闲中式餐厅品牌中,按餐厅 ...
刚刚,杭州“初代网红”IPO了
Sou Hu Cai Jing· 2025-05-16 06:35
来源:猎云精选;文/孙媛 刚刚,杭州又来了一个IPO。 5月16日,绿茶集团有限公司(简称:绿茶餐厅)在港交所挂牌上市,发行价7.19港元/股,早盘平开,随后股价微升至7.20港元/股便开始 下滑,截至午间休盘,股价为6.79港元/股,较开盘价下跌5.6%,市值为45.73亿港元(近42亿元)。 根据灼识咨询报告,于2024年,绿茶餐厅在中国内地休闲中式餐厅品牌中,按餐厅数目计排名第三,按收入计排名第四。 值得注意的是,这是今年消费宠儿齐聚港股IPO热潮之下,继奶茶、零食后,香港二级市场新迎来的"网红餐厅鼻祖"。 这家诞生于杭州西子湖畔的餐厅,以杭帮菜为根基,融合粤菜、淮扬菜,主打"新中式融合餐饮"。 自2008年成立以来,靠着"面包诱惑""绿茶烤鸡""火焰虾"等创意菜,首店甚至创下过日翻台14次的纪录,是杭州餐饮界当之无愧的"初代 网红"。 不过,昔日的红火却在二级市场一度接连"碰壁"。 自2021年3月起,绿茶餐厅便开启了漫漫上市路,此前已经发起了四次冲刺,却因内部以及行业因素多次"折戟",直到今日敲钟,才算终 于圆梦港交所。 浙江夫妻开网红餐厅,年入38亿 绿茶餐厅的故事,源于一对浙江夫妻。 2004年 ...
50亿,杭州夫妻档,干出2025年第一个饭馆IPO
3 6 Ke· 2025-05-16 04:29
相映成趣的是,绿茶这家连锁餐饮企业,竟是来自有着"美食荒漠"之称的杭州。 还记得2008年,绿茶创始人王勤松和路长梅这对夫妇在西子湖湖畔开设的旅舍餐厅,这正是绿茶的首家 门店。 时过境迁,十七载年月眨眼而过,从杭州一路走到港交所,从当初的旅舍餐厅发展为截至最后实际可行 日期的489家门店的连锁餐饮品牌。绿茶身上在近年来也多了不少标签,有人说其是"初代网红餐厅", 也有人说它是"过气网红餐厅",但在今日,挥起上市宝槌的绿茶,是一家上市公司。 又有消费股来了。 5月16日,绿茶集团(06831.HK,下称"绿茶")顺利在港交所挂牌上市。上市首日开报7.19港元,总市 值约50亿港元。 作为2025年第一个饭馆IPO,同时也是半年时间内,继小菜园、古茗、蜜雪集团、霸王茶姬、沪上阿姨 后又一家登陆二级市场的消费股,同样有不少投资者在绿茶IPO路上为其保驾护航。 招股书显示,绿茶此次招股共引入了8家基石投资者,累计认购约8733万美元。其中,紫燕食品、正大 食品、华宝股份分别认购3500万美元、709万美元和624万美元;招垦资本管理的安吉两山基金、银泰集 团创始人兼董事长沈国军旗下商业投资公司Action Chain ...
这家初代网红餐厅启动招股,紫燕、正大等8家基石锁定6.73亿港元
Zheng Quan Shi Bao Wang· 2025-05-08 14:33
Core Viewpoint - Green Tea Group is launching its IPO on the Hong Kong Stock Exchange, aiming to raise approximately HKD 12.11 billion through the issuance of 168.364 million shares at an offer price of HKD 7.19 per share, with plans for expansion and infrastructure upgrades [1][2]. Group 1: IPO Details - The IPO will involve a global offering of 168.364 million shares, with 117.854 million new shares representing 25% of the total shares post-issue [1]. - The company has secured eight cornerstone investors who collectively subscribed for approximately HKD 673 million worth of shares [2]. - The funds raised will be allocated for expanding the restaurant network, establishing central food processing facilities, upgrading IT systems, and general corporate purposes [1]. Group 2: Company Background - Green Tea Group originated from a youth hostel established in 2004 in Hangzhou and opened its first restaurant in 2008, growing to a national network of 489 restaurants across 21 provinces, four municipalities, and two autonomous regions by April 2024 [2]. - The company is recognized as the third-largest casual Chinese restaurant brand by the number of restaurants and fourth by revenue in mainland China [3]. Group 3: Business Strategy and Performance - The company focuses on a diverse menu with popular dishes like Green Tea Roasted Chicken and Flame Shrimp, maintaining a high cost-performance ratio with an average consumer spending of RMB 50 to 70 [3]. - Revenue figures for 2022, 2023, and 2024 were reported at RMB 2.375 billion, RMB 3.589 billion, and RMB 3.838 billion, respectively, with net profits of RMB 17 million, RMB 296 million, and RMB 350 million [3]. - Future expansion plans include opening 150, 200, and 213 new restaurants in 2025, 2026, and 2027, focusing on smaller outlets for higher turnover rates and lower costs [3].