（来源：光明日报） 转自：光明日报 云南省大理州南涧县小湾东镇居民在赶集。新华社发 顾客在浙江省建德市乾潭镇"万乐"乡村市集上选购商品。新华社发 山东省临沂市临沭县曹洼大集一角。禚从杰 摄/光明图片 【文旅观察】 火了，这个农贸大集！单日超10万人涌入，超4亿人次网友线上围观，江苏、安徽等地游客跨省"逛 吃"……这一次，泼天的流量，给到了山东临沭县的曹洼大集。 除了曹洼大集，北京的永宁大集、沙河大集吸引大量消费者，沈阳蒲河大集、青岛泊里大集等都曾 在社交平台冲上热搜。 "走，去赶集！"俨然成为新的潮流和时尚。 当人们在赶集时，"赶"的是什么 在网购已深深"嵌"入人们生活的时代，线下的传统农贸大集缘何走红？今天，当人们去赶集，到底 在"赶"些什么？走，且随我们去这些热闹欢腾的大集一探究竟。 单日超10万人涌入，"去赶集"成时尚 "热乎的手抓饼，五块钱一份！""一块钱俩牛肉包"……来到曹洼大集，一下子就被热闹的吆喝声叫 卖声和满溢在空气中的各种香味围裹。岁尾的脚步越近，寒意也越发浓了，早上七点多记者来到大集 时，这里已是人头攒动。 羊肉汤摊位上，热气升腾。刚煮出来的羊肉切开，放进滚烫的羊肉汤里，喝上一口，那叫一个 ...

Core Viewpoint - The public dispute between Luo Yonghao and Xibei Catering Group over "pre-prepared dishes" has escalated, causing significant operational pressure on Xibei and leading to a notable decline in customer traffic at some locations [1][4]. Group 1: Financial Impact - Xibei's daily revenue dropped by over 4 million yuan from September 10 to 12, with an estimated single-day loss of 2 to 3 million yuan on September 12 [1]. - The chairman of Xibei, Jia Guolong, described this controversy as the most severe external challenge since the company's inception [1]. Group 2: Company Response - Jia Guolong emphasized that Xibei will not compromise on principle issues and will clarify the controversy through legal means, despite operational pressures [1]. - He clarified that while Xibei uses pre-preparation techniques, their products do not contain additives and are preserved using freezing technology [1]. Group 3: Legal and Regulatory Concerns - Legal experts pointed out that Xibei's beef products meet the national standards for pre-prepared dishes, and the introduction of the "Luo Yonghao set meal" may infringe on name rights [4][5]. - Xibei's claim of "100% no pre-prepared dishes" may constitute false advertising, prompting suggestions for market regulatory intervention [4][5]. Group 4: Industry Implications - The dispute has evolved into a multi-dimensional discussion involving business operations, legal compliance, and consumer rights, highlighting the balance between industry standardization and consumer awareness [4].

Core Viewpoint - The ongoing debate between Luo Yonghao and the restaurant chain Xibei regarding "pre-made dishes" has highlighted significant issues in the restaurant industry, particularly concerning transparency and consumer rights [1][10]. Group 1: Impact on Xibei - Luo Yonghao's claim about Xibei serving pre-made dishes has led to a noticeable decline in Xibei's business, with daily revenue dropping by 1 million yuan on September 10 and 11, and an expected decrease of 2 to 3 million yuan starting September 12 [2]. - Xibei's CEO, Jia Guolong, emphasized that the restaurant does not serve any pre-made dishes and expressed the urgency of addressing the situation to mitigate further damage [2][6]. Group 2: Industry Reactions - Many prominent figures in the restaurant industry have publicly supported Xibei, indicating a divide between public opinion and industry sentiment [7]. - Yu Donglai, the owner of a well-known restaurant, expressed gratitude for Xibei and similar brands, highlighting the challenges faced by entrepreneurs and the importance of constructive criticism rather than condemnation [7]. Group 3: Legal and Regulatory Developments - A draft national standard for pre-made dishes, led by the National Health Commission, has passed expert review and will soon seek public opinion, marking a significant step towards regulatory clarity in the industry [8][9]. - The new standards will require restaurants to disclose their use of pre-made dishes, transitioning the industry from unregulated growth to a more compliant framework [10]. Group 4: Luo Yonghao's Position - Luo Yonghao clarified his stance on pre-made dishes, stating he does not oppose them but advocates for transparency regarding their use in restaurants [10]. - During a live broadcast, he criticized Xibei's claims of not using pre-made dishes, arguing that the lack of national standards does not justify misleading consumers about the freshness of ingredients [10][11].