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当电竞遇到ESG
财富FORTUNE· 2025-12-26 13:10
如果给我们心中的"好企业"拍一张证件照,当你按下快门的一瞬间,取景框里会出现什么? 是财务数据里不可缺位的"快速发展",是公益项目里触动人心的"温情瞬间",还是企业战略里的"美好愿景"? 当我们把镜头聚焦到电竞和年轻一代,聚焦在"中国电竞第一股"星竞威武,一个全新的答案正在展开 —— 一群年轻人正用对电竞的赤诚热爱,将 责任、成长与包容注入行业肌理,让抽象的 ESG 理念,化作一场鲜活可感、热血沸腾的社会实践。 Ninjas in Pyjamas电子竞技俱乐部25周年活动,全球粉丝在线参与 年轻人的热爱 在这个信息爆炸、选择多元的时代,年轻人的注意力成为最稀缺的资源。 对于电竞爱好者而言,支持自己喜爱的战队与选手,正逐渐演变为一种与兴趣认同深度绑定的价值表达:他们会为胜利欢呼,为失利揪心;会主动 加入粉丝社群,与志同道合的伙伴交流观点、分享喜悦,结成紧密相连的情感共同体;更会追随选手的成长轨迹,从中汲取向上的青春动力。 当代年轻人的"偶像谱系"正在悄然扩容,除了传统的歌手、演员,电竞选手正成为越来越多青年的情感锚点。这些选手大多从普通玩家起步,没有 与生俱来的光环,凭借日复一日的训练、超强的抗压能力与默契的团 ...
逐鹿万亿“游戏经济”,第一城又出手了
Mei Ri Jing Ji Xin Wen· 2025-12-22 14:38
智通财经、解放日报消息,在近日召开的2025年度中国游戏产业年会中,上海宣布即将推出支持游戏电 竞产业发展十条举措(以下简称"游戏沪十条"),每年扶持资金总额5000万元,推动上海游戏电竞产业 高质量发展,构建具有全球影响力的产业生态体系。 据了解,"游戏沪十条"将重点围绕集聚区建设、精品创作、科技创新、文化出海、金融支撑等维度,为 企业提供全周期服务,将优质资源精准投向产业发展的关键环节。 其中提出,建设具有世界影响力、引领力的游戏电竞集聚区,为产业长远发展提供最优质的产业环境。 以徐汇漕河泾、西岸,杨浦大创智、滨江,静安大宁、市北为核心功能区,打造政策体系健全、配套服 务完善、创业企业汇聚、联动消费活跃的产业高地。与此同时,上海还将深化国际交流合作,建设出海 全链条服务平台,打造产业"世界会客厅",助力文化走出去。提升电竞产业能级,打造全球电竞赛事首 选地。 上海是全球首个举办三大国际顶尖电竞赛事的城市。根据《2024年中国电子竞技产业报告》,上海持续 成为举办电子竞技赛事数量最多城市,占全国17.8%。在《2024年全球电竞运动行业发展报告》中,上 海位列全球电竞城市影响力榜首。 上海也是全国游戏产业核 ...
城市24小时 | 逐鹿万亿“游戏经济”,第一城又出手了
Mei Ri Jing Ji Xin Wen· 2025-12-22 14:29
每经记者|刘艳美 每经编辑|杨欢 智通财经、解放日报消息,在近日召开的2025年度中国游戏产业年会中,上海宣布即将推出支持游戏电竞产业发展十条举措(以下简称"游戏沪十 条"),每年扶持资金总额5000万元,推动上海游戏电竞产业高质量发展,构建具有全球影响力的产业生态体系。 据了解,"游戏沪十条"将重点围绕集聚区建设、精品创作、科技创新、文化出海、金融支撑等维度,为企业提供全周期服务,将优质资源精准投向产业 发展的关键环节。 其中提出,建设具有世界影响力、引领力的游戏电竞集聚区,为产业长远发展提供最优质的产业环境。以徐汇漕河泾、西岸,杨浦大创智、滨江,静安 大宁、市北为核心功能区,打造政策体系健全、配套服务完善、创业企业汇聚、联动消费活跃的产业高地。与此同时,上海还将深化国际交流合作,建 设出海全链条服务平台,打造产业"世界会客厅",助力文化走出去。提升电竞产业能级,打造全球电竞赛事首选地。 解读:当前,游戏电竞产业正在从纯粹的娱乐产品,演变为承载文化、技术和跨界融合能力的数字载体。 最新发布的《2025年中国游戏产业报告》显示,2025年国内游戏产业收入与用户再创历史新高:国内游戏市场收入约3508亿元,同比 ...
农村电竞热潮:网吧通宵人均消费揭秘与趋势分析
Sou Hu Cai Jing· 2025-05-14 16:33
Group 1: Rise of Rural E-sports - The rise of rural e-sports is a result of multiple factors, including increased internet access and smartphone usage, allowing young people in rural areas to engage with e-sports [3] - E-sports provide a new form of entertainment that meets the desires for excitement and achievement among the youth, with lucrative prize money attracting many rural youths to pursue e-sports as a career [3] Group 2: Role of Internet Cafes - Internet cafes play a crucial role in the rural e-sports boom, serving as the primary venue for e-sports activities due to the relatively underdeveloped infrastructure in rural areas [4] - These cafes offer high-performance computers and stable internet connections, creating a social platform for players and hosting various e-sports competitions to further promote rural e-sports [4] Group 3: Overnight Consumption Trends - Overnight consumption in internet cafes is a notable phenomenon, with average spending ranging from 50 to 100 yuan, covering internet fees, drinks, and snacks [5] - Despite the relatively high costs, the allure of e-sports and social interaction drives young people to spend on overnight stays [5] Group 4: Economic Impact of Overnight Consumption - The overnight consumption in internet cafes positively impacts the rural economy by increasing cafe revenues and stimulating related industries such as beverages and snacks [6] - This consumption trend also promotes employment opportunities in rural areas, as many young people work in internet cafes, contributing to local economic growth [6] Group 5: Future Trends in Rural E-sports - The future of rural e-sports looks promising, with expectations for improved infrastructure, more e-sports venues, and increased professional training opportunities for young people [9] - The growth of e-sports competitions and activities is anticipated to attract more youth participation, further driving the development of rural e-sports [9] Group 6: Policy Support and Regulation - Government policies play a significant role in supporting the e-sports industry through funding and tax incentives while ensuring proper regulation of internet cafes to protect young people's rights [10] - Continued policy support and regulation are expected to foster the healthy development of rural e-sports [10] Group 7: Cultural and Educational Integration - The spread of e-sports culture through media and the influence of e-sports stars are key drivers of the rural e-sports trend [11] - Integrating e-sports into education can enhance young people's skills and provide more career options, making it an important direction for future rural e-sports development [12] Group 8: Diversification of the E-sports Industry - The diversification of the e-sports industry encompasses various fields beyond traditional competitions, including game development, live streaming, and training [13] - This diversification is expected to create more employment and entrepreneurial opportunities for young people in rural areas [13] Group 9: E-sports and Community Development - Building e-sports communities can provide platforms for interaction and cultural exchange, promoting the growth of e-sports culture and offering more job opportunities for youth [17] - The combination of e-sports and community development is seen as a vital trend for the future of rural e-sports [17] Group 10: E-sports and Environmental Awareness - The integration of e-sports with environmental initiatives can reduce the negative impacts of e-sports activities on the environment and promote sustainable development [21] - Raising environmental awareness among young people through e-sports is anticipated to be a significant trend moving forward [21]