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“电竞+”探索乡村振兴新路径
Yang Guang Wang· 2026-01-07 02:32
为避免"赛事一过、热度即散",金家岙村以电竞为纽带,持续完善"白天竞逐赛场、午后漫游乡村、夜 晚沉浸体验"的全天候消费场景。2025年,电竞赛事带动村庄及周边餐饮消费额同比增长300%,一批 如"电竞小院""二嫂面馆"等新业态应运而生,村民在家门口实现增收。 紧邻赛场的"电竞小院"在总决赛期间正式开业。主理人徐建华原从事网吧与电竞俱乐部经营,多次考察 后决定扎根于此。小院一楼为餐饮区,二楼设电竞培训室与创业工坊,旨在构建"赛事引流—体验消费 —人才孵化"的生态闭环。"元旦推出的体验券两小时售出上百张,大家的热情超乎预期。"徐建华说。 不远处的"二嫂面馆"则成为选手与游客的"续航站"。一碗地道的本地风味面条,让这里成为赛场外的热 门打卡点。"让全国游客尝到我的手艺,很开心。"店主陈亚清笑着说。 "未来将持续深化'电竞+'融合战略,引入国家级赛事与VR/AR科技体验项目,并联动前童古镇、十里红 妆等周边文旅资源,让电竞成为连接城乡、融合传统与现代的桥梁,为乡村振兴注入新活力。"黄坛镇 党委书记仇昌兴表示,这场电竞盛宴,不仅展现了乡村的青春与活力,更探索出一条"以赛聚人、以人 兴村"的振兴新路径。 赛场上,32支从 ...
重磅!广州发布首个游戏电竞产业专项扶持政策
Ge Long Hui· 2025-12-25 05:22
12月25日,广州市人民政府官网正式发布《广州市扶持游戏电竞产业发展的十八条措施》,这是广州市 首个扶持游戏电竞产业发展的专项政策。 其中提到,设立广州市游戏电竞产业专项扶持经费。实行项目公开征集、专家评审、结果公示、绩效评 价、跟踪监督等。单个企业每年获得本政策所涉及的财政扶持资金最高不超过1000万元。同一事项不得 重复申报同级财政扶持。一款游戏产品的不同版本视作同一产品,不得重复申报。对上线1年以上3年以 下(均含本数)、具有强大文化传播力和社会影响力的优秀游戏产品,按照营业收入分成给予游戏运营 单位最高不超过500万元的事后一次性补助。 支持人工智能、虚拟现实、元宇宙、超高清视频等技术和游戏电竞产业深度融合,围绕游戏领域"卡脖 子"技术开展研发。鼓励游戏电竞企业积极承担国家级重点实验室、国家级产业创新平台及国家重大项 目,积极引进国家重点研发计划项目优质成果在穗落地转化。经市游戏电竞产业主管部门组织评审认 定,对在游戏科技领域取得显著突破的优质项目,给予最高不超过300万元的一次性扶持奖励。 广州市扶持游戏电竞产业发展的十八条措施 第一条为落实广东打造游戏电竞产业"双核"布局,推动广州游戏电竞产业高质 ...
“大湾区游戏谷”产业规划首次对外公开
Zhong Guo Xin Wen Wang· 2025-12-24 17:30
其中,文冲电竞小镇产业核心建设文冲游戏谷、中国软件CBD等园区,多元化产业载体供应充足。文 冲电竞小镇将通过"筑巢引凤"构建完整电竞产业生态圈,依托广州国际游戏会展中心、游戏电竞主题消 费街区等载体深化游戏电竞与文商体旅融合发展。同时,深化游戏电竞与人工智能、具身智能机器人等 前沿科技融合,补强电竞赛事、衍生消费与科技应用环节,打造广州市游戏电竞产业重要增长极。 鱼珠游戏小镇产业核心打造数字游戏文化创意中心,加强游戏研发、发行、运营等环节集聚。鱼珠数游 企业聚集片区聚焦游戏研发策划、游戏软件开发,仅保利鱼珠港园区便已入驻28家游戏研发和运营推广 公司。游戏发行运营服务片区聚焦游戏发行、游戏运营、技术服务,其中广州国际港航中心产业园已有 12家游戏研发、技术支撑和代理公司。(完) (文章来源:中国新闻网) 据介绍,"大湾区游戏谷"坐拥黄埔产业高速发展的科创资源和高层次人才集聚的人力资源,承载海丝文 脉、黄埔军校等深厚文化底蕴,形成"两核、三轴、多片"的空间布局,旨在构建一个集游戏研发、赛事 举办、内容制作、IP孵化、人才培养及场景应用等于一体的全产业链生态。 据了解,"大湾区游戏谷"划定鱼珠片区及科学城部分片区 ...
逐鹿万亿“游戏经济”,第一城又出手了
Mei Ri Jing Ji Xin Wen· 2025-12-22 14:38
智通财经、解放日报消息,在近日召开的2025年度中国游戏产业年会中,上海宣布即将推出支持游戏电 竞产业发展十条举措(以下简称"游戏沪十条"),每年扶持资金总额5000万元,推动上海游戏电竞产业 高质量发展,构建具有全球影响力的产业生态体系。 据了解,"游戏沪十条"将重点围绕集聚区建设、精品创作、科技创新、文化出海、金融支撑等维度,为 企业提供全周期服务,将优质资源精准投向产业发展的关键环节。 其中提出,建设具有世界影响力、引领力的游戏电竞集聚区,为产业长远发展提供最优质的产业环境。 以徐汇漕河泾、西岸,杨浦大创智、滨江,静安大宁、市北为核心功能区,打造政策体系健全、配套服 务完善、创业企业汇聚、联动消费活跃的产业高地。与此同时,上海还将深化国际交流合作,建设出海 全链条服务平台,打造产业"世界会客厅",助力文化走出去。提升电竞产业能级,打造全球电竞赛事首 选地。 上海是全球首个举办三大国际顶尖电竞赛事的城市。根据《2024年中国电子竞技产业报告》,上海持续 成为举办电子竞技赛事数量最多城市,占全国17.8%。在《2024年全球电竞运动行业发展报告》中,上 海位列全球电竞城市影响力榜首。 上海也是全国游戏产业核 ...
城市24小时 | 逐鹿万亿“游戏经济”,第一城又出手了
Mei Ri Jing Ji Xin Wen· 2025-12-22 14:29
每经记者|刘艳美 每经编辑|杨欢 智通财经、解放日报消息,在近日召开的2025年度中国游戏产业年会中,上海宣布即将推出支持游戏电竞产业发展十条举措(以下简称"游戏沪十 条"),每年扶持资金总额5000万元,推动上海游戏电竞产业高质量发展,构建具有全球影响力的产业生态体系。 据了解,"游戏沪十条"将重点围绕集聚区建设、精品创作、科技创新、文化出海、金融支撑等维度,为企业提供全周期服务,将优质资源精准投向产业 发展的关键环节。 其中提出,建设具有世界影响力、引领力的游戏电竞集聚区,为产业长远发展提供最优质的产业环境。以徐汇漕河泾、西岸,杨浦大创智、滨江,静安 大宁、市北为核心功能区,打造政策体系健全、配套服务完善、创业企业汇聚、联动消费活跃的产业高地。与此同时,上海还将深化国际交流合作,建 设出海全链条服务平台,打造产业"世界会客厅",助力文化走出去。提升电竞产业能级,打造全球电竞赛事首选地。 解读:当前,游戏电竞产业正在从纯粹的娱乐产品,演变为承载文化、技术和跨界融合能力的数字载体。 最新发布的《2025年中国游戏产业报告》显示,2025年国内游戏产业收入与用户再创历史新高:国内游戏市场收入约3508亿元,同比 ...
海口计划明年引进12场以上大型演唱会
Hai Nan Ri Bao· 2025-12-13 00:51
Core Insights - Haikou plans to establish itself as an "International Tourism Consumption Center City" by 2026, aiming to enhance market activity and improve consumer experiences through various events and initiatives [1][2] Group 1: Entertainment and Cultural Events - Haikou aims to introduce over 12 large-scale concerts and more than 200 excellent theatrical performances by 2026 [1] - The city will adopt an "entertainment + consumption" model to create a positive cycle of attracting visitors and boosting local consumption [1] - Small-scale cultural performances, such as intangible cultural heritage exhibitions and street arts, will be integrated into consumer areas to enhance visitor engagement [1] Group 2: Sports Events - Haikou plans to host the Table Tennis Asian Cup and over 18 domestic and international esports events by 2026, leveraging these events to stimulate local consumption [2] - The city will develop local events like the Haikou Marathon and "Haikou Cup" Dragon Boat Race, creating merchandise to convert participants into consumers [2] Group 3: Tourism and Service Optimization - Initiatives will include the creation of a national-level tourist resort at the Hainan Lake and the development of a 5A-level wild animal and plant park to enhance the capacity for consumer engagement at key attractions [2] - The city will promote rural tourism by developing accommodations and water-related activities, offering "micro-vacation" packages [2] - Efforts will be made to improve market services, including enhancing the tourist market regulation and facilitating foreign currency exchange and payment for visitors [2]
电竞赛事下沉撬动消费潜力,企查查:前九月相关企业注册量涨超65%
Qi Cha Cha· 2025-10-29 06:15
Core Insights - The electronic sports (e-sports) industry is expanding beyond niche markets through offline events, driving consumer potential and economic growth [1] - The integration of "e-sports+" is enhancing regional economic and cultural vitality, creating a new development model of "event-driven traffic, consumer empowerment, and cultural symbiosis" [1] - The combination of "e-sports+villages" is activating consumption potential in rural areas and revitalizing local culture, contributing to rural revitalization efforts [1] Industry Statistics - As of late October, there are 138,300 existing e-sports-related enterprises in China, primarily concentrated in East and Central China, accounting for 28.35% and 20.6% respectively [2] - The registration of e-sports-related enterprises has shown an upward trend over the past decade, with 40,200 new registrations this year, surpassing the total for the previous year [3] - In the first nine months of this year, 37,100 new e-sports-related enterprises were registered, representing a year-on-year increase of 65.72% [3] - New registrations are predominantly found in new first-tier and third-tier cities, making up 27.44% and 25.7% respectively [3]
(经济观察)海南自贸港新政促旅游开放
Zhong Guo Xin Wen Wang· 2025-10-12 14:06
Core Points - The newly enacted "Hainan Free Trade Port Tourism Regulations" emphasizes the keyword of openness, presenting new opportunities for the tourism industry in Hainan [1][2] - The regulations will take effect on December 1, 2023, and include a dedicated chapter on "Tourism Openness and Internationalization" aimed at building an international tourism consumption center [1][2] Tourism Market Opening - The regulations will gradually relax or eliminate restrictions on foreign investment in the tourism sector, allowing qualified joint venture travel agencies and wholly foreign-owned enterprises to operate outbound tourism services, excluding Taiwan [1][2] - The regulations encourage the establishment of high-end hotel groups and renowned hotel management brands in Hainan, promoting the internationalization and refinement of hotel brands [1][2] Visa and Travel Policies - A broader visa-free entry policy will be implemented, enhancing international tourism services in areas such as online booking, customs clearance, financial payments, and medical assistance [2] - Currently, citizens from 86 countries can enter Hainan visa-free, contributing to the popularity of "Hainan Travel" [2] Duty-Free Shopping and Events - The regulations will implement more convenient duty-free shopping policies for outbound travelers, aiming to create an internationally influential duty-free shopping destination [2] - There is encouragement for international high-level performances and events, as well as for foreign investors to establish performance agencies and venues [2] Medical Tourism - The regulations support the development of the Boao Lecheng International Medical Tourism Pilot Zone, facilitating medical treatment for overseas patients in Hainan [2] - The pilot zone will enhance multilingual services and cross-border medical treatment convenience, improving international medical tourism service capabilities [2][3] Talent Development - The regulations encourage the introduction and training of urgently needed international talent in the tourism sector and support the establishment of foreign educational resources in Hainan [3] - These measures are expected to attract more international tourists and provide a foundation for international capital to enter Hainan's tourism industry [3]
“五一”假期,杭州接待外地游客960万人次
Hang Zhou Ri Bao· 2025-05-06 02:39
Group 1 - The core viewpoint highlights the significant increase in tourism in Hangzhou during the "May Day" holiday, with a total of 16.13 million visitors, representing a 53% year-on-year growth [1] - Hangzhou ranked among the top three popular travel destinations during the holiday, following Beijing and Shanghai, with 9.6 million visitors from outside the city, a 35.4% increase [1] - Key attractions such as the Broken Bridge and Lingyin Temple saw record-high visitor numbers, with the Songcheng scenic area receiving 393,900 visitors over five days, including a peak of 130,400 on May 2 [1] Group 2 - The integration of technology in tourism is showcased through various innovative experiences, such as dancing robots and AI interactive exhibits, enhancing the overall visitor experience [2] - The "County Tour" concept emerged as a popular trend, with rural tourism receiving 1.09 million visitors on May 3, marking a 13.62% increase [2] - The inbound tourism market was activated by favorable visa and tax policies, with Hangzhou's inbound travel orders increasing by 63% and ticket orders rising by 33% during the holiday [2]
电竞+文化!1922电竞新媒体产业园点燃天桥消费新引擎
Qi Lu Wan Bao Wang· 2025-04-30 09:12
Core Insights - The 1922 eSports New Media Industrial Park in Jinan has transformed from a historical flour mill into a new consumption engine driven by "eSports + culture" [1][3] - The park has successfully hosted 13 official eSports events and over 70 cultural activities since its opening in 2024, attracting 270,000 participants and achieving over 28 million yuan in revenue [3][4] - Future plans include further exploration of the "eSports +" business model, integrating art and technology to enhance consumer engagement and support urban development [4] Group 1 - The 1922 eSports New Media Industrial Park combines historical architecture with modern creative elements, serving as a hub for cultural and commercial activities [3] - The park features diverse offerings such as themed dining, trendy brands, and urban camping, creating a comprehensive consumer experience [3] - The park's events have significantly boosted local hospitality and dining sectors, creating a strong consumption aggregation effect [3] Group 2 - The park includes a 1922 Smart Sports Park that integrates VR and interactive elements, attracting daily visitors for exercise [4] - Ongoing cultural and creative exhibitions, such as the first Picasso-themed art exhibition in Jinan, have become popular among younger audiences [3][4] - The park aims to continuously inject new vitality into Jinan's consumption market through the "industrial heritage + new consumption" model [4]