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从“卖黄金”到“卖设计”?周大福定价首饰零售激增59.6%
Sou Hu Cai Jing· 2026-01-22 13:02
Core Insights - Chow Tai Fook Jewelry reported strong sales growth in its pricing jewelry segment, with a retail value growth rate of 59.6% year-on-year for the third fiscal quarter ending December 31, 2025 [1][4] - The overall retail value increased by 17.8% year-on-year, with mainland China contributing 84.8% of the total retail value [1] - The retail value in Hong Kong, Macau, and other markets grew by 22.9%, accounting for 15.2% of total retail value [1] Group 1 - The contribution of pricing jewelry to retail value significantly increased to 40.1% from 29.4% in the previous fiscal year, while the contribution of priced gold jewelry decreased to 56.8% from 66.8% [4] - The average selling price of priced gold jewelry in mainland China surged by 82.7%, rising from HKD 5,200 to HKD 9,500 year-on-year [4] Group 2 - The company is steadily advancing its brand transformation and focusing on enhancing its signature product lines [4] - New product development aims to attract younger customers, including a collaboration with Hong Kong Disneyland to launch the first blind box series [4]