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眉山首家!永辉东坡万达店“胖东来模式”调改6月27日焕新开业
Sou Hu Cai Jing· 2025-06-28 15:32
Core Viewpoint - The opening of the upgraded Yonghui Supermarket in Meishan represents a significant shift in regional commercial development, aligning with local government initiatives to boost consumption and enhance quality standards in retail [5][16]. Group 1: Product Renewal - The store has adopted a "less but better" strategy, reducing the number of products from 14,787 to 10,841, a decrease of 34%, while introducing 4,463 new items, accounting for 41.2% of the total [7]. - 68 popular products from the "Fat Donglai" brand have been introduced for the first time in Meishan, with over 80% of the store's product structure aligning with Fat Donglai standards [7]. Group 2: Fresh Food and Service Enhancements - The area for baked goods and ready-to-eat meals has expanded from 163 square meters to 378.2 square meters, increasing its share from 6.3% to 14.7%, with new offerings attracting younger consumers [8]. - The store has introduced various customer-friendly services, including a blood pressure monitor, height and weight measurement tools, and free drinking water, enhancing the shopping experience [12][14]. Group 3: Talent Development - The number of employees at the Meishan store has increased from 90 to 117, with salaries raised to 4,081 yuan or more, and strict work hour regulations implemented [15]. - The "Craftsman Plan" has been initiated to cultivate a skilled workforce, aiming to elevate employees from service roles to retail craftsmen through training and certification [15]. Group 4: Strategic Expansion - With the opening of the Meishan store, Yonghui has reached 122 upgraded stores nationwide, with plans to exceed 178 by the end of August, indicating a trend towards accelerated upgrades and regional decentralization [16]. - The launch of the annual "717 Good Food Festival" will coincide with the store's opening, focusing on quality consumption and enhancing customer engagement across the nation [16].
物美拱墅万达店焕新亮相
Hang Zhou Ri Bao· 2025-06-24 02:26
Core Viewpoint - The opening of the upgraded Wumart store in Hangzhou's Gongshu Wanda marks a significant transformation aimed at enhancing customer experience and product offerings through the "Learning from Pang Dong Lai" initiative [2][3]. Group 1: Store Upgrades and Customer Experience - The store features a dedicated area for Pang Dong Lai products, including popular items like instant oatmeal and local snacks, creating an inviting shopping environment [3][5]. - Customers can enjoy free samples of various products, and the store emphasizes transparency with on-site food preparation and safety measures [3][4]. - The store has implemented various customer service enhancements, such as providing disposable gloves and utensils, and ensuring daily freshness of products through clear signage [4]. Group 2: Product and Employee Changes - Approximately 70% of the old products have been replaced, introducing over 80% of the product supply chain from Pang Dong Lai, along with local specialties [5]. - Employee wages have been increased by 33%-50%, with a minimum starting salary of 6,000 yuan, and a profit-sharing mechanism has been introduced for staff [5]. - The company plans to monitor the performance of the Gongshu Wanda store closely and may expand the initiative to more locations in Hangzhou and Zhejiang if successful [5].
胖东来今年销售额已超100亿元!于东来曾表示2025年会尽量把销售额控制在200亿元以内
Mei Ri Jing Ji Xin Wen· 2025-06-03 06:54
值得注意的是,5月16日,胖东来创始人于东来发文辟谣直播带货。 每经编辑|杜宇 6月3日,胖东来集团销售数据显示,截至2025年6月2日,本年集团合计销售额超100亿元,达101.76亿元,其中超市业态销售额超55亿元。 图片来源:视觉中国 据大象新闻此前消息,3月28日,在2025中国超市周活动现场,胖东来创始人于东来公开表示,胖东来的净利润是5%,2025年前三个月可能能卖到62亿 元,"今年我们规划的销售要在200亿元以内,尽量控制在200亿元以内,那就是10个亿的净利润。花不完怎么办?让那些资本去建更好的店,来造福社会。" 此前,于东来多次表示要让员工更快乐,需要控制销售额,数据显示,2024年胖东来集团整体销售近170亿元、税收超6亿元、利润超8亿元、员工平均月收 入9000多元。 于东来此前还在多个场合公开表示,胖东来没有秘密,很多东西都可以透明化,可以毫无保留地分享给大家,启发大家去做企业。 于东来称,"胖东来和我从来都没有直播带货,已经给大家提醒过很多次了,请大家不要上当!" 据北京商报,近期,有网友称胖东来自营商品已进军澳洲,有澳洲华人超市上架了12款胖东来自营品牌DL的热门产品。 5月27 ...
“胖东来白酒”现身澳洲超市售卖286元?胖东来回应:未与任何海外渠道合作
Mei Ri Jing Ji Xin Wen· 2025-05-27 07:08
每经编辑|杜宇 据北京商报,近期,有网友称胖东来自营商品已进军澳洲,有澳洲华人超市上架了12款胖东来自营品牌DL的热门产品。 图片来源:蓝鲸新闻视频截图 5月27日,蓝鲸新闻致电胖东来时代广场超市部,工作人员回应称,"他不是我们胖东来,并没有合作,商品应该是其他渠道购买的,采购过去并在其店铺销 售。一款"自由爱"白酒胖东来售价75元,该小程序售价为61.55澳元(约286元)。胖东来目前只有许昌和新乡两个地区有店,未与任何海外渠道合作,会反 馈法务部门进行维权处理。" YaleMini 见人见世界 Costco代购 美部 山姆会员店 胖东来代购 胖东来工作人员 = 价格 = 5月27日,蓝鲸记者在Umall(今日优选)小程序中, 看到确有DL系列商品进行售卖。 记者致电胖东来时代广场超市部, 工作人员回应称,胖东来自营商品仅有许昌、 新乡门店及帮扶调改的企业有售, 未与任何海外渠道有商品合作。一 0%番茄复 ... 品牌 DL 小磨き 胖东来官方零售 我们这边没有合作 售价:$16.08 ... 图片来源:蓝鲸新闻视频截图 大河财立方梳理发现,4月份,胖东来超市、珠宝、百货三大业态领跑销售,分别贡献9.47亿 ...