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西南最有生活味的小城,80%的游客都错过了
3 6 Ke· 2025-11-19 03:13
贵州的许多地方,都有属于自己的"标签":西江千户苗寨的"民族风情秀"、贵阳的"都市繁华",而凯里却没有那么热闹——它只是安静地在那,既不为谁 表演,也不着急被定义,像一碗热气腾腾的酸汤粉,看似寻常,却藏着层层滋味。 初到黔东南,列车从群山之间穿出,云雾氤氲的空气带着酸汤的香气,让人下意识地放慢了脚步。 凯里的白岩村@拖延症晚期 在这里,你能嗅到最真实的贵州味道。那些火遍全网的贵州美食——酸汤鱼、酸汤粉、冰浆、贵州火锅——在凯里都能找到最地道的原型。对吃货而言, 这里是一种味觉的归乡;对旅行者而言,这是一场通往贵州灵魂深处的邀约。 如果你已经厌倦了"打卡"与"滤镜",不妨给自己两天,来凯里待一待。从贵阳出发高铁半小时,就能坐在凯里老街的石凳上看人来人往,在雨后的巷子里 看雾、听风,或在粉馆里用一碗酸汤唤醒味蕾。 01 凯里的特别之处,在于它始终保留着一种"活人感"。清晨的菜市场,摊贩的吆喝声此起彼伏;午后的鼓楼下,老人们谈笑风生;傍晚的街角,香味与灯火 一同亮起。 凯里老街,就是认识这座城市的最佳入口。走进去,就像推开一扇时光的门。青石板铺就的小路蜿蜒而去,两旁是木质老屋与紧挨的铺面。屋檐低垂,风 铃在微风里轻 ...
“村T”:从乡土走向国际
Ren Min Ri Bao· 2025-11-05 22:11
Core Insights - The "Village T" cultural practice, originating from Guizhou, China, has gained international recognition at the UN 2025 Social Forum, showcasing the integration of ethnic culture and modern fashion design [1] Group 1: Cultural Impact - "Village T" was initiated by Miao youth Gu Axin in the Qiandongnan Miao and Dong Autonomous Prefecture, aiming to celebrate and promote ethnic culture through fashion shows featuring local villagers [1] - Over 40 countries and regions have engaged with the "Village T" initiative, highlighting its global appeal and cultural significance [1] Group 2: Economic Development - The model of "Village T" effectively combines intangible cultural heritage with ecological tourism, contributing to sustainable development in rural areas [1] - The number of merchants at the "Xiu Li Tao" intangible cultural heritage market in Kaili has increased from 200 to 700, creating over 3,000 job opportunities [1]
从十八洞村到“十八栋村”(话说新农村)
Ren Min Ri Bao· 2025-10-30 22:37
Core Insights - The article emphasizes the importance of precise policies in achieving rural revitalization and sustaining poverty alleviation efforts in China [2][4]. Group 1: Rural Revitalization Examples - Xiangxi's Huayuan County's Shibatong Village has transformed from a poverty-stricken area to a thriving community through specialty planting, rural tourism, and local crafts, resulting in significant economic benefits for villagers [1][2]. - Shouning County's Shibadong Village has improved its infrastructure and developed tourism-related facilities, allowing the village to benefit from the tourism economy [1][2]. Group 2: Historical Context and Policy Development - The concept of "precise poverty alleviation" was first introduced in Shibatong Village in 2013, highlighting the effectiveness of targeted strategies in rural development [2][3]. - The article references Xi Jinping's 1988 observations on rural housing conditions, which laid the groundwork for future rural planning and development initiatives [2][3]. Group 3: Resource Utilization and Development Strategies - The article suggests that rural areas should leverage their unique resources and characteristics to create competitive advantages, as seen in the development of bottled water in Shibatong Village and agritourism in Shibadong Village [3][4]. - Successful examples from other regions, such as Qinghai's highland vegetables and Yunnan's flower economy, illustrate the potential for rural areas to thrive by identifying their strengths and integrating into broader market systems [4]. Group 4: Future Directions and Implementation - The article stresses the need for cohesive efforts and a clear vision in implementing rural revitalization strategies, ensuring that the path of rural development continues to expand [4].
和音:向世界展现中国乡村发展的和美画卷
Ren Min Ri Bao· 2025-10-24 08:26
Group 1 - The core viewpoint of the articles highlights China's successful inclusion of 19 villages in the UN's "Best Tourism Villages" list, showcasing the country's commitment to ecological civilization and rural revitalization [1][2] - The "Two Mountains" concept, emphasizing ecological priority and sustainable development, is a guiding principle for the selected villages, which exhibit unique natural landscapes and cultural characteristics [1][3] - The development of rural tourism, ecological agriculture, and cultural creativity is crucial for revitalizing rural industries, leading to increased income and improved living standards for villagers [2][3] Group 2 - The integration of traditional Chinese aesthetic wisdom into rural development enhances the living environment and public services, making ancient villages more vibrant and culturally rich [3] - The articles emphasize the harmonious relationship between ecological protection and economic development, as well as the blending of traditional culture with modern civilization in Chinese rural areas [3] - China's commitment to prioritizing agricultural and rural development during the "14th Five-Year Plan" period aims to achieve significant historical progress in rural revitalization and contribute to global sustainable development [3]
保护和发展相辅相成(解码“绿水青山就是金山银山”②)
Ren Min Ri Bao Hai Wai Ban· 2025-08-26 01:12
Core Viewpoint - The relationship between ecological protection and economic development is not contradictory but rather a dialectical unity, indicating a new path for achieving coordinated and symbiotic development in building a beautiful China [4]. Group 1: Ecological Protection and Economic Development - Only focusing on development without protection will lead to unsustainable growth [2]. - Conversely, solely protecting the environment without development will eventually lose momentum [3]. - High-quality development creates conditions for high-level ecological protection, providing essential support in finance, technology, and market [5]. Group 2: Successful Case Studies - In Hebei's Saihanba Mechanical Forest Farm, forest coverage increased from 11.4% to 82%, with total asset value reaching 23.12 billion and annual ecosystem service value at 15.59 billion [5]. - The transformation of Guizhou's Huawu Village from a deeply impoverished area to a thriving community through ecological protection and the development of the "Three Yellow" industries, with the annual output value of the Miao embroidery industry exceeding 3 million since 2021 [5]. - Shenzhen's development from a backward town to a modern metropolis showcases that high-quality development can improve ecological conditions, with multiple environmental indicators reaching historical highs in 2024 [6]. Group 3: Green Development Philosophy - Green and low-carbon development is a fundamental strategy for addressing ecological issues, emphasizing that ecological governance is not a subtraction from growth but a multiplication of quality [7]. - The protection of ecological resources is essential for sustainable economic development, as demonstrated by successful cases like the Yangtze River fishing ban leading to ecological recovery [7].
贵州省推进民间文艺版权保护,助力传统文化传承与创新
Zhong Guo Chan Ye Jing Ji Xin Xi Wang· 2025-07-30 22:08
Group 1 - Guizhou Province is actively promoting the protection of folk art copyrights to aid in the transmission and innovation of traditional culture, establishing a unique path for copyright protection that aligns with local realities [1] - The province has developed cultural and creative products that blend traditional and modern elements, making traditional culture a "new fashion" while continuously advancing copyright protection efforts [1][2] - Guizhou has established a copyright registration platform utilizing blockchain technology to provide efficient and secure services for folk art creators, enhancing copyright service capabilities [1][3] Group 2 - The province organizes regular activities such as live streaming sales, cloud exhibitions, and copyright protection forums, leveraging cultural exchange platforms to build the "Guizhou Copyright Brand" [2] - Guizhou is promoting folk art works like Miao embroidery and wax dyeing at international exhibitions to increase their visibility and influence [2] - The province has registered over 60,000 folk art works and conducted more than 280 copyright knowledge training sessions, supporting over 4,300 creative enterprises and individual studios [3] Group 3 - Guizhou aims to further integrate resources to strengthen the foundation of folk art copyright protection and enhance the value of folk art copyrights, showcasing the province's diverse ethnic culture on a larger stage [4]
文化中国行丨“穿”越千年 苗绣圈粉海内外消费者
Yang Shi Xin Wen· 2025-06-13 02:54
Core Insights - Miao embroidery is recognized as a "living epic of the Miao people" and is one of China's first national intangible cultural heritages, preserving the history, culture, art, and emotions of the Miao ethnic group through intricate patterns and symbols [1] - The embroidery process is complex, involving various techniques such as seed embroidery, broken line embroidery, horsehair embroidery, and appliqué, with artisans meticulously creating vibrant designs on clothing [3] - The increasing demand for Miao embroidery has led artisans to recruit and train more embroiderers in Miao villages, blending traditional patterns with modern aesthetics, resulting in products that appeal to both domestic and international markets [8] Industry Developments - Miao embroidery artisans are collaborating with international fashion brands, integrating traditional colors and patterns into contemporary designs, including clothing and accessories [6] - The number of domestic and international orders for Miao embroidery is rising, with products being exported to over ten countries [8] - Artisans are actively participating in fashion events such as Paris and Milan Fashion Weeks to showcase Miao embroidery techniques and promote its rich cultural heritage [6]
品类即主角,内容即主场:抖音电商的618新剧本
3 6 Ke· 2025-05-26 13:23
Core Insights - The article emphasizes the transformation of e-commerce strategies, particularly on Douyin, where content has become the ultimate lever to drive consumer demand rather than just price competition [3][18][20] - Douyin's approach focuses on creating engaging content that resonates emotionally with consumers, thereby enhancing brand recognition and driving sales [10][19][22] Group 1: Content as a Driving Force - Douyin has shifted from traditional price wars to a model where interesting content and understanding consumer needs are paramount [3][4] - The platform utilizes seasonal events and cultural themes to create unique shopping experiences, such as the "Durian Housing Delivery" campaign, which combines humor and engagement [5][13] - Content is not merely a promotional tool but a long-term strategy to cultivate consumer relationships and brand loyalty [17][20] Group 2: Seasonal and Thematic Campaigns - Douyin has integrated various cultural and seasonal events into its marketing strategy, such as the Dragon Boat Festival and Children's Day, to enhance emotional connections with consumers [6][8][10] - The platform's "Category Day" events are designed to create a dedicated space for specific products, allowing for targeted marketing and consumer engagement [8][18] - By leveraging local cultural elements and storytelling, Douyin transforms ordinary products into emotionally resonant items that consumers feel connected to [5][10][19] Group 3: User Engagement and Community Building - Douyin encourages user-generated content (UGC) to foster community engagement, allowing consumers to participate actively in the shopping experience [20][21] - The platform's strategy includes creating interactive content that not only promotes products but also builds a sense of community among users [22][23] - By focusing on emotional resonance and storytelling, Douyin aims to shift consumer behavior from passive selection to active participation in the brand narrative [15][20]
品类即主角,内容即主场:抖音电商的618新剧本
36氪未来消费· 2025-05-26 13:10
Core Viewpoint - The article emphasizes the importance of content in transforming consumer engagement and driving sales, particularly in the context of e-commerce platforms like Douyin, where storytelling and emotional connections are key to breaking through market saturation and consumer fatigue [4][6][24]. Group 1: Content as a Lever for Consumer Engagement - The evolution of e-commerce competition has shifted from price wars to a focus on engaging content that resonates with consumers [4][7]. - Effective content creates emotional connections between products and consumers, transforming mundane SKUs into appealing "good products" through storytelling and relatable scenarios [6][8]. - Douyin's approach involves creating themed events that connect products with cultural and emotional narratives, enhancing consumer interest and driving demand [12][18]. Group 2: Thematic Events and Consumer Interaction - Douyin has developed a calendar of themed events that align with seasonal trends, holidays, and cultural themes, such as the "Dragon Boat Festival" and "Father's Day," to engage consumers [10][18]. - These events serve as natural entry points for emotional expression, allowing brands to connect with consumers through shared cultural experiences and interactive content [13][15]. - The platform encourages user-generated content (UGC) and community participation, fostering a sense of belonging and enhancing brand recognition [21][24]. Group 3: Long-term Content Strategy - Douyin's strategy is not about one-off promotions but about building a long-term content ecosystem that continuously engages consumers and drives sales [23][28]. - The platform integrates various stakeholders—brands, creators, and users—into a collaborative content creation process, enhancing the overall consumer experience [24][29]. - By focusing on storytelling and emotional resonance, Douyin aims to shift consumer behavior from passive selection to active participation in the purchasing process [21][30]. Group 4: Future Opportunities and Growth - Douyin plans to continue expanding its thematic events and content-driven strategies, providing brands with opportunities to reach new consumers and enhance brand loyalty [31][32]. - The emphasis on content as a means of building trust and emotional connections positions Douyin as a leader in the evolving landscape of e-commerce [27][31].
文化新观察·文化赋能经济社会发展系列谈丨数字技术重构文化消费
Xin Hua Wang· 2025-05-26 03:33
Core Viewpoint - The integration of digital technology is reshaping cultural consumption, enhancing traditional culture and driving growth in the cultural tourism market [1][3][5]. Group 1: Impact of Digital Technology on Cultural Consumption - The application of digital technologies such as virtual reality and artificial intelligence is creating immersive experiences that revitalize traditional culture and attract more visitors [3][5]. - During the 2024 "May Day" holiday, the Qingming Riverside Garden received 557,800 visitors and generated a total revenue of 75.0888 million yuan, marking increases of 44.28% and 47.55% respectively compared to the same period in 2023 [3]. Group 2: Innovation in Cultural Experiences - New immersive experiences, such as the VR cinema at Beijing's 798 Art District, are breaking the boundaries between reality and virtuality, offering diverse themes and interactive storytelling [4][5]. - The emergence of various immersive and interactive cultural consumption scenarios is creating new hotspots and growth points in the cultural tourism market [5][6]. Group 3: Personalization and Quality in Cultural Products - There is a growing demand for personalized and high-quality cultural products, driven by advancements in big data and AI technologies that allow for tailored consumer experiences [6][7]. - The content co-creation model is gaining popularity, as seen in creative design activities related to popular IPs, which enhance consumer engagement and drive sales of related cultural products [6]. Group 4: Growth of New Cultural Business Models - The rapid development of online cultural consumption is transforming the landscape, with digital platforms becoming primary channels for accessing cultural products and services [8]. - In 2024, the revenue of large-scale cultural and related industries reached 1,415.1 billion yuan, a 6% increase from the previous year, with 16 sub-sectors showing a 9.8% growth [8].