茶饮果汁
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今年前三季度北京新开首店超600家
Xin Jing Bao· 2025-10-16 03:15
Core Insights - The new store economy in Beijing is thriving, with over 600 new stores established in the first three quarters of the year [1] - There is a significant transformation in older shopping malls to meet new consumer demands, with a projected 394,000 square meters of new retail space opening in non-core business districts in the next six months [1] Group 1: Market Trends - The beverage and bakery sectors are identified as "new necessities," showing active performance in the third quarter [1] - The proportion of new store openings in peripheral business districts increased by 12 percentage points compared to the previous quarter [1] Group 2: Brand Dynamics - Emerging brands are actively exploring the market, despite a slowdown in the opening speed of trendy and outdoor brands [1] - The average store efficiency remains stable, driven by the popularity of IP collaborations and emotional consumption trends [1] - There is a surge in demand for new restaurant brands and categories, leading to accelerated brand turnover [1]
茶饮、烘焙等成为商业项目“新刚需” 非核心商圈迎多个新项目
Bei Jing Shang Bao· 2025-10-14 06:27
Core Insights - The report by CBRE highlights that there were no new commercial projects delivered in Beijing's premium retail property market in Q3 2025, with two mature commercial entities in core and peripheral business districts ceasing operations [1] - An estimated 394,000 square meters of new retail properties are expected to open in non-core districts over the next six months, including partially operational projects like Zhongguancun Dalu City and Longfu Temple Phase II [1] - The restaurant sector saw a decline in new openings, with the proportion of new dining establishments dropping by 4 percentage points to 43% compared to the previous quarter, while tea and juice, as well as baked goods, showed strong performance [1] Retail Sector Performance - The proportion of new store openings in the apparel retail category remained above 30%, with a significant increase in new stores for men's and women's clothing, while the sports and outdoor segment slowed down [1] - High-end luxury brands have reduced their expansion, leading to closures in several core business district projects [1] Non-Core District Trends - Lifestyle service sectors such as beauty, fitness, and supermarkets remain active in non-core shopping centers, with a focus on emotional value-driven offerings like pop-up stores [2] - The outer business district projects have seen a 12 percentage point increase in new store openings compared to the previous quarter, although the overall net absorption rate for the city was negative, causing a slight increase in vacancy rates to 7.7% [2] Rental Market Dynamics - Due to cautious consumer demand and high rental capacity, many commercial entities have adjusted their leasing strategies, resulting in a decline in average first-floor rental rates, which fell by 0.6% to 30.6 yuan per square meter per day [2] - Secondary districts experienced a drop in rental rates due to intense competition and a high number of renovation projects [2] Policy Impact - Recent policies from the Ministry of Commerce and other departments aim to boost service consumption and enhance retail property market growth through various measures, potentially creating new growth points in the retail sector [2]
城市更新项目成新增供应主力 北京零售物业逻辑重塑
Zhong Guo Jing Ying Bao· 2025-07-04 16:13
Core Insights - Urban renewal and consumption upgrade have become hot topics this year, with the term "consumption" appearing 32 times in the government work report, indicating its importance in driving domestic demand [1] - The integration of urban renewal and commercial consumption is crucial for the future development of commercial real estate, as highlighted by industry experts [1] Urban Renewal as a Supply Leader - In Q2, urban renewal projects became the main source of new supply in the retail property market, with notable projects like Zhonghai Dajixiang in Beijing's old city area achieving high opening rates [2] - The total commercial area of the newly opened Changping Super Extreme He Shenghui West District reached 430,000 square meters, catering to diverse consumer needs and revitalizing the commercial landscape in the northern region of Beijing [2] - Despite a 3.7% decline in restaurant revenue from January to May, the restaurant sector showed resilience with a 48% share of all new openings in Q2, while other sectors like tea and juice experienced slower expansion [2] Rental Market Trends - The average rent for shopping centers in Beijing continued to decline in Q2, down 0.7% from the first half of the year to 30.8 yuan per square meter per day, influenced by increased competition and a cautious approach from high-rent brands [3] - The overall net absorption in Beijing for the first half of the year was 162,000 square meters, with a slight increase in the vacancy rate to 7.5% [3] Reshaping Commercial Logic - The shift from functional consumption to experiential consumption is reshaping commercial logic, with urban renewal reflecting three key characteristics: cultural activation, content-driven experiences, and symbiotic operations [4][5] - Projects are increasingly focusing on emotional connections and immersive experiences to attract consumers, as seen in the integration of designer stores and cultural elements in community commercial spaces [6] Future Outlook - The Beijing government is promoting four key development areas in the fashion industry to stimulate consumption, with a focus on technology, health, creativity, and fashion [6] - Predictions indicate that over 390,000 square meters of retail properties will open in secondary business districts in the second half of the year, amidst a reshuffling of the commercial landscape [7]