Group 1 - The core event of "Fan Day" on JD.com attracted over 30 million participants, with auction viewership increasing by more than 6 times compared to previous periods [2] - The sales of 3C digital products on JD.com saw a year-on-year growth of over 50% since the start of the shopping season [2] - "Fan Day" is one of the six surprise days focusing on niche user interests, utilizing auctions and promotions to engage 3C digital enthusiasts [2] Group 2 - Sales of AI-related products on JD.com have surged, with year-on-year growth exceeding 100% [3] - Specific product categories such as action cameras and gaming laptops experienced sales increases of over 3 times and 110% respectively [3] - The upcoming 618 shopping festival will feature additional themed surprise days, including Food Surprise Day and E-sports Surprise Day, from May 27 to June 12 [3]

Group 1 - The consumption upgrade policy is showing significant effects, with strong sales in automobiles, home appliances, and mobile phones during the "618 shopping festival" [1] - E-commerce platforms are enhancing promotional activities, leading to rapid growth in new consumption areas such as pets and trendy toys [1] - JD.com reported a more than 300% year-on-year increase in sales for action cameras and accessories on May 22, while gaming laptops and high-end gaming PCs saw over 110% growth [1] Group 2 - The Hong Kong stock market saw a decline on May 26, but consumer sectors like automobiles, home appliances, media, and tourism showed strong performance [1] - The Hong Kong Consumption ETF (159735) has an average daily trading volume of 107 million yuan over the past 20 trading days, indicating high market interest [1] - The Hong Kong consumption sector is characterized by a higher proportion of e-commerce, consumer electronics, new energy vehicles, and cultural entertainment compared to A-shares, which are more focused on high-end liquor [2] Group 3 - The current market environment presents investment value in the consumption sector, supported by easing US-China trade tensions and domestic macro policies [2] - The Chinese government has emphasized support for expanding consumption in recent monetary policy announcements, reflecting a focus on the consumption sector [2] - June is a quiet period for listed company earnings disclosures, which may stabilize market sentiment and facilitate valuation recovery in the consumption sector [2]