资料图片 如何在光线不足的环境中确保安全？怎样应对突如其来的恶劣天气？又该如何在骑行中展现文明与风 度？"当面对这些问题时，说明你已经处于骑行的进阶阶段，需要熟练掌握应对策略，遵守骑行一般规 则。"四川省成都市自行车队教练郑雨林说。 如何保障夜间骑行安全 当白天的喧嚣褪去，路灯次第亮起，夜骑爱好者迎来一天中独具魅力的时刻。然而，这份魅力伴随着独 特的挑战：能见度降低、反应时间缩短、潜在危险增加。这就需要夜骑者掌握一套与日间骑行不同的技 巧。 夜骑的装备绝非点缀，而是保障安全的第一道防线。前车灯亮度不应低于300流明，后尾灯应选择带有 闪烁模式的醒目款式。别满足于车灯本身——在车轮辐条上加装反光片，穿着带有反光条纹的衣物，头 盔上也可以贴反光贴。当这些细节被灯光照射时，骑行者会成为道路上无法忽视的存在。 路线选择同样重要。夜间应主动避开没有照明的道路，打开手机导航软件，进入自行车骑行模式，选择 更安全的替代路线。特别要留意道路施工信息——白天容易避开的坑洞，在夜晚可能成为隐形陷阱。 夜间能见度低，汽车盲区对骑行者来说更危险。始终保持与停靠车辆至少一米的距离，以防车门突然打 开。遇到路口时，即使骑行者是直行且拥有 ...

Core Insights - The article discusses the evolving landscape of the beauty industry in China, highlighting trends in sports eyewear, the reshuffling of beauty influencers on Douyin, the competition for talent in the OTC channel, and the growth potential of domestic cosmetic brands amidst economic cycles [1]. Industry Environment - Sports eyewear is becoming a staple for fitness enthusiasts, combining functionality and fashion, with a projected market size of 73 billion yuan by 2025 [2]. - The Douyin beauty sales leaderboard has seen a reshuffle, with top influencers stabilizing and new entrants like "Li Baobao" achieving significant sales, indicating a shift towards brand self-broadcasting [3][4]. - The beauty industry is experiencing a talent war in the OTC channel, driven by the rapid growth of functional skincare products, with sales expected to reach 2.27 billion yuan in 2023 [5]. - The Chinese cosmetics market is projected to reach 1,073.8 billion yuan in retail sales by 2024, with domestic brands increasing their market share to 55% [6]. - In Q2 2025, the beauty market saw a capital rebound, favoring tech-driven companies and innovative product segments, with significant investments in biotechnology and raw material innovation [7]. - Douyin's June beauty rankings show a strong rise of domestic brands, with 18 local brands in the top 20 for color cosmetics, driven by competitive pricing and effective marketing strategies [8]. Brand Dynamics - L'Oréal acquired the professional hair care brand Color Wow, valued at approximately 1 billion USD, enhancing its position in the professional beauty sector [11]. - Bi Yin Le Fen is facing challenges with a significant drop in market value and negative profit growth, prompting a strategic shift towards a younger demographic [12]. - The brand Wenxian is focusing on Chinese cultural narratives in high-end perfume, aiming for balanced online and offline growth [17]. - Beijing Plant Doctor's IPO application has been accepted, with plans to raise 1 billion yuan for marketing and R&D, despite challenges in its franchise model [15]. - Sam's Club is rapidly growing in the beauty market, leveraging bulk purchasing and a membership model to offer competitive pricing [16]. - The biotechnology company Lian Kang is entering the beauty sector with a new product line, emphasizing a comprehensive care system and innovative ingredients [18]. - The beauty company APR, founded by a Korean tech entrepreneur, has seen its market value exceed 4 billion USD, driven by social media marketing [19].

运动达人的装备已经从手表、服饰、鞋子，开始卷到了运动眼镜。 在小红书上，运动眼镜话题的浏览量超过两千多万，其中的帖子内容早已超出最初的户外运动，延展到了骑行、跑步、篮球、羽毛球等各个赛道，成为各 项运动中都不可或缺的装备之一。 一众运动员和明星如汪顺、周琦，以及黄景瑜、王一博等等在日常穿搭中对运动眼镜的偏爱，更进一步证明了这个新晋单品的热度。 黄景瑜佩戴运动眼镜 对同样爱时髦的运动人来说，眼镜是穿搭的点睛之笔。 在时尚完成度主要靠脸的当下，戴上墨镜可以直接弥补没有化妆的疲惫、运动到极限的脸部肌肉代偿，或是还不熟练的拍照表情管理。而在不同颜色的高 级镭射光面之下，哪怕是拼多多冲锋衣也看起来像是户外老炮的松弛。 当然，审美层面之外，运动眼镜的功能性也被越发重视。对户外人来说，眼镜是阻挡紫外线和强光的重要装备，不同的颜色也往往拥有不同的功效。而对 篮球、羽毛球爱好者，其也可以防止被一球爆头伤到眼睛的危险。 随着运动眼镜市场的勃发，品牌们已经从镜片技术卷到了智能眼镜。近日，Oakley与Meta 已正式达成合作，共同开发智能眼镜产品。小米也在上周发布 旗下首款1999元智能眼镜，可实现一键变色、骑行视频录制、AI识别 ...