Core Viewpoint - The company, Jiahe Foods, is experiencing a significant decline in its financial performance for the first half of 2025, with net profit expected to drop by 77.21% to 84.80% compared to the same period last year, raising concerns about the transformation pains of the leading plant-based cream industry player [1] Group 1: Financial Performance - The projected net profit for the first half of 2025 is between 10.55 million to 15.83 million yuan, a substantial decrease from the previous year [1] - The net profit after excluding non-recurring gains and losses is expected to be as low as 2.37 million to 3.55 million yuan, reflecting a year-on-year decline of 94.24% to 96.16% [1] Group 2: Reasons for Decline - The decline in performance is attributed to a dual pressure from rising costs and strategic investments [1] - Increased product costs due to a rise in raw material prices and higher marketing expenses from expanding into coffee and C-end sales channels are key factors [1] Group 3: Business Strategy and Market Trends - Jiahe Foods' core product, plant-based cream, has seen a significant drop in sales due to the trend of "de-plant-based cream" in the new tea beverage industry [1] - The company is shifting focus towards the coffee industry, having announced plans to raise 725 million yuan for coffee production expansion and working capital [1] - In June, the company enhanced brand recognition by gifting coffee products to shareholders [1] Group 4: Sales and Marketing Expenses - Sales expenses surged by 75.14% year-on-year in 2024, primarily due to increased promotional costs for the coffee business and e-commerce platform expenses [2] - In the first half of 2025, the trend of rising marketing expenses continued, significantly impacting profit margins despite efforts to penetrate the market through free product giveaways and strengthening C-end channel construction [2] - The wholly-owned subsidiary, Jinmao Coffee, reported revenue of 292 million yuan in 2024, but its net profit was only 7.67 million yuan, with profit margins below the industry average [2]

Group 1: Company Overview - Jiahe Foods specializes in the research, production, and sales of powdered oils, coffee, plant-based products, and others, with powdered oils being its core product [2][3] - The revenue from powdered oils accounted for over 70% from 2020 to 2022, although it dropped below 70% in 2023, generating a historical high of 1.926 billion yuan [2] Group 2: Market Dynamics - The new tea beverage industry has shifted towards stock competition, requiring brands to innovate raw materials for differentiation, while consumer preferences have evolved towards higher quality [3] - The market share of powdered oils is being pressured as tea brands prefer to eliminate powdered oils as a marketing strategy due to health concerns [3] Group 3: Financial Performance - In 2024, Jiahe Foods experienced a significant decline in powdered oil revenue, dropping by 39.82% to 1.159 billion yuan, with overall revenue decreasing by 18.68% to 2.31 billion yuan and net profit halving by 67.43% to 83.9372 million yuan [1][3] - The first quarter of 2024 saw a dramatic net profit drop of 91.46% to 3.9064 million yuan, attributed to rising costs and declining sales [1] Group 4: Product Performance - Powdered oil production and sales volumes fell by 36.73% and 36.99% respectively in 2024, with inventory levels decreasing by 7.07% [4] - The coffee business is expected to become a second growth driver, with plans to invest 750 million yuan in expansion, aiming for significant production capacity in various coffee products [8] Group 5: Cost and Profitability - The gross margin for the coffee business improved to 16.26% in 2024, but remains lower than the 20.51% margin for powdered oils [9] - Sales expenses surged by 75.14% to 156 million yuan in 2024, significantly impacting profitability, with management indicating a need to control overall expense ratios [10]

Group 1: Guizhou Moutai - Guizhou Moutai announced that Zhang Yixing has become the brand ambassador for its cultural tourism [1] Group 2: Qingdao Beer - Qingdao Beer plans to acquire 100% equity of Shandong Jimo Yellow Wine Factory for a total consideration of RMB 66.5 million [2] - The acquisition aims to enhance industry synergy and competitiveness, expanding the company's non-beer business and product line [2] - The integration of Jimo Yellow Wine is expected to create complementary sales effects between seasonal products, enhancing market competitiveness [2] Group 3: Jin Zai Food - Jin Zai Food has launched its soft-boiled quail eggs in select stores of Pang Dong Lai, with no current plans to invest in snack chain stores [3] Group 4: Jiahe Food - Jiahe Food's coffee business focuses more on online branding, with significant investment in brand promotion [4] - The company plans to control overall expense ratios to mitigate impacts on profits while expanding its C-end business through online platforms [4] Group 5: Uni-President China - Uni-President China reported an unaudited net profit of RMB 602 million for the first quarter ending March 31, 2025 [5] Group 6: Anjiexin Food - Anjiexin Food is adjusting its 2025 new product strategy, differentiating between B-end and C-end approaches [6] - The company will focus on product innovation and competitive pricing, with plans to launch various new products in the frozen food category [6] Group 7: Market Regulation - The State Administration for Market Regulation has initiated a special action to address the production and sale of counterfeit and substandard meat products from April to December 2025 [7][8] Group 8: Food Additives - The State Council's Food Safety Office and other departments have launched a comprehensive governance plan to address the abuse of food additives, focusing on illegal practices and enhancing regulatory measures [9] Group 9: Naixue Tea - Naixue Tea has rebranded with a new logo "Naisnow" and is set to open its first store in the U.S. in Flushing, New York [10] Group 10: Cha Baidao - Cha Baidao's flagship store in Chengdu has begun trial operations, featuring a menu that includes ice cream and special tea cocktails with premium spirits [11] Group 11: Xiaobuxiang - Xiaobuxiang reported an 18.85% increase in revenue during the May Day holiday, with plans to open 80 new stores this year [12] Group 12: Estee Lauder - Estee Lauder reported a 9.8% decline in sales to $3.55 billion for Q3, with organic sales in China showing double-digit growth for specific brands [14][15] Group 13: Pang Dong Lai - Pang Dong Lai has implemented a return policy for jade and jadeite purchases, allowing customers to return items without incurring fees [16] Group 14: ST Renle - ST Renle received a notice from the Shenzhen Stock Exchange regarding the potential termination of its stock listing [17] Group 15: Yonghui Supermarket - Yonghui Supermarket issued a public letter supporting ethical business practices and committed to upholding integrity in the retail industry [18]

Core Insights - The company is focusing on both online and offline channels for its coffee business, with a greater emphasis on brand investment online while utilizing distributors for offline sales [1] - The company identifies several growth strategies for profitability, including expanding into Southeast Asia, addressing the decline in powdered oil revenue, diversifying product offerings, and improving marketing efficiency for consumer products [1] - The increase in sales expenses for 2024 and Q1 2025 is attributed to enhanced C-end promotion efforts, particularly through social media and traditional e-commerce platforms [2] Group 1 - The coffee business encompasses both online and offline channels, with a stronger focus on brand development online and leveraging distributors for offline sales [1] - The company is actively pursuing growth in the Southeast Asian market, particularly in powdered oils, coffee, and plant-based products [1] - The company has established a diversified product structure that includes coffee, plant-based products, syrups, and innovative foods, contributing significantly to revenue [1] Group 2 - The increase in sales expenses is primarily due to intensified C-end marketing efforts, especially through platforms like Douyin and Kuaishou [2] - The company aims to control overall expense ratios to mitigate the impact on profits while continuing to invest in C-end business expansion [2]