Core Viewpoint - The upcoming 7th Xinhui Chenpi Cultural Festival will feature the Xinhui Chenpi Three-Industry Integration Exhibition, showcasing the full chain of production and cultural significance of Chenpi, a traditional dried tangerine peel product from Xinhui, Guangdong [2][3][23]. Group 1: Event Overview - The Xinhui Chenpi Three-Industry Integration Exhibition will take place from December 12 to 14, 2023, at the Xiaoniaotian Paradise, highlighting the theme of "Celebrating Harvest, Promoting Harmony, and Revitalizing Industry" [4][23]. - The exhibition will include various activities such as tasting Chenpi tea, sampling Chenpi pastries, and interactive experiences related to the production and cultural heritage of Chenpi [15][22]. Group 2: Participating Brands and Companies - Notable participating companies include Xinbaotang, Xinhui Chenpi Village, Yixiang Chenpi, Hongdatang, Wubao Hall, Nachentang, Chaoji Chenpi, and Tengshun Chenpi, among others, showcasing products from cultivation to finished goods [7][8][10][11]. - The exhibition will feature a total of 18 companies, each presenting their unique offerings related to Chenpi and its cultural significance [11]. Group 3: Cultural and Economic Impact - The event aims to promote rural revitalization and shared prosperity by enhancing urban-rural consumption interaction and showcasing the integration of agriculture, culture, and tourism [16][17][23]. - Visitors will have the opportunity to learn about traditional techniques such as fresh tangerine peeling and drying, gaining insights into the entire process from fruit to Chenpi [21][22].

Core Viewpoint - The article highlights the rapid growth and transformation of the Pu Bei Chen Pi (dried tangerine peel) industry, showcasing its potential to evolve into a significant urban brand and economic driver, with an expected increase in annual output value from 6 billion yuan in 2024 to 8 billion yuan in 2025 [11][12][125]. Industry Development - The Pu Bei Chen Pi industry has transitioned from scattered farming to standardized production, improving product quality and consistency through advanced processing techniques [22][23]. - The area dedicated to the cultivation of Da Hong Gan (big red citrus) has expanded from 70,000-80,000 mu in 2021 to 190,000 mu, with a target of reaching 200,000 mu by 2025 [36][126]. - The introduction of a five-year action plan (2022-2026) aims to enhance the entire industry chain, including seed selection, cultivation, processing, and sales [35][36]. Technological and Talent Integration - The establishment of a doctoral workstation has facilitated collaboration with agricultural experts, focusing on microbial research and disease-resistant variety development [50][56]. - The introduction of smart storage solutions has improved the efficiency and quality of Chen Pi storage, addressing previous challenges faced by farmers [72][73][76]. Cultural and Economic Synergy - A football friendship match served as a promotional event for the Pu Bei Chen Pi cultural tourism week, enhancing brand visibility and community engagement [6][102]. - The integration of sports and agriculture is seen as a strategic move to leverage cultural events for economic growth, with the Chen Pi industry benefiting from increased exposure [121][124]. Economic Impact - The Chen Pi industry has generated significant economic benefits, with 6 villages achieving over 100 million yuan in output and over 20,000 households benefiting from increased income [126]. - The expected growth trajectory positions the Pu Bei Chen Pi industry on a path towards a 10 billion yuan valuation, reflecting its potential as a key player in the agricultural sector [127].

Core Viewpoint - The "Health and Longevity: Food in Pu Bei" culinary competition showcased the versatility of Chen Pi (dried tangerine peel) in various dishes, highlighting its potential in promoting local cuisine and tourism [8][39]. Group 1: Event Overview - The culinary competition took place on November 29 in Pu Bei County, focusing on Chen Pi as the main ingredient [8]. - The event featured chefs demonstrating their skills, creating a variety of dishes that combined Chen Pi with local ingredients [10][12]. Group 2: Award Winners - The competition awarded the "Special Gold Award" for the best Chen Pi dish to the Jinpu International Hotel for their dish "Chen Pi Pan-fried Guandong Fish" [27][31]. - The "Special Gold Award" for Chen Pi snacks went to the Nanyang Cake Factory for their "Chen Pi Cake," which innovatively incorporated Chen Pi into traditional pastry [28][35]. Group 3: Culinary Innovations - Chefs created 39 unique main dishes and 28 snacks, showcasing their creativity and understanding of Chen Pi [23][24]. - Notable dishes included Chen Pi Chicken Soup, Chen Pi Crispy Pork, and Chen Pi Pastries, each reflecting a blend of traditional and innovative cooking techniques [14][15][19]. Group 4: Economic and Cultural Impact - The event aimed to enhance the recognition and reputation of Pu Bei Chen Pi, promoting the integration of Chen Pi with food, culture, and tourism [39][40]. - As a "World Longevity Town" and "National Selenium-rich Agricultural Demonstration Base," Pu Bei leverages its natural advantages to boost local economic development through the Chen Pi industry [38][41].

Core Viewpoint - The Chenpi industry in Pu Bei, Guangxi, is set to achieve high-quality development, with an expected annual output value surpassing 8 billion yuan by 2025 [1][3]. Group 1: Industry Growth and Development - Pu Bei has the largest planting area and production of Dahuangcai in China, with over 190,000 acres planted and more than 250,000 old trees aged over 20 years [3]. - The Chenpi industry is projected to reach a value of 6 billion yuan in 2024 and is anticipated to exceed 8 billion yuan this year [3]. - The unique qualities of Pu Bei Chenpi, including high hesperidin content of 3.7%, contribute to its market potential [3]. Group 2: Infrastructure and Technological Advancements - A Chenpi industry service platform has been launched, utilizing a model that combines industry services, smart public warehouses, bulk trading, and financial empowerment [3]. - The platform aims to leverage big data and artificial intelligence for innovative digital trading scenarios and efficient management across the Chenpi industry chain [3]. Group 3: Investment and Product Diversification - The Pu Bei Chenpi industrial park has a total investment of 5.8 billion yuan and covers an area of 4,720 acres, with 27 well-known enterprises already in operation [4]. - The product range has diversified to include over 60 high-value-added products such as Chenpi tea, Chenpi cakes, and Chenpi juice [5].

Core Insights - The event in Pu Bei County, Guangxi, marked the launch of the "2025 Pu Bei Chen Pi Cultural Tourism Promotion Week" and the second high-quality development exchange conference for the Chen Pi industry, emphasizing the county's commitment to developing Chen Pi as a leading agricultural industry with a target of a 10 billion yuan industry [1][2][3] Industry Development - Pu Bei County has established itself as the largest producer of Da Hong Gan, with over 190,000 acres of cultivation and a production value expected to exceed 8 billion yuan this year, with a target of 6 billion yuan by 2024 [2][3] - The county has a long-standing tradition of citrus cultivation, benefiting from favorable climatic conditions that contribute to the unique quality of Pu Bei Chen Pi, characterized by thick peels and rich oil content [2][3] Economic Impact - The Chen Pi industry has transformed from a simple product to a significant economic driver, creating over 285 households with incomes exceeding 1 million yuan and benefiting more than 100,000 people [3][6] - The establishment of the Pu Bei Chen Pi Industry Service Platform aims to enhance industry boundaries through digital technology and improve management efficiency across the supply chain [4][6] Technological Innovation - The integration of technology is crucial for the modernization of the Chen Pi industry, with initiatives focusing on digital storage, strategic partnerships for research and development, and the establishment of a standardized evaluation system for medicinal materials [5][7] - Experts highlighted the health benefits of Chen Pi, including its potential in anti-obesity and digestive health, which supports its development into high-value functional foods [5][7] Brand Development - The branding of Pu Bei Chen Pi has progressed significantly, with new standards established and participation in international expos, enhancing its visibility and market reach [8] - The ongoing cultural tourism promotion week includes various activities aimed at showcasing the Chen Pi brand and connecting it with broader economic opportunities [8][9]

Core Viewpoint - The event in Pu Bei County aims to promote the Chen Pi industry, targeting a 10 billion yuan industry by 2025, showcasing the integration of agriculture, culture, and tourism [2][3][18]. Group 1: Event Overview - The "2025 Pu Bei Chen Pi Cultural Tourism Promotion Week" and the "Second Pu Bei Chen Pi Industry High-Quality Development Exchange Conference" were held on November 28, 2023 [2][3]. - The event gathered over 400 guests, including experts, industry representatives, and local government officials, to discuss the development path of the Chen Pi industry [8][9]. Group 2: Industry Development Goals - Pu Bei County aims to establish the Chen Pi industry as a leading agricultural sector, with a goal of achieving a 10 billion yuan industry [18][40]. - The county has over 190,000 acres of large red citrus planted, with production expected to reach 6 billion yuan in 2024 and potentially exceed 8 billion yuan this year [21][22]. Group 3: Quality and Innovation - The unique quality of Pu Bei Chen Pi is attributed to its rich soil and climate, resulting in thick peels and high oil content, with a high content of hesperidin at 3.7% [26][29]. - The establishment of the Pu Bei Chen Pi Industry Service Platform aims to enhance digital transactions and efficient management across the industry chain [56][58]. Group 4: Academic and Expert Contributions - Experts from various institutions discussed the integration of technology and traditional practices to enhance the Chen Pi industry, emphasizing the importance of quality standards and innovative product development [72][75]. - The event featured discussions on the health benefits of Chen Pi, including its potential in weight management and digestive health [78][79]. Group 5: Recognition and Future Prospects - The Pu Bei Chen Pi industry has received recognition as a successful poverty alleviation case and has been included in the list of regional medicinal materials, enhancing its cultural and brand value [94][95]. - The county is exploring diverse development paths, including the integration of Chen Pi with food, tourism, and technology, to strengthen its market position [114][115].

Core Points - The article highlights a unique festival experience centered around the "Chenpi Ancient Road" during the upcoming Dragon Boat Festival, featuring various activities and cultural elements [1][4][10]. Group 1: Festival Activities - The festival will take place from May 30 to June 1, 2025, with a focus on local culture and community engagement through activities like village singing and DIY Chenpi sachets [7][20]. - Participants can enjoy a "Zongzi" prize-winning activity, where spending over 88 yuan allows them to win gifts by collecting a certain number of "Zongzi" [29][30]. - The event will also feature discounts on Chenpi and related products, with prices starting as low as 8 yuan [39][41]. Group 2: Cultural Significance - The festival aims to promote the cultural heritage of the Chenpi and its significance in the local community, enhancing the festive atmosphere with music and traditional crafts [14][16]. - The event is part of a broader initiative to foster rural revitalization and community spirit through cultural practices and celebrations [8][10]. Group 3: Special Offers - Exclusive gift packages from the Chenpi Cultural Museum will be available, including items like three-year-old Chenpi and other local delicacies, priced at around 60 yuan [44][45]. - The festival encourages visitors to share the experience with family and friends, promoting the idea of gifting traditional items as a way to celebrate the festival [24][50].