Core Viewpoint - The article highlights the vibrant growth of Hainan's duty-free shopping market, particularly through the Haikou Global Boutique Duty-Free City, which has become a key platform for international brands and consumer engagement in the region [1][3]. Group 1: Duty-Free Shopping Market - Hainan's duty-free shopping policy has been optimized multiple times, currently allowing an annual shopping limit of 100,000 yuan per person, covering 45 categories including cosmetics, alcohol, and electronics [3][4]. - The Haikou Global Boutique Duty-Free City has expanded significantly over the past four years, increasing its operational area from 3,000 square meters to nearly 40,000 square meters and growing the number of brands from 145 to over 600 [3][4]. Group 2: Consumer Experience - The duty-free stores in Hainan are perceived as a must-visit for tourists, offering a wide variety of products at competitive prices, with immediate pick-up options enhancing the shopping experience [4]. - The integration of duty-free shopping with tourism is being actively promoted, aiming to attract high-end consumer spending back to Hainan and create new growth points in consumption [4].