Core Viewpoint - The article highlights the successful implementation of a three-pronged strategy involving consumption assistance, technological empowerment, and brand development to modernize the lychee industry in Maonan District, particularly in Yangjiao Town, contributing to rural revitalization and economic growth [6][7][8]. Group 1: Lychee Production and Yield - In 2025, Yangjiao Town is expected to harvest 34,500 acres of lychee, with 468 ancient lychee trees yielding a significant output [3][4]. - The total lychee production in the town is approximately 13,500 tons, accounting for 51% of the lychee output in Maonan District [4]. Group 2: Technological Empowerment - The local work team has implemented smart management for 343 ancient lychee trees, utilizing pest control systems and a 5G irrigation system to enhance fruit-bearing rates [15][16]. - The team plans to continue providing standardized production training and protective development guidance for lychee farmers to improve quality and efficiency [18][19]. Group 3: Sales and Marketing Initiatives - The work team has collaborated with local government to create customized procurement plans for lychee, promoting a "purchase instead of assistance" model [24]. - Agreements have been signed with various organizations to include Yangjiao lychee in employee welfare purchasing systems, significantly expanding the consumer base [25][26]. - The sales initiatives have generated over 388,500 yuan in revenue, alleviating sales pressure on farmers and effectively increasing their income [29].

Core Insights - Guangdong is the largest lychee producer globally, accounting for over 30% of the world's lychee production, with the current season seeing a surge in both domestic sales and exports [1][2][3] - The introduction of C2C (customer-to-customer) export models marks a significant innovation in the lychee market, allowing for direct sales to international customers [1][3] - Advanced cold chain technologies are enhancing the preservation of lychees, enabling longer transport times and maintaining quality during shipping [3][5] Export Growth - Guangdong's lychee exports exceed 8,000 tons annually, representing over 55% of the national export share, with popular varieties like "Meizi Xiao" and "Bai Tang Ning" favored by overseas consumers [3] - New markets are being explored, with lychees from Maoming exported to Belarus and other Eastern European countries for the first time, and lychees from Guangzhou and Lianjiang entering markets in the UAE and Hungary [3][4] Technological Advancements - Cold chain improvements have led to the development of a "dormancy chamber" that significantly extends the shelf life of lychees during transport, allowing them to remain fresh for at least 15 days [3] - The "frozen dormancy" process involves ultra-low temperature freezing, enabling lychees to be stored for up to a year without losing quality, with prices potentially doubling in winter compared to fresh lychees [5] Logistics and Customs - Customs procedures are being optimized, with the establishment of "green channels" for lychee exports, allowing for expedited processing even during holidays [4] - Shenzhen Airport has launched dedicated air transport routes for lychees, ensuring faster customs clearance and efficient global distribution [4]

Core Insights - The price of lychee has significantly dropped this year due to a combination of factors, including increased production and market demand fluctuations [4][6] - The average daily supply of lychee is currently 40 tons, with wholesale prices for the "Feizixiao" variety ranging from 5 to 5.5 yuan per pound, and "Baitangying" from 5.5 to 6.5 yuan per pound [1][3] - The overall trend in the fruit market this summer is characterized by price reductions, with lychee prices falling dramatically compared to previous years [3][4] Market Dynamics - The lychee market has experienced a price drop of approximately 70% compared to the beginning of May, with wholesale prices for "Feizixiao" previously exceeding 10 yuan per pound [1][3] - The increase in supply is attributed to favorable weather conditions in major production areas such as Hainan and Guangdong, leading to a bumper harvest [4][5] - The short shelf life of lychee has resulted in increased transportation and storage costs, prompting wholesalers to lower prices to expedite sales [4][5] Consumer Behavior - There has been a notable increase in the sales volume of lychee, with daily sales rising from over 100 boxes to more than 300 boxes due to lower prices [3] - Online sales data indicates a 25.4% year-on-year increase in lychee sales on platforms like Taobao, driven by price reductions and increased production [3][8] - Consumers are becoming more discerning, leading to a wider variety of fruit options available in markets, with different price points for lychee based on quality [6][7] Export Opportunities - The export market for lychee is expanding, with significant sales to regions including Europe, the Middle East, Southeast Asia, and South America [8][9] - Varieties such as "Feizixiao" and "Heiye" are favored for export due to their thicker skin and better preservation qualities [9] - In Dubai, fresh lychee from Guangdong is being sold at premium prices, indicating strong demand in international markets [11]

Core Viewpoint - This year marks a bumper harvest for lychees in Guangdong, with significant domestic sales and an explosive growth in overseas exports [1] Group 1: Technology and Logistics - Advanced preservation technology and air transport have enabled delicate lychee varieties to be successfully exported [3] - The main export varieties, "Feizixiao" and "Heiye," have thicker skins that help with preservation [3] Group 2: Market Demand and Sales - Lychees from China are now being sold in various international markets, including Europe, the Middle East, Southeast Asia, and South America [5] - In a Chinese supermarket in Dubai, approximately 800 kilograms of lychees can sell out within two days [5] - The "Baitangying" lychee, known for its crisp texture and high sweetness, is particularly popular in international markets [8] Group 3: Pricing and Consumer Response - In Dubai, a 1.5-kilogram box of "Baitangying" lychee is priced at 99 dirhams, approximately 194 RMB, translating to about 132 RMB per kilogram [12] - Despite the higher price compared to the domestic market, the demand remains strong, with rapid sales reported [12]

Core Viewpoint - The Guangdong Provincial Water Resources Department has issued a flood disaster risk warning due to the potential for mountain flood disasters in various regions, particularly affecting lychee production in Maoming [2][3][4]. Group 1: Flood Risk Warnings - A red warning indicates a high likelihood of mountain flood disasters in areas such as Maoming and Zhaoqing [3][4]. - An orange warning is issued for several counties including Huizhou and Yunfu, indicating a significant risk of localized flooding [5][6]. - A yellow warning suggests that other regions may also experience localized short-duration heavy rainfall leading to potential flooding [7]. Group 2: Impact on Lychee Production - Early and mid-maturing lychee varieties are currently in the harvesting phase, while late-maturing varieties are in the color-changing or fruit swelling stages [10][11]. - Typhoon conditions are expected to cause fruit drop and damage to unharvested lychees, with rainfall leading to fruit splitting and increased pest issues [11][12][13]. Group 3: Recommendations for Lychee Management - Prior to the arrival of the typhoon, unripe and low-hanging fruits should be lifted to prevent water damage and fruit splitting [16][17]. - It is advised to strengthen drainage systems and manage young trees to prevent uprooting during strong winds [19][20]. - Monitoring and controlling pests and diseases is crucial, especially with the anticipated increase in rainfall [21][22]. - The Maoming Meteorological Bureau has urged close attention to weather forecasts and timely management of lychee orchards [23][24].

Core Viewpoint - The article highlights the significant growth in lychee exports from Guangdong, China, particularly in 2025, driven by improved preservation technologies and increased international demand [1][3][21]. Group 1: Export Growth - Guangdong's ports handle over 70% of lychee exports, with a surge in shipments as the lychee harvest peaks [2][21]. - The price of lychees in international markets has doubled compared to 2024, indicating strong demand and market acceptance [3][21]. - The average customs clearance time for exported goods has been reduced to 9.6 minutes, enhancing the efficiency of lychee exports [21]. Group 2: Preservation and Transportation - Advanced preservation technologies, such as ultra-low temperature freezing, allow lychees to maintain freshness and extend their market availability throughout the year [13][9]. - Air transportation is increasingly utilized for lychee exports, accounting for 10% of total exports in 2025, significantly reducing delivery times [15][17]. - The time from lychee harvest to retail in the Middle East is now under 48 hours, showcasing the efficiency of the supply chain [21][25]. Group 3: International Market Demand - Lychees are gaining popularity in various international markets, including Europe, the Middle East, Southeast Asia, and South America [22][24]. - In Dubai, lychees are prominently displayed in supermarkets, with rapid sales indicating high consumer demand [24][25]. - The "Bai Tang Ning" variety of lychee, known for its quality, is particularly favored in international markets, selling at a premium price [25].

Core Insights - The Guangdong lychee season has begun, with early varieties available from mid-May and late varieties continuing until July, promising a summer filled with this popular fruit [1][2] Group 1: Market Dynamics - The first harvesting event for Guangdong lychee took place in Zhanjiang, with over 4,500 tons pre-sold, generating nearly 100 million yuan in revenue, and an average order price exceeding 12 yuan per jin, a 20% increase from last year [2][3] - Guangdong is projected to produce approximately 1.6 million tons of lychee by 2025, with the western region expected to contribute over 1 million tons, accounting for more than half of the province's total output [2][4] Group 2: Product Variety and Quality - The top lychee varieties in Guangdong for this year include "Feizixiao" with a projected share of 32.74%, followed by "Baitangying" and "Heiye" at 18.06% and 13.41% respectively, with these eight major varieties making up 85% of the total production [4] - New high-quality lychee varieties are being developed, such as "Jingganghongnuo" and "Zengjianghong," which are suitable for long-distance transport and have unique taste profiles [4] Group 3: Expansion and Promotion - The popularity of Guangdong lychee is extending beyond provincial borders, with promotional events held in major cities like Shanghai, Chengdu, and Changsha, resulting in significant order commitments [3][5] - The integration of agriculture, culture, and tourism in Guangdong is expected to deepen, driven by the demand for lychee and its cultural significance [5]

Core Insights - The price of lychee is currently high due to its early market entry, with prices recently dropping from over 70 yuan per kilogram to around 48 yuan, and further expected declines as more varieties become available [1][4] - The total production of lychee in Dongguan is projected to reach between 24,000 to 30,000 tons, indicating a strong supply outlook for the upcoming season [5] - The overall trend in the fruit market shows a significant decrease in prices for various high-end fruits, including blueberries and cherries, suggesting a shift towards more affordable pricing for consumers [6][7][8] Price Trends - Lychee prices have seen fluctuations, with current retail prices around 48 yuan per kilogram, down from previous highs of over 70 yuan [1] - The price of air-freighted lychee is approximately 100 yuan per kilogram, but is expected to decrease as supply increases and transportation costs lower [4] - Other fruits, such as blueberries, have seen prices drop from over 100 yuan to around 50 yuan per kilogram, reflecting a broader trend of decreasing fruit prices [6][7] Production Outlook - Guangdong's lychee production is expected to be robust, with estimates of 99,000 tons from both the western and eastern regions, and additional contributions from the Pearl River Delta [6] - The early varieties of lychee, such as "Meizi Xiao," are anticipated to be available for sale by the end of May, with prices initially higher before stabilizing [6] Consumer Behavior - Consumers are responding positively to the lower prices of traditionally high-cost fruits, indicating a shift in purchasing patterns towards more affordable options [7][8] - The demand for lychee remains strong despite current high prices, with retailers actively promoting sales to move inventory [3][5]