Core Viewpoint - Transsion Holdings, known as the "King of Africa" in the mobile industry, has submitted an H-share listing application to the Hong Kong Stock Exchange to diversify its financing channels and support its strategic transformation into a smart ecosystem service provider, covering mobile internet services, energy storage, and electric mobility [1][2]. Group 1: Market Position and Financial Performance - Transsion has established a dominant position in emerging markets, particularly in Africa, where it holds a market share of 61.5%, and is the largest smartphone provider in emerging markets with a share of 24.1% as of 2024 [1][2]. - The company's total revenue is projected to grow from RMB 465.96 billion in 2022 to RMB 687.15 billion in 2024, with net profit increasing from RMB 24.67 billion to RMB 55.97 billion during the same period [2]. - However, in the first half of 2025, the company experienced a revenue decline from RMB 346 billion in 2024 to RMB 291 billion, with a drop in gross margin from 20.8% to 19.0%, attributed to smartphone product release cycles and intensified competition in emerging markets [2]. Group 2: Strategic Transformation and Future Growth - The long-term growth strategy of Transsion is to transition from hardware sales to building a smart ecosystem driven by mobile internet services and diversified IoT products [2][5]. - The company aims to leverage its large user base to drive high-growth services and products, with over 270 million average monthly active users as of June 30, 2025, and a focus on mobile internet services that have a gross margin of 78.0% [5][6]. - Transsion is also expanding into energy storage and light electric mobility, launching brands like itel Energy and DYQUE Energy to address power supply issues in Africa, and introducing electric mobility solutions for both personal and commercial users [6][7]. Group 3: Market Opportunities and Projections - Emerging markets are expected to be the main growth driver for the global smartphone market, with a projected compound annual growth rate (CAGR) of 6.7% from 2024 to 2029, surpassing the global market's expected 4.6% [3][5]. - The market sizes for mobile internet services, IoT products, energy storage, and light electric mobility are projected to grow significantly, with CAGRs of 26.9%, 19.4%, 16.4%, and 15.6% respectively from 2024 to 2029 [6][7]. - To support its ecosystem transformation and maintain technological leadership, Transsion plans to use funds from the H-share listing to enhance AI capabilities and upgrade its operating system [6].

Core Viewpoint - Transsion Holdings, known as the "King of Africa" in the mobile industry, has submitted an H-share listing application to the Hong Kong Stock Exchange to diversify its financing channels and support its strategic transformation into a smart ecosystem service provider, covering mobile internet services, energy storage, and electric mobility [1][2]. Group 1: Market Position and Financial Performance - Transsion has established a dominant position in emerging markets, particularly in Africa, where it holds a market share of 61.5%, and is the largest smartphone provider in emerging markets with a 24.1% share [1][2]. - The company's total revenue is projected to increase from RMB 465.96 billion in 2022 to RMB 687.15 billion in 2024, with net profit rising from RMB 24.67 billion to RMB 55.97 billion during the same period [2]. - However, in the first half of 2025, the company experienced a revenue decline from RMB 346 billion in 2024 to RMB 291 billion, with a drop in gross margin from 20.8% to 19.0%, attributed to smartphone product release cycles and intensified competition in emerging markets [2]. Group 2: Strategic Transformation and Future Growth - The long-term growth strategy of Transsion is to transition from hardware sales to building a smart ecosystem driven by mobile internet services and diversified IoT products, leveraging its strong mobile business [3][5]. - Emerging markets are expected to be the main growth driver for the global smartphone market, with a projected CAGR of 6.7% from 2024 to 2029, surpassing the global market's expected growth of 4.6% [3][5]. - The company aims to utilize its large user base to drive high-growth services and products, with mobile internet services achieving a gross margin of 78.0% in the first half of 2025, although their contribution to total revenue remains low at 1.4% [5][6]. Group 3: Investment in New Business Areas - Transsion is actively expanding into high-growth sectors such as energy storage and light electric mobility, launching brands like itel Energy and DYQUE Energy to address power supply issues in Africa [6]. - The market for mobile internet services, IoT products, energy storage, and light electric mobility is expected to grow at CAGRs of 26.9%, 19.4%, 16.4%, and 15.6%, respectively, from 2024 to 2029 [6][7]. - The company plans to use funds from the H-share listing to enhance AI capabilities, develop AI assistants, upgrade Transsion OS, and improve mobile imaging capabilities, positioning AI as a core driver for future product differentiation [7].

Core Viewpoint - Transsion Holdings, the world's third-largest mobile phone manufacturer, has officially submitted its IPO application to the Hong Kong Stock Exchange, aiming for a dual listing after its A-share listing in 2019. The company, known as the "King of Africa," has seen significant growth in mobile phone sales, particularly in Africa, where it sold over 100 million units last year, contributing to its position as a leading global player behind Apple and Samsung [2][3]. Group 1: Company Overview - Transsion Holdings was established in 2013 and has positioned itself as a major player in the African mobile phone market, achieving a market capitalization of approximately 76.784 billion RMB as of the latest closing [2]. - The company has reported mobile phone sales exceeding 200 million units globally in 2024, ranking third in the global market, following Apple and Samsung [16][3]. Group 2: Financial Performance - The revenue of Transsion Holdings for the years 2022, 2023, and the first half of 2024 was reported at 46.596 billion RMB, 62.295 billion RMB, and 34.558 billion RMB respectively, with net profits of 2.467 billion RMB, 5.587 billion RMB, and 1.242 billion RMB [5][9]. - The gross profit margins for the same periods were 19.9%, 23.2%, and 20.9%, indicating fluctuations primarily due to market dynamics and product pricing strategies [8][9]. Group 3: Market Position and Strategy - Transsion Holdings has a diverse product portfolio, including smartphones, feature phones, mobile internet services, and IoT products, with smartphones accounting for approximately 90% of its revenue [5][12]. - The company is focusing on AI technology development to enhance product iteration and market promotion, with plans to invest in mobile internet services and IoT products [4][30]. Group 4: Competitive Landscape - The company faces increasing competition from other manufacturers like Xiaomi and OPPO, which are also expanding into the African market, posing a threat to Transsion's market share [4][30]. - Despite the competitive pressures, Transsion has maintained a strong foothold in emerging markets, with a significant portion of its revenue derived from Africa and the emerging Asia-Pacific region [10][30]. Group 5: Leadership and Governance - The controlling shareholder of Transsion Holdings is Transsion Investment, holding 46.71% of the shares, with the actual controller being the company's chairman and CEO, Zhur Zhaojiang, who has a 20.68% stake [24][26]. - The board of directors consists of 10 members, including 6 executive directors and 4 independent non-executive directors, ensuring a balanced governance structure [28].

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The Stock Exchange of Hong Kong Limited and the Securities and Futures Commission take no responsibility for the contents of this Application Proof, make no representation as to its accuracy or completeness and expressly disclaim any liability whatsoever for any loss howsoever arising from or in reliance upon the whole or any part of the contents of this Application Proof. Application Proof of Shenzhen Transsion Holdings Co., Ltd. 深圳傳音控股股份有限公司 (the "Company") (A joint stock company established in the People ...