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苹果iPhone新野心:绕开运营商,直连卫星上网
Guan Cha Zhe Wang· 2025-11-11 06:13
Core Insights - Apple is pursuing a satellite internet strategy, planning to introduce 5G NTN (Non-Terrestrial Network) technology in the upcoming iPhone model [1] - The company has been developing its satellite capabilities for about a decade, initially aiming to replace traditional cellular networks entirely [1][7] - Apple has expanded its satellite services, including emergency SOS features and non-emergency satellite messaging, relying on Globalstar's satellite network [2][4] Group 1 - Apple is developing multiple satellite functionalities, including APIs for third-party developers, satellite-enabled Apple Maps, and enhanced satellite messaging that supports image transmission [5] - Significant upgrades to Globalstar's satellite infrastructure are necessary to achieve these functionalities, with Apple providing financial support [6] - Internal debates exist within Apple regarding whether to build its own satellite services, with a growing consensus against becoming a telecom operator [7] Group 2 - Despite internal debates, there are strong reasons for Apple to continue developing its satellite capabilities, as satellite communication may become a mainstream technology for mobile connectivity [8] - Apple's current satellite agreements are primarily compatible with Globalstar, limiting flexibility in switching suppliers [8] - The strategy includes offering core satellite functionalities as free services to boost iPhone sales while charging for advanced features through partnerships with telecom operators or satellite service providers [8] Group 3 - The competitive landscape is changing, with Globalstar facing financial pressures and potential acquisition interest from SpaceX [8] - A partnership with SpaceX could facilitate the launch of premium satellite service packages, including voice calls, video chats, and web browsing via satellite [9]
iPhone Air卖不动,库克挥泪砍产线…这也就刚卖了一个月
Sou Hu Cai Jing· 2025-11-11 04:45
Core Insights - The iPhone Air has faced significant challenges since its launch, leading to the decision by Apple to halt production due to poor sales performance and market reception [1][2][4] Sales Performance - iPhone Air's initial sales were disappointing, with activation numbers in the first week exceeding only 50,000 units, which is less than one-tenth of the iPhone 17 Pro Max's performance [1] - In major online sales channels like JD.com and Tmall, iPhone Air's sales lagged behind both the iPhone 17 series and the older iPhone 16 models, failing to make it into the top ten small-screen sales rankings [2] Product Features and Consumer Reception - The iPhone Air was designed as a "non-Pro flagship," aiming to reduce features while maintaining essential components like the A-series chip and main camera, but this strategy did not resonate with consumers [6] - Key features were stripped down, including the removal of high-refresh screens, titanium alloy, and multiple camera options, leading to a perception of the device as outdated [6][11] - User feedback highlighted significant issues with battery life and performance, with many reviews criticizing the device's value proposition compared to the Pro Max [5][8] Market Dynamics - The iPhone Air's inability to leverage Apple's ecosystem effectively contributed to its lack of traction, as it did not stimulate accessory sales or developer interest [11][12] - The exit of the iPhone Air from the market has created an opportunity for domestic brands to fill the gap in the lightweight flagship segment, which they have already capitalized on with competitive offerings [13][14] Future Prospects - Although the iPhone Air 2 project has been removed from the main production schedule, internal development of prototypes is ongoing, indicating that Apple may revisit this product line in the future [17]
iPhone Air卖不动,库克挥泪砍产线…这也就刚卖了一个月
量子位· 2025-11-11 04:24
Core Viewpoint - The iPhone Air has faced significant challenges since its launch, leading to production cuts and a lack of consumer interest, ultimately resulting in its withdrawal from the market [5][25][31] Market Response - The iPhone Air's initial sales were disappointing, with only over 50,000 activations in its first week, which is less than one-tenth of the iPhone 17 Pro Max's performance [5] - In major online sales channels like JD and Tmall, the iPhone Air's sales lagged behind both the iPhone 17 series and the older iPhone 16 models, failing to make it into the top ten of small-screen bestsellers [6] - On Amazon, the iPhone Air received a rating of only 4.4, with many users citing serious battery and performance issues compared to the Pro Max [8] Product Positioning - Apple aimed to create a "non-Pro flagship" by simplifying features, removing high-refresh screens and advanced camera capabilities, while retaining the A-series chip and main camera [12] - However, the iPhone Air's stripped-down features did not meet consumer expectations, leading to a perception of it being underwhelming and overpriced compared to the iPhone 17 Pro, which is only $100 more but offers significantly better specifications [15][16] User Experience Issues - The removal of the physical SIM card slot in favor of eSIM led to complications for users in regions where eSIM is not widely supported, causing frustration and connectivity issues [19][20] - The iPhone Air lacked unique features or configurations that could stimulate accessory development or software adaptation, making it less appealing to consumers [22][23] Competitive Landscape - The withdrawal of the iPhone Air has created a gap in the "light flagship" market, which domestic brands like Xiaomi, OPPO, and Honor have already capitalized on, offering competitive products with strong ecosystems [26][27] - Huawei has quickly responded by launching the Mate 70 Air, which is thinner and lighter at a lower price point, indicating a swift shift in market dynamics following Apple's retreat [28][29] Future Prospects - Although the iPhone Air 2 project has been removed from the main production schedule, internal development continues, with plans for improvements in weight, battery capacity, and camera performance [31][32] - The potential for a future return of the iPhone Air remains, though it may not happen soon [33]
What It’s Like Watching YouTube on Samsung’s $1,799 Galaxy XR Headset
CNET· 2025-11-11 03:51
Now, of course, let's check out YouTube because Google's making a big deal out of YouTube, and YouTube is not available as an app on Vision Pro. What it has here is not just a nice layout, but the ability to watch a lot of immersive content on the 4K displays on this headset. This is that type of like Vision Pro type display quality.Um, and you can drag it to a whole bunch of different sizes. There's also an expanded view that gives you um not just the video, but it also gives you some of the associated rel ...
苹果卫星互联网战略曝光
财联社· 2025-11-10 10:42
以下文章来源于财联社AI daily ,作者史正丞 财联社AI daily . 财联社及科创板日报旗下产品——未来已来,AI前沿,独家、深度、专业! 苹果的十年求索 这些服务将那些满足条件的iPhone(现在还包括Apple Watch Ultra 3)连接到全球星公司(Globalstar)的卫星。后者规模较小,卫星也 日益老化,所以苹果还额外出资十多亿美元帮助其更新卫星网络。 古尔曼介绍称,苹果公司大约在10年前开始布局卫星业务,并从谷歌母公司Alphabet挖来两位顶级卫星工程师探索这一领域的可能性。 与Apple Watch、Vision Pro等产品刚立项时类似, 苹果一开始的目标极为激进——让iPhone直接连接卫星,完全绕开电信运营商 。随着 产品面临商业化落地的压力,真正推出的功能变得相当克制。 种种迹象显示,随着苹果公司的卫星互联网战略伙伴可能被SpaceX收购,一场与卫星通讯有关的范式转变即将到来。 2022年,苹果在iPhone 14上首发了紧急SOS功能,允许没有蜂窝信号的用户通过卫星联系紧急救援。2023年,苹果又与第三方伙伴合作 推出基于卫星的道路救援服务。在近期的更新中,iPho ...
大摩力挺苹果机器人后来居上:这是与特斯拉的Optimus的错位竞争
Zhi Tong Cai Jing· 2025-11-07 14:12
Core Insights - Morgan Stanley is optimistic about Apple's potential in the robotics sector, viewing it as a new growth opportunity that could contribute 10%-25% to Apple's current stock price and potentially generate $133 billion to $293 billion in revenue by 2040 [2][14]. Group 1: Apple's Robotics Business Potential - The report highlights that Apple's robotics business could reach $133 billion in revenue by 2040, representing 32% of current revenue, with an optimistic scenario approaching $293 billion [2][13]. - Apple's unique positioning as a "systems integrator" allows it to leverage its existing ecosystem of over 2.3 billion devices, transforming existing technologies into core competencies for robotics [5][8]. - The market for robotics is projected to grow significantly, potentially reaching $5 trillion by 2050, indicating a transformative shift in productivity [4]. Group 2: Innovative Product Development - The first product, a desktop robot named J595, is set to launch in 2027 and is designed as a "virtual companion" with advanced interaction capabilities [6][7]. - Apple's robotics strategy includes a comprehensive product matrix, ranging from smart home control panels to humanoid robots, ensuring a wide market coverage [7][8]. Group 3: Competitive Advantages - Apple's approach to robotics involves reusing legacy technologies from past projects, which helps mitigate the long R&D cycles typical in the robotics industry [8][9]. - The company benefits from a vast dataset derived from its 1.4 billion iPhone users, enhancing the training of its robotics models [9][10]. - Privacy is a key focus, with Apple implementing a unique "on-device processing" strategy to address user concerns about data security [10]. Group 4: Market Integration and User Experience - In future households, Apple robots are envisioned as integral companions, enhancing daily life through seamless integration with other Apple devices [11][12]. - The revenue model for Apple's robotics business will not only rely on hardware sales but also on AI subscription services and other ancillary services, following the successful "hardware to services" strategy [13][14]. Group 5: Competitive Strategy - Apple is not competing directly with Tesla's humanoid robots but is instead carving out a niche in the market by focusing on emotional interaction and ecosystem integration [16].
Apple nears deal to pay Google roughly $1 billion a year for Siri AI model
BusinessLine· 2025-11-06 05:30
Core Insights - Apple Inc. is planning to utilize a 1.2 trillion parameter AI model from Google to enhance its Siri voice assistant, marking a significant shift in its AI strategy [1][3][11] Partnership Details - Apple is finalizing an agreement with Google that will cost approximately $1 billion annually for access to Google's AI technology [2] - The partnership aims to rebuild Siri's underlying technology, with the new features expected to launch next spring [5][12] Technical Advancements - The Google model's 1.2 trillion parameters significantly exceed Apple's current 150 billion parameter model, enhancing Siri's ability to process complex data [3][6] - Google's Gemini model will specifically manage Siri's summarizer and planner functions, while some features will still rely on Apple's in-house models [8] Development and Future Plans - Apple is concurrently developing its own 1 trillion parameter cloud-based model, aiming for consumer applications as early as next year [12] - Despite the partnership, Apple intends to eventually replace Google's technology with its own solutions, indicating a long-term strategy to regain AI leadership [12][13] Market Impact - Following the news of the partnership, shares of both Apple and Alphabet saw a brief increase, reflecting positive market sentiment [5] - The collaboration is seen as a recognition of Apple's lag in AI capabilities, as it seeks to catch up with competitors [11] Regional Considerations - Apple is also working on a localized version of Siri for China, which will not rely on Google's technology due to regulatory restrictions [13][14]
网页搜索应用也可跨全平台,苹果回应“将推出网页版AppStore”
Xin Lang Ke Ji· 2025-11-04 08:03
Core Insights - Apple is reportedly set to launch a fully functional web version of the App Store, accessible at apps.apple.com, which closely resembles the content of the native App Store application [9] - The new website allows users to browse and search for apps across various categories, including camera, entertainment, and health, and supports cross-platform navigation [9] - Prior to this update, the apps.apple.com domain only displayed individual app pages, lacking the search and categorization features now available [9] Financial Impact - The App Store is a significant revenue source for Apple, with the company charging a fee of 15% to 30% on downloads, commonly referred to as the "Apple tax" [10] - According to a recent report cited by Apple, the App Store is projected to generate $1.3 trillion in developer revenue and sales by 2024 [10]
Apple’s Vision Pro Personas: Could Our Virtual Selves Exist on iPhones? | All Things Mobile
CNET· 2025-11-03 13:00
Technology & Products - Apple Vision Pro, priced at $3,500, offers a compelling pseudo-realistic representation of users through personas, which is considered a key feature [2][10] - VisionOS 26 update enables personas to appear and collaborate with other Vision Pro users in the same virtual space, advancing teleresence concepts [3] - Apple utilizes Gaussian splatting, a technology also employed by Meta, to create realistic 3D holographic appearances for personas [5] - While Persona scans currently require Vision Pro, there is potential for phone-based scanning, though Apple has no announced plans [6][7] Identity & AI - The industry acknowledges the rapid advancement of AI, including deep fakes, which raises concerns about identity fragmentation [8][9] - Apple's Persona technology focuses on maintaining a one-to-one mapping of existing identity, contrasting with the potential for AI-generated virtual identities [9] Future Implications - The industry anticipates a future where interactions involve a mix of real, virtual, teleresence, and AI entities, with Personas serving as a stepping stone [10] - The development of smart glasses is expected, potentially incorporating technologies from Vision Pro and enabling teleresence capabilities [3][4]
苹果新高背后:揭秘万亿产业链上的投资密码
格隆汇APP· 2025-11-03 11:41
当你在凌晨的微光中刷着手机,焦急等待新款iPhone 17的预购时,数千公里外,中国郑州的富士康工厂正灯火通明。全新的iPhone 17手 机,正以每分钟数百台的速度,从智能化生产线上流淌而出,即将飞向全球。 你手中的这部精密设备,远非"美国设计,中国组装"那么简单。它的背后,是一个深度整合、年产值超过4000亿人民币的庞大产业链,而 中国企业,正是这条链条上不可或缺的"隐形脊梁"。 这波iphone 17销量爆发的风口, 格隆汇研究院早有前瞻预判,精准锁定了国内苹果产业 链的主线 趋势。 01 曾几何时,苹果试图推行"去中国化",将产业链向东南亚其他地区转移。然而,现实给了他们沉重的一课。 "果链 "的广度与深 度: 数据显示,全球超过90%的苹果产品由中国组装。在苹果公布的全球前200名核心供应商名单中,中国企业的数量逐年攀升,早已超过50 家,如果算上它们的子公司和工厂,这个网络更是高达上千家。这不仅仅是"数量",更是"质量"的体现。从机身的铝金属框架,到屏幕的玻 璃盖板,从精密的声学元件,到复杂的摄像头模组,中国供应商已经渗透到苹果产品的"神经末梢"。 "郑州速度"与"果链生态"的魔力: 为什么苹果离 ...