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无糖茶山寨品已下架,涉事企业被罚18万元
Xin Jing Bao· 2025-12-15 04:12
持续火热的即饮茶,成为各大品牌争相发力的热门品类。与此同时,一些山寨产品也陆续出现,扰乱市 场秩序。今年7月15日,新京报刊发《想买东方树叶,收到"东方爽茶"?起底"山寨大牌"无糖茶》一文 (全文链接:https://m.bjnews.com.cn/detail/1752582640168549.html)。报道显示,有多位消费者表示曾 购买过"东方爽茶""东方元甄"等产品,且以为它就是"东方树叶",因此上当受骗。 时隔数月,记者再次回访发现,报道涉及的山寨产品已全部下架,涉事企业也被处以18万元罚款。有监 管部门提示,购买食品时,务必仔细核对商品名称、商标、生产厂家、包装细节等信息,注意观察字体 清晰度、图案印刷质量及包装密封情况,避免因外观相似而盲目选购。 "东方爽茶"全部下架 即饮茶通常指瓶装茶饮料,依据产品含糖或不含糖的不同属性,可分为有糖即饮茶与无糖即饮茶两类。 需要明确的是,仅添加代糖的产品,因符合国标中对于"无糖"宣称的要求,也被划分为无糖即饮茶产 品。 饮料行业的山寨现象一直存在。除了农夫山泉外,可口可乐、元气森林、三得利、果子熟了等品牌都曾 遭遇山寨问题。随着无糖茶饮日益走红,该品类也成为这 ...
9点1氪丨小米公司辟谣不让卖小米;ChatGPT成人模式或于明年一季度上线;罗马仕公司被罚没超124万元
3 6 Ke· 2025-12-13 01:21
Group 1 - The National Market Supervision Administration has proposed a guideline requiring car sales to be clearly priced, prompting responses from major automakers like BYD, Xpeng, and BAIC [2][3] - Xiaomi has clarified that it does not prohibit the sale of its products, countering claims of misinformation regarding its brand [1][2] - OpenAI's CEO announced that the adult mode for ChatGPT is expected to launch in the first quarter of 2026, focusing on improving age prediction capabilities first [1][2] Group 2 - Shenzhen Romashi Technology Co., Ltd. was fined over 1.24 million yuan for violating mandatory certification regulations and false advertising [2] - JD.com plans to invest 22 billion yuan over the next five years to provide 150,000 "delivery personnel homes" [7] - Lululemon reported a 7% year-on-year increase in global net revenue for Q3 of fiscal year 2025, reaching 2.6 billion USD [18] Group 3 - The first fully autonomous humanoid robot tour guide solution was launched, integrating various advanced capabilities for diverse applications [8] - Retatrutide, a new weight loss drug from Eli Lilly, showed promising results in clinical trials, with participants losing an average of 23.7% of their body weight [9][10] - NVIDIA's CEO stated that artificial intelligence could potentially increase global GDP fivefold [10] Group 4 - OpenAI released the latest version of its AI model, GPT-5.2, in response to competitive pressures in the generative AI field [22][23] - Samsung launched its first tri-fold smartphone, Galaxy Z Trifold, in South Korea, priced at approximately 1.72 million KRW [22]
2025年第49周:食品饮料行业周度市场观察
艾瑞咨询· 2025-12-13 00:07
Group 1 - The pre-prepared food market is experiencing a paradox of consumer trust issues and capital enthusiasm, driven by urbanization and the demand for convenient dining [3][4]. - The "zero additives" concept is being phased out in favor of "clean label" standards, emphasizing ingredient transparency and natural prioritization [5][6]. - The energy drink industry is undergoing rapid transformation with ingredient innovation and scene segmentation, focusing on health trends and diverse flavors [7][8]. Group 2 - The nut import market in China is projected to reach $2.386 billion in 2024, with a significant increase in demand for high-end varieties like pistachios [10]. - The beverage market is facing a downturn, with sales declining due to the rise of on-demand drink services and aggressive pricing strategies [14][15]. - The convenience food industry in China is shifting towards value creation, with a market size expected to grow from 673.6 billion yuan in 2023 to 960.3 billion yuan by 2026 [18]. Group 3 - The dairy industry is seeing a shift from ambient milk to fresh milk, with companies like Bright Dairy exploring new growth areas in the pet food market [20]. - Wangwang is facing challenges in the milk market, prompting the company to diversify into AD calcium milk to regain market share [21]. - The plant-based food sector is experiencing a downturn, with companies focusing on technological innovation and localization to meet market demands [17]. Group 4 - JD.com is enhancing its pre-prepared food strategy, aiming to strengthen its supply chain and align with the growing demand for ready-to-eat meals [31]. - China Resources Beverage is entering the ready-to-drink coffee market, competing against established brands like Nestlé and Starbucks [32]. - Wanglaoji is diversifying into the functional beverage market by acquiring distribution rights for Red Bull in southern China, aiming for significant sales growth [33].
用东方树叶养出“茶菌宠物”?农夫山泉回应
新浪财经· 2025-12-12 09:44
12月11日,据经视直播报道,农夫山泉客服人员对此回应称,茶叶饮料开瓶后应当天尽快 饮用,产品若出现"茶菌"不建议继续饮用。若消费者在未开瓶产品中发现异物,可直接与 客服联系。 网友在社交平台上晒出的东方树叶"茶菌宠物" 这场"养菌热潮"源于网友的意外发现。有用户称,将饮用过半的东方树叶置于常温环境数 日后,茶汤中自然生成絮状或团状菌体,因其形态独特便开发出"培育教程",宣称"无需接 种,靠茶叶养分就能生长"。 东方树叶又被网友玩出了新花样——把东方树叶丢车里几天,就能养出"茶宠菌"。 近期,社交媒体上流传的东方树叶"培育攻略"引发热议。网友晒出的图片显示,开瓶后的 东方树叶中出现白色半透明球形菌团,最大直径达乒乓球大小,不少人将其当作"天然茶 宠"把玩。 对于这种"茶菌"是如何形成的,天津师范大学生命科学学院教师陈炫同向经视直播指出, 这类菌团多由空气中的霉菌孢子萌发形成,可能混杂曲霉等有害菌种,伴随茶汤浑浊、产生 异味。"这绝非可把玩的'茶菌',而是微生物污染的信号。" 作为现象主角的东方树叶,是农夫山泉2011年推出的无糖茶品牌,以"0糖0卡0防腐剂"为 卖点,历经"最难喝饮料"争议后于近年逐步逆袭为市 ...
用东方树叶能养茶菌?农夫山泉:有异常立即停止饮用
Xin Lang Cai Jing· 2025-12-12 05:23
12月12日,有网友晒出图片,开瓶后的东方树叶中出现白色半透明球形菌团,最大直径达乒乓球大小, 不少人将其当作"天然茶宠"把玩。 责任编辑:杨赐 12月12日,有网友晒出图片,开瓶后的东方树叶中出现白色半透明球形菌团,最大直径达乒乓球大小, 不少人将其当作"天然茶宠"把玩。 另有用户晒出攻略,将饮用过半的东方树叶置于常温环境数日后,茶汤中自然生成絮状或团状菌 体,"无需接种,靠茶叶养分就能生长"。 对于上述情况,农夫山泉官方客服向新浪财经表示:"只是普通饮品,若有异常请立即停止饮用"。 另有用户晒出攻略,将饮用过半的东方树叶置于常温环境数日后,茶汤中自然生成絮状或团状菌 体,"无需接种,靠茶叶养分就能生长"。 对于上述情况,农夫山泉官方客服向新浪财经表示:"只是普通饮品,若有异常请立即停止饮用"。 责任编辑:杨赐 ...
用东方树叶养出“茶菌宠物”?农夫山泉工作人员回应
Xin Lang Cai Jing· 2025-12-12 04:10
智通财经记者 | 宋佳楠 他特别强调,民间传统发酵的"红茶菌"是人工可控环境下的醋酸菌与酵母菌复合体,与自然滋生的不明 菌团有本质区别,后者误食可能引发腹泻、过敏等问题,尤其需避免老人儿童接触。 作为现象主角的东方树叶,是农夫山泉2011年推出的无糖茶品牌,以"0糖0卡0防腐剂"为卖点,历经"最 难喝饮料"争议后于近年逐步逆袭为市场龙头。其产品采用Log6级别无菌冷灌装技术(每百万瓶产品中 微生物污染风险低于1瓶),配料仅含茶叶、水及食品调节剂。 除了用东方树叶养"茶菌宠物",此前不少网友还开辟出这款茶饮的其他另类用法。例如有消费者选择绿 茶、茉莉花茶口味的东方树叶,冷藏后用化妆棉浸湿敷于晒后泛红的面部,据称能利用茶叶中的茶多酚 近期,社交媒体上流传的东方树叶"培育攻略"引发热议。网友晒出的图片显示,开瓶后的东方树叶中出 现白色半透明球形菌团,最大直径达乒乓球大小,不少人将其当作"天然茶宠"把玩。 12月11日,据经视直播报道,农夫山泉客服人员对此回应称,茶叶饮料开瓶后应当天尽快饮用,产品若 出现"茶菌"不建议继续饮用。若消费者在未开瓶产品中发现异物,可直接与客服联系。 网友在社交平台上晒出的东方树叶"茶菌宠 ...
给百亿巨头“贴标”,净赚超1亿,70后苏州夫妇要敲钟了
3 6 Ke· 2025-12-12 00:27
Core Viewpoint - Jiangtian Technology, a leading label printing company, has successfully entered the Beijing Stock Exchange, showcasing its growth and potential in the packaging industry, driven by its deep connections with major consumer brands and innovative printing technologies [1][5][19]. Financial Performance - Jiangtian Technology's revenue has shown consistent growth, with figures of 3.84 billion yuan in 2022, 5.08 billion yuan in 2023, and projected 5.38 billion yuan in 2024, while net profits have increased from 74.45 million yuan in 2022 to over 100 million yuan in 2024 [3][4]. - The company's gross margin has remained stable above 28%, reaching 30.95% in 2023 [3][4]. Business Structure - The company primarily focuses on two product categories: film-based and paper-based adhesive labels, which together contribute over 90% of its revenue [9][10]. - In 2024, film-based labels generated 4.28 billion yuan, accounting for 79.81% of total revenue, while paper-based labels contributed 793.75 million yuan, making up 14.79% [10]. Client Relationships - Jiangtian Technology has established strong ties with major clients, including Nongfu Spring, Unilever, and Procter & Gamble, with Nongfu Spring alone contributing 42.02% of revenue in the first half of 2025 [13][14]. - The company has a high concentration of accounts receivable, with over 98% of receivables aging within one year, indicating a strong cash flow position [13]. Market Position and Strategy - Jiangtian Technology has positioned itself as a comprehensive label service provider, expanding its client base beyond traditional beverage and daily chemical sectors to include emerging brands like Heytea [19][17]. - The company has invested in advanced printing technologies, enhancing its competitive edge and ability to meet the evolving demands of high-end clients [19][20]. Industry Trends - The food packaging sector is experiencing a capital influx, with companies like Jiangtian Technology benefiting from the rising demand for functional and aesthetically pleasing packaging solutions [19][22]. - The trend of "selling shovels" in the packaging industry highlights the growing recognition of upstream suppliers' value, as they play a crucial role in supporting consumer brands [19][22].
过去10年,顶级富豪们都怎么赚钱?
商业洞察· 2025-12-10 09:51
以下文章来源于每日人物 ,作者每人作者 轻商业,懂生活。 来源: 每日人物(ID:meirirenwu) ------------------------------- 作者: 常芳菲 每日人物 . 编辑:Yang 财富的座次,一直是时代最真实的刻度。 从王健林、许家印在房地产的黄金时代登顶,到马云、张一鸣在移动互联网浪潮中称雄,再到卖水 的钟睒睒以5300亿身家追平纪录,首富的名字变迁,映照着一部中国商业的浮沉史。 当房地产富豪从财富榜上成批消失,靠"情绪"挣钱的新贵们已经坐上了牌桌——泡泡玛特、老铺黄 金、卡游。这些曾被主流资本拒之门外的生意,正靠着为年轻人提供丰沛的情绪价值,划出了收入 与利润陡峭的增长曲线,并将它们的创始人一举推上财富榜。 我们回顾了从2015年到2025年的胡润中国百富榜,试图看清这10年间中国的财富流向和消费变 迁。 01 新贵上桌 财富的流向,始终吸引着所有人的目光。每一年,这个榜单总有新贵上桌,在一定程度上代表了当 时最有潜力的行业机遇,与财富浪潮最汹涌的浪头。 显然,在2025年,最高的浪头是"情绪"。 新人们的榜首是老铺黄金的徐高明、徐东波父子,以695亿元财富排名第71; ...
2025饮料新品TOP100:元气森林、农夫山泉、康师傅、统一激战新品、乳饮退潮谁来补位?
Tai Mei Ti A P P· 2025-12-09 07:09
文 |马上赢情报站 2025年已经接近尾声,未来两周马上赢情报站也将开启"年终盘点模式"。与往年类似,今年的年终盘点系列依然从饮料新品开始,通过回顾2024年12 月-2025年11月饮料市场的TOP100单品,以及与上一年同一时间段的对比,来观察在过去一年,饮料市场有什么新的趋势与走向。在下一周,我们将对饮 料各类目中的TOP集团及其份额变动进行盘点,敬请关注! 本次盘点拉取的时间、TOP100新品选取方式、特别说明及数据说明如下: 时间: 2024年12月-2025年11月为整体(下文记作MAT202511或MAT2511,即自2025年11月起算向前回滚12个月),同比时间周期则为2023年12月-2024年11月为 整体(下文记作MAT202411或MAT2411,即自2024年11月起算向前回滚12个月) TOP100选取方式: 将所有在时间周期内上市的SKU,以其在饮料大类中的销售额市占率进行降序排列,取前100个SKU,限制条件为不含自有品牌产品、不含组合装(内装 数>1的套组、箱、礼盒等),数据模型为马上赢全量门店模型。 特别说明: Top100新品上市时间虽然都在期内,但实际上市时间各不相同 ...
困在“舒适区”的日系饮料,如何错失中国饮料市场?
Xin Lang Cai Jing· 2025-12-09 05:39
三得利在推广乌龙茶时,不仅将产品命名为具有中国传统韵味的"乌龙茶",还在广告中融入孙悟空等中国传统文化符号,让消 费者在潜移默化中产生"亲切感";养乐多则直接采用汉字标识,包装以中国红为主色调,配合"肠道健康"的功能性宣传,成功 打入中国家庭消费场景;味全每日C更是在包装上突出"每日鲜榨"的视觉元素,通过"当天生产、当天配送"的宣传话术,塑造 出"新鲜本土化"的品牌形象。 文|食安时代 日系饮料凭借先进的生产技术、成熟的品牌运营和精准的渠道布局在中国市场掀起热潮,三得利乌龙茶、养乐多乳酸菌饮料、 味全每日C等产品在细分品类中占据主导地位。 近五年来,中国饮料市场进入"修罗场"模式,本土品牌凭借快速创新、渠道下沉和精准营销强势崛起,日系饮料却逐渐陷入增 长停滞,市场份额持续萎缩。 品牌"本土化"的边界何在?当"伪装"反噬信任 日系饮料在进入中国市场初期,深谙"本土化"对于消除文化隔阂的重要性,采取了一系列更具针对性的策略。 根据麦肯锡2020中国消费者调查报告显示,许多人会把很早以前进入中国市场的国际品牌误当成本土品牌,半数消费者认为七 喜(7-Up)是中国品牌,49%的消费者认为日本养乐多(Yakult)是中 ...