证券代码： 301001 证券简称：凯淳股份 上海凯淳实业股份有限公司投资者关系活动记录表 | --- | --- | --- | --- | |----------------|----------------------------------------|-------------------------------------|-----------------------------------------------------------------| | | | | | | 投资者关系活动 | | 特定对象调研 | □ 分析师会议 | | 类别 | □ 媒体采访 | | □ 业绩说明会 | | | □ 新闻发布会 □ 现场参观 | | □ 路演活动 | | | □ 其他 | | （请文字说明其他活动内容） | | 参与单位名称及 | 周宇 | | 农银汇理基金管理有限公司 | | | 项周瑜 | 德邦资管 | | | 人员姓名 | 赵越峰 | 东方证券 | | | | 罗小翼 | 东证自营 | | | | 杨妍 | 东方证券 | | | | 董亮 | 亿衡投资 | | | | | | | | ...

上海凯淳实业股份有限公司 2022 年第三季度报告 证券代码：301001 证券简称：凯淳股份 公告编号：2022-041 上海凯淳实业股份有限公司 2022 年第三季度报告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、误导性陈述或重大遗漏。 重要内容提示： 1.董事会、监事会及董事、监事、高级管理人员保证季度报告的真实、准确、完整，不存在虚假记载、误导性陈述或重 大遗漏，并承担个别和连带的法律责任。 2.公司负责人、主管会计工作负责人及会计机构负责人(会计主管人员)声明：保证季度报告中财务信息的真实、准确、 完整。 3.第三季度报告是否经过审计 （一） 主要会计数据和财务指标 公司是否需追溯调整或重述以前年度会计数据 □是 否 | | 本报告期 | 本报告期比上年同期 | 年初至报告期末 | 年初至报告期末比上 | | --- | --- | --- | --- | --- | | | | 增减 | | 年同期增减 | | 营业收入（元） | 180,233,971.44 | 8.17% | 490,911,846.62 | -10.24% | | 归属于上市公司股东 | -4, ...

Financial Performance - The company's operating revenue for the first half of 2022 was ¥310,677,875.18, a decrease of 18.30% compared to ¥380,287,923.63 in the same period last year[22]. - The net profit attributable to shareholders was a loss of ¥14,532,637.98, representing a decline of 142.97% from a profit of ¥33,816,510.79 in the previous year[22]. - The net cash flow from operating activities was ¥6,601,055.93, down 76.66% from ¥28,284,687.40 in the same period last year[22]. - The basic earnings per share were -¥0.18, a decrease of 133.96% compared to ¥0.53 in the previous year[22]. - Total assets at the end of the reporting period were ¥1,038,328,797.93, a decrease of 2.80% from ¥1,068,284,448.74 at the end of the previous year[22]. - The net assets attributable to shareholders were ¥809,843,765.48, down 2.79% from ¥833,115,642.78 at the end of the previous year[22]. - The company reported a non-recurring gain of ¥3,270,377.02, primarily from government subsidies[26]. - The weighted average return on net assets was -1.76%, a decrease of 5.79% from 4.03% in the previous year[22]. Revenue Sources - The company's sales revenue from Tmall in the first half of 2022 was approximately ¥124.19 million, accounting for 39.97% of total revenue, an increase of 14.07% from ¥98.50 million in the same period of 2021[41]. - Sales revenue from JD.com was approximately ¥28.05 million, accounting for 9.03% of total revenue, a decrease of 2.30% from ¥43.10 million in the same period of 2021[41]. - The company's revenue model includes three main services: brand online sales service, brand online operation service, and customer relationship management service[42]. Market Trends and Strategy - The overall e-commerce market in China is expected to continue growing, with significant opportunities in lower-tier cities as disposable income increases[37]. - The company is focusing on digital transformation and strategic investments in talent and technology to enhance its market strategy[31]. - The company aims to continue expanding its partnerships with platforms and innovate in digital and intelligent operations to drive brand growth[39]. Risk Management - The company has disclosed potential risks and corresponding measures in its report, urging investors to pay attention to these risks[4]. - The company faces risks from intensified industry competition, which may affect its pricing power and profitability[90]. - The company relies on the market reputation and product quality of its partner brands, which could impact its revenue if these brands face issues[91]. - The company faces risks related to changes in consumer preferences, which can impact brand selection and operational stability[93]. Corporate Governance and Compliance - The company has established a robust internal control system and governance structure to enhance operational compliance and risk management[128]. - The company emphasizes compliance with relevant laws and regulations regarding share repurchase and shareholding increases[161]. - The company has committed to fulfilling its obligations regarding employee social insurance payments[167]. Social Responsibility and Sustainability - The company actively engages in social responsibility, including creating over 50 job opportunities in collaboration with local communities from 2017 to 2021[116]. - The company adheres to green and sustainable development principles, actively promoting energy efficiency and carbon reduction initiatives[120]. - The company implements a "green office" policy, advocating for paperless operations and the use of environmentally friendly office products[120]. Future Outlook - The company expects a revenue growth of 25% for the second half of 2022, driven by new product launches and market expansion strategies[140]. - The company plans to expand its market presence in Southeast Asia, targeting a 10% market share by the end of 2023[138]. - A strategic acquisition of a local competitor is anticipated to enhance the company's product offerings and market reach, expected to be finalized by Q4 2022[140]. Shareholder Commitments - The actual controller and major shareholder Wang Li committed not to transfer or entrust others to manage shares for 36 months from the IPO date[133]. - The commitments ensure that the major shareholders maintain a significant stake in the company for a defined period, promoting stability[134]. - The company has established a framework for managing share transfers by directors and senior management, limiting annual transfers to 25% of their holdings[136].

Revenue and Profit - Revenue for Q1 2022 was ¥144,529,595.07, a decrease of 17.41% compared to ¥174,997,519.65 in the same period last year[3] - Net profit attributable to shareholders was -¥9,289,239.34, representing a decline of 164.61% from ¥14,376,979.37 in Q1 2021[3] - Basic and diluted earnings per share were both -¥0.120, down 150% from ¥0.240 in the previous year[3] - Total operating revenue for Q1 2022 was RMB 144,529,595.07, a decrease of 17.4% compared to RMB 174,997,519.65 in the same period last year[18] - The net profit for Q1 2022 was -9,289,239.34 CNY, a significant decrease from the net profit of 14,376,979.37 CNY in the same period last year, representing a decline of approximately 164.7%[19] - The total profit for Q1 2022 was -8,418,140.82 CNY, compared to 18,879,693.61 CNY in Q1 2021, indicating a decrease of about 144.6%[19] - Operating income for Q1 2022 was -8,995,917.01 CNY, down from 18,499,067.08 CNY in Q1 2021, reflecting a decline of approximately 148.7%[19] - The total comprehensive income for Q1 2022 was -9,486,507.76 CNY, down from 14,442,889.97 CNY in the previous year, indicating a decline of approximately 165.7%[20] Cash Flow - Operating cash flow increased significantly to ¥20,847,706.71, a rise of 706.12% compared to ¥2,586,183.78 in Q1 2021[3] - Cash flow from operating activities generated a net inflow of 20,847,706.71 CNY, an increase from 2,586,183.78 CNY in the previous year, marking a growth of about 706.5%[23] - Cash flow from investing activities resulted in a net outflow of -197,104,017.67 CNY, compared to -327,646.00 CNY in the same period last year, indicating a larger outflow[23] - Cash flow from financing activities showed a net inflow of 8,817,898.14 CNY, contrasting with a net outflow of -17,116,365.28 CNY in Q1 2021, representing a turnaround[23] Assets and Liabilities - Total assets at the end of Q1 2022 were ¥1,017,190,579.87, a decrease of 4.78% from ¥1,068,284,448.74 at the end of the previous year[3] - Total assets as of March 31, 2022, were RMB 1,017,190,579.87, down from RMB 1,068,284,448.74 at the beginning of the year, a decrease of 4.8%[16] - Total liabilities decreased to RMB 193,561,444.86 from RMB 235,168,805.96, a reduction of 17.7%[15] Expenses - Research and development expenses rose by 54% to ¥2,597,945.61, reflecting increased investment in R&D[7] - Sales expenses increased by 52% to ¥35,671,233.16, primarily due to higher promotional costs and personnel expenses[7] - Research and development expenses increased to RMB 2,597,945.61 from RMB 1,690,499.53, an increase of 53.8% year-over-year[18] - The company reported a significant increase in sales expenses to RMB 35,671,233.16 from RMB 23,417,569.87, an increase of 52.3% compared to the previous year[18] Cash and Cash Equivalents - Cash and cash equivalents decreased by 43% to ¥218,802,476.17, mainly due to increased structured deposits[7] - The company's cash and cash equivalents decreased to RMB 218,802,476.17 from RMB 386,706,719.69 at the beginning of the year, representing a decline of 43.4%[13] - The cash and cash equivalents at the end of Q1 2022 were 188,459,776.52 CNY, compared to 101,037,709.08 CNY at the end of Q1 2021, showing an increase of about 86.3%[23] Accounts Receivable and Inventory - Accounts receivable decreased to RMB 178,537,464.51 from RMB 249,235,190.90, a reduction of 28.4%[14] - Inventory decreased to RMB 140,010,372.50 from RMB 149,793,004.61, a decline of 6.0%[14]

Financial Performance - The company's operating revenue for 2021 was ¥830,634,316.65, a decrease of 6.31% compared to ¥886,601,504.83 in 2020[19] - The net profit attributable to shareholders for 2021 was ¥48,402,131.72, down 42.79% from ¥84,610,537.32 in 2020[19] - The net cash flow from operating activities was negative at ¥11,605,229.01, a decline of 115.42% compared to ¥75,266,876.66 in 2020[19] - Basic earnings per share decreased by 51.77% to ¥0.68 in 2021 from ¥1.41 in 2020[19] - Total assets increased by 119.36% to ¥1,068,284,448.74 at the end of 2021, compared to ¥487,008,424.14 at the end of 2020[19] - The net assets attributable to shareholders rose by 145.66% to ¥833,115,642.78 at the end of 2021 from ¥339,131,115.46 at the end of 2020[19] - The weighted average return on equity for 2021 was 13.33%, down from 28.47% in 2020, reflecting a decrease of 15.14%[19] - The company reported a quarterly revenue of ¥283,725,018.22 in Q4 2021, which was the highest among the four quarters[21] - The net profit attributable to shareholders in Q4 2021 was ¥8,996,051.68, showing a recovery compared to lower profits in previous quarters[21] Revenue and Market Trends - The total revenue from the e-commerce service industry in China reached 5.45 trillion yuan in 2020, with a year-on-year growth of 21.88%[33] - The number of online shopping users in China reached 842 million by the end of 2021, accounting for 81.6% of the total internet users[32] - The online retail market in China achieved a total sales volume of 11.76 trillion yuan in 2020, representing a year-on-year growth of 10.9%[29] - The e-commerce transaction service revenue in 2020 was 1.15 trillion yuan, with a growth rate of 36.33%[33] - The internet penetration rate in China reached 73.0% by the end of 2021, an increase of 2.6 percentage points from the end of 2020[31] - The online retail sales of physical goods accounted for 24.9% of the total retail sales of consumer goods in 2020, an increase of 4.2 percentage points from the previous year[29] Investment and Funding - The company raised a total of RMB 510.8 million from its initial public offering, issuing 20 million shares at a price of RMB 25.54 each[43] - The company has committed to invest RMB 22,071,110 in integrated brand services, with only 6.32% of this amount utilized by the reporting period[102] - The investment in digital technology support was RMB 9,153,380, with 18.91% of this amount utilized[102] - The company has fully utilized RMB 13,378,250 allocated for supplementary working capital, achieving 100% investment progress[102] - The total amount of raised funds allocated for projects was RMB 44,602,740, with RMB 16,503,350 utilized by the reporting period[102] Strategic Initiatives - The company is actively investing in technology upgrades, including the Kaynetics e-commerce operation system and marketing automation technologies[44] - The company is expanding its service capabilities through the "Integrated Brand Service Construction" project, enhancing its competitive advantage[49] - The company aims to deepen its service offerings to existing top-tier clients, enhancing service stickiness and stability in performance[66] - The company plans to establish a new brand incubation center to assist emerging brands in achieving online breakthroughs, enhancing its brand portfolio[128] - A consumer insight management center will be created, focusing on big data systems to support personalized marketing and data value extraction[129] Corporate Governance - The company maintains complete independence from its controlling shareholders in terms of assets, personnel, finance, and operations, ensuring a fully autonomous business structure[141] - The company has established an independent financial department with a standardized accounting system, ensuring independent financial decision-making and tax compliance[142] - The company has a clear governance structure with defined roles and responsibilities among the shareholders' meeting, board of directors, and supervisory board[143] - The independent directors of the company actively fulfill their responsibilities and have not raised any objections to board proposals during the reporting period[140] - The company has implemented various channels for investor communication, including dedicated phone lines and online performance briefings[139] Social Responsibility and Sustainability - The company actively engaged in social responsibility initiatives, including disaster relief and community support programs[193] - The company donated 1,000 sets of protective gloves and 500 bottles of alcohol spray to support pandemic control efforts[188] - The company provided medical supplies including 360 protective suits, 600 face shields, and 2,000 medical masks to frontline healthcare workers[188] - Employee welfare initiatives included regular health check-ups and comprehensive insurance plans covering accidents and major illnesses[189] - The company implemented green office practices, promoting paperless operations and recycling to reduce resource consumption[192] Challenges and Risks - The company faces risks from intensified industry competition, which may affect its pricing power and profitability due to the presence of numerous competitors[122] - The company's revenue growth is partially dependent on the market reputation and product quality of its partner brands, which poses a risk if any brand experiences a decline in reputation[123] - The company’s e-commerce service business relies heavily on major platforms like Tmall and JD, which face high market concentration risks[126] - The feasibility of fundraising projects is subject to market changes, potentially affecting their implementation efficiency[127] Employee and Management - The total number of employees at the end of the reporting period was 1,332, with 1,239 from the parent company and 93 from major subsidiaries[170] - The company emphasizes talent development, maintaining a stable core team with extensive industry experience, contributing to its operational success[70] - The company has a total of 12 directors, supervisors, and senior management personnel[160] - The total compensation paid to the company's directors, supervisors, and senior management during the reporting period amounted to CNY 5.5851 million[161] - The company implemented a cash dividend policy, distributing 1.25 CNY per 10 shares, totaling 10,000,000 CNY in cash dividends for the year[176]

Financial Performance - The company's operating revenue for Q3 2021 was CNY 194,766,224.09, a decrease of 14.45% compared to the same period last year[5] - The net profit attributable to shareholders for Q3 2021 was CNY 15,021,361.85, down 62.79% year-on-year[5] - The basic earnings per share for Q3 2021 was CNY 0.25, reflecting a decline of 72.00% compared to the previous year[5] - The net profit for Q3 2021 was CNY 39,406,080.04, a decrease of 26.6% compared to CNY 53,760,096.20 in Q3 2020[25] - Operating profit for Q3 2021 was CNY 47,319,459.69, down 29.8% from CNY 67,380,193.64 in Q3 2020[28] - The total profit for Q3 2021 was CNY 51,119,591.24, a decrease of 29.4% from CNY 72,453,342.79 in Q3 2020[25] - The company recorded a total comprehensive income of CNY 39,234,263.64, down 26.7% from CNY 53,539,328.78 in the previous year[26] Assets and Liabilities - Total assets at the end of Q3 2021 reached CNY 995,493,642.40, an increase of 95.01% from the beginning of the year[9] - Total liabilities decreased by 54.42% for short-term borrowings, amounting to CNY 10,027,254.65[9] - Total current assets amounted to ¥480,348,918.38, with cash and cash equivalents at ¥116,180,149.80 and accounts receivable at ¥202,662,010.68[34] - Total current liabilities were ¥147,877,308.68, with accounts payable at ¥47,412,741.93 and accrued employee compensation at ¥27,064,592.28[35] - Total liabilities amounted to ¥171,247,509.38, indicating an increase of ¥23,370,200.70[36] - The company’s total liabilities and equity reached ¥510,485,414.44, reflecting the adjustments made under the new leasing standards[36] Cash Flow - The net cash flow from operating activities for Q3 2021 was CNY 24,306,694.20, a decrease of 73.53% compared to the previous year[5] - The company reported a net cash inflow from operating activities of CNY 24,306,856.15, down 73.5% from CNY 91,826,694.20 in Q3 2020[30] - Cash and cash equivalents increased by 400.08% to CNY 580,988,396.74 due to the inflow of raised funds[9] - Cash and cash equivalents at the end of Q3 2021 stood at CNY 560,416,494.21, an increase from CNY 144,734,601.05 at the end of Q3 2020[31] Investments and Expenses - R&D expenses rose by 101.27% to ¥5,501,313.39, reflecting increased investment in research and development[10] - Investment income reached ¥3,166,217.26, marking a 100% increase due to new financial investment returns[10] - The company experienced a significant increase in financial expenses, with interest expenses recorded at CNY 867,368.26, down from CNY 1,354,781.13 in the previous year[28] Accounting and Policy Changes - The company has adjusted its accounting policies, leading to a reclassification of lease liabilities and related assets[6] - The company adopted new leasing standards effective January 1, 2021, resulting in a lease liability of ¥23,447,820.14 and a corresponding right-of-use asset of ¥23,476,990.30[37] - The company reported a decrease in other payables by ¥77,619.44 due to adjustments related to the new leasing standards[37] Government Support - The company received government subsidies amounting to CNY 4,194,338.83 for the year-to-date, contributing positively to its financial performance[8] Inventory and Receivables - Accounts receivable decreased to CNY 183,757,107.41 from CNY 202,662,010.68 at the start of the year, indicating improved collection efficiency[18] - Inventory increased to CNY 143,229,913.82 from CNY 122,581,782.26, reflecting a 16.8% rise in stock levels[19] - Contract liabilities increased to ¥4,813,067.5, a rise of 916.30% due to advance payments received under contracts not yet fulfilled[10] Miscellaneous - The third quarter report is unaudited, indicating that the figures may be subject to change upon final audit[38]

Financial Performance - The company's operating revenue for the first half of 2021 was CNY 380,287,923.63, representing a 0.36% increase compared to CNY 378,939,844.87 in the same period last year[20]. - Net profit attributable to shareholders decreased by 12.71% to CNY 33,816,510.79 from CNY 38,738,734.35 year-on-year[20]. - Basic earnings per share fell by 18.46% to CNY 0.53 from CNY 0.65 in the same period last year[20]. - The total comprehensive income for the first half of 2021 was CNY 33,636,861.01, down from CNY 38,959,038.86 in the previous year[172]. - Operating profit for the first half of 2021 was CNY 42,506,379.55, a decline of 13.5% from CNY 49,187,132.71 in the same period of 2020[171]. - The company reported a tax expense of CNY 11,640,161.09, compared to CNY 13,734,545.41 in the first half of 2020[171]. - The total operating costs increased to CNY 338,511,285.38, up 2.5% from CNY 329,465,733.29 in the previous year[171]. Cash Flow and Investments - The net cash flow from operating activities dropped significantly by 55.12% to CNY 28,284,687.40 compared to CNY 63,023,282.38 in the previous year[20]. - The company reported a significant increase in cash flow from financing activities, amounting to ¥449.83 million, compared to a negative cash flow of ¥13.66 million in the previous year[56]. - The cash inflow for operating activities was ¥457,710,620.62, slightly down from ¥480,873,733.12 in the first half of 2020[179]. - The company invested ¥20,000,000.00 in new projects during the first half of 2021, compared to no investments in the same period last year[183]. - The company’s cash flow from investment activities was negative at -¥20,439,306.00, compared to -¥1,955,273.12 in the first half of 2020[183]. Assets and Liabilities - Total assets increased by 98.36% to CNY 966,028,979.11 from CNY 487,008,424.14 at the end of the previous year[20]. - Cash and cash equivalents at the end of the reporting period amounted to ¥593.65 million, representing 61.45% of total assets, a significant increase of 37.59% compared to ¥116.18 million (23.86%) at the end of the previous year[63]. - Accounts receivable decreased by 23.32% to ¥176.67 million (18.29%) from ¥202.66 million (41.61%) year-over-year[63]. - Total liabilities amounted to ¥147,126,712.64, slightly down from ¥147,877,308.68, showing a decrease of about 0.5%[163]. - The company’s short-term borrowings decreased to ¥8,073,287.40 from ¥22,000,000.00, a reduction of approximately 63.3%[163]. Shareholder Information - The company raised a total of ¥510.80 million through its initial public offering, with a net amount of ¥446.03 million after deducting issuance costs[68]. - The total number of shares held by major shareholders remains unchanged at 60 million[144]. - Major shareholders include Wang Li with 39.00% (31,200,000 shares), Xu Lei with 10.50% (8,400,000 shares), and Zhuhai Shengguang Yismeng No. 1 Cultural Investment Partnership with 9.00% (7,200,000 shares)[147]. - The company completed its initial public offering (IPO) of 20 million shares, increasing the total share capital from 60 million to 80 million shares[141]. Business Operations and Market Position - The company provides comprehensive e-commerce services and customer relationship management, covering major online platforms such as Tmall, JD.com, and others[27]. - The company has collaborated with nearly 100 brands, including Swarovski and Unilever, enhancing its service scale and product sales[34]. - The company anticipates continued growth in service demand as consumer spending power increases in lower-tier cities[33]. - The company is recognized as a five-star service provider on Tmall, ranking in the top 6% of certified service providers[36]. - The company’s business model includes brand online sales services, brand online operation services, and customer relationship management services[28]. Research and Development - Research and development expenses surged by 84.57% to ¥3.52 million, reflecting the company's increased investment in R&D[56]. - The company has developed its own e-commerce operation management software (OMS), warehouse management software (WMS), and financial management system (FMS) to ensure data security and operational efficiency[43]. - The company plans to enhance its technology platform and develop a big data system to support personalized marketing and data value extraction[89]. - The company aims to transform its service center into an intelligent customer operation center using AI and machine learning to improve operational efficiency[90]. Social Responsibility and Compliance - The company actively engages in social responsibility initiatives, including donations to underprivileged children and support for pandemic response efforts[108]. - The company employs eight disabled individuals, demonstrating its commitment to social inclusion[108]. - The company has established a comprehensive consumer personal information protection system, ensuring compliance with third-party platform and brand authorization agreements[46]. - The company has not faced any administrative penalties related to personal privacy infringement or other legal risks during the reporting period[46]. Risk Management - The company has disclosed potential risks and countermeasures in its management discussion section[4]. - The company faces risks from intensified industry competition, which may impact pricing power and profitability[81]. - The company plans to strengthen the management of fundraising projects to improve the efficiency of fund utilization[93].