另外，以海南为代表的购物游，哈尔滨、长白山（603099）、阿勒泰、张家口等为代表的冰雪旅游，以意大利、西班牙、澳大利亚、丹麦等为代表的长线 出境游等同样火热。 同程旅行数据显示，春节假期，汕头等热门广东目的地的酒店预订热度同比增幅均超过了80%，增幅位居全国前列；海南全岛春节旅游热度创新高，酒店 预订热度同比增长超70%；米兰、威尼斯等意大利热门目的地酒店预订热度同比增长超200%。 出游热度较高的县域目的地也迎来流量，比如黄山黟县、桂林阳朔县、晋中平遥县、福州平潭县、玉溪澄江市、上饶婺源县等。春节期间，这些区域的酒 店及民宿预订热度同比增长均超400%。 来自酒店企业的数据更为直观。据华住集团数据，在区域分布上，在出租率TOP100热门目的地中，三线及以下城市(及地区)的间夜出租率同比增幅高于 一二线城市(及地区)，体现出县域经济在文旅行业的蓬勃潜能。 今年春节期间，旅游市场持续火爆，一房难求、一票难求的现象屡见不鲜。随着各大平台机票、酒店等消费数据陆续发布，春节旅游的盛况也得到了进一 步印证。 近日，文化和旅游部公布2026年春节假期文化和旅游市场情况。 数据显示，春节假日9天，全国国内出游5.96亿人 ...

目 录 | | 每日报告精选（2026-02-25 09:00——2026-02-26 15:00） | 2 | | --- | --- | --- | |  | 海外策略研究：《关税、地缘与 AI 叙事扰动，春节多数资产收涨》2026-02-25 2 | | |  | 行业跟踪报告：社会服务业《春节消费高景气，关注性价比、情绪价值和体验》2026-02-26 2 | | |  | 行业事件快评：其他小金属《津巴布韦收紧锂精矿出口，供给扰动再现》2026-02-26 3 | | |  | 行业跟踪报告：房地产《期待更强政策干预，推动供需再平衡》2026-02-26 4 | | |  | 行业专题研究：医药《从靶点到管线，FXI 引领抗凝产业新变革》2026-02-25 5 | | |  | 行业跟踪报告：汽车《1 月重卡"开门红"，同环比均有增长》2026-02-25 6 | | |  | 行业跟踪报告：房地产《沪"新七条"发布，小阳春可期》2026-02-25 6 | | |  | 行业专题研究：商业银行《大型银行短贷显著增加，中小银行信贷增长放缓》2026-02-25 7 | | |  ...

Core Insights - The tourism market during the 2026 Spring Festival is expected to maintain high prosperity, characterized by simultaneous increases in volume and price, along with structural optimization [2][8] - AI technology is increasingly integrated into the entire tourism process, enhancing consumer convenience and experience [3][8] - The cross-border travel market is experiencing significant growth in both outbound and inbound tourism, with a diversified destination structure [5][6] Group 1: Travel Market Trends - The total inter-regional movement of people during the 2026 Spring Festival is anticipated to reach a new high, with growth in passenger flow across civil aviation, railways, and water transport [2] - The hotel market is witnessing both volume and price increases, with hotel night bookings on the Fliggy platform rising by 75% year-on-year during the Spring Festival [2] - Popular tourist cities are seeing significant price increases for hotel accommodations, driven by a segmented travel pattern of "first reunion, then vacation" [2] Group 2: Domestic Tourism - The domestic tourism market is thriving, with Fliggy reporting record-high order volumes and a 10% year-on-year increase in average booking amounts [3] - Traditional and niche destinations are both gaining popularity, reflecting a trend towards diversified experiences in domestic travel [3] - Key scenic spots, such as Zhangjiajie and Qi Yun Mountain, have reported substantial revenue growth during the holiday period, with some locations achieving record highs [3] Group 3: Cross-Border Tourism - The cross-border travel market is experiencing robust growth, with Southeast Asia as a core destination and significant increases in long-haul travel [5] - Outbound travel is dominated by family groups, with popular destinations including Bangkok and Hong Kong, while inbound tourism benefits from visa-free policies and cultural appeal [5][6] - Inbound tourism is showing strong consumer spending, with cities like Beijing and Shanghai leading in visitor numbers and economic contributions [6] Group 4: Investment Opportunities - The tourism sector is expected to benefit from extended holidays, visa-free policies, and rising consumer sentiment, with a favorable outlook for service-oriented consumption [8] - Recommended investment targets include hotel chains such as Jin Jiang Hotels and ShouLai Hotels, as well as online travel agencies like Trip.com and Tongcheng Travel [8]

本文来自微信公众号"空间秘探"，作者：王小熊，36氪经授权发布。 大年初九，各行各业全面复工；今年春节的旅行数据，比往年更加耀眼。 春节假期期间，国内出行人数与旅游行业收入齐增，中国旅行社协会《2026春节旅游消费趋势报告》显 示，春节假期国内旅游出游将达到5.96亿人次，同比增长约3.8%；旅游收入预计突破7000亿元，人均消 费约1397元，较2023年增长14.6%。 旅游性质出行的强劲增长辐射至消费行业，商务部数据显示，大年初一至初二，全国重点零售和餐饮企 业日均销售额较2025年春节同期增长10.6%，实现了名副其实的"开门红"。 "史上最长春节假期"的出行热使酒店行业率先受益，数据显示，今年春节假期国内酒店预订量同比实现 翻倍，同程、携程等OTA平台上热门目的地酒店预订量同比增幅超160%。 "反向春运""下沉旅游目的地""银发悦己游"——这些新鲜关键词正为春节出行注入活力；而酒店行业更 需洞察其下的深层诉求：亲子同行要空间，家庭出游要"多房多床"，年轻旅客要体验、要场景。消费趋 势已变迁，酒店行业必须从中洞察… 关键词1# 下沉目的地 4000元一晚的潮汕酒店受众是谁？ 春节假期前夕，"汕头亚朵 ...

该公司大有股东为厦门俊林酒店管理有限公司，持股51%。福州岸洋酒店管理有限公司持股49%。 公开资料显示，目前福州主城区共有两个希尔顿欢朋酒店，均位于鼓楼区。 海西房产网（微信公众号：fjhxfcw）消息：福建省投资项目在线审批监管平台发布信息显示，"希尔顿欢朋酒店"已于2026年2月25日取得县级权限内企业 境内投资项目备案，批准结果信息为办结（通过）。 福州岸泓酒店管理有限公司成立于2025年11月04日，注册地位于福建省福州市晋安区王庄街道珠宝路7号5#单元现第1-11层，法定代表人为林豪。 经营范围包括一般项目：酒店管理；停车场服务；物业管理；日用品销售；家政服务；代驾服务；住房租赁；互联网销售（除销售需要许可的商品）；食 品销售（仅销售预包装食品）；外卖递送服务；会议及展览服务；品牌管理；市场营销策划；商业综合体管理服务；以自有资金从事投资活动；信息咨询 服务（不含许可类信息咨询服务）。（除依法须经批准的项目外，凭营业执照依法自主开展经营活动）许可项目：食品销售；餐饮服务；小微型客车租赁 经营服务；住宿服务。（依法须经批准的项目，经相关部门批准后方可开展经营活动，具体经营项目以相关部门批准文件或许可 ...

Group 1: Agriculture Industry Insights - The domestic pet consumption market is evolving from basic needs to emotional narratives, driving upgrades in pet food and medical services, indicating a new growth phase for the industry [6] - The USDA's February report predicts a stable beef price outlook for 2026, with increased global soybean ending stocks due to South American production [9][11] - The domestic pet medical market is expected to expand significantly, driven by pet aging and the need for better healthcare services, with a low current chain rate indicating room for consolidation [7][11] Group 2: Consumer Services Industry Strategy - The Spring Festival holiday data shows a 9.6% year-on-year increase in cross-regional personnel flow, indicating strong demand for travel and services [14] - Hotel industry performance improved significantly during the holiday, with a 30.7% increase in REVPAR, driven by strong demand and price stabilization among leading groups [14] - The domestic retail and catering sectors saw an 8.6% increase in average daily sales during the holiday, reflecting a recovery in consumer spending [14] Group 3: Automotive Industry Analysis - The report highlights Sensata Technologies as a leading global supplier in automotive exterior parts, benefiting from a diversified product range and a strong cash flow for R&D [16] - The company is positioned to capitalize on the growing electric vehicle market, with significant revenue expected from battery box sales in Europe [17] - Sensata is expanding into new sectors such as robotics and liquid cooling, indicating a strategic diversification of its product offerings [18] Group 4: Financial Engineering and Investment Value - The report emphasizes the potential of the non-ferrous metals sector, with macroeconomic conditions favoring price recovery and demand growth driven by emerging industries [19][20] - The Southern China Securities Non-Ferrous Metals ETF is highlighted as a key investment vehicle, with strong liquidity and a comprehensive product line from a leading fund manager [22] - The index's performance is expected to outperform the broader market, supported by strong earnings growth from major companies in the sector [21]

春节消费高景气，关注性价比、情绪价值和体验 [Table_Industry] 社会服务业 2026 年春节消费调研观察 春节线下零售和服务消费高景气，下沉市场客流更旺盛、线下消费更火热。 投资要点： [Table_Report] 相关报告 社会服务业《史上最长春节假期，文旅板块景气 度高》2026.02.23 社会服务业《千问加码外卖补贴，行业价格战趋 缓》2026.02.09 社会服务业《乐购新春方案出台，关注春节消费 表现》2026.02.08 社会服务业《政策推动、供求双旺，景区板块迎 黄金投资期》2026.02.07 社会服务业《政策支持服务消费发展，关注春节 数据》2026.02.01 票 研 究 | [姓名table_Authors] | 电话 | 邮箱 | 登记编号 | | --- | --- | --- | --- | | 刘越男(分析师) | 021-38677706 | liuyuenan@gtht.com | S0880516030003 | | 宋小寒(分析师) | 010-83939087 | songxiaohan@gtht.com | S0880524080011 | 本报告导读 ...

商报讯（记者 叶晓珺）杭州准独角兽企业"一马当先"，率先启动IPO进程。港交所官网近日披露，杭州 绿云软件股份有限公司（以下简称"绿云软件"） 已正式提交上市申请，独家保荐人为中金公司 （601995）。若顺利推进，绿云软件有望成为"港股酒旅数智第一股"。 根据灼识咨询资料，2024年绿云软件以16.8%的销售额份额和16.3%的覆盖客房数份额，登顶中国住宿 业PMS（酒店物业管理系统）供应商榜首，成为行业公认的龙头企业。目前， 绿云软件已向超3.7万家 酒店提供PMS，客户包括万豪、洲际、雅高、温德姆、雷迪森等一众酒店巨头；除传统酒店外，公司的 解决方案已广泛应用于阿那亚、松赞集团等文旅项目。 马年首家 PMS赛道"隐形冠军"绿云软件赴港IPO 2月20日，农历大年初四，绿云软件向港交所递交了招股书，成为马年首家IPO申报企业。 公开资料显示，绿云软件是中国领先的住宿业数字化服务商，主要提供以酒店物业管理系统（PMS）为 核心的住宿业数字化解决方案、数字营销服务和其他数字增值服务。产品是以PMS为核心的"绿云云 链"云端产品生态体系，已应用于住宿业全流程管理，包括住前客户预订、住中前台及后台营运、住后 客户 ...

新华财经上海2月25日电 "史上最长春节假期"圆满收官，国内旅游市场多项数据创下历史新高，与之紧 密联动的酒店行业也同步呈现出量价齐升的良好态势。尤为值得注意的是，今年春节长假期间，酒店市 场出现了"小城逆袭、一线平稳"的结构化分化，从拼区位、拼硬件转向拼体验、拼运营，酒店行业正以 更精细、更贴近消费者的姿态，步入资产运营效率比拼的全新周期。 量价齐升迎良好开局 除了旅游需求的带动，"返乡住酒店"也成为了中小城市酒店市场井喷的另一重要推力。去哪儿旅行数据 显示，非旅游景区类县城春节期间酒店入住增幅超60%，多个传统人口大县、劳务输出县城酒店入住量 翻倍增长。例如，安徽阜阳临泉县今年春节期间酒店预订量同比增1.4倍，湖南常德汉寿县增1.3倍，广 西钦州灵山县增1.3倍。 文化和旅游部最新公布的数据显示，今年春节假期9天，全国国内出游人次达5.96亿，较2025年春节8天 假期增加0.95亿人次；国内出游总花费达8034.83亿元，同比增加1264.81亿元。游客人次与消费金额的 双双创新高，为酒店行业的稳健增长提供了坚实的需求支撑。 总量提升的同时，消费端的升级趋势也趋于明显。据飞猪数据，春节国内游的人均预订金 ...

近日，多家酒店、民宿及度假区相继披露2026春节假期的住宿报告，在全国出游热潮的带动下，住宿行 业接待人次及入住率也显著增长，创下新高；主题乐园的配套酒店、度假村连日满房。据锦江酒店（中 国区）经营数据显示，假期的前8天，旗下酒店累计接待住客人次同比增长超43%，其中外国游客接待 人次同比增长超53%；整体客房入住率（OCC）同比增长14%，创近三年新高，超5000家酒店于游客出 行入住高峰期（正月初三、初四）实现连续满房。如家酒店的经营数据显示，2026年春节假期期间，如 家酒店集团的RevPAR（平均可出租客房收入）、出租率和平均房价三大核心经营指标均实现稳步增 长。其中，集团整体RevPAR较去年同期显著提升，展现出强劲的复苏与增长动力。在客流高峰的农历 初三当天，集团旗下酒店满房率突破41%，创下假期入住率峰值。（澎湃） ...