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老铺黄金、周大福接连官宣涨价 专家:头部品牌加速高端化战略突围
Cai Jing Wang· 2026-02-27 09:09
近日,国内黄金珠宝行业迎来新一轮调价潮,老铺黄金、周大福两大头部品牌相继释放产品价格调整信 号,相关动态引发市场及消费者广泛关注。 老铺黄金官方旗舰店客服透露,品牌将于2月28日正式实施产品价格调整,具体调价幅度、涉及品类等 信息,以线上线下(300959)各渠道实际标价为准,目前暂未披露更多细节。作为主打高端古法黄金的 品牌,老铺黄金采用一口价定价模式,产品依托非遗花丝、錾刻等复杂工艺,溢价显著高于普通黄金产 品。该品牌已形成稳定的定期调价机制,2025年先后于2月、8月、10月完成三次提价,调价节奏与原料 行情、工艺成本及品牌价值重估紧密挂钩。此次调价为其2026年首次价格调整,延续了常态化价格优化 的运营逻辑,受调价预期带动,本轮涨价官宣后,品牌线下高端门店一度出现消费者排队选购的情况。 另据市场消息,周大福将于3月中旬落地2026年首轮价格调整,目前部分门店已收到相关通知,本轮涨 价重点聚焦一口价黄金产品。2025年,周大福已先后于3月、10月、12月完成三次产品调价,此次为其 2026年首次调价。周大福官方回应表示,产品价格调整属集团日常营运政策,企业将根据市场环境及产 品需求适时优化定价,持续以卓 ...
港股收盘 | 恒指收涨0.95% 医药、金属概念等走高 新鸿基地产绩后劲升7%
Zhi Tong Cai Jing· 2026-02-27 08:57
港股三大指数今日反弹,恒指及恒科指数均一度涨超1%。截至收盘,恒生指数涨0.95%或249.52点,报 26630.54点,全日成交额2884.2亿港元;恒生国企指数涨0.51%,报8859.49点;恒生科技指数涨0.56%, 报5137.84点。全月来看,恒指累跌2.76%,国指累跌4.91%,恒科指数累跌10.15%。 摩根士丹利报告指出,A股投资情绪指标在农历新年后随成交量回升及对两会预期升温而有所改善。但 受人工智能颠覆影响的担忧及竞争压力,离岸中资股仍面临挑战。大型平台公司的AI能力提升、盈利 改善及外部市场的稳定将是未来的观察关键。 蓝筹股表现 新鸿基地产(00016)创新高。截至收盘,涨7.12%,报146港元,成交额22.96亿港元,贡献恒指22.72点。 摩根大通研报指出,新鸿基地产2026上半财年盈利按年增长17%,远高于该行预期的4%增幅,主要受 惠于中国内地发展物业利润远超预期。这是三年来新地首次提高中期股息3%,此举显示管理层的信 心。 其他蓝筹股方面,药明生物(02269)涨5.07%,报40.22港元,贡献恒指11.5点;中国神华(601088) (01088)涨4.03%,报4 ...
1秒3亿、单日突破10亿!老铺黄金天猫3·8大促刷新销售纪录
Sou Hu Cai Jing· 2026-02-27 08:29
Group 1 - The core point of the article highlights the significant sales performance of Laopu Gold during the Tmall "3.8 Renewal Week," with a record-breaking transaction amount of over 3 billion yuan within one second of the sale starting [1] - On February 26, within 10 minutes of the sale, several high-value gold items sold out, including a gold bowl priced at 627,500 yuan and a pair of gold ornaments at 500,000 yuan, indicating strong demand for luxury gold products [1] - The sales surge is attributed to the brand's increasing market presence, combined with pricing adjustments and promotional discounts offered during the Tmall event [1] Group 2 - Laopu Gold has gained popularity in the consumer market, being recognized as a top jewelry brand among high-net-worth individuals for four consecutive years, and has recently joined the ranks of the "world's top three jewelry brands" alongside Bulgari and Van Cleef & Arpels [2] - The pre-price increase sales explosion on Tmall reflects the platform's strong capability to support high-end brands and valuable products, showcasing the growing consumer interest in traditional craftsmanship gold [2]
调价前夕爆发抢购潮,老铺黄金天猫大促首日单店成交破10亿
Xin Lang Cai Jing· 2026-02-27 07:32
炒股就看金麒麟分析师研报,权威,专业,及时,全面,助您挖掘潜力主题机会! 2月27日消息,天猫"3·8焕新周"期间,老铺黄金于2月26日正式开启品牌大促。当日下午两点,开卖仅1 秒,其天猫旗舰店成交额即突破3亿元,全天单店成交破10亿,同比实现百倍增长。 数据显示,26日14点开卖不足10分钟,售价62.75万元的花丝真言金碗、50万元的鸳鸯和合摆件、30万 元的金蟾等足金摆件商品即显示售罄,同时有超30款单品上架即被秒空。热门单品供不应求:其中,古 法手工足金项链十字金刚杵钻饰吊坠两款货品单日成交均近亿;八宝随身金佛、葫芦钻饰及七子葫芦吊 坠等5款单品单日成交破5000万;另有近30款单品单日成交破1000万。 2月18日,老铺发布调价公告,预计在2月28日进行产品价格调整。在此背景下,2月26日至3月9日天 猫"3·8焕新周"期间,老铺黄金官方旗舰店推出了"每满1000元减100元,上不封顶"的优惠,并且每日14 点、20点定时上架补货,由此引发了调价前的集中采购。 MACD金叉信号形成,这些股涨势不错! MACD金叉信号形成,这些股涨势不错! 责任编辑:宋雅芳 炒股就看金麒麟分析师研报,权威,专业,及时 ...
老铺黄金天猫3·8焕新周首日破10亿,近30款单品单日成交破千万
Xin Lang Cai Jing· 2026-02-27 07:05
Group 1 - The core viewpoint of the articles highlights the significant sales performance of Laopu Gold during the Tmall "3.8 Renewal Week," with a record-breaking transaction amount of over 3 billion yuan within one second of the sale starting [1] - Laopu Gold's flagship store achieved a total sales exceeding 10 billion yuan in a single day, marking a year-on-year growth of 100 times [1] - The surge in sales is attributed to the brand's increasing momentum, combined with price adjustment expectations and promotional discounts on Tmall [1] Group 2 - Laopu Gold, representing traditional craftsmanship, has seen a rising popularity in the consumer market, being listed among the top jewelry brands favored by high-net-worth individuals for four consecutive years [2] - The brand has achieved recognition alongside Bulgari and Van Cleef & Arpels as one of the "world's top three jewelry brands," setting a new record for Chinese brands in the high-end jewelry sector [2] - The concentrated purchasing activity on Tmall before the price increase reflects the platform's strong capability to support high-end brands and valuable products [2]
一货难求!单款涨价24000元,门店被抢购一空,只剩下柜台和柜姐
Sou Hu Cai Jing· 2026-02-27 06:41
[赞]当下的黄金市场彻底火出了圈,涨价潮一波接一波,热门金饰身价暴涨数万元,各大品牌门店被抢 购一空。 这轮黄金涨价潮并非单一品牌行为,而是席卷了整个行业,从周大福到老铺黄金,从琳朝珠宝到宝兰黄 金,要么即将启动大幅调价,要么已经完成涨价,热门款式涨幅动辄超30%。 克均价更是突破数千元,就连结婚五金的起步价都迈入了十万元大关,金价飙升的同时,消费者的购买 热情却丝毫未减,上演了一场全民抢金的大戏。 大牌齐调价 2026年开年之后,黄金珠宝行业的涨价通知就接连不断,各大品牌轮番官宣调价计划,一口价黄金成为 此次涨价的核心板块。 此次调价重点聚焦在一口价产品上,整体涨幅预计在15%-30%,而多款畅销款的实际涨幅已经突破了 33%。 其中最具代表性的五帝钱金手链,27克左右的款式此前售价53800元,调价后将直接涨至71800元,两三 个月时间身价暴涨18000元,29.88克的同款手链涨价后克均价更是超过2400元。 而涨幅最大的故宫翩翩蝶舞手链,28克的金重目前售价65800元,调价后将飙升至89800元,单款涨价 24000元,克均价站上3207元的高位,成为此次周大福调价中涨幅最突出的产品。 除此之外, ...
老铺黄金2月28日涨价,多地门店再现排队购金潮
Xin Lang Cai Jing· 2026-02-27 04:47
来源:智通财经 图片来源:视觉中国 又有黄金品牌要涨价了。老铺黄金(06181.HK)近日发布调价通知称,将于2026年2月28日进行产品价格调整。 2月27日,智通财经在该品牌旗舰店中查询发现,该店多款高价产品都已经处于售罄状态中。如62.75万元的金碗,56.09万元的金葫芦、46.91万元的金如 意等目前都显示为"抢光了"。 老铺黄金天猫旗舰店客服告诉智通财经,本次产品调价详情,以线上线下产品实际标价为准。 据了解,2月26日下午14点,老铺黄金线上店铺开启1000元立减100元活动。活动开始不足10分钟,老铺黄金天猫旗舰店大面积产品售罄、下架,包括售价 17万元的黄金貔貅、超过30万元的黄金蟾蜍以及超过50万元的黄金鸳鸯摆件,超过60万的金碗等高价商品。 与线上抢购同步,老铺黄金全国多地门店同样出现排队购金现象。据第一财经报道,受提价影响,老铺黄金多地门店再现排队潮。记者日前在位于上海新 天地等老铺黄金门店外看到,在新年首轮提价前来购金的人不少,而门店外也一直有人排队等待进店。 这种"未涨先抢"现象并非首次。老铺黄金2025年已实施三次调价,首次调价同样发生在春节后,涨幅为5%至12%。据新京报此前报 ...
港股异动丨老铺黄金涨超4% 涨价即将落地 多款高价产品已被抢光
Ge Long Hui· 2026-02-27 03:32
老铺黄金(6181.HK)涨超4%报727港元,总市值1285亿港元。消息上,老铺黄金近日发布调价通知称, 将于2026年2月28日进行产品价格调整。2月27日,有记者在该品牌旗舰店中查询发现,该店多款高价产 品都已经处于售罄状态中。如62.75万元的金碗,56.09万元的金葫芦、46.91万元的金如意等目前都显示 为"抢光了"。老铺黄金天猫旗舰店客服表示,本次产品调价详情,以线上线下产品实际标价为准。据了 解,老铺黄金每年有2-3次调价。2025年,老铺黄金于2月、8月、10月三次上调售价。(格隆汇) ...
服务消费成春节“暖经济”主力,聚焦港股通消费ETF华夏(513230)布局窗口
Mei Ri Jing Ji Xin Wen· 2026-02-27 03:15
Group 1 - The Hong Kong stock market showed slight recovery after several days of adjustment, with the consumption sector experiencing narrow fluctuations, particularly the Hong Kong Stock Connect Consumption ETF, which saw a minor increase [1] - Notable gainers in the holdings included Lao Pu Gold, Mao Ge Ping, Mengniu Dairy, and Samsonite, while Unification Enterprise China, Conant Optical, and Smoore International faced declines [1] - The Spring Festival travel period in 2026 recorded a historic high of 9.5 billion person-times of cross-regional movement, with over 2.8 billion person-times during the 9-day holiday, marking a 21% increase from 2025 [1] Group 2 - The service industry consumption is a key focus of policy support, with the general travel sector expected to continue benefiting from this trend [1] - The K-shaped recovery trend remains anticipated, with low base effects for mid-tier consumption leaders becoming evident, and overseas demand transitioning from pilot exploration to large-scale replication [1] - Supply-side innovations are expected to enhance emotional value premiums, supported by policy guidance, while AI empowerment is anticipated to improve efficiency and cost optimization [1] Group 3 - Various ETFs related to consumption sectors are being monitored for recovery opportunities, including the Food and Beverage ETF, which tracks a detailed food index covering leading companies in alcohol, dairy, condiments, beer, and soft drinks [2] - The Consumption ETF Huaxia tracks the main consumption industry index, providing balanced coverage across various consumption sub-sectors [2] - The Hong Kong Stock Connect Consumption ETF Huaxia encompasses nearly all areas of Hong Kong's consumption sector, while the Tourism ETF focuses on service consumption, excluding goods consumption, covering sectors like duty-free, airlines, and hotel dining [2]
老铺黄金涨超3% 涨价前夕门店再现排队潮 线上产品大面积售罄下架
Zhi Tong Cai Jing· 2026-02-27 03:11
消息面上,老铺黄金将于2月28日上调金饰价格,多地门店再现排队潮。据大河报,记者日前在位于上 海新天地(301277)等老铺黄金门店外看到,在新年首轮提价前来购金的人不少,而门店外也一直有人 排队等待进店。另据报道,昨日14点,老铺黄金线上店铺开启1000-100活动。活动开始不足10分钟,老 铺黄金天猫旗舰店大面积产品售罄、下架,其中包括售价超17万的黄金貔貅、超30万的黄金蟾蜍、超50 万的黄金鸳鸯摆件等。开源证券指,"金价高位+春节后调价"共同驱动消费者在春节期间呈现旺盛排队 和购买热情。 老铺黄金(06181)涨超3%,截至发稿,涨3.44%,报722.5港元,成交额2.14亿港元。 ...