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行业标准缺失,亟需监管规范
Qi Lu Wan Bao· 2025-08-19 21:19
据养马岛度假区管委会工作人员介绍,岛内目前从事电动车租赁的经营业户近200家,初步统计车辆约2.5 万辆。 "为了管理好如此庞大的电动车数量,我们想了很多办法。"该工作人员表示,今年以来,管委会已联合交 警、综合执法、市场监管等多个部门召开会议并开展走访。主要措施包括:要求商家向游客进行安全骑 行提示并提醒佩戴安全头盔;对欺客宰客、占道经营等行为严厉打击,保障游客权益。同时,倡导商家在 旅游旺季以平价方式租车,接待各地游客。 对于后海道路上游客、非机动车与机动车混行问题,该工作人员称,他们加大了景区管理人员的投入和配 置,在热门景点安排专人对交通进行疏导,同时对游客不文明骑行行为进行劝阻和制止,并引导游客有序停 车。另外,在岛上起伏比较大的路段增设了安全标识,提醒游客慢行。 对于岛外停车场内有商家打着"免费接送上岛"口号揽客租车一事,烟台山海文化旅游集团有限公司相关 负责人称,已对停车场内的电动车租赁点进行过清理,并启用广播系统循环播放提示信息,提醒游客谨防受 骗。 业内人士指出,电动车租赁关乎游客旅行体验。地方相关部门和景区需加强对市场的管理,商户必须明码 标价,并应建立"旅游纠纷调解站"确保游客诉求第一时 ...
河南鲁山:把文旅产业培育成支柱产业
Zhong Guo Jing Ji Wang· 2025-08-12 05:24
面向青年消费群体,鲁山县整合7条漂流河道、4个滑雪场、1个汽车山地越野综合体等资源,策划汽车 拉力赛、登山大会、农民篮球赛等赛事活动,在昭平湖、白龟湖布局水上摩托、水上蹦床等娱乐项目。 同时,重点打造尧山梦幻"星光漂流"、墨子战国里"飞天秀+打铁花+烟花秀"实景演艺、夏日啤酒节三大 夜间消费场景,以新业态、新玩法吸引年轻客群。 鲁山县深耕文化富矿,通过讲好三大文化故事赋予文旅资源精神内核。围绕墨子文化,开发特色旅游线 路和文创商品,让"兼爱非攻"的思想智慧可感可及;依托牛郎织女文化,制作动画短片、情景剧,举 办"牛郎织女传说"非遗展演、集体婚礼、爱情故事征集等活动,推出"七夕文化旅游节"爱情专线,让浪 漫传说照进现实;聚焦花瓷文化,设立非遗传承基地和"花瓷工坊"体验园区,开发花瓷主题文创, 让"中华名窑"的千年技艺焕发新生。 为将蓝图转化为实景,鲁山县实施"四大行动"强力推进:景区提档升级行动,深化景区现代化、精细 化、智能化改造;产业延链强链行动,打造传统要素全链条,开发新业态新场景,培育壮大经营主体; 管理服务提升行动,建立营销激励机制,激发宣传创意活力;全民宣传推介行动,强化安全管理与行业 规范,以典型 ...
2025上半年,淄博文旅市场热度持续攀升
Qi Lu Wan Bao Wang· 2025-07-22 12:01
Core Viewpoint - The government of Zibo is actively promoting the high-quality development of the cultural and tourism industry by focusing on new business formats, new scenarios, and new experiences, with the tourism market showing continuous growth in the first half of the year [1] Group 1: New Business Formats - Industrial tourism is revitalizing, with 22 units creating new landmarks that integrate sightseeing, experience, and cultural creativity, launching four premium industrial tourism routes [2] - Educational tourism is advancing with the "Jixia Academy" brand leading the way, offering six unique educational travel routes for all age groups [2] - Camping tourism is booming, with the introduction of self-driving and camping routes, and the release of the "2025 Zibo Camping Guide" [2] Group 2: New Scenarios - Immersive experience projects are being developed, including the "Follow the Performance to Tour Zibo" series, featuring collaborations with popular theater productions [3] - Urban roaming is becoming a new norm, with the launch of a "1 Yuan Tour" bus line and various cultural markets enhancing the urban experience [3] - The integration of "Railway + Culture and Tourism" is being leveraged to promote local attractions and provide discounts to travelers on the "Qilu No. 1" tourism train [3] Group 3: New Experiences - Infrastructure improvements are underway, including enhanced visitor centers and upgraded public services, leading to increased visitor satisfaction [4] - Service quality is being elevated through various initiatives, including real-time response systems and comprehensive Wi-Fi coverage in key tourist areas [4] - Scenic area upgrades are being achieved, with the Zhoucun Ancient Mall aiming for 5A status and other sites receiving 4A ratings [4] Group 4: Cultural Integration - Non-material cultural heritage activities are thriving, with events like non-heritage markets and classes enhancing tourism consumption [5] - The influence of cultural brands is growing, with a focus on community cultural activities and a comprehensive library service system [6] - Museums are becoming more vibrant, with extended hours and high-quality exhibitions, contributing to the "Museum Fever" in Zibo [6]
淄博将承办2026山东省文旅产业高质量发展大会
Qi Lu Wan Bao Wang· 2025-07-22 11:05
Core Viewpoint - The 2026 Shandong Province Cultural and Tourism Industry High-Quality Development Conference will be held in Zibo City, with the local government actively preparing for the event to enhance the region's cultural and tourism development [3][4]. Group 1: Event Preparation - Zibo City has established a leadership group for the conference, co-chaired by the mayor and the party secretary, with 51 municipal departments and 8 districts involved in the preparation [3][4]. - The city has set up seven working groups focusing on various aspects such as coordination, reception, event organization, publicity, environmental protection, security, and logistics to ensure efficient operations [3][4]. Group 2: Strategic Planning - The local government is actively seeking guidance from provincial authorities and experts in the cultural and tourism sectors to refine their approach and gather insights for the conference [4]. - A list of key projects has been created, focusing on cultural heritage protection, the establishment of 4A-level scenic spots, and financial support for tourism projects, aiming to leverage the conference as a breakthrough for policy trials and resource integration [4][5]. Group 3: Project Development - Zibo City plans to focus on 30 key projects that will serve as the backbone for the conference, enhancing the overall quality of the local cultural and tourism industry [4][5]. - A four-tier responsibility system has been established to ensure the smooth execution of these key projects, involving city leaders, district officials, departmental units, and project stakeholders [4][5]. Group 4: Promotion and Publicity - A comprehensive promotional strategy is being implemented to create a vibrant atmosphere leading up to the conference, utilizing both online and offline channels to showcase Zibo's cultural heritage and tourism offerings [5][6]. - Various cultural and tourism activities are planned around holidays to attract visitors and enhance the city's image [5][6]. Group 5: Event Execution - The conference will adopt a format of one main venue and multiple sub-venues, showcasing the most attractive and representative projects of Zibo [6][7]. - The event will feature curated routes highlighting the city's cultural and tourism innovations, aiming to transform traditional tourist experiences into more engaging and diverse offerings [7][8]. Group 6: Future Directions - Zibo City aims to continuously innovate and improve the quality of its preparations, ensuring that the conference is a collaborative and engaging event that contributes to the high-quality development of the local economy and society [8].
旅游服务质量保证保险赋能山东文旅产业发展
Zheng Quan Ri Bao· 2025-07-18 06:41
旅行社参加旅游服务质量保证保险后,当出现旅行社违反旅游合同约定侵害旅游者合法权益,旅行社因 解散、破产或其他原因造成旅游者预交旅游费损失、旅行社损害旅游者合法权益且拒绝或无力赔偿等造 成旅游者或相关单位经济损失时,保险公司将按照保险合同约定承担赔偿责任,同时负责垫付旅游者人 身安全遇有危险时紧急救助等费用。 "参加旅游服务质量保证保险的保险费仅是原来缴纳保证金的1%,极大释放旅行社资金占用压力,且以 商业保证保险的形式为旅游企业提供增信服务,还以独立第三方介入的方式缓冲旅游企业与旅游者的利 益矛盾,因此深受旅行社青睐。"姜修有介绍,目前已有1700多家旅行社主动由在银行缴纳保证金改为 投保该保险,累计化解自身经济风险责任3.44亿元。 旅行社作为旅游业发展的重要市场纽带,对积极培育文旅产业等新消费增长点具有重要作用。 根据《中华人民共和国旅游法》《旅行社条例》相关规定,旅行社应根据相关规定缴纳20万元至最高 140万元的旅游服务质量保证金,或提交依法取得的担保额度不低于相应保证金数额的银行担保,用于 旅游者权益损害赔偿和垫付旅游者人身安全遇有危险时紧急救助的费用。 为推动文旅产业高质量发展,山东省文化和旅游厅 ...
刘宁到汤阴县安阳县调研
He Nan Ri Bao· 2025-07-10 10:36
Group 1: Company Development - An Yang City is focusing on the development of its leading industries, leveraging technological innovation for industrial transformation and upgrading [3] - Henan Xuyang Optical Technology Co., Ltd. is recognized for its high-end display materials, which are leading in the industry, and is encouraged to enhance its technological advantages and promote the integration of innovation and industrial chains [3] - Henan Mingjia Semiconductor Co., Ltd. produces new semiconductor materials for emerging industries such as aerospace and new energy vehicles, with a call for increased technological innovation and deep integration of production, education, and research [3] - Henan Anjing Food Co., Ltd. is urged to strengthen innovation and quality control to meet market demands and provide high-quality health products [3] Group 2: Cultural and Tourism Industry - An Yang has a rich historical culture and abundant tourism resources, with a focus on high-quality development of the cultural and tourism industry as a pillar for economic growth [4] - The importance of preserving and promoting Chinese cultural heritage, such as oracle bone script, is emphasized to enhance the cultural tourism sector [4] Group 3: Flood Prevention and Safety - The An Yang He Guo Pen Zha is a medium-sized sluice focused on flood control and irrigation, with an emphasis on enhancing flood prevention measures and optimizing flood dispatch plans [6] - The need for comprehensive risk assessment and resource preparation for flood defense is highlighted to ensure safety during flood seasons [6] Group 4: Economic and Social Development - The local government is encouraged to focus on project implementation, investment expansion, and stable growth to build a modern industrial system with comparative advantages [6] - There is a strong emphasis on rural revitalization and improving the well-being of the population while ensuring safety and effective social governance [6]
以金融创新引擎驱动文旅产业高质量发展
Zheng Quan Ri Bao· 2025-06-22 15:11
Group 1 - The article emphasizes the importance of financial innovation by banks to support the high-quality development of the cultural and tourism industry in China, driven by favorable government policies [1][3] - Banks are encouraged to actively participate in local cultural and tourism consumption promotion activities, collaborating with government departments and enterprises to offer consumer vouchers and diverse credit support [1][2] - The need for banks to tailor financial services to different age groups, such as family-oriented services for parents, educational travel financing for students, and user-friendly banking for the elderly, is highlighted [2][3] Group 2 - Banks are urged to provide financial support for cultural entertainment projects and large-scale performances, helping enterprises enhance content quality and expand their offerings [2][3] - The article discusses the role of banks in fostering new cultural consumption scenarios, including financing for immersive tourism projects and digital upgrades for cultural spaces [3] - It stresses the importance of improving the consumer environment by enhancing service levels, optimizing ticketing systems, and providing convenient financial services for inbound tourists [3]
第四届上海旅游投资促进大会举行
Zhong Guo Xin Wen Wang· 2025-06-18 17:33
Core Viewpoint - The Fourth Shanghai Tourism Investment Promotion Conference emphasizes Shanghai's role as a leading investment hub in the Asia-Pacific tourism sector, showcasing significant projects and investment opportunities aimed at enhancing the city's tourism infrastructure and attractiveness [1][3]. Group 1: Investment and Development Initiatives - The conference introduced the "2025 Shanghai Tourism Investment Guide" and the "2025 Jinshan District Cultural and Tourism Project Investment Guide," highlighting Shanghai's strong appeal as a tourism investment destination [1]. - A total of six key projects, including the Hilton Hotel in the Shanghai International Tourism Resort North Area, were signed, reinforcing the city's investment potential [1]. - The "Ten Hundred Thousand" investment blueprint for 2025 was unveiled, featuring ten landmark projects and an annual investment target of 100 billion yuan, alongside a million square meters of investment space [3]. Group 2: Tourism Growth Metrics - Shanghai's inbound tourism market has shown rapid growth, with an expected 6.71 million inbound visitors in 2024, representing an 84% year-on-year increase [1]. - In the first quarter of this year, over 1.7 million inbound tourists were received, marking a 37% increase compared to the previous year [1]. Group 3: Key Projects and Future Outlook - Notable projects include the Shanghai Lego Resort, which is set to open on July 5, 2025, and is expected to significantly contribute to the city's tourism landscape [3]. - The conference aims to activate high-quality development in the cultural and tourism industry through major projects, aiming to position Shanghai as a world-renowned tourist city [1][3].
游客被打后,县长开会,全县整治!
Zhong Guo Ji Jin Bao· 2025-06-07 16:26
据泾县人民政府消息,6月7日下午,泾县县长许立勋主持召开全县旅游市场秩序整治工作会议。副县长 黄凰,各乡镇、县直相关单位、A级景区、县民宿协会、县餐饮协会主要负责人参加会议。 据报道,江苏镇江的蔡某反映,端午假期他携妻子、女儿到安徽宣城市泾县旅游,6月1日中午在桃花潭 景区附近公共停车位停车,附近的餐馆老板要求必须到该家饭店就餐,否则不能停车。蔡某拒绝后,双 方产生口角,其后,饭店老板叫来店内其他人员,对蔡某进行围殴。 6月7日早上,泾县文化和旅游局通报称,对网络反映游客蔡某在桃花潭镇被殴打一事,我县高度重视, 已成立工作专班进行全面调查、严肃处理,并向社会公布。该事件暴露出我县旅游市场管理存在不足。 在此,我们向游客蔡某及其家人表示诚挚的歉意。将举一反三,加强旅游市场秩序规范管理,依法依规 处置各类扰乱旅游市场秩序行为,营造良好的旅游环境,竭诚为各方游客提供热忱周到的服务。 (原标题:游客被打后,县长开会,全县整治!) 来源:政事儿 要强化责任落实,协同联动推动保障机制常态长效。要建立健全责任体系,做到守土有责、守土负责、 守土尽责,积极主动履行好各自职能,以更高标准、更严要求、更细措施推动游客服务保障常态 ...
“塞上湖城 大美银川”亮相北京 开启城市品牌立体推介新模式
Zhong Guo Xin Wen Wang· 2025-06-01 01:29
Core Viewpoint - The event in Beijing showcased Ningxia Yinchuan's unique agricultural, commercial, and tourism products, promoting the city's brand and cultural heritage through a multi-faceted approach [1][4]. Group 1: Event Overview - The event featured over 200 products including intangible cultural heritage items, agricultural specialties, and local delicacies, running for three days [2]. - Attendees enjoyed a variety of local foods such as premium beef and lamb, goji berry products, and traditional snacks, highlighting the culinary richness of Yinchuan [2][5]. Group 2: Promotion Strategy - The event utilized a "narrative promotion + immersive experience + scene consumption" model to enhance visitor engagement and understanding of Yinchuan's offerings [4]. - The strategy aimed to deepen the connection between visitors and the city, encouraging them to explore, appreciate, and promote Yinchuan's charm [4]. Group 3: Tourism Development - Yinchuan has been recognized as one of China's "Top Ten Beautiful Cities" and is focusing on building a national-level tourist resort while leveraging its unique resources [7]. - The city is enhancing its tourism infrastructure across various sectors including dining, accommodation, transportation, and entertainment, aiming to establish itself as an international tourist destination [7].