十年来，公司始终聚焦当地教育资源短板，以实际行动为山区孩子搭建成长阶梯。十年来，公司累计捐 赠40万元改善当地学校教学设施，从图书文具到文教音响设备捐赠，全方位补齐教育资源短板。 不仅如此，公司还搭建起员工与困难学生的结对桥梁，通过一对一、多对一模式定向帮扶，截至2025年 9月末，累计捐赠近73万元，助学受益340人次，首批受助学生中已有两人顺利大学毕业并走上工作岗 位，用知识改变了人生轨迹。 浦银金租聚焦未成年人保护这一核心公益领域，创新实践了政企联动模式，打造极具影响力的慈善标杆 项目。2022年，公司携手多方力量打造徐汇区首个"宝藏小屋"未成年人保护公益项目，打通了未成年人 保护的"最后一公里"，通过提供长期、多元化的社区儿童服务，让儿童成长为健康、友爱、积极的人。 坚守金融初心，浦银金租以"浦公英"社会责任公益品牌为核心，在扶贫助学、未成年人保护、社区服务 关爱等领域深耕十余年，成为金融行业慈善典范。 在金融与公益深度融合的时代浪潮中，浦银金融租赁股份有限公司（下称"浦银金租"）始终坚守金融初 心，将慈善公益深植企业发展基因，以"浦公英"社会责任公益品牌为核心，在扶贫助学、未成年人保 护、社区服务关 ...

年终之际，建设银行以文字为笔、以图片为墨，定格那些跨越地域的牵挂、那些扎根一线的付出、那些 双向奔赴的感动。坚信，相信爱，便会有生生不息的希望；播种爱，终能迎来繁花盛开的明天。 让无声世界唱响生命欢歌 "谢——谢！" 在第35次全国助残日活动现场，黑龙江宝清县特教中心9岁的汤金昌，用略显生涩却坚定的声音道出心 声。这穿越漫长寂静的两个字，揭开了一段由金融善意点亮梦想的温暖故事——建设银行黑龙江双鸭山 分行的公益支持，为他和小伙伴马晶晶推开了有声世界的大门。 曾经，寂静是两个孩子世界的底色。汤金昌总爱把耳朵贴在玻璃窗上，在作文本上画满"风的声音的波 浪"；马晶晶的父母为攒够助听器的费用日夜操劳。寻常的对话、清脆的鸟鸣与悦耳的歌声，对他们曾 是遥不可及的奢望。 转机源于一份精准的关怀。建设银行发起了"善建赋声"项目，20万元专项公益资金最终转化为两副为孩 子们量身定制的助听器。当设备开启的瞬间，清晰的声音首次涌入耳畔——汤金昌第一次真切听见了老 师的问候与窗外的鸟鸣，马晶晶则急切地开始练习每一个音节。枯燥的康复训练日复一日，但他们眼中 始终闪烁着光。 如今，汤金昌已顺利转入普通学校，能在课堂上清晰聆听；马晶晶则站 ...

什么是"好金融"？银行在做好金融服务的同时，为何还要为客户提供情感价值？如何打造一家为客 户创造价值的服务型银行？上海农商银行用76载扎根本地的实践给出了答案。 传承自1949年诞生的上海农信事业 ，上海农商 银 行 坚持从百姓中来、到百姓中去， 锚定价值创 造、坚定金融为民的理念一以贯之、 始终不变 。 2022年12月，上海农商银行在多年社区金融服务 与全市网点布局的资源禀赋基础上，融合社区居民所需、市场所盼、银行所长，创新推出"心家 园"公益服务项目，致力于社会资源的金融化整合、社会问题的金融化解决和社会需求的综合化服 务。如今，超1000家公益服务站，实现上海市216个街道和乡镇全覆盖，为"15分钟社区生活圈"注 入源源不断的活力。 站在"心家园"成立三周年的新"YUAN"点，上海农商银行将讲述如何用"三原色"绘就多彩"心家 园"，如何链接社会各界共绘社区治理"同心圆"，如何凝聚3000余名心愿者编织温暖"公益缘"的动 人实践，全面 展现"心家园" 的 广度、深度和温度。 公益服务是基层治理的一项重要工作，也是社会文明进步的重要标志。越来越多人基于对社会连接、 人生意义、内在成长的深层需求，参与到社会 ...

当金融遇见公益：上海农商银行"心家园"如何凝聚志同道合"公益缘"？ 什么是"好金融"？银行在做好金融服务的同时，为何还要为客户提供情感价值？如何打造一家为客户创 造价值的服务型银行？上海农商银行用76载扎根本地的实践给出了答案。 传承自1949年诞生的上海农信事业，上海农商银行坚持从百姓中来、到百姓中去，锚定价值创造、坚定 金融为民的理念一以贯之、始终不变。2022年12月，上海农商银行在多年社区金融服务与全市网点布局 的资源禀赋基础上，融合社区居民所需、市场所盼、银行所长，创新推出"心家园"公益服务项目，致力 于社会资源的金融化整合、社会问题的金融化解决和社会需求的综合化服务。如今，超1000家公益服务 站，实现上海市216个街道和乡镇全覆盖，为"15分钟社区生活圈"注入源源不断的活力。 站在"心家园"成立三周年的新"YUAN"点，上海农商银行将讲述如何用"三原色"绘就多彩"心家园"，如 何链接社会各界共绘社区治理"同心圆"，如何凝聚3000余名心愿者编织温暖"公益缘"的动人实践，全面 展现"心家园"的广度、深度和温度。 目前，上海农商银行"心家园"公益服务站每月举办超1000场活动，每一场活动背后，都离不 ...

Core Viewpoint - Shanghai Rural Commercial Bank emphasizes the integration of financial services with emotional value for customers, aiming to create a service-oriented bank that delivers community value through its "Heart Garden" public service project [1][2]. Group 1: Community Services - The "Heart Garden" project has established over 1,000 public service stations, covering all 216 streets and towns in Shanghai, providing various community services such as elderly education, family education, and agricultural product sales [2][14]. - The bank collaborates with multiple stakeholders, including government, enterprises, and schools, to create a "concentric circle" of community governance, focusing on the financial integration of social resources and addressing community needs [2][14]. Group 2: Elderly Services - Shanghai Rural Commercial Bank serves over 70% of the elderly population in Shanghai, providing pension distribution services to more than 1.3 million customers [5]. - The bank has developed the "Enjoy Heart Life" elderly service brand, establishing nearly 100 specialized financial service outlets tailored to the needs of seniors, implementing a "six-special" standard for service [5][8]. - The bank promotes an elderly consultant system, training volunteers to educate the community about elderly care policies and services [5]. Group 3: Agricultural Support - The bank has created the "Heart Garden" agricultural product purchasing platform, connecting local farmers with urban consumers, allowing residents to access fresh and affordable agricultural products [9][10]. - Collaborations with local agricultural companies have been established to enhance the sales of high-quality local products, ensuring that financial support for agriculture is effectively implemented [10]. Group 4: Educational Initiatives - The "Heart Garden" elderly university has been launched, offering over 5,000 seniors courses in various subjects, including art and digital literacy, to enhance their quality of life [11][12]. - Family education initiatives have been introduced, providing workshops and consultations to help parents manage family dynamics and improve communication with their children [13][14]. Group 5: Overall Impact - Over three years, the "Heart Garden" project has engaged with more than 1,500 partners, conducting over 40,000 activities that have reached over 5 million people, significantly enhancing community engagement and support [14]. - The project not only extends financial services but also actively participates in social governance, addressing public concerns and contributing to community development [14].

Core Viewpoint - Shanghai Rural Commercial Bank emphasizes the integration of financial services with emotional value for customers, aiming to create a service-oriented bank that generates value for the community [1][2]. Group 1: "Heart Home" Public Service Project - The "Heart Home" public service project was launched in December 2022, focusing on the financial integration of social resources and addressing community needs through innovative banking services [1]. - The project has established over 1,000 public service stations, achieving full coverage of 216 streets and towns in Shanghai, contributing to a vibrant "15-minute community life circle" [1][9]. Group 2: Community Engagement and Cultural Activities - Shanghai Rural Commercial Bank collaborates with local community centers to create themed service activities, such as promoting local culture through performances and educational workshops [3][4]. - The bank organizes various community events, including "walking party classes" that involve visits to historical sites and cultural storytelling, enhancing community engagement and cultural awareness [4]. Group 3: Elderly Care and Support Services - The bank has partnered with local elderly service centers to provide comprehensive support, including financial safety education and health-related activities for seniors [5]. - Initiatives like the "Farm Products Discount Purchase" program allow elderly residents to access fresh produce directly, demonstrating the bank's commitment to their well-being [5][6]. Group 4: Support for Technology and Business Development - The bank has established public service stations in industrial parks to cater to the diverse needs of businesses, offering personalized consulting and training sessions [7][8]. - Monthly themed events are organized to address the specific financial needs of technology companies, facilitating connections between businesses and investment opportunities [8][9]. Group 5: Overall Impact and Vision - The "Heart Home" project has hosted over 1,000 events monthly, serving more than 3 million people, transforming the bank's role from a financial service provider to a community value co-creator [9]. - The initiative aims to foster a harmonious community ecosystem by blending the three core colors of "Party Red," "Elderly Care Yellow," and "Technology Blue," reflecting the bank's commitment to social responsibility and community development [9].

【环球网财经综合报道】什么是"好金融"？银行在做好金融服务的同时，为何还要为客户提供情感价值？如何打造一家为客户创造价值的服务型银行？上海 农商银行用76载扎根本地的实践给出了答案。 传承自1949年诞生的上海农信事业，上海农商银行坚持从百姓中来、到百姓中去，锚定价值创造、坚定金融为民的理念一以贯之、始终不变。2022年12月， 上海农商银行在多年社区金融服务与全市网点布局的资源禀赋基础上，融合社区居民所需、市场所盼、银行所长，创新推出"心家园"公益服务项目，致力于 社会资源的金融化整合、社会问题的金融化解决和社会需求的综合化服务。如今，超1000家公益服务站，实现上海市216个街道和乡镇全覆盖，为"15分钟社 区生活圈"注入源源不断的活力。 站在"心家园"成立三周年的新"YUAN"点，上海农商银行将讲述如何用"三原色"绘就多彩"心家园"，如何链接社会各界共绘社区治理"同心圆"，如何凝聚 3000余名心愿者编织温暖"公益缘"的动人实践，全面展现"心家园"的广度、深度和温度。 所有温暖的色彩，都始于最纯粹三原色。正如所有宏大的叙事，都源于简单的初心。 社会治理一头连着国家和社会的长治久安，一头连着千家万户的生活 ...

近日，兴业证券司庆日暨"兴证公益日"圆满落幕。循着"金融为民"的初心，2025年，兴业证券志愿 者足迹遍布田间地头、校园课堂、社区院落与山野林间，以"奉献、友爱、互助、进步"的志愿精神融入 践行社会责任的旅程。 多元公益践初心，志愿微光暖人心 秋日闽东，稻浪金黄。公司连续第四年开展"我在乡间有亩田"公益助农行动，认领福建省宁德市屏 南县棠口镇15亩耕地。10月秋收正忙时，公司团委携手多家单位青年志愿者深入共建田地，全程参与收 割、脱粒劳作。 公益日恰逢重阳节，志愿者们将关怀精准送达老年群体。福州市社会福利院内，"幸福照相馆"定格 长辈矍铄风采，"健康保健专区"提供贴心服务，日用品与手工中药香囊传递节日温情；陕西渭南寺峪口 村，志愿者用通俗语言拆解诈骗套路，送上生活物资；深圳龙华公园的登高赏秋、龙岗街道敬老院的手 工与闲谈，让陪伴驱散孤独。 面对残障朋友的需求，志愿者们用细致与真诚搭建沟通桥梁。福州盲人学校"兴灯常亮、温暖同 行"活动中，互动游戏与暖心礼物让笑声不断，孩子们的乐观感染着每一位参与者；上海中共二大会址 纪念馆内，志愿者们组成"明灯"助残队伍，为百余名听障游客提供引导与咨询服务，让红色文化可感可 知 ...

Group 1 - The core initiative of the project is the "Free Lunch Public Welfare Project," which allows credit card holders of Industrial Bank to donate their credit card points to provide meals for rural schoolchildren [1][2] - Since its inception in 2018, over 280,000 credit card holders have participated, contributing to the provision of 2 million free lunches [1] - Industrial Bank ranks among the top contributors in the corporate partnership project of the "Free Lunch Fund" managed by the China Social Welfare Foundation [1] Group 2 - The project has been recognized for its positive impact, with the chairman of the China Social Welfare Foundation highlighting it as a beneficial model for the financial industry's involvement in public welfare [2] - Industrial Bank plans to deepen its collaboration with the China Social Welfare Foundation to enhance the "Free Lunch" credit card points donation project, aiming to inject new momentum into the initiative [2]

Group 1 - The core idea of the news is that Industrial Bank has been recognized for its financial contributions to the "Free Lunch Public Welfare Project," which provides meals to rural schoolchildren through credit card point donations [1][2] - Since 2018, Industrial Bank has partnered with the China Social Welfare Foundation to create a credit card point donation program, allowing cardholders to donate their points to fund meals for children in remote areas [1] - Over 280,000 cardholders have participated in the program, providing 2 million free lunches to rural schoolchildren, making Industrial Bank one of the top contributors to the "Free Lunch Fund" [1] Group 2 - The initiative has been praised for combining financial resources with public welfare, serving as a beneficial model for the financial industry’s involvement in charitable activities [2] - The vision of the "Free Lunch Fund" is to make free lunches a basic welfare for Chinese children, requiring collaboration from various sectors of society [2] - Industrial Bank plans to deepen its cooperation with the China Social Welfare Foundation to enhance the ongoing credit card point donation project, which has been active for seven years [2]