文旅消费

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长沙风采 “破圈”全球 “十大文旅工程”推动文旅产业高质量发展
Chang Sha Wan Bao· 2025-09-25 23:37
Core Insights - The Fourth Changsha Tourism Development Conference has commenced, highlighting the city's efforts to establish itself as a world-class cultural tourism city, with inbound tourist arrivals reaching 295,269 from January to August, marking a 62.43% increase in visa-free foreign visitors [2][8] Group 1: Tourism Development - Changsha is implementing ten major cultural tourism projects, including initiatives for party building, expanding tourism consumption, and innovative development [2][8] - The first citywide duty-free store will open on September 26, representing a significant step in Changsha's goal to become an international consumption center [10] - The city is promoting a series of cultural and tourism activities linked to the Hunan Football League to enhance consumer engagement [3][10] Group 2: Consumer Promotion - The local government plans to invest 50 million yuan to stimulate consumption and encourage businesses to issue 1 billion yuan in consumer vouchers [11] - Various promotional activities, including the "First Launch Changsha" consumption season and youth-oriented urban activities, aim to create a vibrant consumer atmosphere [11] Group 3: Cultural Heritage and Education - Changsha is commemorating the 100th anniversary of Mao Zedong's poem "Qinyuan Chun: Changsha" with multiple cultural activities and educational initiatives [5][16] - The city is enhancing its red tourism offerings by protecting and utilizing 269 revolutionary cultural sites [14][16] Group 4: Industry Upgrades - There are currently 155 cultural tourism projects under construction in Changsha, with a total investment of 98.31 billion yuan, expected to reach 13.287 billion yuan by 2025 [18] - The city is focusing on developing new tourism products and experiences, including immersive performances and cultural events [18] Group 5: International Tourism - Changsha is preparing for the upcoming China-France Cultural Forum, aiming to enhance its international image and promote inbound tourism [20] - The city is leveraging its geographical advantages to create premium inbound tourism routes and improve service infrastructure [20][21] Group 6: Public Services - Changsha is committed to enhancing public cultural services, aiming to create a shared space for both residents and tourists [24][23] - The city plans to improve its cultural and tourism public service infrastructure, ensuring a comprehensive and inclusive service system [24]
全省联动打造艺术、文博、互动体验一体的“文旅大餐”国庆中秋怎么玩?4200多项活动等你来
Xin Hua Ri Bao· 2025-09-25 23:23
Group 1 - The provincial cultural and tourism department will launch over 4,200 cultural and tourism activities during the National Day and Mid-Autumn Festival, with more than 170 key events planned [1] - A series of performances featuring various art forms will be organized in towns across the province, bringing cultural activities directly to the community [1] - Over 800 exhibitions and more than 1,000 educational activities will be held in cultural venues, showcasing significant exhibitions from various museums [1] Group 2 - A total of 155 non-heritage activities will be organized, including over 620 performances and exhibitions, blending traditional culture with modern expressions [2] - More than 180 A-level tourist attractions will host special events to celebrate the holidays, enhancing the festive atmosphere [2] - Various themed activities will be launched, such as the "Great Canal City Non-Heritage Cultural Tourism Festival" and "Taste of Taizhou" food tourism season [2] Group 3 - Tourist attractions will focus on immersive experiences, with activities like firework shows and themed performances planned [3] - The province will implement over 300 promotional measures to boost tourism consumption, including ticket discounts and special family tickets [3] - The provincial cultural and tourism department will enhance online supervision of nearly 6,000 key tourism venues to ensure a safe and orderly holiday experience [3]
江苏“双节文旅大餐”就位 数千项活动惠民助消费
Zhong Guo Xin Wen Wang· 2025-09-25 11:58
演出市场持续升温,"双节"期间,江苏将举办营业性演出464场次,其中5000人以上大型演出25场次。 紫金文化艺术节、咪豆音乐节、华晨宇火星演唱会等热门项目一票难求。各地创新推出"票根+"政策, 乐迷凭演出票可享受景区门票、住宿餐饮等优惠,推动演出"流量"转化为消费"增量"。 惠民措施方面,江苏将推出150余项暖心举措,包括景区门票减免、消费券发放、特定人群优惠等。常 州开通免费旅游直通车,连云港开通高铁站至景区接驳专线,扬州免费开放主城区50家机关事业单位内 部停车场,盐城新增1800个临时停车位并开通免费旅游公交专线,让游客畅享"一张票玩转一座城"的便 捷体验。(完) 江苏"双节文旅大餐"就位 数千项活动惠民助消费 中新网南京9月25日电 (记者 徐珊珊)2025年国庆、中秋假期将至,江苏省文旅厅25日对外通报,假日期 间将联动全省推出文旅活动超4200项,其中重点活动170余项,涵盖艺术展演、文博展览、互动体验等 多种类型,着力打造"家门口"的"文旅盛宴",满足多层次消费需求。 民众走进文博场馆。(资料图)中新网记者 泱波 摄 "双节"期间,江苏将组织"茉莉花开·家门口赏好戏"巡演活动,在江阴顾山镇、靖 ...
发放超4.8亿元消费补贴!2025年全国国庆文化和旅游消费月活动启动
Sou Hu Cai Jing· 2025-09-25 07:22
文 旅惠民乐民 共享美好生活 2025年全国国庆 文化和旅游消费月活动 启动 来源:新华社 编辑:苏惠琳 校对:潘海辉 审核:聂粤 签发:郭斌 mil . + 20 9月25日,2025年全国国庆文化和旅游消费月主场活动在四川省成都市举办,正式启动国庆文旅消费月 ,于9月下旬至10月下旬开展系列文旅 消费活动,激发假日消费活力,满足人民美好生活需要。 消费月期间,各地将围绕观演赏剧、游历山河、中秋团圆、文化体验、红色旅游、大国重器、时代风采等热点,举办超2.9万场次文旅消费活 动,发放超4.8亿元消费补贴,加强文旅消费与餐饮、住宿、零售、体育、健康等方面消费联动互促,为人们带来更全面、更实惠、更省心的 出游体验,营造欢庆佳节、畅享文旅的氛围。 9月下旬至10月下旬 开展系列文旅消费活动 举办超2.9万场次文旅消费活动 发放超4.8亿元消费补贴 ...
新华社权威快报丨2025年全国国庆文化和旅游消费月活动启动-焦点日报
Xin Hua She· 2025-09-25 02:40
消费月期间,各地将围绕观演赏剧、游历山河、中秋团圆、文化体验、红色旅游、大国重器、时代 风采等热点,举办超2.9万场次文旅消费活动,发放超4.8亿元消费补贴,加强文旅消费与餐饮、住宿、 零售、体育、健康等方面消费联动互促,为人们带来更全面、更实惠、更省心的出游体验,营造欢庆佳 节、畅享文旅的氛围。 新华社国内部、新华社四川分社联合出品 (资料图) 9月25日,2025年全国国庆文化和旅游消费月主场活动在四川省成都市举办,正式启动国庆文旅消 费月,于9月下旬至10月下旬开展系列文旅消费活动,激发假日消费活力,满足人民美好生活需要。 标签: 2025年全国国庆文化和旅游消费月 ...
新华社权威快报|2025年全国国庆文化和旅游消费月活动启动
Xin Hua She· 2025-09-25 01:51
Group 1 - The 2025 National Day Cultural and Tourism Consumption Month will take place from late September to late October, featuring a series of cultural and tourism consumption activities aimed at stimulating holiday spending and meeting the needs of people's quality of life [4] - Over 29,000 cultural and tourism consumption activities will be held during this period, with more than 480 million yuan in consumption subsidies being distributed [4] - The activities will focus on various themes such as performances, travel experiences, family reunions during the Mid-Autumn Festival, cultural experiences, red tourism, and showcasing national achievements, enhancing the synergy between tourism and other sectors like dining, accommodation, retail, sports, and health [4]
2025年全国国庆文化和旅游消费月活动启动
Xin Hua She· 2025-09-25 01:36
新华社消息,9月25日,2025年全国国庆文化和旅游消费月主场活动在四川省成都市举办,正式启动国庆 文旅消费月,于9月下旬至10月下旬开展系列文旅消费活动,激发假日消费活力,满足人民美好生活需 要。 消费月期间,各地将围绕观演赏剧、游历山河、中秋团圆、文化体验、红色旅游、大国重器、时代风采等 热点,举办超2.9万场次文旅消费活动,发放超4.8亿元消费补贴,加强文旅消费与餐饮、住宿、零售、体 育、健康等方面消费联动互促,为人们带来更全面、更实惠、更省心的出游体验,营造欢庆佳节、畅享文 旅的氛围。 文 旅惠民乐民 共享美好生活 2025年全国国庆 文化和旅游消费月活动 启动 9月下旬至10月下旬 开展系列文旅消费活动 举办超2.9万场次文旅消费活动 发放超4.8亿元消费补贴 m II . E # 编辑:周芝逸 责编:秦雨 审核:廖异 ...
8亿人次、7500亿元袭来,地方争夺国庆中秋流量
第一财经· 2025-09-24 16:04
Core Viewpoint - The article discusses the competitive landscape of cultural and tourism consumption in China as various regions prepare for the upcoming National Day holiday, highlighting the extensive promotional activities and financial incentives being implemented to attract tourists and stimulate spending [3][10]. Group 1: Regional Initiatives - Yunnan Province has launched a series of themed activities and discounts for the National Day and Mid-Autumn Festival, aiming to enhance local tourism [5]. - Sichuan Province has organized over 1,300 cultural and tourism events, focusing on various themes to meet the holiday demand [5]. - Both provinces are part of a broader trend where local governments are actively promoting tourism to capture consumer interest during peak travel seasons [5][10]. Group 2: Expected Tourism Trends - In 2024, the National Day holiday is projected to see over 8 billion domestic travelers, with expected tourism revenue around 750 billion yuan [6]. - Recent data indicates a 45% year-on-year increase in cross-province travel orders for the National Day holiday, reflecting a shift in consumer preferences towards experiential travel [6][10]. - The average spending per tourist during the 2024 National Day holiday reached a historical high of 916 yuan, indicating strong consumer demand [10][11]. Group 3: Marketing Strategies - Regions are employing various strategies to attract tourists, including creating viral marketing campaigns, hosting events, and offering discounts through consumption vouchers [7][8]. - Sichuan's initiative to combine sports events with tourism, such as offering packages that include event tickets and accommodation, exemplifies innovative marketing approaches [7][11]. - The Ministry of Culture and Tourism is coordinating a three-year action plan to enhance cultural and tourism consumption, including the distribution of consumption vouchers [8][10]. Group 4: Economic Impact - Cultural and tourism consumption is seen as a key driver for local economic growth, especially in the context of insufficient overall consumption growth [10][11]. - The article highlights the importance of transforming tourist interest into actual spending, with local governments leveraging events to stimulate broader economic activity [11]. - The ongoing development of new tourism formats, such as night tourism and wellness tourism, reflects changing consumer preferences and presents opportunities for growth in the sector [11].
8亿人次、7500亿元袭来 地方争夺国庆中秋流量
Di Yi Cai Jing· 2025-09-24 14:35
Core Insights - The competition for cultural tourism and consumer traffic is intensifying as the National Day holiday approaches, with over 25,000 cultural tourism consumption activities planned and more than 330 million yuan in consumption subsidies to be distributed [1][5]. Group 1: Regional Initiatives - Yunnan Province has launched a series of themed activities and promotional measures for the National Day and Mid-Autumn Festival, focusing on unique experiences and seasonal products [2]. - Sichuan Province has organized over 1,300 cultural tourism activities centered around major events, food, and entertainment to meet the holiday consumption demand [2][3]. Group 2: Consumer Trends - Recent data indicates a 45% year-on-year increase in cross-province travel orders for the National Day holiday, with travelers increasingly prioritizing experiential travel over mere sightseeing [3]. - The average per capita spending during the 2024 National Day holiday is projected to reach 916 yuan, marking a historical high [6]. Group 3: Government Support and Policies - The Ministry of Culture and Tourism has initiated a three-year action plan to enhance cultural and tourism consumption, coordinating with financial institutions to offer consumption vouchers and incentives [5]. - Various local governments are implementing special policies to stimulate cultural tourism consumption, with a total of over 330 million yuan in subsidies planned for the consumption month [5][6]. Group 4: Marketing Strategies - Local governments are employing diverse marketing strategies, including creating viral events and immersive experiences, to attract tourists [3][4]. - Sichuan Province plans to leverage popular local events, such as the "Chuan Super" soccer matches, to drive tourism and consumption through bundled offers [4][7]. Group 5: Future Outlook - The cultural tourism sector is expected to continue growing, driven by evolving consumer preferences and the integration of various service sectors [6][7]. - New tourism trends, such as therapeutic travel and night tourism, are emerging, indicating a shift in consumer behavior and preferences [7].
8亿人次、7500亿元袭来,地方争夺国庆中秋流量
Di Yi Cai Jing· 2025-09-24 13:26
Core Viewpoint - The competition for cultural tourism and consumer traffic has intensified as the National Day holiday approaches, with over 25,000 cultural tourism consumption activities planned and more than 330 million yuan in consumption subsidies to be distributed [1][5]. Group 1: Regional Initiatives - Yunnan Province has launched a series of themed activities and promotional measures for the National Day and Mid-Autumn Festival, focusing on enhancing tourism experiences [2]. - Sichuan Province has organized over 1,300 cultural tourism activities centered around major events, food, and entertainment to attract visitors during the holiday [2][3]. - Various regions are employing strategies such as creating popular events and offering discounts to draw tourists, with a focus on immersive experiences [3][4]. Group 2: Economic Impact - The National Day holiday in 2024 is expected to see over 800 million domestic travelers and approximately 750 billion yuan in tourism revenue, reflecting a growth trend in the tourism sector [2]. - The average spending per tourist during the 2024 National Day holiday reached a historical high of 916 yuan, indicating a robust recovery in consumer spending [6][7]. - The cultural and tourism sectors are seen as key drivers for overall consumption growth, with significant increases in spending on entertainment and leisure activities [6][7]. Group 3: Promotional Strategies - Various regions are implementing consumption vouchers and discounts to stimulate tourism, with Guangdong planning to distribute 20 million yuan in cultural tourism vouchers [4][5]. - Sichuan is set to launch a two-month consumption festival, distributing 400 million yuan in vouchers for local dining, beverages, and tourism [7][8]. - The integration of events, performances, and exhibitions is being leveraged to create new consumer experiences and enhance the overall tourism appeal [7][8].