转自：新华财经 今年5月，遭遇电信诈骗的刘女士至今想起仍心有余悸："客户经理在电话里一条条拆穿骗局，还特意上门给我看反诈案例，才把我给劝住了。"无独有偶， 南京建邺区82岁的李阿姨也有同款"暖心体验"，"我腿摔了没法去网点改密码，打个电话，银行的小姑娘当天就带着设备上门了，还教我用大字体的手机银 行，连我老家的方言都能识别，太贴心了！" 李阿姨说。 两位普通客户的经历，正是民生银行南京分行以"诚信"锚定服务根本、以"实干"解决群众难题、以"便民"贴近日常需求的生动缩影。2025年以来，该行持续 推动金融为民理念融入业务全流程，让金融服务既有速度，更有温度，体现"诚信筑根基、责任勇担当、实干惠民生"的服务理念。 靶向施策打通乡镇服务脉络，为乡村振兴注入金融"活水"。聚焦乡镇"发展难 销售难"的痛点，该行深度融入"一行兴一乡"帮扶体系，例如，围绕河南滑 县"豫北粮仓"资源禀赋，邀请商务服务、农副产品深加工等优质企业客户赴当地考察，为当地带去新的产业项目与发展契机。为进一步提升消费帮扶质效， 该行创新打造"帮扶+合作""帮扶+宣传""帮扶+帮销"等模式，制定"滑县农产品消费帮扶计划"，设立"滑县消费帮扶农产品专柜" ...

近年来，人保寿险山东省分公司深刻践行"金融为民"理念，站稳人民立场，秉承"守信重诺·人保同行"消保文化理念，积极持续构 建"大消保"格局，为民办实事，推动金融消保下沉基层、贴近民生、融入场景，切实解决金融消费者的急难愁盼问题。 一、助农兴农——助力乡村经济发展 人保寿险山东公司推出"乡约2025，幸福双向奔赴"主题活动，诚邀客户深度参与乡村发展。6月14日，潍坊中支聚焦当地特色农产 品——金太阳杏，旨在解决望留街道韩家村农户年龄较大，抢收、销售困难的问题，组织热心客户与销售人员建立采摘队，现场 采摘并认购杏子逾400斤，以实际行动，践行社会责任，助力乡村经济发展。 二、惠企利企——诚信为本，金融助企 人保寿险山东省公司继续优化金融服务，在深入调研山钢集团员工需求后，组建专属服务团队，下沉企业一线，为山钢集团员工 量身定制保险服务方案，以专业素养、高效行动与暖心服务，在山钢集团生动实践着政企合作、服务民生理念。 淄博中支携手淄博战狼城际救援团队，济南中支联合省立三院开展老年人急救知识培训及实操演练活动，救援团队讲师结合真实 案例，围绕老年人心脏病、中风等常见疾病，详细讲解突发状况识别与急救要点，重点教学心肺复苏 ...

Core Viewpoint - The company is actively addressing the card replacement challenges faced by elderly and disabled individuals by providing on-site services, enhancing customer satisfaction and demonstrating a commitment to community-focused financial services [1][2] Group 1: Service Initiative - The bank has organized a mobile financial service team to conduct on-site card replacement for the elderly and disabled, allowing them to complete the process without visiting the bank [1] - Staff members assist clients with information verification and fingerprint collection, while also addressing questions about the new social security card's functionalities [1] - The initiative has received positive feedback from clients, highlighting the importance of accessible financial services for vulnerable groups [1] Group 2: Future Plans - The bank plans to continue focusing on customer needs by optimizing service processes and innovating service models to provide efficient and warm financial services [2] - The goal is to enhance the financial accessibility, happiness, and security of the community [2]

Core Viewpoint - China Merchants Bank Beijing Branch has launched an elderly-friendly service system called "Warmth for the Elderly, Care with Solutions," providing comprehensive services for elderly clients, showcasing a commitment to humanistic care beyond financial services [1] Group 1: Service Initiatives - The service system includes a dedicated elderly area, full companionship, an elder-friendly app, retirement planning, and activities for the elderly [1] - The bank has received numerous heartwarming stories that reflect its dedication to elderly care and the warmth of its services [1] Group 2: Individual Stories - A customer manager, Chen Meng, created a "green channel" for a 92-year-old client, Liu Shushu, providing weekly dedicated service and teaching him to use mobile banking, which helped build a trusting relationship [2] - Sun Tian, a branch supervisor, assisted an elderly woman, Chen Ayi, who fainted at a bus stop, demonstrating the bank's commitment to social responsibility and care [3] - Hua Yijun, a safe deposit box clerk, helped an elderly client, Wang Ayi, by ensuring her safety while using a high box and eventually arranged for her to have a lower box, highlighting the bank's attention to detail and customer needs [4][5] Group 3: Philosophy and Commitment - The bank emphasizes that true service goes beyond processes and rules, focusing on long-term companionship and being a reliable support for elderly clients [2] - The stories illustrate the bank's "invisible craftsmanship," where service is about mutual respect, care, and protection, reinforcing the belief that "financial services for the people" is a steadfast commitment [5]

Core Viewpoint - Hengfeng Bank is enhancing its service offerings by establishing "Warm New Stations" to support urban workers, particularly delivery personnel and ride-hailing drivers, providing them with a comfortable resting place and essential services [1][2]. Group 1: Service Expansion - The first batch of 16 "Warm New Stations" was inaugurated in Zigong, Sichuan, with Hengfeng Bank's station aiming to set a benchmark for industry service standards [1]. - The stations are equipped with basic facilities and additional services such as labor protection, financial assistance, and a comfortable environment for urban workers [1][2]. Group 2: Operational Mechanisms - Hengfeng Bank has implemented a star rating and dynamic management system to ensure the vitality and service quality of the stations, integrating their performance into the bank's党建工作考核体系 [2]. - A dedicated station manager system has been established to provide attentive service, ensuring continuous and high-quality support for users [2]. Group 3: Financial Services - The bank is focusing on the needs of new employment groups by offering inclusive financial products, quick approval processes, and flexible repayment options to alleviate financial pressure [2]. - Regular financial literacy workshops and fraud prevention seminars are conducted to protect clients' financial interests, demonstrating the bank's commitment to community welfare [2][3]. Group 4: Community Impact - The establishment of these stations reflects Hengfeng Bank's efforts to combine professional financial services with community care, transforming traditional banking into a more human-centered approach [3]. - The initiative embodies the bank's commitment to serving the public and contributing to the community, aligning with the principle of "finance for the people" [3].

Core Viewpoint - The release of the "Beijing Asset Management Industry Development Report (2025)" emphasizes the need for a new framework in asset management to empower industry development, highlighting the importance of understanding macroeconomic changes and the evolving landscape of risks in the sector [1][4]. Industry Overview - The asset management industry in China is currently in a critical phase of high-quality development, with Beijing serving as a significant financial management center. The report aims to provide a comprehensive analysis of the industry's current state and future trends, offering valuable insights for market participants [5][6]. Key Statistics - By the end of 2024, the total asset management scale in China is projected to reach 165.45 trillion yuan, with an average annual compound growth rate of 7.45% since 2019. In Beijing, asset management institutions are expected to manage nearly 50 trillion yuan, accounting for about 30% of the national total [6]. Industry Trends - The report identifies six major trends for the future of Beijing's asset management industry, including: - Continued support for key areas such as technological innovation, green economy, and digital economy [7]. - A shift from scale pursuit to quality and efficiency enhancement, with a focus on investment research capabilities and risk management [7]. - A return to core business principles, emphasizing customer needs and product diversification [7]. - An optimized market structure with clearer distinctions among leading institutions, boutique firms, and foreign entities [7]. - Improved regulatory frameworks aimed at fostering a healthy development environment [7]. - Enhanced international collaboration and regional synergy, particularly in the context of the Beijing-Tianjin-Hebei integration [7].

转自：新华财经 此次活动是浙商银行合肥分行践行"金融为民"初心的生动实践。未来，该行将以"特色金融服务站"为支点、"金融知识漫游巴"为纽带，持续创新服务模式， 全力打造群众"放心、安心、贴心"的金融服务品牌，为安徽金融业高质量发展注入更多力量。（周雅岗） 编辑：赵鼎 2025年9月，浙商银行合肥分行举办的"特色金融服务站"授牌仪式暨"金融知识漫游巴"活动启航。安徽省银行业协会专职副会长杨峻松、浙商银行合肥分行 党委书记兼行长徐凯等出席，共同见证这一重要时刻。 作为该行深化"金融为民"理念的创新载体，"特色金融服务站"将金融消费者权益保护深度融入日常服务。徐凯在致辞中表示，合肥分行始终践行金融工作的 政治性与人民性，通过开展金融知识普及活动，切实解决群众"急难愁盼"，助力公众提升风险防范意识。杨峻松在讲话中指出，合肥分行以"特色金融服务 站"为抓手，推动金融知识普及与消费者权益保护工作走深走实，充分彰显了高度的政治自觉与行业担当。活动现场，杨峻松与徐凯共同为"特色金融服务站 ——瑶海支行"授牌。 授牌仪式后，嘉宾移步广场启动"金融知识漫游巴"发车仪式。据悉，这辆"漫游巴"将化身"流动金融宣传站"，深入社区、商圈 ...

Core Viewpoint - The Shanghai Financial Regulatory Bureau is leading the 2025 Shanghai Financial Education Promotion Week to enhance public awareness and understanding of financial rights and safety, aligning with national policies and focusing on people's well-being [1][2]. Group 1: Event Overview - The launch ceremony for the 2025 Shanghai Financial Education Promotion Week took place on September 15, 2025, with participation from over 100 financial institutions and citizens, emphasizing the theme "Protecting Financial Rights, Supporting a Better Life" [2]. - The event featured various activities, including financial knowledge presentations, educational performances, and a financial knowledge market with over 30 financial institutions engaging the public through interactive games and displays [3]. Group 2: Risk Awareness and Education - During the financial education week, a "Risk Awareness Delivery" initiative was implemented, aiming to disseminate financial knowledge and fraud prevention tips to every household in Shanghai through diverse channels and formats [4]. - Activities included financial knowledge markets in parks, community lectures on fraud prevention, online quizzes, and risk awareness videos in public spaces, integrating financial education with local culture and daily life [4]. Group 3: Consumer Protection Initiatives - The Shanghai Financial Regulatory Bureau has been focusing on consumer protection by establishing a regular mechanism for financial services that benefit the public, addressing issues such as improper sales practices and enhancing services for the elderly [5]. - Initiatives include the cleanup of "sleeping policies" and "dormant accounts," as well as the introduction of tailored financial products like "Huibao" and "Hujia" to promote inclusive finance [5]. Group 4: Dispute Resolution Mechanisms - The Shanghai Banking and Insurance Dispute Mediation Center has seen a significant increase in cases, handling 32,857 disputes in the first half of 2025, a 102.38% year-on-year increase, and successfully mediating 22,069 cases [6]. - A new structure with one center and ten branches has been established to facilitate efficient consumer dispute resolution, with a total of 7,770 cases processed since the branch's inception [7].

Core Viewpoint - The company is committed to enhancing public financial literacy and protecting consumer rights through a series of initiatives, including the "2025 Financial Education Promotion Week" scheduled for September 15-21, 2025 [1] Group 1: Digital Empowerment and Service Efficiency - The company is integrating digital innovation to enhance service processes, improving efficiency from insurance application to claims processing [2] - New digital marketing projects, such as the "E-Partner" app and customer management mini-program, are designed to provide customized services throughout the customer lifecycle [2] - The introduction of AI technologies, including NLP and OCR, aims to streamline underwriting processes and improve claim handling, allowing customers to manage claims via WeChat [2] Group 2: Product Diversification - The company is expanding its product offerings to include new insurance products focused on health and retirement, while also upgrading existing services to meet diverse customer needs [3] Group 3: Customer-Centric Service Initiatives - The company is implementing ten special measures during the financial education week, including expedited underwriting policies and enhanced customer service initiatives [4] - Innovations in underwriting and policy management are designed to reduce customer burdens and improve service efficiency, such as remote signing services and optimized loan processes [4] Group 4: Financial Knowledge Promotion - The company has developed a "Five Hearts" service education matrix to address the varying financial knowledge needs of different consumer groups, utilizing engaging formats like animations and games [5] - The focus is on making financial knowledge accessible and practical, ensuring consumers can understand and apply financial concepts effectively [5] - The company emphasizes a people-centered approach in its operations, aiming to protect consumer rights and contribute to a healthy financial ecosystem [5]

当闽西的秋风掠过古田会议旧址的红砖墙，一场特殊的"物资交接"正在古田镇卫生院上演——9月10 日，平安产险龙岩中心支公司向古田镇人民政府捐赠了价值3万元的医疗设备，包括AED自动除颤仪、 血压测量仪器、居民服务小药箱等。这批物资将有效完善基层医疗设施，为村民日常健康监测和突发状 况急救提供有力保障。 与此同时，平安产险龙岩中心支公司志愿者还带来了金融防诈小课堂，以案说法，向村民生动普及反诈 防骗技能，守护好百姓的"钱袋子"。 这天，这场以"筑牢党建基础，服务乡村振兴"为宗旨的医疗健康下乡百村巡回行动，让革命老区的人民 进一步触摸到"金融为民"的温度。平安产险龙岩中心支公司也将带着五篇金融大文章的"民生密码"，持 续在闽西这方红色热土上书写平安守护答卷。 (李静、阙秀芬) 送硬件设备，更送实用技能。当天，平安产险龙岩中心支公司还特邀医疗专家为村民和镇卫生院医护人 员开展应急救护培训，详细讲解AED 使用方法、心肺复苏操作步骤等实用技能，并通过现场演示，让 大家在互动中掌握要领。这不仅提升了基层应急救护能力，也为守护群众生命安全增添了"护身符"。 ...