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项目“加速跑”叠加消费“热力值” 成都火力全开冲刺三季度丨成都发展
Sou Hu Cai Jing· 2025-08-18 14:40
Group 1: Economic Development and Investment Projects - Chengdu is accelerating its efforts in project construction, with numerous high-tech and impactful industrial projects being launched and implemented [1] - The largest outlet project in Southwest China, the Chengdu Qingbaijiang International Outlet, has commenced construction with an investment of approximately 3 billion yuan, set to feature over 300 international brand discount stores [4][5] - The Chengdu Digital Innovation Industry Park is under construction with an investment of 350 million yuan, targeting cutting-edge fields like integrated circuits and artificial intelligence, and aims to be completed by October 2025 [7] Group 2: Sports Events and Economic Impact - The recently concluded World University Games has significantly boosted regional economic activity, with record market development income and a variety of licensed merchandise [10] - Chengdu's sports consumption reached 49.26 billion yuan from January to July, marking a 9.6% year-on-year increase, demonstrating the conversion of event traffic into economic growth [10][11] Group 3: International Trade and Consumption - Chengdu is enhancing its status as an international consumption center, with a series of events like the "2025 Chengdu Import Carnival" aimed at boosting international trade and consumption [12][14] - In the first half of the year, Chengdu's foreign trade import and export total reached 427.47 billion yuan, a 9.4% increase, with significant growth in imports of specific products like fresh salmon and lobsters [14][15]
文旅消费“火出圈”——看六盘水依托气候优势打出“组合拳”
Sou Hu Cai Jing· 2025-08-18 14:06
编者按: 今年上半年,六盘水地方经济社会发展交出亮眼答卷,"稳"的基础更牢,"进"的动能积聚。这不仅源于重大项目、工业发展等"硬支撑"的强劲发力,还得益 于旅游经济、消费活力、营商环境等"软实力"的显著提升。为全方位呈现六盘水经济高质量发展的多维图景,《六盘水日报》从即日起将围绕上半年旅游经 济持续升温、消费活力加速释放、营商环境不断优化等可喜表现,一一解析这些关键"软实力"如何为六盘水经济行稳致远奠定坚实基石。 "赛事+旅游""旅游+美食""旅游+消费"……随着政策加码,文旅新业态、新模式不断涌现,六盘水已形成内容丰富、形式多样、高潮迭起的文旅消费新场 景。据公安部门提供数据,2025年上半年全市接待过夜游客313.47万人次,同比增长11.44%。 游人如织。 立足"中国凉都"气候优势,六盘水深度融合文化体验与多元业态,创新打造差异化避暑产品体系,有力推动文旅融合发展和消费升级,推动"旅游+"向"+旅 游"转变,促进文化、体育、农业等相关产业与旅游业的深度融合,把凉都的生态优势持续转化为经济红利,推动了"流量"变"留量"、"人气"变"财气"。 政府有为、企业向善、游客舒心,六盘水旅游经济持续"火出圈"。 ...
四川仁寿:城市美活力足 持续推进县域文旅产业做大做强
Zhong Guo Jing Ji Wang· 2025-08-18 14:03
公园里绿意流淌成诗,街道旁繁花簇拥为画;马拉松脚步唤醒晨曦,村BA喝彩点燃星空;博物馆沉淀 文化厚度、新街区升腾烟火温度……城市美景如画,发展活力迸发,近年来,四川省眉山市仁寿县正以 生态绿肺舒展筋骨、赛事流量涌动活力、文旅地标焕新场景的多元路径,持续擦亮县域文旅品牌,向着 文旅产业做大做强的目标坚实迈进。 建好城市"绿肺" 景城一体深度融合 阳光透过绿叶的缝隙洒下斑驳的光影,人工湖面泛着粼粼波光,几只白鹭掠过水面,荡起一圈圈细碎的 涟漪,岸边垂柳轻拂,蝉鸣声与孩童的笑闹声交织成欢快的乐章,长椅上坐着摇蒲扇的老人……初秋的 仁寿城市湿地公园像一幅美丽的油画。 仁寿城市湿地公园是国家AAAA级旅游景区,以花海、湿地、山川、河流等生态景观为主,是仁寿人返 璞归真、融情山水的城市花园,也是该县对外展示形象的"城市名片"。 2024年底,该县又一座公园——文化公园正式开放,与沿线的中央水体公园、城市湿地公园、响水六坊 串珠成链,共同构建起一条生态与文化交融的绿色长廊,成为了当地市民与外来游客休闲游玩的好去 处。 "我们的城市越来越美,每次外地的朋友前来游玩,我都会带他们逛逛各个公园,不仅赏心悦目,还能 锻炼身体。"住 ...
乡村“文旅+”四季生“金”兴业富农 水清岸绿绘就振兴新图景
Yang Shi Wang· 2025-08-18 08:16
Group 1 - The core viewpoint is that Shuaotuo Village in Ningde City, Fujian Province has become a popular summer tourist destination due to its pleasant climate and beautiful scenery, enhanced by ecological restoration and water system governance [1][3] - The village has undergone significant environmental improvements since 2016, including ecological restoration of the reservoir area and the construction of lakeside and forest trails, leading to a transformed environment [5][7] - The increase in visitors has prompted the village to upgrade its cultural and tourism industry, with over 150,000 tourists received this year, allowing local residents to benefit economically from tourism [7][9] Group 2 - More than 200 villagers are now engaged in homestays and agritourism, with high occupancy rates for their transformed homes, contributing to local economic growth [9]
宁波宁海启动夏季文旅促消费活动
Sou Hu Cai Jing· 2025-08-18 04:02
Core Points - The summer cultural tourism consumption event in Ninghai County, Ningbo, aims to ignite enthusiasm for summer nights and promote the beauty of life through a week-long series of activities [1][6] - The event features six cultural tourism promotion officers and introduces four premium tourism routes along with six major consumption scenarios to enhance Ninghai's cultural tourism resources [3][6] - A significant distribution of one million cultural tourism consumption vouchers is part of the event, connecting various aspects of tourism and consumption [3][6] Group 1 - The event commenced with a performance of a lotus dance, showcasing the artistic and cultural richness of Ninghai [3] - The event includes traditional performances, non-heritage skill demonstrations, and immersive experiences to enhance visitor engagement [5][6] - The Ninghai City God Temple, a key cultural site, has been upgraded and reopened, emphasizing its role in preserving local cultural heritage [5][6] Group 2 - The Ninghai County Cultural and Tourism Bureau emphasizes the integration of ancient architecture and intangible cultural heritage to promote cultural tourism [6][7] - The ongoing development of Ninghai's cultural soft power is highlighted by the establishment of cultural institutions and the enhancement of historical sites [7] - Future plans include consolidating cultural tourism resources to create a vibrant urban cultural experience that combines heritage, leisure, and consumption [7]
主题公园,充实多彩人生的“加油站”(专家解读)
据外媒报道,不久前,上海乐高乐园度假区开业。近期,一系列新的主题公园正在筹备中:即将成为全 球最大乐高乐园的深圳乐园已在建设中;上海还将在2027年迎来"哈利·波特制片厂之旅"和全球最大的 小猪佩奇主题公园。 暑期是一年中最长的旅游旺季,而主题公园尤其是具有IP属性的主题公园是暑期的消费热点。中国庞大 的旅游市场规模、活跃的旅游市场需求成为主题公园迅速发展的重要基础,人们对优质旅游体验、适合 亲子消费的旅游产品的期待,有力支撑了主题公园高质量发展。旅游的核心诉求就是获得愉悦体验,主 题公园的核心卖点就是提供快乐价值。因此,主题公园只要秉持主题娱乐的根本方向,持续进行产品创 新、保持服务品质、丰富文化内涵,就能获得持续健康发展。但不可忽略的是,随着主题公园的数量扩 张,市场竞争也变得越来越激烈。 为了更好地推动新时期主题公园的高质量发展,首先应深入认识主题公园的内涵。主题公园的核心究竟 是什么?主题公园致力于提供快乐的情绪价值,但是这些快乐的源泉是惊险刺激的娱乐设施设备,还是 主题凝练之后的文化产品与体验,这个问题需要进一步思考。在挖掘文化主题的过程中,文化的呈现是 停留在符号化、载体化、外壳化还是更加注重内容 ...
运博会线上受众超5.2亿人次 近16万人次现场观展 现场销售额近3000万元
Su Zhou Ri Bao· 2025-08-18 00:33
Core Insights - The seventh Grand Canal Cultural Tourism Expo concluded with nearly 160,000 attendees, a 23% increase from the previous edition, and over 520 million online viewers [1] - The expo featured five major themed exhibitions and attracted 912 exhibitors from 35 countries and regions, with a nearly 40% increase in the number of exhibitors compared to the last event [1][2] Group 1: Event Highlights - The event was held in August, aligning with the peak summer tourism season, and introduced innovative concepts such as "exhibition area as scenic area" and "exhibition area as commercial area" [2] - A series of immersive activities were organized, including themed performances and hands-on experiences, showcasing the integration of culture and tourism with various industries [2] Group 2: Audience Engagement - The expo successfully attracted a younger audience, with over 60% of attendees under 35 years old, and nearly 50% visiting as families [2] - The newly established themed cultural exhibition displayed over 1,500 creative products related to the Grand Canal, enhancing visitor engagement and emotional connection [2] Group 3: Economic Impact - The expo facilitated 1,213 performances and 1,133 interactive projects, generating nearly 30 million yuan in actual sales [3] - A total of 62 matchmaking meetings were held, resulting in nearly 1,000 intention agreements signed by 412 buyers, with an on-site intention transaction amount of 298 million yuan [3] - The online platform recorded over 360 million visits, leading to an additional intention transaction amount of 280 million yuan, demonstrating effective online and offline integration [3]
2025中国文旅博览会9月在武汉开幕 2000余家展商参展覆盖全产业链
Chang Jiang Shang Bao· 2025-08-18 00:05
Core Viewpoint - The 2025 China Cultural Tourism Industry Expo aims to enhance the integration of culture and tourism, showcasing technological advancements and innovative experiences in the industry [1][2]. Group 1: Event Overview - The expo will take place from September 12 to 14, 2025, at the Wuhan International Expo Center, covering an exhibition area of 100,000 square meters [1]. - The theme of the expo is "Deepening Cultural and Tourism Integration, Enjoying a Better Life," featuring over 2,000 exhibitors from 27 provinces and major companies like China Telecom, Ant Group, Tencent Games, and Ctrip [1][2]. Group 2: Technological Integration - The expo will highlight the latest applications in digital clusters, immersive experiences, low-altitude tourism, and smart navigation, showcasing the deep integration of culture and tourism with AI, big data, and digital technologies [2]. - A special feature will include a robot intelligence recommendation officer to provide interactive experiences for visitors [2]. Group 3: Consumer Experience - The expo aims to create a vibrant consumer atmosphere with activities such as cultural performances, technology experiences, and food tastings, making it a festival for the public [3][4]. - Over 50 unique activities will be organized during the expo, including a cultural IP parade and international performances, enhancing the overall experience for attendees [4][5]. Group 4: Exhibitor Participation - The expo will feature a combination of indoor and outdoor exhibition areas, with 40,000 square meters dedicated to outdoor displays and 60,000 square meters for indoor showcases [4]. - More than 2,000 exhibitors will participate, including leading companies and over 300 industry leaders, facilitating numerous cooperation projects [4][6]. Group 5: Additional Activities - To further enhance the expo's impact, Wuhan will launch a series of activities during the National Day and Mid-Autumn Festival, including parades and performances to create a festive atmosphere [6].
三顾之城 文旅消费新场景红了
He Nan Ri Bao· 2025-08-17 23:26
Group 1 - Nanyang's cultural tourism industry is experiencing significant growth, with 58.09 million visitors and a total tourism revenue of 48.23 billion yuan in the first half of the year, representing year-on-year increases of 4.65% and 12.71% respectively [1] - The cultural and related industries' added value now accounts for 5.3% of Nanyang's GDP, highlighting the importance of cultural tourism to the local economy [1] - Nanyang's branding as "Three Visits City" is becoming a key attraction, enhancing its image and promoting regional development [4][13] Group 2 - Nanyang is actively promoting its cultural tourism through various events, including a promotional video in Milan and activities in Beijing and Wuhan, showcasing its commitment to cultural integration and tourism development [4] - The city aims to build a strong cultural brand and enhance its tourism offerings, focusing on unique experiences and high-quality development [4][14] - The establishment of themed accommodations, such as the unique lodgings at Jiulong Lake, is driving tourism growth and attracting visitors from afar [5][14] Group 3 - Nanyang's tourism strategy includes the development of diverse accommodation options, with 464 themed lodgings currently operational in Nanzhao County, focusing on wellness, family interaction, and forest sightseeing [5][14] - The region's natural beauty and favorable climate make it a popular destination for summer tourism, with significant visitor numbers reported in scenic areas like Xixia and Taiping Town [6][16] - The integration of cultural and tourism sectors is evident in the development of night economies and immersive cultural experiences, enhancing the overall visitor experience [10][12][11] Group 4 - The local government is implementing a three-year action plan to boost the cultural and tourism industry, emphasizing the "cultural tourism + various industries" model to stimulate economic growth [9] - Nanyang's tourism industry is characterized by a strong focus on ecological and cultural tourism, with initiatives to enhance local attractions and promote sustainable practices [18][19] - The region is seeing a rise in themed accommodations and experiential tourism, with a focus on integrating local culture and natural resources into the tourism experience [19][20]
第七届运河博览会五大主题展“处处都有新体验”
Xin Hua Ri Bao· 2025-08-17 23:13
Group 1 - The seventh Grand Canal Cultural Tourism Expo featured five major themed exhibitions, attracting a significant number of young visitors, with over 60% of attendees being under 35 years old [1][2] - The total exhibition area reached 35,000 square meters, focusing on new trends in cultural tourism consumption, emphasizing immersive experiences and international appeal [2][8] - The event showcased cultural products from 12 provinces and cities, highlighting unique local cultural tourism exhibits and performances [2][3] Group 2 - The "Silk Road and Grand Canal Encounter" theme exhibition included exhibits from 35 countries, covering a wide range of cultural products from various regions [4] - The newly established Grand Canal-themed cultural and creative exhibition became a shopping paradise, featuring over 1,500 creative products from more than 80 exhibitors [5][6] - The expo also catered to culinary experiences, offering local delicacies from various regions along the Grand Canal, enhancing the overall visitor experience [7] Group 3 - The expo emphasized technological integration in cultural tourism, showcasing VR experiences and interactive robots, making the event more engaging for visitors [8][9] - The event achieved significant sales, with actual sales exceeding 300 million yuan and intended transaction amounts reaching 298 million yuan [10]