赛事经济
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“蜀里安逸”消费品牌引领能级跃升!四川消费市场连续四年年均增长7.4%,总量跃居全国第五
Sou Hu Cai Jing· 2025-10-16 08:05
Core Insights - Sichuan Province has implemented a series of policies and activities to drive consumption growth, achieving an average annual growth rate of 7.4% over the past four years, surpassing the national average by 2 percentage points, and ranking fifth in total consumption nationwide [1][3] Policy and Initiatives - Key policies include the "Three Products and One Creation" initiative to enhance consumption quality and the support for Chengdu to become an international consumption center [1] - Major events such as the China (Sichuan) International Panda Consumption Festival and the "Delicious Sichuan" dining event have been successfully held, alongside the creation of 120 new consumption scenarios [1][4] Consumer Trends - The steady increase in large-scale consumption, particularly in the replacement of old products, has been crucial, with over 13.27 billion yuan in consumption driven by the replacement of 13.19 million units of automobiles and home appliances this year [3] - The electric vehicle market has seen explosive growth, with ownership rising from 170,000 at the end of 2020 to over 1.8 million, a nearly tenfold increase [3] Service Sector Development - Legislative efforts, such as the "Sichuan Province Promotion of Sichuan Cuisine Development Regulations," have positioned Sichuan as the second province in China to legislate for a local cuisine [4] - The "Tianfu Three Famous" brand cultivation project has recognized 116 provincial famous dishes and 100 chefs, with a target for restaurant revenue to account for 14% of total retail sales by 2024, exceeding the national average by 2.4 percentage points [4] Digital Transformation - The growth of e-commerce and new retail formats, such as live streaming and instant retail, has been significant, with an average annual growth of 10.6% in online retail sales during the "14th Five-Year Plan" period [5] - Sichuan has established seven national e-commerce demonstration bases and 13 provincial new business format bases, contributing to a robust industrial ecosystem [5] Urban and Rural Consumption Coordination - The strategy of enhancing urban quality while addressing rural shortcomings has led to the establishment of over 500 commercial centers in county towns and more than 11,000 convenience stores in villages [5] - Investment of 920 million yuan has been made to support commercial construction in underdeveloped areas, improving the overall consumption network [5] Future Outlook - The focus will remain on boosting consumption as a priority for economic work, with plans to introduce more policies and activities to enrich supply and enhance quality [5]
全国糖酒会在宁举办在即,“展城融合”持续释放城市魅力——
Nan Jing Ri Bao· 2025-10-15 02:32
Core Insights - The 113th National Sugar and Wine Fair in Nanjing is transforming the city into a vibrant festival, extending the traditional exhibition into a city-wide carnival that enhances consumer interaction and economic activity [1][2][5] Group 1: Event and Economic Impact - The event has evolved from a short-term exhibition to a continuous city-wide showcase, creating a "super exhibition hall" without physical boundaries, which leads to sustained economic benefits [2] - The integration of various activities, such as sports and cultural events, has significantly boosted local commerce, with notable increases in foot traffic and revenue across multiple districts [5][6] - The 2025 Nanjing International Auto Show and the 2025 Nanjing RV Exhibition attracted approximately 208,000 visitors, generating total orders worth 1.517 billion yuan, with over 80% of the showcased vehicles being new energy models [3] Group 2: Consumer Engagement and Experience - The diverse activities, including pop-up events and art festivals, cater to various consumer preferences, enhancing the shopping experience and driving sales across different age groups [4][6] - The "Mido Music Festival" attracted over 60,000 attendees, generating revenue exceeding 35 million yuan, while the "Garden Expo Fireworks Season" saw a 16% increase in visitor numbers [7] Group 3: Cultural and Community Integration - The "Autumn Sugar Season" has successfully merged industrial events with cultural celebrations, transforming the city into a festive environment that engages both residents and tourists [6][9] - The event serves as a platform for promoting Nanjing's business environment and investment opportunities, with numerous industry matchmaking events scheduled during the season [11]
多项消费数据增长 成都双流区解锁赛事经济“新玩法”
Mei Ri Jing Ji Xin Wen· 2025-10-13 21:29
Group 1 - The core event of the news is the successful integration of a football match with a commercial carnival, enhancing local consumption and engagement [1][2] - The event featured 63 commercial booths and over 40 "ticket economy" enterprises, transforming the sports event into a regional consumption mobilization [1] - A notable highlight was the participation of a leading deep-sea ingredient supplier, which organized a fish-opening ceremony and free tasting, connecting sports enthusiasm with local consumption [1] Group 2 - Sales in restaurants within a 1-kilometer radius of the event increased by an average of 15%, with one restaurant reporting a 50% year-on-year sales growth [1] - Local cultural and tourism enterprises in the area achieved nearly 700,000 yuan in revenue, and tourist visits to various attractions increased by 7.9% compared to a typical weekend [1] - The event led to a significant increase in customer traffic for local businesses, with promotional strategies enhancing consumer engagement [1]
【省体育局】上半年陕西赛事经济产业链相关产业总规模超550亿元
Shan Xi Ri Bao· 2025-10-12 23:08
10月11日,记者从陕西省体育局获悉:今年以来,我省已举办各级各类体育赛事活动1933项、7.5 万余场次,吸引超90万人次参赛、880万人次观赛。上半年全省赛事经济产业链相关产业总规模超过550 亿元。 "近年来,省体育局以赛事活动为引领,以经营主体为依托,以融合发展为主线,以健全制度为保 障,推动赛事经济高质量发展取得较好成效。"省体育局体育经济处处长陈钊表示。 强化顶层设计,构建上下一体"大格局"。我省在全国率先出台《关于加快发展赛事经济的指导意 见》,提出以赛惠民、以赛兴业、以赛营城的总体思路;建立"一赛六案"审批制度,从制度层面保证各 项赛事活动精彩安全有序举办;组织召开全省赛事经济产业链建设工作推进会,指导各地出台扶持政 策。 突出高点站位,挖掘体育赛事"大效益"。我省主动服务国家战略,用体育拓展国际合作、增进友 谊;引进办好重大赛事,将"赛事流量"转化为"经济增量";精心培育自主品牌赛事,在全省联动举办群 众体育五级联赛,近两年累计办赛近10万场,吸引36万余名群众参与。 深化融合发展,培育体育消费"大市场"。西安、宝鸡、咸阳、榆林等地探索发展"票根经济", 让"跟着赛事游陕西"更加火热;商洛打 ...
上海网球大师赛多指标有望创新高,文体商旅成外资流入新热点
第一财经· 2025-10-11 15:10
Core Viewpoint - The ongoing 2025 Shanghai Rolex Masters is expected to attract 240,000 attendees, with record highs in attendance, ticket sales, and peripheral sales, showcasing Shanghai's strength as a global sports city and its integration of sports events into economic development strategies [3][4]. Group 1: Event Economic Impact - The 2025 Shanghai Rolex Masters and the F1 Chinese Grand Prix held in March attracted over 220,000 spectators, with ticket sales increasing by 30% compared to 2024 [5]. - In 2024, Shanghai hosted 178 major international and domestic sports events, generating direct economic benefits of 11.378 billion yuan and total output benefits of 30.990 billion yuan, with a significant impact on the "eat, live, travel, purchase, and entertainment" sectors amounting to 11.645 billion yuan [6]. Group 2: Development of Local Sports Brands - Shanghai is focusing on cultivating local brand events as part of its strategy to become an international sports event hub, with a framework of 3+3+3+X for developing self-owned brand events [7]. - Major events like the Shanghai Marathon, Shanghai Rowing Open, and Shanghai Sailing Open have become key symbols of the city's image [7]. Group 3: Foreign Investment Trends - The service sectors represented by culture, sports, and tourism are emerging as new hotspots for foreign investment, with a 14.8% year-on-year increase in newly established foreign-invested enterprises nationwide from January to August, and a 3.9% increase in Shanghai [9][10]. - The leasing and business services sector received the highest actual foreign investment in Shanghai, amounting to $5.2444 billion, with a year-on-year growth of 61.9% [10]. Group 4: Competitive Advantages of Shanghai - Shanghai's appeal as a global investment hub is attributed to its integrated advantages in business environment, forward-looking policies, industrial ecology, and talent density [10]. - The city has recognized 1,060 regional headquarters of multinational companies and 631 foreign R&D centers, indicating its status as a preferred location for foreign investment [10]. Group 5: Future Prospects and Government Support - Shanghai is accelerating the construction of five centers with comprehensive advantages in technological innovation, industrial systems, and market prospects, aiming to create a stable and transparent investment environment for businesses [11].
上海网球大师赛多指标有望创新高 文体商旅成外资流入新热点
Di Yi Cai Jing· 2025-10-11 11:31
Group 1: Event Economic Impact - The ongoing 2025 Shanghai Rolex Masters is expected to attract 240,000 attendees, with record highs in attendance, ticket sales, and peripheral sales [1] - The F1 Chinese Grand Prix held in March 2023 attracted over 220,000 spectators, with ticket sales increasing by 30% compared to 2024 [2] - In 2024, Shanghai will host 178 major international and domestic sports events, generating direct economic benefits of 11.378 billion yuan and total output benefits of 30.990 billion yuan, with a significant impact on the "eat, stay, travel, purchase, and entertainment" sectors amounting to 11.645 billion yuan [2] Group 2: Development of Local Sports Brands - Shanghai is focusing on cultivating local brand events as part of its strategy to become an international sports event hub, with a framework of 3+3+3+X for developing self-owned brand events [3] - Key events like the Shanghai Marathon, Shanghai Rowing Open, and Shanghai Sailing Open have become iconic representations of the city [3] Group 3: Foreign Investment Trends - The service industry, particularly in culture, sports, and tourism, is becoming a new hotspot for foreign investment, as evidenced by the opening of international attractions like Legoland and the Harry Potter Studio Tour [4] - From January to August 2023, there were 42,435 new foreign-invested enterprises established nationwide, a 14.8% increase year-on-year, with Shanghai accounting for 4,223 new enterprises, a 3.9% increase [4] Group 4: Shanghai as a Global Investment Hub - As of September 2023, Shanghai has recognized 1,060 regional headquarters of multinational companies and 631 foreign R&D centers, highlighting its status as a preferred location for foreign investment [5] - The competitive edge of Shanghai in attracting global capital lies in its integrated business environment, forward-looking policies, industrial ecosystem, and talent density [5] Group 5: Future Prospects and Ecosystem Development - Companies like Decathlon are leveraging Shanghai's strong sports culture and intelligent manufacturing advantages to enhance global outreach and innovation [6] - Shanghai is accelerating the establishment of five centers with comprehensive advantages in technological innovation, industrial systems, and a high-level open economy, aiming to create more opportunities for businesses [6]
上海网球大师赛多指标有望创新高,文体商旅成外资流入新热点
Di Yi Cai Jing· 2025-10-11 11:28
Group 1: Core Insights - The new business model represented by sports, culture, and tourism is becoming a new hotspot for foreign investment [1][4] - Shanghai is leveraging its status as a global sports city to enhance its event economy, which is expected to drive continuous growth in consumption and foreign investment [1][2] - The Shanghai Rolex Masters is anticipated to attract 240,000 attendees, with record highs in attendance, ticket sales, and peripheral sales [1] Group 2: Economic Impact of Sports Events - The F1 Chinese Grand Prix held in March attracted over 220,000 spectators, with ticket sales increasing by 30% compared to 2024 [2] - In 2024, Shanghai plans to host 178 major international and domestic sports events, generating direct economic benefits of 11.378 billion yuan and total output benefits of 30.99 billion yuan [2] - The sports economy is expected to significantly boost sectors such as dining, accommodation, transportation, and entertainment, with a projected impact of 11.645 billion yuan [2] Group 3: Development of Local Sports Brands - Shanghai is focusing on cultivating local brand events as part of its strategy to become an international sports event hub, with a framework of 3+3+3+X for event development [3] - Key events like the Shanghai Marathon and Shanghai Rowing Open have become iconic representations of the city [3] - Shanghai has developed a mature event consumption market and a professional operational team to support its sports industry [3] Group 4: Foreign Investment Trends - The service industry, particularly sports and tourism, is emerging as a new hotspot for foreign investment, with a 14.8% year-on-year increase in newly established foreign-invested enterprises nationwide [4][5] - Shanghai has seen a 3.9% increase in new foreign-invested enterprises, totaling 4,223 from January to August this year [4] - The leasing and business services sector attracted the highest actual foreign investment in Shanghai, amounting to 5.244 billion USD, with a year-on-year growth of 61.9% [4] Group 5: Competitive Advantages of Shanghai - Shanghai is recognized as a preferred destination for foreign investment and regional headquarters of multinational companies, with 1,060 recognized regional headquarters and 631 foreign R&D centers as of September this year [5] - The city's competitive edge in attracting global investment stems from a combination of factors, including a favorable business environment, forward-looking policies, and a dense talent pool [5] - Companies like Decathlon have benefited from Shanghai's supportive ecosystem, which includes improved business conditions and government initiatives [5][6]
一场蒙超,怎么把半个中国都卷进了战场?
3 6 Ke· 2025-10-11 09:28
如果说苏超带梗出圈,一部分原因是因为"散装江苏"。 那让江苏没有想到的是,这个赛道内还有比它更"散装"的省份——内蒙古。 江苏"散装"是因为互相不服。 内蒙古"散装"的更直接。内蒙十二盟市不是服不服,熟不熟,是压根互不认识。因为内蒙古实在实在是太特么大了,是我国横跨经度最广的省。从额济纳 到呼伦贝尔有3700公里。 内蒙古东边紧邻东北,西边挨着新甘宁,中间和冀陕晋做邻居。你要是呼伦贝尔,你说说你是跟哈尔滨熟,还是跟呼和浩特铁?你从呼市到呼盟坐火车都 得30个小时,有这个时间你都可以去趟海南了。 蒙东蒙西发生纠纷,好比国际事件,因为大家语言都不通。 赤峰对包头,东北口音"你瞅啥"对上晋陕腔调"你个灰猴",争执半天愣是没听懂对方在说啥,都要靠肢体语言补全。 别的联赛裁判带哨子,蒙超裁判恨不得带个急救包上班。黄牌掏得跟发扑克牌似的,一场比赛下来,担架员跑得比前锋还勤快。 网友锐评:"在蒙超,90分钟比赛,80分钟在调解肢体冲突,剩下10分钟全场找球。" 但正是这种"不熟",炸出了蒙超的独特性,炸出了最纯粹的竞技火花。 它不是"我们要团结",而是"我们不熟但很燃"。 它不假装一家人,它坦荡地展示"我们就是十二部落,各 ...
曲棍球之城云浮:小球飞出“大金山”|粤动21城
2 1 Shi Ji Jing Ji Bao Dao· 2025-10-10 07:03
Core Insights - The article emphasizes the role of sports events as a powerful engine for urban development, particularly in Guangdong province, with a focus on the upcoming 15th National Games and the Special Olympics [1][2]. Group 1: Development of Hockey in Yunfu - Yunfu is positioning itself as a "Hockey City" by leveraging the hosting of the 15th National Games to promote the sport and enhance its urban profile [2][4]. - The city has seen significant growth in hockey participation, with registered players increasing from 50 to 2,316, representing over 60% of the province's hockey athletes [4][5]. - A comprehensive youth training system has been established, with multiple levels of training from elementary to high school, contributing to the development of local talent [5][6]. Group 2: Economic Impact and Sports Integration - The integration of sports with tourism and commerce is evident, as Yunfu aims to create a model that combines events with local attractions to boost economic activity [9][10]. - The city plans to host regular provincial events and develop related industries, creating a sports-centric economic ecosystem [6][9]. - The upcoming events are expected to enhance Yunfu's commercial landscape, with initiatives to attract tourists and promote local culture through sports [9][10]. Group 3: Community Engagement and Participation - There is a growing enthusiasm for sports among the local population, with over 1 million residents participating in regular physical activities, accounting for 41.7% of the total population [8]. - The city has mobilized over 3,000 volunteers to promote sports, particularly hockey, fostering a community spirit around the upcoming National Games [8][9]. - Various community sports events are being organized to engage different demographics, further embedding sports into the local culture [8][9].
武商集团:国庆中秋双节期间,精准布局文旅、赛事及银发经济,销售额呈现正向增长趋势
Cai Jing Wang· 2025-10-10 04:47
Core Insights - During the National Day and Mid-Autumn Festival, the company reported a positive sales growth trend, driven by targeted strategies in cultural tourism, events, and the silver economy [1] Group 1: Sales Performance - The company effectively expanded its market coverage by launching themed events such as "Chu Wind Han Flavor," hotel packages for out-of-town visitors, and special gift recommendations for the Mid-Autumn Festival [1] - The integration of top-tier sports events like the Wuhan Tennis Open with mall operations created a "second viewing venue," complemented by consumption voucher activities that successfully attracted foot traffic [1] Group 2: Customer Engagement - The deep collaboration with the International Arts Season, featuring high-quality performances for VIP customers, enhanced customer loyalty and engagement [1] Group 3: Property Development - The company revitalized its core properties with a "natural aesthetics + commercial space" renovation project, creating a unique festive atmosphere and consumer environment, which established a popular landmark for the region [1] Group 4: Financial Performance - In the first half of 2025, the company achieved an operating income of approximately 3.181 billion, a year-on-year decrease of 12.66%, while the net profit attributable to shareholders increased by 7.53% to approximately 165 million [2]